Social Media

53 articles in Social Media
Social Commerce Strategies The Complete Guide to Selling on Social Media

Social Commerce Strategies: The Complete Guide to Selling on Social Media

21 February 2024 ∙ 10 minutes of reading time

The intersection of social media and e-commerce has created a new era of retail social commerce strategies and sales. Social media platforms began as a place to connect with friends and stay in touch. Today, it’s a bustling marketplace where businesses of all sizes can thrive. Marketers say that people are more likely to buy […]

By Emmaree Lozada
5.00/5(1)
Marketing & Advertising
TikTok for Business or Personal Use - Maximizing Growth for Your Brand

TikTok Business Account vs Personal Account: What’s the Difference?

13 October 2023 ∙ 9 minutes of reading time

What is the difference between a TikTok business and a personal account, and which one suits you best? A head-scratcher to think about, right? You wouldn’t want to make a huge mistake by choosing the wrong TikTok account type. Especially knowing that if you do so, it will be hard to stand out on this […]

By Roman Shvydun
2 votes, average: 3.50 out of 52 votes, average: 3.50 out of 52 votes, average: 3.50 out of 52 votes, average: 3.50 out of 52 votes, average: 3.50 out of 53.50/5(2)
Marketing & Advertising
How is Social Media Deinfluencing Changing the Market

The Art of Deinfluencing & The Rise of Social Media Deinfluencers Changing the Game

29 September 2023 ∙ 8 minutes of reading time

Suppose you have spent time on major social media platforms like TikTok or Instagram. In that case, you will immediately identify with this trend – An influencer will publish a post that promotes a particular product or service. With this post, they try to convince their hundreds (or millions in some cases) of followers that […]

By Emmaree Lozada
5.00/5(1)
Marketing & Advertising

Increase your visibility thanks to Social Media!

No matter what industry you work in, in one way or another, social media should have a place in your marketing strategy. Of course, you can’t be strong everywhere and choices have to be made. 

Depending on your brand and your target audience, one social network or another, such as Instagram, YouTube or Facebook, will be more suitable and you will need to build a content strategy that is relevant to the platform(s) you choose. 

If you want to get started on Facebook Ads, understand the workings of community management, develop your influence on LinkedIn, or work with Instagram influencers, you’ve come to the right place. It is in this category of Sortlist’s blog that we talk about all the strategies you can put in place on social media  ?

Powerful Instagram CTA Strategies to Accelerate Your Business Growth

16 Instagram CTA Examples To Grow Your Business

6 June 2023 ∙ 8 minutes of reading time

Growing a  business on Instagram is more challenging now as different companies jump into this visual platform with over 1 billion users to attract and engage their target audience.   It isn’t enough to brag you have over 1 million followers on Instagram. The question is: how many of them contribute to the growth of your […]

By Maksym Babych
5.00/5(1)
Marketing & Advertising
Vimeo vs YouTube Comparison Which is the Ideal Video Hosting for Your Business

Vimeo vs Youtube: Which Video Hosting Site is Right for Your Business?

12 June 2023 ∙ 10 minutes of reading time

Are you considering whether to choose Vimeo or YouTube for hosting your videos? With video taking up 82% of all internet data (2022) and social media being more present in our lives than ever before, Vimeo and YouTube are the most popular video hosting platforms to market and create awareness about your name, brand, product, […]

By Vladislav Puccini
3 votes, average: 5.00 out of 53 votes, average: 5.00 out of 53 votes, average: 5.00 out of 53 votes, average: 5.00 out of 53 votes, average: 5.00 out of 55.00/5(3)
Marketing & Advertising
How to Find Micro-Influencers and Reach Niche Audiences Leveraging Smaller Social Media Following

How to Find Micro-Influencers? Using Smaller Social Media Followings to Reach Niche Audiences

10 May 2023 ∙ 9 minutes of reading time

Feeling discouraged that you don’t have the means to partner with celebrities and mega-influencers to promote your new campaign?  We have good news for you. You don’t need to work with mega-influencers if you serve a small or medium audience in a specific niche. You need micro-influencers.  While micro-influencers can’t boast about the same impressive […]

By Joanne Camarce
5.00/5(1)
Marketing & Advertising
Dark Social: Uncovering the Hidden Social Media Networks and Their Impact on Marketing

Dark Social: Uncovering the Hidden Social Media Networks and Their Impact on Marketing

19 April 2023 ∙ 10 minutes of reading time

The term “Dark Social,” was first coined by Alexis Madrigal – a former deputy editor of The Atlantic, in an article. The article clearly suggests that Dark Social is a vast trove of social traffic that is invisible to most of the analytics programs available in the market. In layman’s terms, dark social pertains to […]

By Emmaree Lozada
5.00/5(1)
Marketing & Advertising
Best Social Media Dashboards to Use for Business and Clients

Best Social Media Dashboards to Use for Business and Clients

16 March 2023 ∙ 5 minutes of reading time

When running campaigns, you need the best social media dashboards that offer marketers a better approach to handling their daily marketing activities. Social media offers an excellent network for marketers to diversify their operations and communicate directly with consumers. A recent analysis report has revealed that 75% of the world’s population uses social media. However, marketers should […]

By Emmaree Lozada
3.00/5(4)
Marketing & Advertising
10 Tips To Grow Your Business On Instagram In 2023

10 Tips To Grow Your Business On Instagram In 2023

24 February 2023 ∙ 9 minutes of reading time

Instagram is a goldmine for growing small businesses on social media. Over 200 million companies on this visual platform are fighting to grow their brands, attract more target audiences and boost sales. Every marketer’s most practical advice is to grow your business on Instagram. The competition is fierce, and it has become the survival of the […]

By Chuks Chukwuemeka
2.33/5(3)
Marketing & Advertising
social media advertising

Complete Social Media Advertising Pricing Guide 2023

24 January 2023 ∙ 10 minutes of reading time

According to our report on the state of social media, more SMBs than ever are seeking professional assistance with their social media, as demand has skyrocketed in the last year and a half. So owners often wonder if the amounts we are investing in social media marketing are within the normal range or not. If […]

By Clara Gil
2.33/5(3)
Social Media
snpachat ads cost

Snapchat Ads Cost and Are They Still Worth Your Budget?

2 January 2023 ∙ 8 minutes of reading time

Snapchat ads are one of the most popular forms of digital advertising. With over 319+ million daily active users, Snapchat is an ideal platform for reaching a broad audience. Snapchat ads are designed to be interactive and engaging, allowing brands to create immersive and creative ad experiences. The platform offers a variety of ad formats […]

By Anne-Gaëlle Sy
4 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 53.00/5(4)
Social Media
cost of twitter ads

What is the Cost of Twitter Ads and How to Build a Campaign

10 November 2022 ∙ 10 minutes of reading time

“Twitter has reached its expiration date,” is one of the most preposterous myths you will ever come across. Many even consider it a dying social media website.  Well, according to a letter to its shareholders and Statista, Twitter’s 2021 revenue was $1,284 million, and by the end of Q2 2022, there was $237 million worth […]

By Anne-Gaëlle Sy
5 votes, average: 2.80 out of 55 votes, average: 2.80 out of 55 votes, average: 2.80 out of 55 votes, average: 2.80 out of 55 votes, average: 2.80 out of 52.80/5(5)
Social Media
cost to advertise on linkedin

Cost to Advertise on LinkedIn: The Price of B2B Social Media Advertising

10 November 2022 ∙ 9 minutes of reading time

Bid, campaign objective, and target audience are just a few variables affecting the cost to advertise on LinkedIn. However, the typical price for LinkedIn advertisements is: $0.8 for each sponsored message sent, $6.59 for every 1000 impressions, and $5.26 for each click. But there is much more to LinkedIn advertising than just its cost. It’s […]

By Anne-Gaëlle Sy
5 votes, average: 3.40 out of 55 votes, average: 3.40 out of 55 votes, average: 3.40 out of 55 votes, average: 3.40 out of 55 votes, average: 3.40 out of 53.40/5(5)
Social Media
social media management pricing

Social Media Management Pricing: How Much Does Each Platform Cost?

31 October 2022 ∙ 11 minutes of reading time

When you invest in social media management, you gain multiple advantages. You get to elevate brand equity, produce leads, enhance website traffic, and encourage community involvement. Administrators and investors might think that’s fantastic, but they might not comprehend how social media marketing costs relate to organizational objectives and their marketing strategy. Our state of social […]

By Anne-Gaëlle Sy
4 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 53.00/5(4)
Social Media
How Much Do Instagram Influencers Cost? Are They Really Worth It…

How Much Do Instagram Influencers Cost? Are They Really Worth It…

25 October 2022 ∙ 12 minutes of reading time

In today’s digital realm, influencer marketing has become an effective way to reach out to all the targeted audiences, especially the ones available on social media platforms. But the influencer price can differ greatly depending on an individual’s posting frequency, the platforms they’re targeting, industry, business objectives, etc. In 2018, already 92% of marketer had planned on […]

By Anne-Gaëlle Sy
4 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 53.00/5(4)
Social Media
facebook ads cost

Facebook Ads Cost: How to Make the Most of Your Budget

17 October 2022 ∙ 9 minutes of reading time

Did you know that there are 7 million active advertisers on Facebook? This stat not only showcases the popularity of Facebook ads but also implies their effectiveness in boosting an online business. Otherwise, why would marketers spend their energy, time, and money on creating them? As a business owner, if you are looking for ways to expand […]

By Anne-Gaëlle Sy
4 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 53.00/5(4)
Social Media
architecture social media

The Pocket Guide for Architects on Social Media to Build Your Presence

25 September 2022 ∙ 9 minutes of reading time

In January 2022, there were 3.96 billion social media users worldwide. This means that more than half the world is on various social media platforms in this digital age.  No wonder social media platforms have emerged as an exciting source to drive purchase decisions for many industries. This includes architects too. Architectural social media has become an […]

By Anne-Gaëlle Sy
4 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 54 votes, average: 3.00 out of 53.00/5(4)
Social Media
Instagram Lead Generation: 7 Strategies You Need to Try

Instagram Lead Generation: 7 Strategies You Need to Try

21 September 2022 ∙ 11 minutes of reading time

Compared to other channels, Instagram is particularly powerful for raising brand awareness, driving organic engagement and boosting your brand’s reputation. But not everybody realizes that Instagram can also be used as a powerful tool for lead generation. Keep reading to learn how to fully take advantage of this social media channel.  About Instagram Lead Generation […]

By Val Razo
3.00/5(4)
Marketing & Advertising
How To Create The Best Restaurant Social Media Marketing Strategy

How To Create The Best Restaurant Social Media Marketing Strategy

17 August 2022 ∙ 15 minutes of reading time

According to a survey done by Social Media Today, 30% of millennials avoid restaurants with a weak social media presence, especially on Instagram. With the number of options social media users have nowadays, a weak restaurant social media marketing strategy can negatively affect your revenue and long-term success.  It can be hard to know which […]

By Cheryl Rosales
2.33/5(3)
Social Media
social media kit

Social Media Kit: 3 Essential Tools to Build Brand Identity

21 June 2022 ∙ 6 minutes of reading time

As a business owner in today’s day and age, you will know that social media plays an important role in attracting new customers to grow your digital presence. But, what if you don’t have the time or resources to create a digital branding strategy from scratch? Don’t worry, as that’s where a social media kit […]

By Karen Hau
4 votes, average: 4.00 out of 54 votes, average: 4.00 out of 54 votes, average: 4.00 out of 54 votes, average: 4.00 out of 54 votes, average: 4.00 out of 54.00/5(4)
Marketing & Advertising
youtube analytics

YouTube Analytics: Gather Data, Optimize and Increase Your Views

13 June 2022 ∙ 7 minutes of reading time

YouTube analytics is a powerful tool that channel owners can use to gain insights into their video and channel performance. The data gathered from YouTube analytics can help you understand which videos are performing well, who is watching them, and how average viewers are engaging with them. This information can be used to optimize your […]

By Sortlist Team
5.00/5(1)
Social Media
social media graphic design

Social Media Marketing Design for eCommerce Business

16 May 2022 ∙ 7 minutes of reading time

You have whopping chances of business survival and growth through Social Media Marketing. Regardless of your business genus or scope, social media marketing seamlessly contribute to your business growth more than anything else. One of the reasons it has in-depth effects on your business escalation is that it has over 4.62 billion users, which steers your brand’s […]

By Tabish Khalid
4 votes, average: 5.00 out of 54 votes, average: 5.00 out of 54 votes, average: 5.00 out of 54 votes, average: 5.00 out of 54 votes, average: 5.00 out of 55.00/5(4)
Social Media
How Do I Run Sponsored Ads on Facebook? The Ultimate Beginner’s Guide!

How Do I Run Sponsored Ads on Facebook? The Ultimate Beginner’s Guide!

16 May 2022 ∙ 7 minutes of reading time

As Facebook’s advertising algorithm grows ever more complex and brands from near and far wade into the competition for click-through, you might be finding that the organic posts on your Facebook business page aren’t getting the reach they used to. More SMBs than ever are searching for professional help with their social media, as demand […]

By Arham Khan
2 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 52 votes, average: 3.00 out of 53.00/5(2)
Social Media
community manager cost

Stop Overpaying. How Much Does a Community Manager Cost?

2 May 2022 ∙ 7 minutes of reading time

How much does it cost to hire a community manager? For what tasks and for what quality of output? These are the questions that many companies ask themselves, because it is not easy to correctly evaluate the cost of a community manager. This is due to the diversity of the missions that are offered, but […]

By Lucas Gravier
2 votes, average: 5.00 out of 52 votes, average: 5.00 out of 52 votes, average: 5.00 out of 52 votes, average: 5.00 out of 52 votes, average: 5.00 out of 55.00/5(2)
Social Media
outsourcing social media marketing

Is Outsourcing Social Media Marketing Beneficial?

2 May 2022 ∙ 11 minutes of reading time

Social media marketing. It’s almost inevitable for a modern company to come into contact with it in one way or another. Companies that like to be up-to-date with the latest trends often opt to outsource their social media. Outsourcing social media marketing is the solution for many companies to keep up with the latest trends […]

By Anne-Gaëlle Sy
5.00/5(1)
Social Media
Why It Pays to Invest in Social Media Consulting

Why It Pays to Invest in Social Media Consulting

28 March 2022 ∙ 6 minutes of reading time

Social media marketing has become an integral part of many companies’ communications mix. After all, social media enable direct contact with customers and can have a positive impact on a brand’s image at the same time. Social media consulting can help with this. However, a poor social media presence can also have the opposite effect. […]

By Sandra Redlich
5.00/5(1)
Social Media
social media marketing price

Social Media Marketing Price: Expectations When Working With an Agency

14 May 2022 ∙ 7 minutes of reading time

Social media marketing has become indispensable for certain businesses to generate leads, reach new audiences, and increase overall visibility.  But what does this latest kind of marketing mean in terms of cost?  How much should your company expect to pay for an external service? Is it possible to have a social media marketing plan on […]

By Anne-Gaëlle Sy
3.67/5(6)
Social Media
7 Creative Instagram Ad Examples to Fuel Your B2B Sales

7 Creative Instagram Ad Examples to Fuel Your B2B Sales

7 March 2022 ∙ 7 minutes of reading time

An Instagram newsfeed is not just a bunch of your friends’ Friday party pics anymore. It is a massive social media platform hosting regular users, influencers, and, of course, businesses, including big brands. Read further to find out some Instagram Ad Examples. Yet, despite the overwhelming popularity of Instagram, some brands still feel dubious about opting […]

By David Morneau
5.00/5(1)
Social Media
create a linkedin company page

Effortless Guide: Crafting Your LinkedIn Company Page in 5 Easy Steps

8 February 2022 ∙ 10 minutes of reading time

If you want to develop your brand’s presence on social networks, you will need to create a LinkedIn company page. This is a channel that can help you achieve several goals and will largely complement your personal profile. In this article, we explain why LinkedIn is interesting, and share the 5 steps to follow to […]

By Tancrède d'Aspremont Lynden
5.00/5(1)
Marketing & Advertising
tiktok vs instagram

TikTok vs Instagram: Best Social Media Platforms for Businesses

18 January 2022 ∙ 9 minutes of reading time

Social media has proven to be a fantastic marketing tool for businesses of all sizes and types in the past few years. With the hit of the COVID-19 global pandemic in 2020, social media became one of the main ways of connecting with other social media users worldwide. It’s a tool that allows you to […]

By Anne-Gaëlle Sy
5.00/5(2)
Social Media
facebook partner directory

Facebook Partner Directory: Should Your Agency Be Listed?

15 November 2021 ∙ 3 minutes of reading time

As an agency, you may be looking to be part of marketing directories online to increase your chances of visibility and leads. You may have stumbled on the Facebook Partner Directory but are unsure whether it is worth the investment… Several substantial improvements have been made to the Facebook Partner Directory. These changes were aimed […]

By Gaurav Roy
5.00/5(2)
Marketing & Advertising
instagram photo ideas

9 Instagram Photo Ideas to Drive Sales this Holiday Season

25 October 2021 ∙ 9 minutes of reading time

The festive shopping season is almost here. With 1 billion monthly active users, 83% of whom discover new products and services on Instagram, it’s more likely that your holiday are also active in-app. If you market your products or services on Instagram, it’s high time to interact with holiday shoppers on the platform as the […]

By Hugh Beaulac
5.00/5(1)
Social Media
The Little Words That 10X Your Social Reach: Quotes and Social Media

The Little Words That 10X Your Social Reach: Quotes and Social Media

9 September 2021 ∙ 4 minutes of reading time

Social media is about building a relationship, creating a bond with your followers and maintaining it. Nowadays, social media is ever more business as well – for to build a community, to promote your product, your brand, or to position yourself as a thought leader with these quotes for business. Given the amount of time […]

By Alicia Zambrano Braun
5.00/5(2)
Social Media
15 Fun Interactive Facebook Posts Ideas to Boost  Engagement

15 Fun Interactive Facebook Posts Ideas to Boost Engagement

13 July 2021 ∙ 11 minutes of reading time

Are you ignoring your posts or failing to interact? If so, it’s time for you to expand your social media marketing on Facebook to include fun and engaging interactive Facebook posts. Facebook marketing has become a foundational part of every marketer’s content strategy as part of their social media marketing. A business’ Facebook page is […]

By Anne-Gaëlle Sy
5.00/5(2)
Marketing & Advertising
Understanding YouTube SEO to Increase Your Number of Subscribers

Understanding YouTube SEO to Increase Your Number of Subscribers

29 June 2021 ∙ 19 minutes of reading time

YouTube is the second-largest search engine in the world, with only Google running ahead of it.  Many new content developers join the ranks of existing channels every day. Some channels make a success of it, and others molder in obscurity. What are the differences between the two types? Why do some channels get more YouTube […]

By Anne-Gaëlle Sy
5.00/5(1)
Marketing & Advertising
Snapchat vs TikTok Showdown Best Marketing Platform for Millennials

Snapchat vs TikTok: Which is Better for Marketing to Millennials?

21 June 2021 ∙ 9 minutes of reading time

Snapchat vs TikTok… perhaps not a debate that lights up your social gatherings of a weekend (unless you’re a teenager yourself!) but a fight to the death that’s sure to rumble on in the battle for the attention of the teen market. These are two social media apps that have skyrocketed in popularity over recent […]

By Anne-Gaëlle Sy
5.00/5(4)
Marketing & Advertising
Pinterest Keyword Research, SEO, and Advertising for Followers

Pinterest Keyword Research, SEO, and Advertising for Followers

11 June 2021 ∙ 13 minutes of reading time

Whether you use Pinterest for personal use or for a business, optimising your keyword research, SEO, and investing in Pinterest Ads is the best approach to increase your followers and therefore, outreach and sales.  With over 416 million visitors per month, every Pin not only has a great potential to boost your brand but also […]

By Anne-Gaëlle Sy
5.00/5(1)
Marketing & Advertising
youtube tag generator

5 Free YouTube Tag Generator + Full Guide To Rank 1st on YouTube

3 May 2021 ∙ 8 minutes of reading time

To succeed on YouTube, optimising your videos for search engine optimisation is a must. Optimising and adding tags to your YouTube videos with a YouTube tag generator will help them appear high in search results. With several billion views daily, YouTube is the place to be to reach more people. To rank your videos at […]

By Anne-Gaëlle Sy
5.00/5(2)
Marketing & Advertising
Working With Influencers: How to Find Them and Work Together

Working With Influencers: How to Find Them and Work Together

3 May 2021 ∙ 9 minutes of reading time

The power of influencers in modern-day marketing, cannot be denied. Influencers are quickly becoming a force to be reckoned with. Their opinions can make or break entire businesses especially if the market is millennials. So we know the importance of influencers, but what differentiates Instagram influencers from influencers on other platforms? Instagram is where followers […]

By Anne-Gaëlle Sy
5.00/5(2)
Social Media
micro influencer

Micro Influencer Success Blueprint: Essential Insights for Aspiring Influencers

6 April 2021 ∙ 7 minutes of reading time

A micro-influencer is someone who creates content in a certain niche and posts it on social media platforms like Instagram, Facebook, Snapchat, and TikTok. People who are searching these platforms might find these and decide to follow them. Anyone who acquires 10,000 to 50,000 followers is labeled a micro-influencer. A micro influencer’s content can be […]

By Anne-Gaëlle Sy
5.00/5(1)
Marketing & Advertising
What “The Office” Can Teach You About Being A Social Media Manager

What “The Office” Can Teach You About Being A Social Media Manager

31 July 2020 ∙ 11 minutes of reading time

What does a social media manager do? Find out what "The Office" series can teach you about the vital role that they play in the growth of a business.

By Alyzza Junett Cabuenas
5.00/5(1)
Marketing & Advertising
pinterest keyword research

6 Steps for an Optimal Pinterest SEO With Keyword Research

8 March 2021 ∙ 7 minutes of reading time

Whether you use Pinterest for personal use or for a business, optimising your keyword research and search engine optimization is the best approach to increase your outreach and sales.  With over 416 million visitors per month, every Pin not only has a great potential to boost your brand but also lives up to 1,600 times […]

By Anne-Gaëlle Sy
5.00/5(2)
Marketing & Advertising
How to Advertise on Pinterest

How to Advertise on Pinterest

2 March 2021 ∙ 8 minutes of reading time

Pinterest is not usually a social media platform businesses tend to associate advertising with. It is the forgotten child of platforms stereotyped with guilty pleasures and women looking for their dream living room. Marketing strategies tend to focus on the big names like Facebook, Instagram, Tik Tok, Snapchat…but in reality, they are missing out on […]

By Anne-Gaëlle Sy
5.00/5(1)
Marketing & Advertising
Augmented Reality Marketing How Brands Can Use Filters to Promote Their Products

Augmented Reality Marketing: How Brands Can Use Filters to Promote Their Products

22 February 2021 ∙ 7 minutes of reading time

Augmented reality filters, a new technology It is now well known that augmented reality is preparing for a great future. Users of augmented reality experiences (more commonly known as social media filters) have doubled since 2018 from 1 million to 1.94 million in only 2 years (source: Statista). The curve is exponential and we are […]

By Bastien Saroléa
5.00/5(1)
Marketing & Advertising
youtube subscribers

How to Get More YouTube Subscribers in a Quick and Easy Way

18 January 2021 ∙ 12 minutes of reading time

YouTube is the second-largest search engine in the world, with only Google running ahead of it.  Many new content developers join the ranks of existing channels every day. Some channels make a success of it, and others moulder in obscurity. What are the differences between the two types? Why do some channels get more YouTube […]

By Sarah Madimba
5.00/5(1)
Marketing & Advertising
Stay Relevant With Social Media Marketing Tools in 2022

Stay Relevant With Social Media Marketing Tools in 2022

18 January 2021 ∙ 11 minutes of reading time

Social Media has become an integral part of most people’s lives over the last few years. Businesses have had to adapt their social media management strategies, and this landscape has rapidly evolved and developed with the advent of the Covid-19 epidemic.  As more companies are embracing remote working, the time has increased that people spend […]

By Sarah Madimba
5.00/5(1)
Social Media
How to Get More Followers on Pinterest

How to Get More Followers on Pinterest

18 January 2021 ∙ 12 minutes of reading time

In this guide, you’ll discover different ways to gain followers on Pinterest. The main purpose of this is to build credibility and authority in your niche, boost website traffic, and increase email subscribers. Other benefits include free marketing for your business and therefore more money flow. Reform and Transform By adding branded keywords that are […]

By Sarah Madimba
5.00/5(1)
Marketing & Advertising
Instagram Branding: Raising Awareness Through Social Media

Instagram Branding: Raising Awareness Through Social Media

11 January 2021 ∙ 11 minutes of reading time

Are you wondering how to make your company’s social media as attractive as possible? Instagram branding is an excellent way to achieve that goal. Keep reading to understand why and how to put this strategy into practice. Why Branding is Essential Why should you consider branding on Instagram and other social media platforms? Maybe you’re […]

By Sarah Madimba
5.00/5(1)
Social Media
linkedin article

Leverage Your Network: How to Share Articles on LinkedIn

4 January 2021 ∙ 7 minutes of reading time

Whether you want to make a name for yourself as a writer, start an intellectual conversation, or create exposure in your field of work- posting well-written articles on LinkedIn is the place to start. We understand it can be stressful, so we’ve prepared this piece to help you write eye-catching articles for your LinkedIn page. […]

By Sarah Madimba
5.00/5(2)
Social Media
Using Native LinkedIn Video in Social Media Marketing

Using Native LinkedIn Video in Social Media Marketing

4 January 2021 ∙ 11 minutes of reading time

The defining feature of video posts is that they show and don’t tell. It’s the most effective way to relay second-hand information and a captivating story. The old adage, “you eat with your eyes,” has never been truer. The effect of a well-placed video with relevant content can generate incredible results. LinkedIn native video proved […]

By Sarah Madimba
3.00/5(2)
Social Media
Premium Automation Tools for LinkedIn

Premium Automation Tools for LinkedIn

4 January 2021 ∙ 16 minutes of reading time

Considering that LinkedIn is the world’s largest professional network, it’s the perfect environment for digital marketers to promote their campaigns using automation tools. According to the website, LinkedIn has more than 660 million professionals registered on the app. With its extensive networking functionalities, LinkedIn serves as a platform for job seekers and a portal for […]

By Sarah Madimba
3.00/5(4)
Social Media
facebook poll

How to Create a Poll on Facebook to Get the Results You Need

4 January 2021 ∙ 6 minutes of reading time

With social media being the most commonly used platform amongst Millennials and Generation Z, this is your best medium to reach them. You could need to get through to your target audience for various reasons; promoting your business, making people aware of your products, researching about the kind of content they consume, or just customizing […]

By Sarah Madimba
2.33/5(3)
Social Media
YouTube SEO - How to Boost Your YouTube Videos

YouTube SEO – How to Boost Your YouTube Videos

17 December 2020 ∙ 8 minutes of reading time

The observation is irrefutable: with its two billion users worldwide, YouTube has become a real paradise for companies and individuals wishing to promote their brand, to become famous online, or to generate very important profits. A real online paradise, indeed!  How to have good YouTube referencing and thus improve and boost the visibility of your […]

By Charlotte Maghe
2.33/5(3)
Social Media
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