No technology has made its breakthrough quite as smoothly as voice assistants. Siri, Alexa, and Google Home have won a place in our hearts faster than television, the Internet, or smartphones. Although voice-activated technology is still in its infancy, it can greatly enhance your company’s customer experience and we will list the latest developments around […]
SoLoMo, an acronym formed by the words social, local, and mobile. It refers to the convergence of these three key elements for digital marketing. In this article, we will review in detail what SoLoMo is and why businesses should include it in their strategies in 2021 and beyond. What Does SoLoMo Mean? The first thing […]
How to create a Mobile App – 3 steps to make your project a success Have you ever found yourself in a situation where you have a great idea in mind but then are stuck because you don’t know how to make it happen? What if you’ve come up with a great idea for a […]
Smartphones and mobile devices are all in our pockets! Even your Grandpa is getting one! And what’s in them? Mobile apps of course! We could stop right now because it is and should be the main reason for you to have a mobile application for your business! It’s in 2016 that mobile traffic on smartphones […]
Rethink your strategy with Mobile Marketing
The mobile phone has an increasingly important place in our daily lives. Whether it’s to stay in touch with your friends and family, order food, share your daily life on social media, or even manage your bank account: mobile is everywhere and affects every aspect of our daily lives.
What this means is that brands need to adapt to these new behaviors and new consumer trends. And this applies to the products and services they develop, as well as to the way they promote them from a marketing strategy perspective.
This must be thought of for the mobile. The mobile marketing or mobile app must be designed specifically for this medium and must not be a simple adaptation of marketing done on the desktop.
There are many good practices to consider, and it is in this category of Sortlist’s blog that you can find them ?