Mobile & App Development

QR Codes: The Power of Marketing Technology Through QR Codes on Flyers and Proximity Marketing

1 November 2021 ∙ 7 minutes of reading time

QR codes are emerging into the mainstream method for easy transactions, building a direct connection between businesses and customers, and gathering first-party information. There is anticipation that QR codes will have widespread usage in almost every business sector in the future. Moreover, with the increasing practice of touch-less transactions, we see the majority of businesses […]

Chatbot Best Practices: Top-8 Mistakes to Avoid With Chatbots in Business

8 September 2021 ∙ 8 minutes of reading time

If you think a chatbot is not a popular communication channel for businesses and customers alike, think again. According to research, using chatbots as a brand communication channel has skyrocketed by a whopping 92% since 2019. This includes chatbots that are active on WhatsApp, Facebook Messenger, or standalone ones that can be integrated within your […]

Mobile & App Development

QR Code Comeback in 2020: Virtualise Your Business Card (2021 Update)

5 August 2020 ∙ 10 minutes of reading time

With the return of QR code use, there have been changes in how consumers purchase goods and how businesses operate as a whole. Read more about it here!

Mobile & App Development

Our complete guide to mobile app development

The smartphone and the mobile world are becoming more and more important in our daily lives. Whether it’s to stay in touch with your friends and family, create and share content on social media, order food, manage your bank account, or even plan your movie night out: we all depend on our smartphone.

What this means is that brands need to adapt their marketing strategy to this new reality by developing products that correspond to these new uses.

To achieve this, the importance of developing an effective mobile application will become more and more important. In this category, Sortlist shares with you all the content you need to understand how to develop and improve your mobile application: differences between iOS and Android, programming languages, SEO and App Store Optimization, mobile development will no longer hold any secrets for you ?