digital content strategy

10 Steps to Build a Flawless Digital Content Strategy

28 September 2021 ∙ 7 minutes of reading time

Content marketing is a proven strategy that will help drive traffic and reach your buyer audience. So, is your content reaching your target audiences? Your business needs a roadmap for publishing content. Having a digital content strategy benefits both new and existing content. It’s a chance to review your business goals and plan and produce […]

By Anne-Gaëlle Sy
5.00/5
Content Marketing
blog trends

Top 10 Blog Trends in 2021 – Make Sure You Don’t Miss Out!

15 September 2021 ∙ 7 minutes of reading time

Content marketing in the form of blog posts continues to be one of the most important tools this year for increasing the reach of one’s own company and products and, accordingly, increasing sales. The different forms of blogging, whether on the company’s own website or through posts, guest posts, and blogs on social media, are […]

By Leonard Basse
5.00/5
Content Marketing
sales enablement content

How to Create Lead Converting Sales Enablement Content

14 September 2021 ∙ 5 minutes of reading time

Over a period of time, as the markets flooded with new entrants and bigger corporations started emerging, it was understood that one needs to create valuable content for the entire sales funnel instead of focusing on a few phases like discovery and engagement. Among all phases, the decision-making process is among the most crucial parts […]

By Gaurav Roy
5.00/5
Content Marketing
how to monetize a blog

6 Easy Steps to Learn How to Monetize a Blog and Make it Grow

30 August 2021 ∙ 8 minutes of reading time

Every day, more blogs and websites are being created, and it ends up being a little difficult to make your blog stand out from the crowd and make it as profitable as possible.  The realization that blogs can bring extra income, or even turn into your main source of income, only makes the blogging and […]

By Anthony Gaenzle
5.00/5
Content Marketing

The content marketing guide to make you ranked!

With the development of the Internet, the cost of producing and distributing content has collapsed. 

Prior to digitalisation, content production was reserved for a minority and was limited to radio, television and the press. Today, anyone can produce and consume content at will: launch a YouTube channel, start a podcast, animate a blog, build an audience on Instagram, share tweets, etc. 

For brands, the content strategy represents a real opportunity to broadcast their own content on several platforms to bring value to their target audience. 

Copywriting, video production, podcast production, use of CMS, storytelling, we offer you to discover all the strategies you can use to develop effective and impactful content marketing ?

story doing

StoryDoing: 8 Steps in Marketing to Be Less Talk, More Action

2 August 2021 ∙ 5 minutes of reading time

A powerful company knows what it stands for, why it exists, and what added value it provides to people and society. Around us, we see many companies that struggle first to find their mission, but also to hold on to it and use it. How do you deal as a business with these turbulent times […]

By Anne-Gaëlle Sy
5.00/5
Content Marketing
YouTube Tags Guide: Rapid Tags Review & Top 5 Tag Generators

YouTube Tags Guide: Rapid Tags Review & Top 5 Tag Generators

3 May 2021 ∙ 7 minutes of reading time

To succeed on YouTube, optimising your videos for search engine optimisation is a must. Optimising and adding tags to your YouTube videos will help them appear high in search results. With several billion views daily, YouTube is the place to be to reach more people. To rank your videos at the top of the results […]

By Anne-Gaëlle Sy
5.00/5
Content Marketing
website content creation slow content

Website Content Creation: What About Slow Content?

23 March 2021 ∙ 6 minutes of reading time

If you have stumbled upon this article, you might be thinking about restructuring your website content creation.  Maybe it’s time for a change, or maybe you’re starting something new.  Regardless of the situation you may be in, this blog post is valuable to you.  It’s time to start thinking about slow content.   In recent decades, […]

By Anne-Gaëlle Sy
5.00/5
Content Marketing
Build the Ultimate FAQ Page – Examples

Build the Ultimate FAQ Page – Examples

8 March 2021 ∙ 6 minutes of reading time

For a while, it may have seemed like FAQ pages were on their way to extinction.  But in the past few years, they have become a staple addition to certain websites.  Some are long, some are short, some are interactive, some are block paragraphs…whatever their characteristic, it is becoming evident that these informative pages have […]

By Anne-Gaëlle Sy
5.00/5
Content Marketing
how to start a vlog

How to Start a Successful Vlog in 10 Simple Steps

1 March 2021 ∙ 7 minutes of reading time

When it comes to current content, there’s no debate that vlogs are winning! It’s not surprising since a vlog is basically an interactive and entertaining video blog. Although almost every Tom, Dick, and Harry is vlogging nowadays, it can be challenging to create a successful vlog…but how do you start a vlog? There are many […]

By Anne-Gaëlle Sy
5.00/5
Content Marketing
Copywriting

6 Ways to Become an Influential Copywriter by Using a Content Marketing Strategy

9 February 2021 ∙ 7 minutes of reading time

The History of Content Marketing  Content marketing has existed for many hundreds of years, just in different forms. This form of storytelling has helped brands to attract and keep their clients. Some examples from history are The Edison Electric Lighting Company, which used a bulletin to spread the word about its service benefits as far […]

By Sarah Madimba
5.00/5
Content Marketing
How to Get Traffic to Your Blog

How to Get Traffic to Your Blog

1 February 2021 ∙ 7 minutes of reading time

One thing that every blog author has in common is the stress of trying to increase traffic on their site. It would be dreamy if all your targeted readers simply flocked to your page with no effort but the undeniable reality is that you have to build your audience. It can be a very stressful […]

By Sarah Madimba
5.00/5
Content Marketing
Gamification: How To Use Gaming in Your Content Marketing – Examples

Gamification: How To Use Gaming in Your Content Marketing – Examples

3 May 2018 ∙ 5 minutes of reading time

Gamification is the use of various techniques from the game world for marketing purposes. What are the advantages of gamified content and how can you apply this interactive dimension to your content marketing? We open our blog to Qualifio, a specialist in the subject, who tells you a bit more! It is no secret that […]

By Sortlist Team
5.00/5
Content Marketing
The 5 Golden Rules to Creating Clickbait Titles and Headlines

The 5 Golden Rules to Creating Clickbait Titles and Headlines

11 January 2021 ∙ 10 minutes of reading time

Clickbait is everywhere.  From social media platforms to news websites, clickbait headlines have even found their way onto search engines. Let’s take a closer look at the modern art of clickbait, what it is, how it works, and we’ll even show you some clickbait examples to get you started. What is Clickbait? We’ve all experienced […]

By Sarah Madimba
5.00/5
Content Marketing
Blog

How to Optimise Your Blog: A Simple Guide

26 November 2020 ∙ 6 minutes of reading time

Every day millions of blog posts are published. With such high volumes flooding the internet, it isn’t easy to stand out or rank high on search results. As important as writing an interesting article with relevant information is, taking time to optimise it makes all the difference. Wanting to get on the front page of […]

By Sarah Madimba
5.00/5
Content Marketing

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