Our Marketing Guides

Comprehensive guides and tips for getting started in marketing.

UX/UI designer

How to Become a Successful UI/UX Designer

19 April 2021 ∙ 11 minutes of reading time

Constant improvements to software are undeniably crucial. Every company wants to deliver the next killer app that changes both the industry and the way we look at technology. Product designers work endlessly to determine what the next big thing in the tech world might be and how to turn it into a reality. However, a […]

By Anne-Gaëlle Sy
5.00/5
Creative & Design
Graphic design

Design Wars: Graphic Design vs Web Design

19 April 2021 ∙ 6 minutes of reading time

The term ‘Design’ covers a broad spectrum of options, all of which contribute in some shape or form to the success or failure of your marketing materials. For marketers, possibly the most-used types of design are graphic design vs web design. While these two roles work hand-in-hand to a large degree, there are some vital […]

By Anne-Gaëlle Sy
5.00/5
Graphic Design
Online Training Courses

2021 Online Courses and Training Survey: Europeans are All Business

12 April 2021 ∙ 5 minutes of reading time

In 2020, we started working remotely, and we had a lot more time on our hands. With these changes, some of us decided it was the right time to gain a better insight into some topics with online courses.  At Sortlist, we decided to ask 500 CEOs, managers, and team leaders of small and medium-sized […]

By Anne-Gaëlle Sy
5.00/5
Sortlist Insights
Audio content

COVID-19 Boosts Audio Consumption by 76.2%: 2021 Survey

12 April 2021 ∙ 7 minutes of reading time

Amongst the 900,000 podcasts created last year, Sortlist launched its very own, ‘Beyond Marketing’, in August of 2020.  With only 300,000 new podcasts created in 2019, we decided to investigate this rapidly growing medium.  We asked 500 CEOs, managers, and team leaders of small and medium businesses (SMBs) across Europe about their audio content use […]

By Anne-Gaëlle Sy
5.00/5
Sortlist Insights
salesforce

How to Use Salesforce To Increase Customer Retention

12 April 2021 ∙ 7 minutes of reading time

Customer relationship management (CRM) is about overseeing and nurturing a company’s interactions and relationships with potential and existing customers. As a leading CRM solution, Salesforce offers a vast range of tools to help build and manage these relationships, boost business growth, bolster marketing efforts, and much more. These efforts go hand-in-hand with customer retention, which […]

By Anne-Gaëlle Sy
5.00/5
Marketing
Graphic design

10 Types of Graphic Design You Should Know

12 April 2021 ∙ 7 minutes of reading time

When people talk about graphic design, they often use it as an umbrella term. It describes the visual elements of anything from business cards and signage to websites and advertisements. While it’s become an essential part of any brand awareness campaign or marketing strategy, there’s a lot more to graphic design than aesthetic appeal. It’s […]

By Anne-Gaëlle Sy
5.00/5
Graphic Design
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Marketing

Online Training Courses

2021 Online Courses and Training Survey: Europeans are All Business

12 April 2021 ∙ 5 minutes of reading time

In 2020, we started working remotely, and we had a lot more time on our hands. With these changes, some of us decided it was the right time to gain a better insight into some topics with online courses.  At Sortlist, we decided to ask 500 CEOs, managers, and team leaders of small and medium-sized […]

By Anne-Gaëlle Sy
5.00/5
Sortlist Insights
Audio content

COVID-19 Boosts Audio Consumption by 76.2%: 2021 Survey

12 April 2021 ∙ 7 minutes of reading time

Amongst the 900,000 podcasts created last year, Sortlist launched its very own, ‘Beyond Marketing’, in August of 2020.  With only 300,000 new podcasts created in 2019, we decided to investigate this rapidly growing medium.  We asked 500 CEOs, managers, and team leaders of small and medium businesses (SMBs) across Europe about their audio content use […]

By Anne-Gaëlle Sy
5.00/5
Sortlist Insights
salesforce

How to Use Salesforce To Increase Customer Retention

12 April 2021 ∙ 7 minutes of reading time

Customer relationship management (CRM) is about overseeing and nurturing a company’s interactions and relationships with potential and existing customers. As a leading CRM solution, Salesforce offers a vast range of tools to help build and manage these relationships, boost business growth, bolster marketing efforts, and much more. These efforts go hand-in-hand with customer retention, which […]

By Anne-Gaëlle Sy
5.00/5
Marketing
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Web & Software Development

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