Comprehensive guides and tips for getting started in marketing.
13 April 2022 ∙ 17 minutes of reading time
In the past 3 years, how many times have you seen an Instagram post of a person either on a yacht, jet ski, or skydiving in Dubai with a hashtag that alludes to #livingmybestlife? Have you ever wondered why everyone in the UAE seems to be partying all the time, and you have a sensation […]
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1 April 2022 ∙ 6 minutes of reading time
Somewhere in Benjamin Franklin’s immensely quotable wisdom lies a scarcely cited phrase: “The best investment is in the tools of one’s own trade.” Even if we tried, we could not have said it clearer. In today’s day and age, productivity tools for every craft imaginable live all around us, from automating tasks, scheduling meetings on […]
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22 March 2022 ∙ 10 minutes of reading time
Back in 1999, “The Matrix” brought to life the image of what an alternate digital world could look like: taking flight, jumping over buildings, and dodging bullets. Without question, in 1999 it seemed like a thing of the future. In 2022, it seems like a thing of the past. The board was set even before […]
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14 May 2022 ∙ 7 minutes of reading time
Social media marketing has become indispensable for certain businesses to generate leads, reach new audiences, and increase overall visibility. But what does this latest kind of marketing mean in terms of cost? How much should your company expect to pay for an external service? Is it possible to have a social media marketing plan on […]
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27 June 2022 ∙ 6 minutes of reading time
Describing your brand is nothing new in the world of business. With it, companies try to make clear what it is they stand for. Brand descriptions usually come about after spirited internal discussions. Despite this fact, it happens that not much is done with these descriptions. They also do not contribute to attracting new customers. […]
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6 June 2022 ∙ 6 minutes of reading time
User Experience (UX) isn’t just a visual journey but also a textual one. So if you fail to write compelling content for your website, you’ve missed the opportunity to retain your user’s attention. It only takes 15 seconds for users to decide if they should stay or look for another. There are several factors to […]
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17 May 2022 ∙ 7 minutes of reading time
When it comes to marketing purposes, your company probably searches and wants to try out every possible marketing strategy and tool that will work for them and improve its effectiveness, especially in the fast-developing digital world. Nowadays, when almost everyone talks about social media marketing or other popular ways of advertising, there is also outdoor […]
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21 June 2022 ∙ 6 minutes of reading time
As a business owner in today’s day and age, you will know that social media plays an important role in attracting new customers to grow your digital presence. But, what if you don’t have the time or resources to create a digital branding strategy from scratch? Don’t worry, as that’s where a social media kit […]
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27 June 2022 ∙ 9 minutes of reading time
What’s the point of launching a campaign if you can’t reach your target audience? Having a media plan is fundamental for the success of your marketing campaigns (and therefore for your business). As an advertiser, the ideal is to select the most appropriate media in order to increase your visibility in the market. And for […]
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22 June 2022 ∙ 7 minutes of reading time
Content marketing has now gone mainstream. This means that companies large and small rely on content distribution to increase brand awareness and attract new customers. But creating successful content also requires an associated content seeding strategy. On this page, we’ll tell you exactly what content seeding is and what you need to keep in mind. […]
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22 June 2022 ∙ 8 minutes of reading time
We know it: marketing and e-commerce are transforming rapidly. It is clear that the age of traditional brick-and-mortar stores is over. For a few months now, a new trend has been making the rounds: live commerce. And I’m not talking about a small trend. In this article on Shopatainment, Connie Chan explains that online shopping […]
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3 June 2022 ∙ 5 minutes of reading time
You want to create a website for your business but you don’t know where to start? You’ve heard that WordPress is a good option, but you don’t know how to use it? Don’t worry – we’re here to help! In this WordPress tutorial, we’ll show you step-by-step how to create a professional website. Everything from […]
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15 February 2022 ∙ 5 minutes of reading time
Outsourcing software development is becoming a global phenomenon. Outsourcing web development services is a great decision for businesses that do not have the appropriate services in-house. This is especially true where web development doesn’t provide you with a competitive edge, and it isn’t an important part of your core business processes/trade secrets. After all, not […]
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