Comprehensive guides and tips for getting started in marketing.

MENA article cover

How MENA Is Shaping to Become the New Marketing Hub by 2025

13 April 2022 ∙ 17 minutes of reading time

In the past 3 years, how many times have you seen an Instagram post of a person either on a yacht, jet ski, or skydiving in Dubai with a hashtag that alludes to #livingmybestlife?  Have you ever wondered why everyone in the UAE seems to be partying all the time, and you have a sensation […]

By Anne-Gaëlle Sy
4.75/5(4)
Sortlist Insights
The Productivity Tools That Lead the Marketing Industry

The Productivity Tools That Lead the Marketing Industry

1 April 2022 ∙ 6 minutes of reading time

Somewhere in Benjamin Franklin’s immensely quotable wisdom lies a scarcely cited phrase: “The best investment is in the tools of one’s own trade.” Even if we tried, we could not have said it clearer. In today’s day and age, productivity tools for every craft imaginable live all around us, from automating tasks, scheduling meetings on […]

By Jorge Uceda
3.50/5(2)
Marketing
Metaverse For Business (2022 State of the Metaverse Study)

Metaverse For Business (2022 State of the Metaverse Study)

22 March 2022 ∙ 10 minutes of reading time

Back in 1999, “The Matrix” brought to life the image of what an alternate digital world could look like: taking flight, jumping over buildings, and dodging bullets. Without question, in 1999 it seemed like a thing of the future. In 2022, it seems like a thing of the past. The board was set even before […]

By Jorge Uceda
5.00/5(3)
Sortlist Insights
social media marketing price

Social Media Marketing Price: What to Expect When Working With an Agency

14 March 2022 ∙ 7 minutes of reading time

Social media marketing has become indispensable for certain businesses to generate leads, reach new audiences, and increase overall visibility.  But what does this latest kind of marketing mean in terms of cost?  How much should your company expect to pay for an external service? Is it possible to have a social media marketing plan on […]

By Anne-Gaëlle Sy
5.00/5(2)
Social Media
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Creative & Design

27 articles
Banner Design Ideas: Why Are Roller Banners Effective For Marketing Purposes

Banner Design Ideas: Why Are Roller Banners Effective For Marketing Purposes

17 May 2022 ∙ 7 minutes of reading time

When it comes to marketing purposes, your company probably searches and wants to try out every possible marketing strategy and tool that will work for them and improve its effectiveness, especially in the fast-developing digital world. Nowadays, when almost everyone talks about social media marketing or other popular ways of advertising, there is also outdoor […]

By Anne-Gaëlle Sy
5.00/5(1)
Graphic Design
Complete Guide to Flat Design With Five Concrete Examples

Complete Guide to Flat Design With Five Concrete Examples

24 March 2022 ∙ 9 minutes of reading time

Increasingly present in web and mobile interfaces, flat design is a style of graphic design very pure. Today, it is increasingly found in user interfaces (UI) and web design developed by companies. In this article, we explain in more detail what flat design is, where this trend comes from, and we give several concrete examples. […]

By Tancrède d'Aspremont Lynden
5.00/5(1)
Creative & Design
The 12 Best Landing Page Examples for Conversions in 2022

The 12 Best Landing Page Examples for Conversions in 2022

15 March 2022 ∙ 7 minutes of reading time

We often hear that a web page can have an impact on the conversion rate. But how do you create a landing page that converts? In this article, we give you 12 landing page examples. These can inspire you to redesign your current site and improve your conversion rate. Understanding the Purpose of a Landing […]

By Clara Gil
5.00/5(1)
Web Design
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Marketing

192 articles
digital acceleration

Business Without Website: A 2022 Update on Digital Acceleration

17 May 2022 ∙ 6 minutes of reading time

It’s 2022, and the world is slowly going back to a sense of normalcy. Among the most affected by the pandemic are small- and medium-sized businesses (SMBs), whose marketing budgets are still reeling from the effects of Covid-19 and put a halt to their digital acceleration. Before the start of the pandemic we analyzed the […]

By Jorge Uceda
5.00/5(2)
Sortlist Insights
seo methodology

Establishing an SEO Methodology: 5 Tactics to Reach Your Target Customers

17 May 2022 ∙ 7 minutes of reading time

Search engine optimization, or SEO, allows you to attract quality web traffic from major search engines like Google or Bing. The purpose of optimizing your website for SEO is to rank highly on the right search engine results pages, or SERPs.  The higher you rank on relevant SERPs, the more likely your website is to […]

By Adam Steele
5.00/5(1)
SEO
social media graphic design

Social Media Marketing Design for eCommerce Business – Benefits And Advice

16 May 2022 ∙ 7 minutes of reading time

You have whopping chances of business survival and growth through Social Media Marketing. Regardless of your business genus or scope, social media marketing seamlessly contribute to your business growth more than anything else. One of the reasons it has in-depth effects on your business escalation is that it has over 4.62 billion users, which steers your brand’s […]

By Tabish Khalid
5.00/5(1)
Social Media
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Web & Software Development

14 articles
outsource web development

Outsource Web Development: Tips and Advice in 2022

15 February 2022 ∙ 5 minutes of reading time

Outsourcing software development is becoming a global phenomenon. Outsourcing web development services is a great decision for businesses that do not have the appropriate services in-house. This is especially true where web development doesn’t provide you with a competitive edge, and it isn’t an important part of your core business processes/trade secrets. After all, not […]

By Gaurav Roy
5.00/5(2)
Web Development
server side tracking

How Server-Side Tracking and Client-Side Tracking Will Help You Understand Your Customers Better

31 January 2022 ∙ 7 minutes of reading time

There are two ways of collecting data and delivering it: Client-side and server-side approaches. Client-side is the most common approach where the application sends data to the server, which then processes it. Server-side tracking is a more complicated approach where the web server generates its customer data, which gets sent back to the client. The […]

By Anne-Gaëlle Sy
5.00/5(1)
Web Development
minimum viable product

All (Or Almost All) The Mistakes to Avoid When Launching a Digital Product

27 December 2021 ∙ 6 minutes of reading time

It happens very often at glueglue to receive requests of creation of mobile or web applications with unlimited features to do envy to Facebook, Slack, and Amazon altogether. Entrepreneurs are so enthusiastic they let themselves go, maybe because they’re not used to the digital world, maybe because they’re in love with their own idea and […]

By Matteo Lo Manto
5.00/5(3)
Web Development
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