5 July 2021 ∙ 10 minutes of reading time
It’s not just humans that get themselves ready for the summer. Marketing investments also pack in the work before the months of July and August where they relax, make the most of the hard work done, and get ready for the new quarters ahead. In 2021 more than ever, marketing is a must and we’re […]
Read more
21 June 2021 ∙ 9 minutes of reading time
Snapchat vs TikTok… perhaps not a debate that lights up your social gatherings of a weekend (unless you’re a teenager yourself!) but a fight to the death that’s sure to rumble on in the battle for the attention of the teen market. These are two social media apps that have skyrocketed in popularity over recent […]
Read more
21 June 2021 ∙ 5 minutes of reading time
When you own a business, setting the prices for your items and services is often one of the most challenging tasks. If you set the prices too high, your sales could decline. If you set them low, then you may miss out on sizeable revenue. The skill is in knowing how to get the market […]
Read more
14 June 2021 ∙ 16 minutes of reading time
Netlinking, or internal linking, is essential for optimal site performance and search engine optimisation (SEO). It’s what drives visitors to navigate from one part of your website to another. It also affects your search engine results page (SERP) ranking. That’s why having a netlinking strategy with quality internal linking and backlinks is crucial. Sure, you […]
Read more
11 June 2021 ∙ 13 minutes of reading time
Whether you use Pinterest for personal use or for a business, optimising your keyword research, SEO, and investing in Pinterest Ads is the best approach to increase your followers and therefore, outreach and sales. With over 416 million visitors per month, every Pin not only has a great potential to boost your brand but also […]
Read more
8 June 2021 ∙ 6 minutes of reading time
You may have always admired the way a company other than your own creates their advertisements, or maybe you have noticed that a brand whose product you like is missing something your company could offer them. It doesn’t necessarily have to be so…you could start a co-branding campaign and create a win-win marketing strategy. Let’s […]
Read more
7 June 2021 ∙ 6 minutes of reading time
Graphic design can be considered a form of modern art and can breathe fresh life into your digital marketing campaigns. The importance of graphic design doesn’t stop after adding an element of beauty to your advertising. It’s an essential part of creating brand awareness and helping potential clients make buying decisions. The way you present […]
Read more
1 June 2021 ∙ 7 minutes of reading time
The growth of the world wide web has changed the way that businesses advertise. Digital marketing makes it easier to reach your target audience and create engagement with potential customers. It’s essential that you get your website at the top of search results on any search engine. If you don’t appear on the first page, […]
Read more
31 May 2021 ∙ 10 minutes of reading time
Before we were all pulled into the Netflix marketing strategy we all know, the company was founded in 1997 as a DVD rental service where you could order a movie to watch at home and receive it through the mail. The company could easily have gone the same way as competitors like Blockbuster, but the […]
Read more
20 April 2021 ∙ 6 minutes of reading time
CRM is the heart of its client management process, regardless of what type of business you can think of. Nowadays, it is necessary for quality service no matter the company’s size. If you’re interested in pursuing a career in CRM consulting, this guide will help you get started. We’ll take you through the role and […]
Read more
