24 August 2021 ∙ 4 minutes of reading time
In recent years, Millennials, as well as Generation Z, have quickly become the cornerstone of the working population. Their fluid and transient approach to employment, far removed from the “job for life” attitude of baby boomers, often results in a fairly high turnover rate. As a result, companies must now be proactive and use sourcing […]
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25 August 2021 ∙ 4 minutes of reading time
For a company to be visible, it must broadcast its messages on the right communication channels. This is where media buying and media planning come into play. Indeed, what is the use of creating advertising if nobody sees or hears it? Of course, creativity has a huge role to play in the success of an […]
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24 August 2021 ∙ 6 minutes of reading time
You can do more with your brand than capture people’s attention with a memorable logo. Being recognized in that pivotal moment in the buying phase of a consumer can be the difference between a sale for your product over another. You want your product in the mind of your buyers during the point of sale. […]
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23 August 2021 ∙ 6 minutes of reading time
In a world where 68% of the experience online starts with a search engine, knowing how to maximize your business website to generate more organic traffic is a priority. With various options for digital marketing out there, it can be tough to see why SEO is worth it for your business to use. Many businesses […]
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17 August 2021 ∙ 7 minutes of reading time
Communication – it takes place at all times and in all places. And although we should have perfected it through our constant use, we are far from it. And if misunderstandings can occur on an interpersonal level, what about on a professional level when companies communicate? A well-thought-out communication strategy is, therefore, a must for […]
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18 August 2021 ∙ 10 minutes of reading time
How to successfully manage projects with the WWWWWH method? The ability to ask the right questions and to provide clear answers is part of a project manager’s skill set. It is necessary to know how to identify the pitfalls by favouring articulated questions and clear and explicit answers. Fortunately, there is a solution for this: […]
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17 August 2021 ∙ 8 minutes of reading time
Screen design encompasses the graphic layout and design of user interfaces for a wide variety of displays. Screen design is considered a subcategory of user interface design. While the interface design provides the functionality, the screen design brings the function into an optimal form. The fields of application are manifold and are not limited to […]
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16 August 2021 ∙ 7 minutes of reading time
Tags are not only for tagging social media content in your Instagram posts, Instagram stories, or Facebook posts. Your business, be it a retailer or Facebook catalog, must also learn how tagging products will drive your brand success. Your eCommerce website is your storefront shopping window for customers to buy your inventory. Customers need to […]
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11 August 2021 ∙ 7 minutes of reading time
We’ve certainly come a long way since a 72-year-old grandmother in England used her television remote to place the first online order. That simple shopping list of cornflakes, eggs, and margarine in 1984 paved the way for an online shopping industry with eCommerce sales worth 4.28 trillion USD in 2020. And as these figures are […]
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11 August 2021 ∙ 8 minutes of reading time
Online marketing has become an inevitable strategy since the internet revolution to increase a company’s reach and success regardless of its size. Moreover, marketing actions such as banners, posts, SEO, or even email marketing can now be adapted cost-effectively to the appropriate target groups. To ensure the success of your marketing concept and the corresponding […]
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