203 articles by Anne-Gaëlle Sy
non member agencies

We Just Raised 11 Million Euros to Give Agencies the Visibility They Deserve

7 October 2021 ∙ 4 minutes of reading time

Running and growing an agency is hard. You start by doing what you love – helping clients with their challenges – but you quickly end up having to fight fires in many places: HR, finance, legal, hiring, and staffing. More people on the team also means more salaries to pay, which means larger monthly spending, […]

By Anne-Gaëlle Sy
2 votes, average: 5.00 out of 52 votes, average: 5.00 out of 52 votes, average: 5.00 out of 52 votes, average: 5.00 out of 52 votes, average: 5.00 out of 55.00/5(2)
Sortlist Insights
human touch agencies

We Just Raised 11 Million Euros to Help Our Talented Agencies Meet Their Future Clients

7 October 2021 ∙ 3 minutes of reading time

Running and growing an agency is hard. You start by doing what you love – helping clients with their challenges – but you quickly end up having to fight fires in many places: HR, finance, legal, hiring, and staffing. It our time when it comes to helping agencies. More people on the team also means […]

By Anne-Gaëlle Sy
5.00/5(2)
Sortlist Insights
8 Must-Know Team Effectiveness Models for Your Business

8 Must-Know Team Effectiveness Models for Your Business

21 September 2021 ∙ 7 minutes of reading time

Michael Jordan once said, “Talent wins games, but teamwork and intelligence win championships.” As a business owner, you want high-performing teams playing on your side of the court. A successful team means a competitive advantage against your competitors. Teams are what support your business. Effective teams will hit their team’s objectives consistently and if your […]

By Anne-Gaëlle Sy
3.33/5(3)
Human Resources
Marketing Management Optimize Your Marketing Mix Before It's Too Late

Marketing Management: Optimize Your Marketing Mix Before It’s Too Late

14 September 2021 ∙ 6 minutes of reading time

Marketing today is the exchange of values between a seller and a buyer. It creates a demand for a company’s products or services. If there is value in a product or service, then a buyer will want to pay. Marketing Management is the planning, organizing, and implementing of marketing plans and strategies. These plans should […]

By Anne-Gaëlle Sy
5.00/5(1)
Digital & Marketing Strategy
external analysis

5 Steps to a Thorough External Analysis and Which Tools to Use

20 September 2021 ∙ 6 minutes of reading time

Your business functions in an ever-changing world. There are factors outside of your control. Like a ship at sea, your business is at the mercy of an ever-changing tide of buyer habits and economic trends. Your business strategy needs to include external analysis. External and internal analyses complement each other. Both are vital in developing […]

By Anne-Gaëlle Sy
5.00/5(1)
Digital & Marketing Strategy
Reinventing the Future of B2B Services: Behind Our Series B Funding

Reinventing the Future of B2B Services: Behind Our Series B Funding

15 September 2021 ∙ 5 minutes of reading time

Today, we announced our latest fundraising, raising €11 million.  You can read the full press release to know more about it.  But here, we want to talk to you about the future of the B2B services marketplace and the importance of the human and digital relationship for the customer: two topics close to our heart. […]

By Anne-Gaëlle Sy
4.40/5(10)
Marketing & Advertising
amazon automation

We Tested Out Amazon Automation…Why It’s A Scam, or Not?

7 September 2021 ∙ 7 minutes of reading time

With 197 million visitors per month, Amazon has become the number 1 eCommerce platform in the world. Counting such a large customer base, many businesses have decided to sell their products on this multi-billion-grossing platform and join the other 9.7 million vendors already on there.  With a current average of more than 1 million new vendors […]

By Anne-Gaëlle Sy
5 votes, average: 4.20 out of 55 votes, average: 4.20 out of 55 votes, average: 4.20 out of 55 votes, average: 4.20 out of 55 votes, average: 4.20 out of 54.20/5(5)
E-commerce
Debunking 10 Wildly Inaccurate Myths of Entrepreneurship

10 Wildly Inaccurate Myths of Entrepreneurship Debunked

12 October 2021 ∙ 7 minutes of reading time

There are various myths about entrepreneurs that need to be busted when choosing whether or not establishing a business is good for you. Various beliefs and myths of entrepreneurship may deter you from starting your venture. Not all of these misconceptions, however, are true. Additionally, several business owner notions may urge you to establish your […]

By Anne-Gaëlle Sy
3.67/5(3)
E-commerce
airbnb marketing strategy

Airbnb Marketing Strategy – 1 Couch to 5.6 Million Holiday Experiences

6 September 2021 ∙ 7 minutes of reading time

Did you know that on average, six people are checking in for a stay at an Airbnb every second? Airbnb is a business, and the target audience is the six people-per-second making those bookings. Statistics show that 50% of small to medium businesses have no strategy to reach potential customers. But with nearly 4 million […]

By Anne-Gaëlle Sy
2 votes, average: 5.00 out of 52 votes, average: 5.00 out of 52 votes, average: 5.00 out of 52 votes, average: 5.00 out of 52 votes, average: 5.00 out of 55.00/5(2)
Digital & Marketing Strategy
customer journey management

Get Your Customers to Love You With Customer Journey Management

2 September 2021 ∙ 6 minutes of reading time

Your entire business success is dependent on your customer’s journey. If you ask yourself what that means, then this guide to customer journey management will help you. You can learn to deliver the customer experience that your customers expect from your brand. Customer journey management is not a marketing campaign. It’s a strategy that seeks […]

By Anne-Gaëlle Sy
5.00/5(1)
Marketing & Advertising
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