As a website owner or traffic manager, you naturally want to make your company known to as many people as possible. To ensure your visibility and develop your business, it is often preferable to entrust the work of natural referencing of your site to an SEO agency.

How to choose a good provider? What are the points not to neglect? Here are the 7 criteria you should pay attention to before deciding.

Table of contents

The Agency’s Reviews

The performance of an SEO agency is measured by the number and reputation of its clients. Check out their website for companies they have worked for or ask the agency directly for references and reviews. Then contact the clients to get feedback.

Access Content Agency
Tunis, Tunisia
0 - 0 recommendation
E-commerceSEOWebsite Creation Software
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swc-125
SWC Partnership
London, United Kingdom
5/5 - 9 recommendations
Advertising & DisplayDefaultDigital & Marketing StrategyMarketingPublic Relations
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havas1
Socialyse Belgium
London, United Kingdom
5/5 - 0 recommendation
Marketing
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op1
POP Communications
Dubai, United Arab Emirates
5/5 - 2 recommendations
MarketingPublic Relations
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place1
Sandpaper
Dubai, United Arab Emirates
5/5 - 5 recommendations
Digital & Marketing StrategyMarketingPublic RelationsWebsite Creation Software
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roots1
Grassroots creative agency
Dubai, United Arab Emirates
5/5 - 10 recommendations
Digital & Marketing StrategyMarketingWeb DesignWebsite Creation Software
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evol1
EvolveDigitas
Singapore, Singapore
5/5 - 5 recommendations
Advertising & DisplayDigital & Marketing StrategyMarketingPublic RelationsWebsite Creation Software
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ab1
ab4.systems
Singapore, Singapore
5/5 - 26 recommendations
Advertising & DisplayDigital & Marketing StrategyMarketingWebsite Creation Software
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blen1
Creative Blend
Riyadh, Saudi Arabia
5/5 - 1 recommendation
Advertising & DisplayDigital & Marketing StrategyMarketingPublic RelationsWebsite Creation Software
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di1
Dice Marketing and Advertising
Riyadh, Saudi Arabia
5/5 - 1 recommendation
Advertising & DisplayMarketingWebsite Creation Software
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your
diARK
Bucharest, Romania
5/5 - 3 recommendations
Advertising & DisplayMarketingPublic RelationsWeb DevelopmentWebsite Creation Software
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we1
Destinare Marketing Group
Doha, Qatar
5/5 - 1 recommendation
Advertising & DisplayMarketingWeb DevelopmentWebsite Creation Software
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artx1
ArtX Pro
Karachi, Pakistan
5/5 - 3 recommendations
Digital & Marketing StrategyMarketingWeb DevelopmentWebsite Creation Software
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redoy1
Redoya – Smart digital branding agency
Lahore, Pakistan
5/5 - 1 recommendation
Digital & Marketing StrategyMarketingWebsite Creation Software
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maroon2
Maroon studio sdn bhd
Kuala Lumpur, Malaysia
5/5 - 0 recommendation
Advertising & DisplayDigital & Marketing StrategyMarketingWebsite Creation Software
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wave
Caspian Digital Solutions
Petaling Jaya, Malaysia
5/5 - 5 recommendations
Advertising & DisplayDigital & Marketing StrategyMarketing
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002
Poixel
Kuwait City, Kuwait
5/5 - 2 recommendations
Digital & Marketing StrategyMarketingWebsite Creation Software
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56
Lokal Vokal
Central Jakarta, Indonesia
5/5 - 0 recommendation
Advertising & DisplayDigital & Marketing StrategyMarketingWebsite Creation Software
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45
ChubbyRawit Digital Marketing Agency
South Jakarta, Indonesia
5/5 - 10 recommendations
Advertising & DisplayDigital & Marketing StrategyMarketingWeb Development
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30
FMG
West Jakarta City, Indonesia
5/5 - 5 recommendations
Advertising & DisplayMarketingWeb DevelopmentWebsite Creation Software
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06
Taksu Digital
Hong Kong, Hong Kong
5/5 - 8 recommendations
Digital & Marketing StrategyMarketingWebsite Creation Software
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04
DSIGN Branding
Hong Kong, Hong Kong
5/5 - 2 recommendations
Digital & Marketing StrategyMarketing
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veloma
heydaysss
Hong Kong Island, Hong Kong
5/5 - 6 recommendations
MarketingWeb Development
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ki
4HK
Hong Kong Island, Hong Kong
5/5 - 5 recommendations
Digital & Marketing StrategyMarketing
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gendarme
Fisheye Solutions
Giza, Egypt
5/5 - 3 recommendations
Digital & Marketing StrategyMarketing
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citrus
sendian creations
Al Maadi, Egypt
5/5 - 6 recommendations
MarketingWeb Development
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bonbon
INETWORK Middle East
New Cairo City, Egypt
5/5 - 8 recommendations
Digital & Marketing StrategyMarketingWebsite Creation Software
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ses
WebbingStone
6th of October City, Egypt
5/5 - 13 recommendations
Content MarketingDigital & Marketing StrategyMarketingWeb Development
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jjjjjjj
Indigo Media
Qism El-Nozha, Egypt
5/5 - 0 recommendation
Marketing
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dididid
Intcore
Giza Governorate, Egypt
5/5 - 6 recommendations
Digital & Marketing StrategySEOWeb DevelopmentWebsite Creation Software
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aaaaaa
Ad Value Marketing Agency
Cairo Governorate, Egypt
5/5 - 2 recommendations
Marketing
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lilliliil
O2 Media Group
Giza, Egypt
5/5 - 14 recommendations
Digital & Marketing StrategyMarketingWeb Development
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hihi
New Step Media
Ad Doqi, Egypt
5/5 - 10 recommendations
Marketing
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capture789
Essencius A/S
Copenhagen, Denmark
5/5 - 4 recommendations
Marketing
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Jaroudi Media
Manama, Bahrain
5/5 - 0 recommendation
Digital & Marketing StrategyMarketing
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E-reputation

The level of expertise of an SEO agency can be seen in part through its reputation on the web. Read their blog, look for events they have attended, read client testimonials by consulting their profiles on social networks or forums, etc.

The Financial Health of the Provider

By entrusting the search engine optimization of your site to an SEO agency, you commit yourself for several months, even several years. If the provider is not financially sound and goes bankrupt during the process, you will lose your investment.

Sincerity and Transparency

You must be able to trust your provider. If they guarantee that you will be in the top three results of Google in two months, run away! SEO is an inexact science. If you follow Google’s SEO rules, as YATEO does as a White Hat SEO agency, you should not expect results for at least 3 to 6 months.

A Pay-For-Performance Approach

The success of your business depends largely on your search engine optimization. If the agency fails to meet its objectives, you should not have to pay for the service. YATEO has a performance-based model: either the SEO revenue generated by the agency increases in comparison to what it was before its intervention, or the agency is not paid.

This virtuous model ensures that everyone involved is aligned with the same objectives: the client, the agency, and YATEO’s account manager will base their compensation on achieving growth objectives.

Analytical Tools

In order to measure the effectiveness of the SEO strategy and carry out its mission, the SEO agency must have a number of tools at its disposal (ahrefs, semrush, seoobserver, etc.) and must have trained its teams to use these tools.

The Concern of Your Objectives

A quality SEO agency must care about your priorities and offer you a personalized solution. If you are looking to convert, then a strategy based solely on traffic is not relevant. Your contact should be able to understand and integrate your goals into their SEO strategy.

Are you looking for a serious and efficient SEO agency? Use the services of one of our SEO agencies to implement an effective and personalized content strategy!