Our Marketing Guides

Comprehensive guides and tips for getting started in marketing.

Scanning a QR Code.

QR Code Comeback in 2020: How It Changes the Way We Do Business

5 August 2020 ∙ 9 minutes of reading time

With the return of QR code use, there have been changes in how consumers purchase goods and how businesses operate as a whole. Read more about it here!

By Alyzza Junett Cabuenas
5.00/5
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Ranking blocks representing Google ranking factors.

Google Ranking Factors: How to Create the Right Website Design

7 August 2020 ∙ 9 minutes of reading time

The Google ranking factors are crucial when you’re trying to design your website. Check out this article on how you can make the right improvements.

By Alyzza Junett Cabuenas
5.00/5
SEO
Building a website with excellent UX design.

UX Design: What Is It & How To Implement It For Business Websites?

14 July 2020 ∙ 7 minutes of reading time

Do you consider the UX design of your website & how your visitors react to it? Here’s why user experience design is important for your business success!

By Alyzza Junett Cabuenas
5.00/5
UX Design
Online shopping using a laptop.

How Businesses Can Prepare For Digital Transformation

13 July 2020 ∙ 7 minutes of reading time

For businesses to stay relevant, digital transformation is necessary. Is your business ready for it? Here’s how you can prepare your business.

By Alyzza Junett Cabuenas
5.00/5
digital marketing
How to identify the ideal customers in marketing

Top Marketing Facts You Must Know As An Entrepreneur

23 July 2020 ∙ 10 minutes of reading time

Marketing is a huge part of every business. Knowing more about it will be beneficial for any entrepreneur. Check out how you can use these vital facts!

By Alyzza Junett Cabuenas
5.00/5
Marketing
Billboards representing various communication plans on advertising and marketing strategies.

The Ultimate Guide On How To Make An Effective Communication Plan

22 July 2020 ∙ 25 minutes of reading time

How important is a good communication plan for your company? Learn about how you can create and implement one in this comprehensive guide.

By Alyzza Junett Cabuenas
5.00/5
Communication
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Digital Strategy

4 articles

Online shopping using a laptop.

How Businesses Can Prepare For Digital Transformation

13 July 2020 ∙ 7 minutes of reading time

For businesses to stay relevant, digital transformation is necessary. Is your business ready for it? Here’s how you can prepare your business.

By Alyzza Junett Cabuenas
5.00/5
digital marketing
marketing_positioning

What is marketing positioning and why is it so important?

27 April 2020 ∙ 6 minutes of reading time

In the fierce battlefield of modern marketing, consumer perceptions of a brand or product count for everything. From establishing a solid first impression to (hopefully) leading a customer along the path to conversion, marketing positioning is one of the most powerful tools at any marketer’s disposal. Marketing positioning is a relatively simple concept to understand, […]

By Tancrède d'Aspremont Lynden
4.50/5
Digital Strategy
inbound_outbound

What is the difference between inbound and outbound marketing?

27 April 2020 ∙ 6 minutes of reading time

Marketing is big business, and the success of your campaigns has the ability to make or break your entire venture. In fact, studies show that the average person can now be exposed to 10,000 forms of advertisement every single day. Consequently, then, the battle to stand out from the crowd is fiercer than ever.  As […]

By Tancrède d'Aspremont Lynden
4.00/5
Digital Strategy
inbound_marketing

How to build an inbound marketing strategy?

27 April 2020 ∙ 6 minutes of reading time

Inbound marketing is defined by HubSpot as a business method that attracts customers by creating valuable content and experiences tailored to them. This differs from some of the more traditional marketing approaches, which tend to be outbound. With outbound marketing, you’re more in-your-face about your strategies. You actively look to seek out leads and be […]

By Tancrède d'Aspremont Lynden
4.25/5
Digital Strategy
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Communication

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Web & Software Development

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The Sortlist Story

Sortlist makes it possible to buy more efficiently from suppliers with minimum effort.

Digitisation has left the business world in a state of unprecedented change, with power shifting from supply to demand. Buyers, just like you, are now in charge.

That’s exactly what Sortlist is all about: we help you stay in control and start your journey surrounded by trusted professionals at the right time.