Hyper Personalization on the Web: Increased Sales Through an Optimized Customer Journey
9 May 2022 ∙ 6 minutes of reading time
This article is a guest post by the digital agency cierra. The declared goal of hyper personalization is to treat users as unique individuals thanks to customized information in order to optimize the customer experience. A personalized approach to customers in marketing is not new; after all, personalized newsletters & co. have been around for […]
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