2 January 2023 ∙ 8 minutes of reading time
Snapchat ads are one of the most popular forms of digital advertising. With over 319+ million daily active users, Snapchat is an ideal platform for reaching a broad audience. Snapchat ads are designed to be interactive and engaging, allowing brands to create immersive and creative ad experiences. The platform offers a variety of ad formats […]
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14 December 2022 ∙ 9 minutes of reading time
If your expectation is to reach more customers, appear on the top of search engines and earn double revenue online, then content marketing should be your priority. Not only does content marketing help deliver valuable information to your audience, but it also helps the audience understand your business/brand in-depth. In fact, 72% of marketers believe that content […]
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27 December 2022 ∙ 8 minutes of reading time
In recent years, you probably must have come across the term “demand generation” a lot. This data-driven marketing program assists the inbound methodologies in driving interest and awareness throughout the lifecycle of the customers and buyers. However, in the B2B market, there is a lot of mixed messaging surrounding the terms “lead generation” and “demand […]
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27 December 2022 ∙ 6 minutes of reading time
Businesses outsource for a variety of reasons. Outsourcing services can be a great way to increase efficiency and productivity as compared to in-house costs. This type of direct cost allows businesses to remain competitive in the global marketplace. It is a practice that has become increasingly popular over the last few decades as companies look […]
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26 December 2022 ∙ 7 minutes of reading time
Inbound marketing is a marketing strategy that focuses on creating, distributing, and sharing content that attracts customers to your products and services. It’s a form of marketing that earns the attention of your prospects and customers through various channels, such as search engine optimization (SEO), content marketing, social media marketing, email marketing, and more. Inbound […]
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26 December 2022 ∙ 8 minutes of reading time
Cultivating positive public perception has become inevitable in today’s competitive marketplace. If customers don’t find anything good about your company, they won’t proceed with doing business with you. In fact, you could lose more business than you make profits. And this is where PR or public relations come into the picture. It is a process […]
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20 December 2022 ∙ 7 minutes of reading time
Email marketing is a digital marketing strategy focused on sending emails to prospects and customers. It can be used to build relationships with customers, drive traffic to a website, or generate sales by sending regular, personalized emails. Email marketing is an effective way to reach out to your target audience, however, it is important to […]
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20 December 2022 ∙ 9 minutes of reading time
From the moment the consumers wake up until they go to bed, they are bombarded with different services and products both digitally and in real life. As an emerging company, you may find yourself struggling to establish an identity in this overly saturated marketplace. And this is exactly where branding comes into the picture. Not […]
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19 December 2022 ∙ 7 minutes of reading time
There are quite a few factors to consider when it comes to a packaging design project. The first step is to understand your product and your target audience. What are your product’s features and benefits? What are your target customers’ needs and wants? Once you understand your product and your audience, you can start to […]
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13 December 2022 ∙ 7 minutes of reading time
As a business owner, you know that marketing is essential to your company’s success. But how do you make an impact in an overcrowded online marketplace? Words can play a vital role in the effectiveness of your marketing campaigns. After all, each month, nearly 409 million people view more than 20 billion web pages. It […]
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