Top AI SEO Tools for Enhanced Online Strategies in 2024
Advertising & Marketing

Top AI SEO Tools for Enhanced Online Strategies in 2024

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At Sortlist, we use AI to create and optimize our content. We have tried several tools and would like to share our experiences with you. We believe that reading other people’s opinions will help you make a more informed decision about which AI SEO tools to use.

Trust us when we say that there are a lot of options out there. Starting from scratch can be overwhelming. So let us guide you through which ones are the best and how to choose one that fits your business needs.

Can AI Write SEO Content?

This is not a yes or no answer. It’s a “depends” answer. The truth is that AI tools can indeed generate content for SEO. But there are some details you need to keep in mind so that it can actually rank in search engines. 

  1. All the information you provide must be accurate. So before you hit publish, make sure you double-check the facts and insights in your blog posts or content. 
  2. You are writing for people, so make sure your content is filled with the human touch. Add personal experiences, anecdotes, and any other element that will keep your reader engaged.
  3. Make each piece unique. Most of the time, AI tools grab content from different websites and create something similar. Take the time to edit it and add input, insights, opinions, and data that makes it different and adds value.
  4. Understand the user’s search intent and align your content with it. Remember that Google prioritizes web pages that answer people’s questions and add value.
  5. Align your content pieces with Google’s E-E-A-T. Make sure each piece demonstrates experience, expertise, authority, and trust. You can do this by adding an author bio, links to social media accounts, rewards and recognition, case studies, stories, personal opinions, and more.

In other words, yes, AI tools can create content for SEO, but you need to step in and improve the quality of the information and add the human touch.

How To Use AI for SEO?

By using AI for your marketing efforts, you can save up to 12.5 hours of work per week. That’s huge! For SEO, there’s a lot more you can do with these tools than just writing content.

How To Use AI for SEO?

For example:

  • Brainstorm topics for your target audience.
  • Find the best keywordsfor each topic you want to cover.
  • Research information for your content pieces.
  • Create an outline for your articles and pages.
  • Identify opportunities for optimization within your published content.
  • Write short FAQ answers.
  • Analyze your SEO KPIs and look for trends and areas of opportunity.
  • Automate and perform technical audits of your website.
  • Monitor your backlink profile and suggest link building opportunities.

Can Google Detect AI SEO?

The short answer is YES, Google can indeed recognize AI content and they will only let it pass if it is unique, informative, high quality and relevant to the readers. If not, they will prevent it from ranking. They are very strict and specific to the point that they have published the “Google’s guidance on AI-generated content”.

Is AI content against Google Search's guidelines?

What Is the Best AI Writing Tool for SEO?

When it comes to choosing an AI SEO tool, there are many options available on the market. However, not all of them will work for your business and your SEO efforts. So take the time to review them carefully, check their features, and read user reviews and comments.

You also want to choose one that fits your business budget, helps you achieve your SEO and content creation goals, and is easy to use. 

Some key features and capabilities you want to look for include:

  • Advanced natural language processing (NLP) and machine learning.
  • Keyword research.
  • Technical audits.
  • On-page SEO optimization.
  • Real-time ranking tracking.
  • Integration with your CMS.
  • Client support and onboarding.

Best AI SEO Tools 2024

With these features in mind, we researched and tested several AI SEO tools. Here’s a list of the ones we found to be the best.

ChatGPT

Without question, this is one of the most popular AI tools out there. After testing it with different keywords and for different uses, we believe it’s useful for very specific SEO tasks:

  • Topic and keyword brainstorming
  • Title and meta tag generation
  • Content outline generation
  • FAQ creation

We don’t recommend using ChatGPT to create long-form content. It tends to be imprecise, repetitive, and easily flagged as AI content by Google and other search engines.

Without question, this is one of the most popular AI tools out there. After testing it with different keywords and for different uses, we believe it's useful for very specific SEO tasks:

ChatGPT has a free plan and a $20 version that comes with various features including image generation, data analysis, file upload, and more. If you haven’t used it yet, we highly recommend starting with the free version and upgrading as needed.

Alli AI

This particular AI tool is perfect for technical and on-page SEO optimization. In a matter of seconds, it scans your site and detects any issues that could affect user experience, crawlability, indexability, and search engine rankings. Once the scan is complete, it provides you with a report and the ability to fix them with just one click.

Some of the issues it can detect include

  • Missing canonical tags.
  • Missing meta descriptions.
  • Missing image alt text.
  • No H1 titles.
  • Titles that are too short or too long.
  • Missing external links. 

It gives you the option to fix all the detected issues in one go, or go through them one by one. 

This particular AI tool is perfect for technical and on-page SEO optimization. In a matter of seconds, it scans your site and detects any issues that could affect user experience, crawlability, indexability, and search engine rankings.

Alli AI is available in three different monthly plans starting at $299. The main difference between them is the number of websites and team members included.

MarketMuse

One of the best tools on the market, especially if you want to accelerate and improve your content strategy. After testing it, we’ve come to the conclusion that it’s perfect for planning your content efforts. 

This tool is equipped to analyze your website and provide a series of recommendations to address the challenges and issues you are facing. For example, it can provide you with a list of unexplored keywords, ideas for topic clusters, and optimization suggestions. It also generates a first draft and structure of the pages and articles you need to create to improve your search engine rankings. 

As you start writing your content pieces, this AI for SEO tool will automatically provide suggestions designed to improve readability and SEO performance.

One of the best tools on the market, especially if you want to accelerate and improve your content strategy. After testing it, we've come to the conclusion that it's perfect for planning your content efforts.

MarketMuse has 4 subscription plans for you to choose from. The first is 100% free, but very limited. We highly recommend starting with the Research plan at $249 per month as it includes 500 tracked topics, 10 content briefs, and more.

RankIQ

This AI for SEO tool is perfect if your goal is content creation and optimization. One of its best features is the keyword recommendation list. It’s filled with high-traffic, low-competition keywords that you can use to generate new content and attract more people to your site. 

Another thing we really liked was that it automatically generates content outlines to better guide your writing and focus. This way you can answer the doubts and concerns of your target audience. It also comes with a writing wizard that helps you improve your content and increase your chances of getting ranked in search engines.

A great feature is that it scans your old blog posts and optimizes them so you can increase organic traffic and conversions.

RankIQ starts at $49 per month and is known for its ease of use and quality support team.

Frase

An AI for SEO tool that is highly recommended for content optimization and content writing automation. 

It comes with a wizard where you just need to enter your target keyword and follow the prompts. It will guide you through various steps (such as creating an eye-catching title and including relevant topics) to automatically create your content outline. Once that’s done, you can specify tone, keywords, and length to have it create the first draft.

In short, it’s a collaboration between AI and your content marketing team to create relevant and optimized pieces, and what makes it even better is the ability to compare your content to what’s already ranking in Google and increase your chances of reaching the top positions.

An AI for SEO tool that is highly recommended for content optimization and content writing automation.

Frase has a free trial and three paid plans for you to choose from. They range from $15 to $115 per month depending on the number of users and searches you need.

Surfer SEO

We use this tool the most because it makes the process of creating and optimizing content faster and easier. Its interface is very straightforward and easy to use. It’s packed with features that include ideal word count, suggested keywords and related terms to increase your chances of ranking high in search engines. 

It is also packed with tools to create your content outlines and first draft. This gives you more control over the quality of the information you share and the optimization of your content. 

We use this tool the most because it makes the process of creating and optimizing content faster and easier. Its interface is very straightforward and easy to use. It's packed with features that include ideal word count, suggested keywords and related terms to increase your chances of ranking high in search engines.

Surfer SEO has several subscription plans. They start at $89 per month up to $299 per month. But if you subscribe with a yearly plan they will give you a considerable discount.

NitroPack

Definitely a go to option if you are looking to improve the technical aspect of your SEO efforts. Once you install and complete the setup of this AI for SEO tool, it will automatically scan your website and detect any potential issues that may be affecting the speed and performance of the site. Once it identifies the issues, it will automatically fix them.

Some of the most common issues it can detect include the need to:

  • Compressing and resizing images on your website.
  • Caching.
  • Code optimization.
  • Adaptive image sizing.
  • Compression and resizing for HTML, CSS, and JavaScript.

Definitely a go to option if you are looking to improve the technical aspect of your SEO efforts. Once you install and complete the setup of this AI for SEO tool, it will automatically scan your website and detect any potential issues that may be affecting the speed and performance of the site. Once it identifies the issues, it will automatically fix them.

NitroPack has a free version and several subscription plans. They go from $21 per month to $176 per month. We highly recommend you to work with the one called Growth as it includes many of the functionalities to fix your technical SEO issues.

Jasper AI

This AI for SEO tool is perfect for fast content creation. It’s packed with features that can give you content pieces in a variety of formats in a matter of seconds. These include blog posts, social media posts, website or landing page copy, email campaigns, code, scripts, and more. 

It also quickly translates text into more than 30 languages and gives you relevant suggestions to improve your writing. One of the main benefits of this AI for SEO tool is that it helps you maintain your brand’s tone of voice across all pieces of content.

This AI for SEO tool is perfect for fast content creation. It's packed with features that can give you content pieces in a variety of formats in a matter of seconds. These include blog posts, social media posts, website or landing page copy, email campaigns, code, scripts, and more.

Jasper is available in three different subscription models starting at $39 per month per user. They all come with a 7-day trial that will help you understand the key features and set up your style guide, tone of voice, and business assets to better guide the AI tool.

Scalenut

If you are looking for a tool to help you with all your SEO efforts, then look no further. This AI for SEO tool is a complete suite that will help you with

  • Content planning
  • Research
  • Content writing
  • Optimization
  • Publish

Key features include keyword research, content planning, SERP-based topic cluster recommendations, competitor analysis, outline generator, SEO content writer, automatic content optimization, and more.

In short, you can do keyword research with it. Choose the one you want to work with, and the tool will automatically create the outline of your content piece and develop it. As you edit it, it will give you real-time feedback so you can make any necessary adjustments to help it rank better. 

If you are looking for a tool to help you with all your SEO efforts, then look no further. This AI for SEO tool is a complete suite that will help you

Scalenut’s pricing starts at $17 per month and can go up to $67 per month. The main difference between the plans is the number of words you can create, the number of articles, and the AI recognition capabilities.

NeuronWriter

This is definitely one of the best tools available on the market if you are looking for it:

  • Create content
  • Build internal links
  • Understand what your competition is doing.

It has a content editor based on semantic models, research from Google SERPS and competitor data to help you plan, write and optimize content in the best possible way. Its key differentiator is that it works based on search intent to give you content suggestions. It can quickly create the outlines for the suggested content pieces.

But its benefits don’t stop there. It’s packed with features to guide you through on-page content optimization.

definitely one of the best tools available on the market

NeuronWriter starts at $14 per month and can go up to $41 per month. The difference depends on the number of content analytics, AI credits, and projects you can handle.

Seona

They call themselves a personal SEO agency, and the truth is they can fulfill many of your SEO needs. She can optimize your titles, descriptions, alt text, H1, canonical links, URLs, and more. Giving you the opportunity to approve or not approve their suggestions. It also optimizes your blog posts for high-impact keywords, brand voice, style, and length. And creates custom images for greater impact.

With this tool, you can discover relevant keywords, create content, and gather comprehensive analytics to track your progress.

They call themselves a personal SEO agency, and the truth is they can fulfill many of your SEO needs. She can optimize your titles, descriptions, alt text, H1, canonical links, URLs, and more. Giving you the opportunity to approve or not approve their suggestions. It also optimizes your blog posts for high-impact keywords, brand voice, style, and length. And creates custom images for greater impact.

You can get started with Seona for free or subscribe to the monthly plan. It costs $49.99 per month.

Semji

The last AI tool we would like to recommend is Semji. This is the one we have been using lately, as it serves as a guide for content creation and optimization. It’s packed with features that allow you to create the outline and first draft of your content pieces. It also gives you insights based on top ranking pages, including length, search intent queries, questions, related terms, and more. 

With Semji, you can get started for free and then subscribe to one of their pricing plans.

Our Top 2 AI Tools for Website SEO

We just shared with you 12 of the best Ai for SEO tools. However, if you want to get the most out of them, we highly recommend working with a combination of two: MarketMuse (ideal for content strategy) and Alli AI (best for technical SEO).

This combination will help you create, optimize, and publish amazing content that’s relevant to your target audience’s search intent. While ensuring that the experience when visitors arrive on your site is the best possible.

Conclusion

Websites like yours need more than a few blog posts and landing pages to rank in search engines and attract organic traffic. You need fully optimized, value-driven content that answers users’ needs, concerns, and questions. All of this takes a lot of work, hours, experience and creativity. Fortunately, AI is here to make your work easier.

Tools like Seona, Semji, Surfer SEO or MarketMuse are here to help you improve the quality of the content you publish and ensure that your site runs smoothly and provides the best user experience.

Read and review each option carefully. Look for reviews and ratings. Choose one that fits your business needs and budget. A word of advice, don’t just rely on the content created by one of these tools, you want to edit it and include the human factor.

Key Takeaways

AI can help with SEO, but it’s not a silver bullet. While AI tools can generate content and assist with various SEO tasks, they require human oversight to ensure quality, accuracy, and relevance.

Key considerations when using AI for SEO:

  • Accuracy: Verify the information generated by AI tools.
  • Human touch: Add personal experiences, anecdotes, and unique perspectives to make your content engaging.
  • Uniqueness: Avoid plagiarism and make sure your content is original.
  • User intent: Align your content with what users are looking for.
  • E-E-A-T: Demonstrate expertise, authority, trustworthiness, and experience.

Popular AI tools for SEO:

  • ChatGPT: Great for brainstorming and generating short content.
  • AlliAI: Great for technical and on-page optimization.
  • MarketMuse: Great for content strategy and planning.
  • RankIQ: Focuses on content creation and optimization.
  • Frase: Great for content optimization and automation.
  • Surfer SEO: Offers comprehensive SEO guidance.
  • NitroPack: Improves site performance and technical SEO.
  • Jasper AI: Great for rapid content generation.
  • Scalenut: Provides a complete suite of SEO tools.
  • NeuronWriter: Focuses on content creation, internal linking, and competitive analysis.
  • Seona: Offers personalized SEO support.
  • Semji: Guides content creation and optimization.

Combine tools for best results: Consider using MarketMuse and AlliAI together for a comprehensive approach.

Remember: AI can be a valuable tool for SEO, but it’s important to use it strategically and with human oversight to get the best results.

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