The 10 Best Pinterest Advertising Agencies in New York City, NY - 2025 Reviews

Top Pinterest Advertising Agencies in New York City, NY

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All Pinterest Advertising Consultants in New York City, NY

  • 4.8
    (128 reviews)

    Building Websites, Generate Leads!

    Highly recommended
    Top awarded
    Probey Services is a premier technology and digital marketing company, providing cutting-edge solutions across the USA, UK, Australia, UAE, and India. Established in 2016, we have grown into a full-service provider with a team of 250+ skilled professionals, delivering tailored strategies that empower businesses in an evolving digital landscape. Our Expertise Probey Services has a strong foundation in technology, design, and marketing, we offer a comprehensive suite of services, including: Website Design & Website Development, e-commerce websites, Shopify, WordPress Website, redesign , and business websites. Software Development & IT Services Scalable software solutions, IT consulting, and enterprise technology. Mobile App Development Native and cross-platform apps for iOS & Android Apps. Digital Marketing & Performance Marketing SEO, SEM, PPC, social media marketing , and data-driven performance campaigns. Branding & Brand Building Strategic brand identity development and market positioning. Graphic Design, Logo Design & Online Reputation Management (ORM) Engaging visuals and reputation management to enhance brand trust. Why Choose Probey Services? Comprehensive Solutions: From technology development to digital marketing, we provide a 360-degree approach to business growth. Client-Centric Approach: We focus on collaboration, innovation, and transparency, ensuring solutions align with business objectives. Proven Industry Expertise: With 10 years of experience across diverse industries, we deliver measurable results and long-term success. Global Presence: Serving businesses across major international markets with customized solutions in mutiple industries. At Probey Services, we go beyond delivering services, we work as an extended team, with an ecosystems that drive business growth, enhance customer engagement, and maximize ROI. Our commitment to excellence and innovation makes us the trusted partner in your digital journey. Awards & Recognitions: Excellence in Digital Transformation (2023) Top Emerging Web Development Firm (2022) Best Digital Marketing Strategy (2023) Android App Development Company - Designrush (2024) Let’s Grow Together! Contact us today to discover how Probey can transform your digital presence. 📞 +1 20299 57212 | +44 75371 88459 | +91 97739 01990 | +91 120 313 2126 ✉️ service@probeyservices.com 🌐 www.probeyservices.com
    Looking for work in Pinterest Advertising
    Located in New York, United States (+4)
    From €100 for Pinterest Advertising
    Worked in Clothing & Accessories (+16)
    Speaks English, Dutch, Belgium(+5)
    501-1000 members
  • 5
    (17 reviews)

    Digital Mastery, Delivered by Bird 🏆

    Highly recommended
    Top awarded
    Bird, a globally acclaimed, multi-award-winning digital marketing agency, with prestigious offices in London, New York, and Dubai. Renowned for our exceptional expertise in the realms of Digital Marketing , we specialize in delivering cutting-edge web design , search engine optimization (SEO) , pay-per-click (PPC) advertising, and social media management . Services Web Design: Crafting bespoke, visually stunning, and user-friendly websites that resonate with your brand's identity. SEO: Implementing cutting-edge strategies to boost your online visibility, drive traffic, and ensure long-term growth. Digital Marketing: A comprehensive suite of services including PPC, Social Media Marketing, and Email Campaigns, tailored to maximize your digital impact. E-Commerce Solutions: Integrating innovative technologies to create seamless, high-converting online stores. Branding & Creative Services: Building unique brand identities that stand out in today’s competitive market. Why Choose Bird Marketing? Award-Winning Excellence: Recognized globally for our innovative solutions and results-driven approach. Expert Team: A blend of seasoned professionals from various corners of the globe, bringing diverse insights and skills. Proven Results: A track record of elevating businesses to new heights with our tailored strategies. Bird Marketing: Your Partner for Digital Excellence Connect with us to explore how we can elevate your digital presence and drive your business forward.
    Looking for work in Pinterest Advertising
    Located in New York, United States (+4)
    From €1,000 for Pinterest Advertising
    Worked in Insurance (+24)
    Speaks English
    11-50 members
  • Top awarded
    Die Serviceplan Group ist die größte inhabergeführte, partnergeführte und am breitesten aufgestellte Agenturgruppe Europas. Im Jahr 1970 als klassische Werbeagentur gegründet, vereint die Serviceplan Group seit jeher alle Kommunikationdisziplinen unter einem Dach: ​Ob Markenstrateg:innen, Kreative, Experience-Designer:innen, Marketingtechnologie-Expert:innen, CRM-Expert:innen, Data Scientists, Marktforscher:innen, PR-Berater:innen oder Sales-Profis bei der Serviceplan Group ziehen alle an einem Strang, im House of Communication, dem einzigen komplett integriert aufgestellten Agenturmodell in Deutschland. Das präzise Zusammenspiel der Vielzahl von Spezialagenturen in Sachen Strategy & Consulting, Creative & Content, Platform & Technology sowie Media & Data macht die Serviceplan Group zur führenden Agenturgruppe für innovative Kommunikation.​ Was uns alle verbindet, ist die Leidenschaft, faszinierende Marken aufzubauen und zu coachen. Marken, die wirtschaftlich erfolgreich sind und Emotionen im Kopf der Verbraucher:innen auslösen — BEST BRANDS eben.​ Der Weg dorthin führt über innovative Kommunikation. ​ Das bedeutet, neue Wege ins Herz der Verbraucher:innen zu finden: kreativ, medial & technologisch. ​Diesen Anspruch, Marken zu BEST BRANDS zu machen, leben wir täglich im House of Communication.
    Looking for work in Pinterest Advertising
    Located in New York, United States (+17)
    From €1,000 for Pinterest Advertising
    Worked in Telecommunications (+15)
    Speaks German, Arabic(+9)
    5001-10000 members
  • 4.9
    (3 reviews)

    Marketing that triples your revenue, not costs.

    Recommended
    Top awarded
    Galactic Fed is a growth marketing agency built from the data, AI, and growth hacking techniques that launched Silicon Valley’s most iconic brands. Our approach was pioneered by a team of mathematicians and software engineers, and since 2017, Galactic Fed has helped over 600 companies grow. We build digital strategies to supercharge your user acquisition and revenue, including paid media, SEO, content, website creation, email and LinkedIn prospecting, organic social, and more.
    Looking for work in Pinterest Advertising
    Located in Chicago, United States
    From €3,000 for Pinterest Advertising
    Worked in E-commerce (+7)
    Speaks English
    51-200 members
  • 5
    (5 reviews)

    We Build Brands Better. Come Play With Us.

    Hi 👋🏼 We're Good Kids.
 We're an an independent agency based in Los Angeles, NYC & Toronto. We create evocative campaigns that connect with audiences. Our powerful marketing strategy & outstanding advertising take our clients further than ever. Want to see where we can take you?
 ✨ We help small brands become big and big brands become giant. 🏆 Our award-winning strategy is on engagement, awareness & authenticity, underlining what's important. We create evocative campaigns that connects with audiences In meaningful ways. We humanize, amplify & relate. This converts, moves the dial and makes it shareable. In Short: We Build Your Reputation & get you results. We’re very good at: 🧠 Marketing Strategy 💥 Creative Production 📱 Social Media Management 💻 Digital Marketing 🤝 Pr & Partnerships 🎪 Pop Up Events 💰 Paid Advertising & SEO - In a world where you can be anything; don’t be boring.
 We'll give 'em something to talk about!
    Looking for work in Pinterest Advertising
    Located in Los Angeles, United States (+1)
    From €1,000 for Pinterest Advertising
    Worked in Marketing & Advertising (+5)
    Speaks English, French(+1)
    11-50 members
  • (0 review)

    AGI Tech – Paving the Way to Tomorrow's Innovations, One Step at a Time.

    In 2020 we entered the digital marketing game, continued ahead and improved to every change ever since. We started as an SEO Agency in New York, USA but over the time grew to a Full Service Digital Marketing agency that helped over 150 clients globally. With already years of experience, failures and multiple successful projects we came to understand that true impact lays in the exclusive planning, execution, and measurements of every project. We help businesses to end the struggle of finding certified digital marketing experts. AGI Tech mission is simple – To help your business accomplish its goal – which is to produce revenue, communicate your value, and outrank the competition. However the mission is simple, the pathway is not always as up-front. We spent years, trying, failing, and succeeding, so YOU don’t have to take the possibility. Our strategies align with what’s right for your customers. We revolve around human interaction. The reason is, our experience showed time and time again that some of the best-performing digital marketing campaigns were those putting customer’s needs first and communicating the right message.
    Looking for work in Pinterest Advertising
    Located in New York, United States
    From €1,000 for Pinterest Advertising
    Works in multiple industries
    Speaks English
    11-50 members
  • (0 review)
    Looking for work in Pinterest Advertising
    Located in New York, United States
    From €1,000 for Pinterest Advertising
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    Smart, Human-Centered Strategies for Brand Growth

    At GAB, we are a full-service digital agency specializing in brand strategy, branding, and website development. Having recently expanded from Asia to the United States, we bring a global perspective that combines business-savvy marketing and strategy with emotional intelligence. Our approach blends analytical precision with creative insight to craft compelling brand narratives, seamless digital experiences, and impactful solutions. We partner with brands to define their identity, connect with their audience, and stand out in an ever-evolving digital landscape. With GAB, you get strategies that are both smart and human-centered, unlocking opportunities for growth and leadership.
    Looking for work in Pinterest Advertising
    Located in New York, United States
    From €10,000 for Pinterest Advertising
    Works in multiple industries
    Speaks English, Chinese(+1)
    51-200 members
  • Solé (sol) Creative Marketing Agency, or solé | CMA, is a boutique marketing agency that provides strategy, content creation, social media management, photography and video – everything you need to get you started defining your brand and to deliver  diverse marketing communications . OUR MISSION Social media can be a powerful tool for activating your online community and building trust with your customer base, if approached correctly. It is all-important to have a plan in place for your social media marketing to ensure you’re active on the right channels, using the right tools, talking with the right people and working towards your goals. Our one-on-one approach mean's we work in partnership with you to develop your brand strategy, refine your marketing, deliver measurable results and help you achieve your commercial objectives – stronger perception, more inbound enquiries, better qualified enquiries, the right type of work, higher value orders, more profitable business. We ensure that campaigns are effectively applied to all mediums in your marketing mix, taking digital platforms into consideration. At Solé, it's not about ticking off a checklist of to-do's. We will sit down with you to discuss your objectives and be with you at each stage as we work towards aligning your marketing goals with the direction you want to take your brand.   Other reasons to hire Solé Creative Marketing Agency: Answers to all your questions within 24 hours Collaboration with your internal marketing Industry specialization & firm understanding of competition Access to the latest trends, technology & tools Flexible, fully customized packages Detailed ROI analytics report
    Looking for work in Pinterest Advertising
    Located in New York, United States
    From €1,000 for Pinterest Advertising
    Worked in Art & Handcraft (+1)
    Speaks English
    1-10 members
  • (0 review)
    A partnership with SLT Consulting provides you access to an award-winning team of digital marketing experts who specialize in eCommerce, consumer goods/services, and retail brands. We partner with businesses that are early-stage startups ready to accelerate growth as well as established brands preparing for the next phase of growth. Our client’s expectations are not only met but exceeded, like delivering digital sale campaigns with a 7-9x return on ad spend or driving revenue growth of +40% by d eveloping and implementing tailored marketing strategies. The feedback from our clients is the most rewarding , you’ll see comments like “ SLT Consulting has changed the way my business was able to grow and scale.  Combining a wellspring of creativity with a work ethic that’s laser-focused,  SLTC is exactly what every founder needs. ” We get it though, this may sound familiar after reading other agency pitches, so what set us apart? Simply stated, our unique approach. After two years of operation, the approach has been validated by many happy clients and our performance was recognized after successfully being acquired by Fiverr, a market leading platform of freelance consultants, in the Fall of 2020.  Currently, SLT Consulting operates under Fiverr as an independent collective of marketing consultants who are subject matter experts. Check out our portfolio of clients and testimonials below and contact us for a discovery call where we will provide a proven blueprint that is rooted in the concept that “when you grow, we grow". SLT Consulting is multi-domain expert via partnerships that include : Google Ads Certified Partner, Google Analytics Certified Partner, Shopify Partner, Facebook Marketing Partner, Hubspot Certified Partner, Pinterest Partner, and Klaviyo Partner.
    Looking for work in Pinterest Advertising
    Located in New York, United States
    From €1,000 for Pinterest Advertising
    Works in multiple industries
    Speaks English
    11-50 members
  • Provoke Insights is a full service global market research firm and brand strategy consultancy. Our innovative approach empowers brands to navigate through today’s cluttered marketing space. We are the research and data nerds behind the advertising, consumer, strategy, branding, media, product development, and content marketing initiatives. Using thousands of data points, we assess what’s most important to inspire new thinking. Closely connecting the consumer with the brand enables us to drive growth for your organization. Our obsession with data and brand market research makes your strategy effective, compelling and impactful. From creating market strategies to fielding surveys, we have the tools and the brains to successfully implement and test your advertising initiatives.
    Looking for work in Pinterest Advertising
    Located in New York, United States
    From €1,000 for Pinterest Advertising
    Works in multiple industries
    Speaks English, French(+2)
    1-10 members
  • Principal Media Communications is the premier management consulting firm that serves the marketing, sales and cx need of companies worldwide. Mission Statement- Our mission at Principal Media Communications, LLC is to diagnose our client’s complex problems within the marketing, sales, and customer service areas of their business. We then formulate strategic solutions that will result in a high return on investment for their firm. 
    Looking for work in Pinterest Advertising
    Located in New York, United States
    From €1,000 for Pinterest Advertising
    Works in multiple industries
    Speaks English
    1-10 members
  • 5
    (4 reviews)

    Designing Digital Success, One Creative Pixel at a Time.

    We are your partner in digital success. From creative website design, branding to result oriented digital marketing solutions, we help businesses elevate their online presence and connect with their audience effectively. Let’s create, expand, and grow together. At Aqua Design Works , creativity knows no bounds. We are a team of passionate professionals dedicated to helping businesses grow, stand out, and succeed in the digital world. Whether you’re a startup finding your footing or an established brand aiming to reach new heights, we’re here to transform your ideas into impactful digital solutions. Our approach is simple: we listen to your needs, understand your goals, and deliver results that not only meet but exceed expectations. From designing stunning websites and crafting memorable brand identities to running strategic marketing campaigns, we handle every aspect with precision, creativity, and care. What We Offer We provide a comprehensive range of services to ensure your business thrives in every aspect: Digital Marketing: Search Engine Optimization (SEO) Social Media Marketing (SMM) Paid Marketing (PPC) SMS & Email Marketing Website Design & Development: Custom Website Design UI/UX Design Landing Page Design Development on platforms like Wix, WordPress, Squarespace, and PHP Branding: Logo Design Package and Brochure Design Pitch Deck Creation Content Creation: Website Copywriting Blog Writing eBook Writing E-Commerce Development: BigCommerce Shopify WooCommerce We’re not just about delivering services; we’re about creating experiences. With a mix of expertise, innovation, and a personalized approach, Aqua Design Works ensures your brand gets the recognition it deserves. Why Choose Us? We’re more than just a digital agency—we’re your partners in success. Our goal is to make your business shine in today’s competitive landscape by combining strategy, technology, and creativity. Let’s build something extraordinary together. Connect with us today , and let’s start your journey to digital greatness!
    Looking for work in Pinterest Advertising
    Located in Chicago, United States
    From €1,000 for Pinterest Advertising
    Worked in Restaurants (+3)
    Speaks English
    11-50 members
  • 5
    (3 reviews)

    To The Sky

    We’re ArtX Pro. We provides Promotional and production service to brand or business. We’ve made hundreds of promotion video and multimedia campaign with client’s satisfaction. We love to do our work and delight business relation. We’re a small company with big agency experience, which means we make worldwide video and multimedia campaign. We have expertise to create unique concept and covert to final productivity. Our aim to produce great story about your product, that’s easy to understand and connects emotionally with customer. ArtX Pro fully equipped production and team cultivated through years of experience working on advertise, television Commercial, Event videos, corporate videos, web video, CG animation, post production and more. If you are looking to our service, that helps to promote your business and gets your customers to takes action, let’s work together.   Our Team ArtX Pro operates as a medium and mobile crew, where appropriate we invite collaboration with other individual professionals to provide extra expertise. We work with some of the most talented visualizer, content writer, website developer, UX or UI designer, director, designers, artist animators, editor and others. That helped them to generate perfect productivity.
    Looking for work in Pinterest Advertising
    Located in Karachi, Pakistan
    From €1,000 for Pinterest Advertising
    Worked in Marketing & Advertising (+2)
    Speaks English, Arabic(+3)
    51-200 members
  • (0 review)
    Looking for work in Pinterest Advertising
    Located in New York, United States
    From €1,000 for Pinterest Advertising
    Works in multiple industries
    Speaks English, Spanish
    11-50 members
  • 5
    (1 review)

    Passion . Creative . Result

    A.M.I is a premier digital marketing and marketing agency dedicated to transforming brands and driving business growth. With a passion for creativity and innovation, we offer a comprehensive suite of services including social media management, website creation, advertising, digital strategy, branding and positioning, e-commerce solutions, mobile app development, influencer marketing, print media, graphic design, and online advertising. Our team of experts works collaboratively to deliver exceptional results, ensuring your brand reaches its full potential in the global market. Founded in New York, A.M.I has grown to serve clients worldwide, fostering meaningful connections and delivering measurable success.
    Looking for work in Pinterest Advertising
    Located in Dabou, Côte d'Ivoire
    From €1,000 for Pinterest Advertising
    Worked in Real Estate
    Speaks English, Arabic(+1)
    51-200 members
  • (0 review)

    Cultivating Communities, Celebrating Wellness.

    We don't just market wellness brands; we live and breathe the very essence of wellness. In a world cluttered with noise, your business deserves to stand out, resonate, and connect deeply with your audience. Specializing exclusively in the wellness niche, we bring unparalleled expertise to the table—spanning the biohacking industry, yoga, healing modalities, bodywork, and beyond.
    Looking for work in Pinterest Advertising
    Located in Honolulu, United States
    From €1,000 for Pinterest Advertising
    Worked in Sports (+2)
    Speaks English, Dutch, Belgium
    1-10 members
  • 4.9
    (4 reviews)

    We make brands bigger than it is.

    Recommended
    We'd like to introduce you to 'feelmarks', a design studio. We have work experience of more than eight years, we've also worked in multiple fields which include many companies such as food industry, plastic industry, mechanical industry, educational, organisations, and much more. feelmarks will set your unique identity by creative design language and make a huge difference by the new creative efforts. It would be attractive for the people once your design says something about your company, Because we believe that the Design is the silent brand ambassador of the company or the organization.
    Looking for work in Pinterest Advertising
    Located in Kings County, United States
    From €1,000 for Pinterest Advertising
    Worked in Luxury Goods & Jewelry (+8)
    Speaks English
    11-50 members
  • (0 review)

    Digital & marketing agency. tech· ne : art, craft. : the principles employed in making something.

    We're a future-thinking agency, dedicated to meeting all your marketing, digital, and e-commerce needs. Our expertise lies in crafting dynamic digital strategies that empower businesses to thrive and excel in the rapidly evolving digital landscape.
    Looking for work in Pinterest Advertising
    Located in Dubai, United Arab Emirates
    From €3,000 for Pinterest Advertising
    Worked in Luxury Goods & Jewelry (+3)
    Speaks English
    11-50 members
  • (0 review)

    We bring clarity and control to social advertising investments.

    Unified is a leading provider of social advertising services and solutions powered by data and technology. Our proprietary technology is designed to change the business of social by helping brands achieve unprecedented social marketing results. Unified provides expert Managed and Professional Services super-charged by innovative operations and insights platforms, as well as cutting-edge Data Management and Audience Insights solutions. With a range of offerings, we are able to create custom solutions for our clients, tailored to their needs and goals. Headquartered in New York City and with offices in Los Angeles and Atlanta, Unified has managed over $5B in social advertising data for the world’s largest brands and agencies and run more than $1B in social advertising campaigns. For the last four years, Unified has been recognized by AdAge and Crain’s as one of the “Best Places To Work”. For more information, visit www.Unified.com or follow @Unified on Twitter. Unified is an equal opportunity employer.
    Looking for work in Pinterest Advertising
    Located in New York, United States
    From €1,000 for Pinterest Advertising
    Works in multiple industries
    Speaks English
    501-1000 members
12

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Insights from a New York City Expert: Mastering Pinterest Advertising

New York City, a bustling hub of creativity and commerce, stands out in the realm of digital marketing, particularly in Pinterest advertising. With a dense demographic of 46 reviews and 26 works completed, NYC agencies offer unparalleled expertise and innovative solutions in this niche.

Accomplishments and Client Success Stories

Distinguished Achievements

Local agencies have not only managed successful campaigns but have also been recognized with various industry awards, elevating their stature in the digital advertising community. These accolades reflect their innovative approaches and commitment to delivering exceptional results on Pinterest.

Prominent Client Collaborations

New York agencies boast an impressive client roster, including major retail brands and boutique startups. These collaborations highlight their ability to scale and customize strategies, ensuring that each client's unique marketing goals are met with precision.

Budget Considerations for Pinterest Advertising

Allocating Your Advertising Spend

Understanding your budget is essential when engaging with Pinterest advertising agencies. Pricing in New York is competitive, and selecting the right agency requires a balance of cost and potential ROI. Here are some budget tiers to consider based on company size:

Small Businesses and Startups

Emerging companies can find considerable value in working with nimble, creative agencies that offer tailored solutions without the hefty price tag. Initial budgets might range from $2,000 to $10,000 depending on the scope.

Medium-sized Enterprises

For those with more robust needs, encompassing detailed analytics and broader campaign reach, budgets might stretch from $10,000 to $30,000 as demands grow.

Large Corporations

Big brands looking for comprehensive Pinterest strategies with cross-channel integration may look at investments starting at $30,000 and upwards, reflecting the complexity and reach of such campaigns.

Assessing Agency Portfolios

Evaluating past success stories and portfolios is crucial. The 26 works displayed by local agencies offer profound insights into their creative approach and campaign management skills. This information is invaluable in matching the right agency to your business's objectives.

Choosing the Right Agency

It’s important to select an agency whose strengths align with your business needs. Whether you're focusing on creative content, driving engagement, or leveraging detailed analytics, NYC’s diverse agencies can deliver tailored services that resonate with your brand.

New York City continues to be at the forefront of Pinterest advertising innovation. With a strong network of acclaimed agencies and proven success stories, navigating the complexities of Pinterest campaigns is more accessible than ever. As a local expert at Sortlist, I urge businesses to explore the multitude of options available here and leverage NYC’s expertise to elevate your Pinterest presence.

Karim Saadoune
Written by Karim Saadoune Sortlist Expert in New York City, NYLast updated on the 24-04-2025

Discover what other have done.

Get inspired by what our agencies have done for other companies.

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Social Media Marketing for confectionery inventory


Frequently Asked Questions.


Pinterest's visual search capabilities offer exciting opportunities for New York City businesses to boost their advertising effectiveness. As a hub of fashion, art, and innovation, NYC is perfectly positioned to take advantage of this visually-driven platform. Here's how local businesses can leverage Pinterest's visual search:

  1. Optimize product images: Ensure your product images are high-quality and visually appealing. New York's vibrant scenery and iconic landmarks can serve as perfect backdrops for product shots, making them more likely to appear in relevant visual searches.
  2. Use Rich Pins: Implement Rich Pins for your products, which provide extra information directly on the Pin itself. This is particularly useful for NYC's diverse retail sector, from high-end boutiques in SoHo to artisanal markets in Brooklyn.
  3. Leverage Lens Your Look: Fashion retailers can take advantage of Pinterest's 'Lens Your Look' feature. This tool allows users to snap a photo of an item they own and find ways to style it, which is perfect for NYC's fashion-forward population.
  4. Capitalize on local trends: Use Pinterest Trends to identify what's popular in New York City. Create and promote content that aligns with these trends to increase visibility in visual searches.
  5. Showcase local experiences: For businesses in the hospitality and tourism sector, use Pinterest's visual search to highlight unique New York experiences. This can help your content appear when users search for NYC-related activities or destinations.
  6. Utilize Video Pins: With Pinterest's focus on video content, create short, engaging videos that showcase your products or services in action around New York City. This can significantly boost your visibility in visual searches.

To illustrate the potential impact, let's look at some data:

Metric Impact on Advertising
Visual searches on Pinterest Over 600 million monthly
Increase in brand awareness Up to 2x higher for businesses using visual search optimization
Purchase intent 90% of Pinterest users say the platform helps them make purchase decisions

By effectively leveraging Pinterest's visual search capabilities, New York City businesses can significantly enhance their advertising effectiveness. This approach not only increases visibility but also engages users in a more interactive and immersive way, which is particularly suited to NYC's dynamic and visually rich environment. Remember to continuously analyze your Pinterest analytics to refine your visual search strategy and stay ahead in the competitive New York market.



As a Pinterest advertising expert based in New York City, I can attest that using Pinterest for B2B advertising offers unique benefits and challenges, especially in our dynamic business landscape. Let's explore these aspects and how they differ from B2C approaches:

Benefits of Pinterest for B2B Advertising in NYC:
  • Visual Storytelling: Pinterest's image-centric platform allows B2B companies to showcase products, services, and company culture visually, which is particularly effective in NYC's competitive market.
  • Long-Term Content Visibility: Unlike other social platforms, Pinterest content (Pins) has a longer lifespan, providing ongoing exposure for B2B brands.
  • Professional Audience: With over 400 million active users, Pinterest attracts professionals and decision-makers, especially in creative and design-oriented industries prevalent in NYC.
  • Inspiration for Business Solutions: B2B companies can position their offerings as solutions to business challenges, inspiring potential clients.
  • SEO Benefits: Pinterest is essentially a visual search engine, boosting your B2B content's visibility in search results.
Challenges of Pinterest for B2B Advertising in NYC:
  • Perception as a B2C Platform: Overcoming the notion that Pinterest is primarily for B2C brands can be challenging in the B2B space.
  • Content Creation: Consistently producing high-quality, visually appealing content that resonates with a B2B audience requires significant resources.
  • Measuring ROI: Tracking and attributing B2B conversions from Pinterest can be more complex compared to traditional B2B channels.
  • Competition: In a saturated market like New York City, standing out among numerous B2B advertisers across various platforms can be difficult.
  • Longer Sales Cycles: B2B purchases typically involve longer decision-making processes, requiring patience and persistent engagement strategies.
How B2B Approaches Differ from B2C on Pinterest:
AspectB2B ApproachB2C Approach
Content Focus Educational, solution-oriented, industry insights Product features, lifestyle, inspiration
Audience Targeting Job titles, company size, industry verticals Demographics, interests, behaviors
Call-to-Action 'Learn More', 'Schedule a Demo', 'Download Whitepaper' 'Shop Now', 'Get the Look', 'Try It'
Visual Style Professional, data-driven, infographics Lifestyle imagery, product shots, user-generated content
Campaign Objectives Lead generation, thought leadership, brand awareness Sales, engagement, brand affinity

In New York City's fast-paced business environment, B2B companies leveraging Pinterest for advertising should focus on creating valuable, visually appealing content that addresses specific business needs. Infographics showcasing industry trends, pins linking to in-depth whitepapers, and boards dedicated to case studies can be particularly effective.

To maximize success, NYC B2B advertisers should:

  • Collaborate with local industry influencers to expand reach
  • Utilize Rich Pins to provide more context for business solutions
  • Implement strong CTAs that drive leads to customized landing pages
  • Leverage Pinterest's advanced targeting options to reach decision-makers in specific NYC industries
  • Consistently analyze and refine campaigns based on Pinterest Analytics data

By understanding these nuances and adapting strategies accordingly, B2B companies in New York City can effectively harness Pinterest's potential as a valuable component of their digital advertising mix.



Seasonal trends significantly impact Pinterest advertising, especially in a diverse and dynamic market like New York City. Understanding and capitalizing on these patterns can greatly enhance the effectiveness of your Pinterest campaigns. Here's how seasonal trends affect Pinterest advertising and how NYC businesses can make the most of them:

Impact of Seasonal Trends on Pinterest Advertising:
  • Increased User Activity: Pinterest users in NYC often start planning for seasons and holidays months in advance, leading to spikes in searches and saves.
  • Shifting Consumer Interests: As seasons change, so do user interests, from summer fashion to fall decor, winter holidays to spring cleaning.
  • Event-Driven Content: NYC's vibrant event calendar, from Fashion Week to holiday markets, influences trending content on Pinterest.
  • Local Flavor: Seasonal trends in NYC may differ from national trends, reflecting the city's unique culture and lifestyle.
How NYC Businesses Can Capitalize on Seasonal Patterns:
  1. Plan Ahead: Start creating and pinning seasonal content 30-45 days before the season or event. For example, begin Valentine's Day campaigns in early January.
  2. Leverage Local Events: Align your Pinterest strategy with NYC-specific events like the Macy's Thanksgiving Day Parade or the New Year's Eve ball drop in Times Square.
  3. Use Seasonal Keywords: Incorporate season-specific and NYC-related keywords in your pin descriptions and ad copy to improve visibility.
  4. Create Seasonal Boards: Develop themed boards that cater to each season, showcasing how your products or services fit into the NYC lifestyle during different times of the year.
  5. Utilize Trend Data: Use Pinterest Trends and other analytics tools to identify emerging seasonal trends specific to the NYC market.
  6. Adapt Visual Content: Tailor your imagery to reflect the current season in NYC, from snowy Central Park winters to blooming spring in Brooklyn Botanic Garden.
  7. Offer Seasonal Promotions: Create Pinterest ads featuring season-specific deals or limited-time offers that resonate with NYC consumers.
  8. Cross-Promote with Influencers: Collaborate with NYC-based Pinterest influencers for seasonal campaigns to expand your reach and credibility.

To illustrate the impact of seasonal trends, consider this data from a recent Pinterest Seasonal Insights report:

SeasonIncrease in Related SearchesTop NYC-Specific Trend
Summer+123%Rooftop bars and outdoor dining
Fall+85%Central Park foliage tours
Winter+150%Holiday window displays
Spring+92%Cherry blossom viewing spots

By aligning your Pinterest advertising strategy with these seasonal trends and local NYC patterns, you can create more relevant, engaging content that resonates with your target audience. Remember to continuously analyze your campaign performance and adjust your strategy based on real-time data and emerging trends in the New York City market.