The 10 Best Innovation Consulting Agencies in Rome - 2024 Reviews

Top Innovation Consulting Agencies in Rome

All Innovation Consulting Companies in Rome

  • Fifth Beat

    Fifth Beatcertified-flagverified-flag

    5
    (9 reviews)

    We design and build digital products that change companies

    Recommended
    Award-winner
    Fifth Beat is a team of strategists, designers and engineers that craft innovative experiences that transform businesses and improve lives.
    7 works in Innovation Consulting
    Located in Rome, Italy (+1)
    From €20000 for Innovation Consulting
    Worked in Technology Hardware & Equipment (+13)
    Speaks English, Italian (+1)
    51-200 members
  • Crocoapps.It

    Crocoapps.Itverified-flag

    5
    (3 reviews)
    Recommended
    CrocoApps è specializzato in giochi e gamification. Abbiamo più di cinquanta progetti di successo su piattaforme Android e iOS. Unity e Unreal Engine sono i nostri motori di gioco. Creiamo interessanti progetti di realtà aumentata e giochi virtuali a un prezzo accessibile, seguendo pratiche consolidate nel settore IT. Azienda leader nella realizzazione di prodotti digitali. Non abbiamo paura della complessità, abbiamo passione per la tecnologia e coraggio per le nuove soluzioni. Abbiamo bisogno di più di un semplice lavoro. Sei entusiasta di creare grandi risorse. L’82% del successo del progetto dipende dal team.
    No work in Innovation Consulting
    Located in Rome, Italy
    From €10 for Innovation Consulting
    Worked in Industrial Goods & Services (+1)
    Speaks English, Italian
    51-200 members
  • EWT

    EWTcertified-flagverified-flag

    (0 review)
    EWT An Italian creative agency dedicated to communication and experiential marketing. A team of young, dynamic and cosmopolitan professionals committed to creating exceptional experiences for their clients. We work together to transform initial ideations into bespoke solutions with value. THE TEAM We are a team of passionate professionals: creatives, producers, accounts and graphic designers. Our DNA is made of an insatiable curiosity, passion for our work, meticulous attention to details, eclecticism, courage and tenacity. We work together combining all of our talents to build projects we fall in love with. We like to laugh out loud, challenge each other in table tennis, climb mountains, travel to discover new ideas, hang around with our dogs, cook and drink a good gin and tonic. We like to be EWTers!    
    1 work in Innovation Consulting
    Located in Rome, Italy
    From €1000 for Innovation Consulting
    Worked inAutomotive
    Speaks English, German (+1)
    11-50 members
  • Whitesock

    Whitesockcertified-flagverified-flag

    5
    (10 reviews)

    We transform Contents into Games

    Recommended
    Award-winner
    We're an awarded serious games studio based in Florence specializing in designing and developing applied games and highly interactive multimedia experiences for educational projects, CSR activities, dissemination, training, and communication. We published games about citizenship, intercultural dialogue, sustainability, biology, mental health, and economics and we've engaged thousands of students, kids, and adults across Italy and Europe. We can do: 1. Serious games for ESG Do you want to ensure your CSR activities have a concrete and measurable impact ? Do you want to avoid your project being perceived as green/social washing ? Do you want to avoid the backfire related to the perception of manipulation following nudging activities? Use serious games to pique curiosity, generate interest, explain, and convince . Leverage the accessible and engaging language of interaction and the potential of procedural rhetoric to create empowerment and promote contributory activation to your project. Measure the impact and obtain meaningful metrics for your sustainability report . 2. Serious Games for Employee Training and Corporate Culture Transmission Are your employees lacking motivation when it comes to training and upskilling processes? Do you want to improve the effectiveness of these processes and obtain meaningful metrics and new insights from them? We develop serious games to simulate scenarios , experiment with relational dynamics , transmit values , and validate knowledge and hard/soft skills . We apply andragogical training principles that value the role and experience of learners through active and intentional learning . 3. Serious games for k12 training and educational projects Are you looking for a format that adapts to the changing needs of engagement and different learning styles and needs ? Do you need support to update your lesson materials with a focus on inclusivity and personalized learning ? Let's transform your content into games to leverage the advantages of an accessible and engaging language , tune in difficulty and depth degree to the student's zone of proximal development , convey knowledge while avoiding rote learning , develop skills while avoiding frustration , and stimulate critical thinking through discussion , debate, and peer cooperation . Some results: With its first release, Chef Adventure, Whitesock won the Best Applied Game 2021 award at the IVGA (Italian VideoGame Award) and received numerous articles and interviews in specialized and non-specialized magazines (e.g., ilSole24 Ore). Simboasi was nominated for the 2022 version. The game Oxistress has been the subject of two scientific publications in Oxidative Medicine and Cellular Longevity . MedCase, Whitesock's most technologically ambitious project designed and developed, has been used in 125 events for healthcare training in 20 different countries, involving over 3000 doctors in person and 500 participants in online courses, and won the Innovation prize at the Italian FCE Award 2024 . Prosperia, a board game about cooperation versus individualism has been selected to be showcased at the 18th European Conference on Games Based Learning in Aarhus Denmark. In 2023, Whitesock was selected in Erasmus+ KA2 program with the project AYDRESS , related to raising awareness about the preparation and management of disasters related to the climate emergency.
    8 works in Innovation Consulting
    Located in Florence, Italy (+1)
    From €5000 for Innovation Consulting
    Worked in Education (+2)
    Speaks English, French (+1)
    11-50 members
  • THINGS

    THINGScertified-flagverified-flag

    5
    (2 reviews)

    Product and Innovation Design

    Recommended
    Award-winner
    THINGS IS a product & innovation design agency for disrupting global B2C/ B2B markets. We design compelling experiences for hybrid (IoT) or pure digital products & services (including any kind of functional touchpoints: physical devices, web apps/sites, mobile apps, environmental...) and communication touchpoints (websites, interactive showcases, video tutorials, packaging, brochures...). We create easy, immediate & natural (voice, gesture, haptic) interactions to increase inclusivity and bring real value to every stakeholder and user.
    8 works in Innovation Consulting
    Located in Milan, Italy (+1)
    From €20000 for Innovation Consulting
    Worked in Pharmaceuticals & Biotech (+7)
    Speaks English, Italian
    11-50 members
  • Sublimio - Brand Strategy & Brand Design

    Sublimio - Brand Strategy & Brand Designverified-flag

    (0 review)

    We create strong brands for a tough world.

    Award-winner
    Ciao, we are a boutique branding agency working with selected clients worldwide. We help our clients launch, steer or reboot their brands for business success. We are picky, and so are our clients. Since we take branding seriously, we only accept clients that share this same passion. Fewer projects, but happier clients.Sublimio is a flexible network of creatives, coordinated by founder and creative director Matteo Modica.
    No work in Innovation Consulting
    Located in Rome, Italy
    From €1000 for Innovation Consulting
    Exploring multiple industries
    Speaks English, Italian
    1-10 members
  • Healthware Group

    Healthware Groupcertified-flag

    (0 review)

    Communicators, Connectors, Builders of Future Health

    Healthware Group, an EVERSANA INTOUCH company, is a full-service agency and innovation consultancy, founded by digital health pioneer Roberto Ascione, providing marketing, advisory, customer engagement and media services, medical communications and education, and advanced technology capabilities. The media and community division offers premium content and platforms to gather insights, foster thought leadership, enable market shaping, and create connections. Healthware Group has co-hosted and produced the premier global digital health conference, Frontiers Health, for nearly a decade. Healthware has a team of 150+ professionals based in Salerno, London, New York, Milan, Rome, and Helsinki. Additionally, the Healthware Global Network, one of the largest international networks of independent healthcare agencies, provides deep local expertise in over 25 countries. For more information, please visit healthwaregroup.com
    No work in Innovation Consulting
    Located in Rome, Italy
    No budget for Innovation Consulting
    Exploring multiple industries
    Speaks English
    1-10 members
  • Alan Advantage

    Alan Advantagecertified-flag

    (0 review)

    Innovation Made Simple - Part of Frontiere Network

    Alan Advantage is a Consulting Firm. We are active in the world of innovative startups, both as a Business Angel and as a Startup Studio. We offer our customers strategic advice in innovation processes. Our approach to the Market is based on the cultural foundations of the Re:Humanism program, which always places human beings and society at the center of progress, based on the adoption of technologies. Part of Frontiere network.
    No work in Innovation Consulting
    Located in Rome, Italy
    No budget for Innovation Consulting
    Exploring multiple industries
    Speaks English
    1-10 members
  • 3PItalia

    3PItaliacertified-flag

    (0 review)
    La mission di 3PItalia è il disegno e la proposizione, attraverso modelli di partnership pubblico privato, di concessioni di servizio pluriennali alla Pubblica Amministrazione per l’erogazione dei servizi digitali ai piccoli Comuni, aggregazioni e Province e la realizzazione di nuovi servizi urbani in ambito “Smart City” nelle grandi e medie città, sfruttando le opportunità offerte dalle reti 5G di nuova generazione. Attraverso forme di partenariato pubblico privato (PPP), 3PItalia si candida a rappresentare la soluzione ideale per potenziare la capacità di innovare degli Enti in termini di competenze, investimenti e personale con esperienza.
    No work in Innovation Consulting
    Located in Rome, Italy
    No budget for Innovation Consulting
    Exploring multiple industries
    Speaks English
    1-10 members
  • B-open Solutions
    No work in Innovation Consulting
    Located in Rome, Italy
    From €1000 for Innovation Consulting
    Exploring multiple industries
    Speaks English
    1-10 members
  • Stratagemma Studio

    Stratagemma Studioverified-flag

    5
    (10 reviews)

    Facciamo la differenza in un mercato volubile e pieno di squali

    Award-winner
    Siamo uno Studio di Strategie Digitali Aiutiamo le Aziende a costruire la propria identità digitale, fidelizzare gli attuali clienti e ad acquisirne di nuovi attraverso le più avanzate soluzioni digitali, realizzate su misura per il cliente. Viviamo di problem solving quotidiano a tutti i livelli. Abbiamo skill che non si acquisiscono nelle Università o nei Master di vario livello ma sul campo, dove giochiamo da oltre 10 anni senza mai una sconfitta. Per noi Cliente significa Visione, un Credo a cui prender parte nel diffondere il messaggio.
    4 works in Innovation Consulting
    Located in Caserta, Italy (+2)
    From €1000 for Innovation Consulting
    Worked in Marketing & Advertising (+12)
    Speaks Italian, English
    11-50 members
  • Digica

    Digicacertified-flag

    (0 review)
    Digica is a startup consulting firm, helping US and European based small and medium business startups to accelerate their digital growth and sales.
    No work in Innovation Consulting
    Located in Rome, Italy
    From €1000 for Innovation Consulting
    Exploring multiple industries
    Speaks English
    1-10 members
  • Creact

    Creactcertified-flagverified-flag

    5
    (2 reviews)

    Innovazione digitale realizzata su misura: design, mobile app, e-commerce e soluzioni web su misura

    Recommended
    Award-winner
    Benvenuti su Creact: Dove l'Innovazione Incontra l'Eccellenza Digitale In un mondo sempre più digitale, avere una presenza online di qualità non è solo un'opzione, ma una necessità. In Creact, ci dedichiamo a trasformare le vostre idee in soluzioni digitali efficaci e all'avanguardia. Siamo esperti nello sviluppo di applicazioni mobile, design e soluzioni web personalizzate, capaci di soddisfare ogni vostra esigenza e di far crescere il vostro business nel panorama digitale. ### I Nostri Servizi Sviluppo App Mobile: Con un focus su user experience e funzionalità, sviluppiamo applicazioni mobile intuitive, scalabili e sicure. Che si tratti di iOS o Android, il nostro team di sviluppatori esperti è pronto a creare app che non solo rispondono alle vostre esigenze, ma le superano. Design: Il design non è solo estetica, ma anche funzionalità e usabilità. I nostri designer lavorano per creare interfacce accattivanti e intuitive che migliorano l'interazione dell'utente con il vostro prodotto, garantendo una navigazione fluida e piacevole. Sviluppo Soluzioni Web Personalizzate: Ogni azienda è unica, e così devono essere le sue soluzioni digitali. Offriamo sviluppo web su misura, costruendo piattaforme che rispondono perfettamente alle vostre necessità specifiche. Dall'e-commerce ai gestionali aziendali, creiamo soluzioni robuste e performanti. ### La Nostra Esperienza Il nostro team è guidato da Luigi Marino, un esperto riconosciuto nello sviluppo mobile. Con una lunga esperienza nel settore, Luigi ha sviluppato applicazioni innovative che hanno avuto un impatto significativo nel mercato. Potete esplorare il suo profilo LinkedIn [qui](https://www.linkedin.com/in/luigi-marino-ios) per una panoramica dettagliata delle sue competenze e dei progetti realizzati. ### Perché Scegliere Creact? Competenza e Innovazione: Portiamo con noi una combinazione unica di competenza tecnica e innovazione. Siamo costantemente aggiornati sulle ultime tecnologie e tendenze del settore per offrirvi soluzioni all'avanguardia. Approccio Personalizzato: Ogni progetto per noi è unico. Collaboriamo strettamente con voi per capire le vostre esigenze e obiettivi, fornendo soluzioni su misura che rispecchiano la vostra visione. Supporto Continuo: La nostra collaborazione non termina con la consegna del progetto. Offriamo supporto continuo e manutenzione per garantire che le vostre soluzioni digitali restino sempre efficienti e aggiornate. Qualità Garantita: Ci impegniamo a fornire solo il meglio. La qualità è al centro di tutto ciò che facciamo, dal codice al design, per assicurarvi prodotti di cui potete essere orgogliosi. Scarica la nostra brochure da qui: https://www.creact.it/wp-content/uploads/2024/03/Creact-Presentazione-aziendale_2024.pdf
    3 works in Innovation Consulting
    Located in Napoli, Italy
    From €3000 for Innovation Consulting
    Worked in Legal Services (+5)
    Speaks Italian, English
    11-50 members
  • Gag Srl Società Benefit - Agenzia di comunicazione digitale
    Recommended
    Award-winner
    Sviluppiamo da oltre 20 anni progetti per raccontare ciò che rende unici i nostri clienti, attraverso strategie di comunicazione sui canali digitali. Lo facciamo mettendo a frutto tutto ciò che da sempre ci distingue: passione per la tecnologia, creatività e pensiero strategico. Siamo sempre stati abituati a ragionare in ottica di sostenibilità, anche quando se ne parlava poco, e oggi siamo Società Benefit, perché per noi lavorare in modo etico significa costruire il luogo in cui avremmo sempre voluto vivere e lavorare. Ci impegniamo quindi a promuovere dinamiche di collaborazione, a mettere in discussione i nostri metodi di lavoro per attivare un costante percorso di crescita e diventare noi stessi agenti di un cambiamento positivo, anche accompagnando i nostri clienti in un percorso di sostenibilità. Ci occupiamo di ogni aspetto della comunicazione: dall'ideazione del concept creativo allo sviluppo del design, dall'identificazione della migliore soluzione tecnologica fino alla definizione di strategie di marketing e di advertising capaci di ottenere risultati efficaci e misurabili.
    2 works in Innovation Consulting
    Located in Milan, Italy
    From €10000 for Innovation Consulting
    Worked in Non-profit (+7)
    Speaks English, Italian (+1)
    11-50 members
  • Domino - Interaction Agency

    Domino - Interaction Agencycertified-flagverified-flag

    5
    (1 review)

    Domino si occupa di progetti digitali per lo sviluppo delle imprese.

    Recommended
    Award-winner
    Sviluppiamo business digitali utilizzando 4 aree di competenza: Service Design, Digital Marketing & lead generation, Digital products e produzione, Information Technology. Ci dicono che siamo bravi ad semplificare situazioni complesse: di mercato, tecnologiche, di comunicazione. Siamo Proudly Interactive dal 1996. 50 persone: il nostro motore sono Domineers curiosi che si informano, interagiscono, risolvono e si lasciano affascinare dagli argomenti più impensati. 2 città: Torino e Venezia, uniamo così Est ed Ovest (e viaggiamo volentieri verso Sud).
    9 works in Innovation Consulting
    Located in Turin, Italy
    From €10000 for Innovation Consulting
    Worked in Automotive (+8)
    Speaks English, Italian
    51-200 members
  • LeadsJoy

    LeadsJoyverified-flag

    5
    (5 reviews)

    Become your own hero

    Recommended
    Award-winner
    Web agency catering to millionaire businesses with e-commerce.
    6 works in Innovation Consulting
    Located in Bonmont Terres Noves, Spain (+1)
    From €1000 for Innovation Consulting
    Worked in Food (+1)
    Speaks Spanish, English (+1)
    1-10 members
  • TTM STUDIO

    TTM STUDIOverified-flag

    (0 review)

    We are your Digital Department.

    Award-winner
    TTM è un Digital Department in outsourcing con sede a Milano che supporta i propri clienti nella creazione e gestione delle loro attività digitali offrendo soluzioni complete e su misura. Siamo Shopify Partner, Alibaba Partner, Amazon Vendor, Mirakle Connect Fullfilment Partner, Lengow Certified Gold Agency. Facciamo crescere marchi e aziende online dal 2016. Lavoriamo in modo creativo senza confini: progettando, operando, innovando e sfruttando l'intersezione tra il talento, la passione e le capacità del nostro team.
    5 works in Innovation Consulting
    Located in Buccinasco, Italy
    From €10000 for Innovation Consulting
    Worked in Real Estate (+3)
    Speaks English, Italian (+1)
    11-50 members
  • Protiviti

    Protiviticertified-flag

    (0 review)

    Global Business Consulting

    Protiviti (www.protiviti.com) is a global consulting firm that delivers deep expertise, objective insights, a tailored approach and unparalleled collaboration to help leaders confidently face the future. Protiviti and our independent and locally owned Member Firms provide clients with consulting and managed solutions in finance, technology, operations, data, analytics, governance, risk and internal audit through our network of more than 85 offices in over 25 countries. Named to the 2021 Fortune 100 Best Companies to Work For® list, Protiviti has served more than 60 percent of Fortune 1000 and 35 percent of Fortune Global 500 companies. The firm also works with smaller, growing companies, including those looking to go public, as well as with government agencies. Protiviti is a wholly owned subsidiary of Robert Half (NYSE: RHI). Founded in 1948, Robert Half is a member of the S&P 500 index. © 2020 Protiviti Inc. An Equal Opportunity Employer
    No work in Innovation Consulting
    Located in Rome, Italy
    No budget for Innovation Consulting
    Exploring multiple industries
    Speaks English
    1-10 members
  • Alkanoids

    Alkanoidsverified-flag

    5
    (1 review)

    A different shape for each story

    Award-winner
    Alkanoids is a creative studio based in Milan. We love giving shape to stories, we crave and seek out the best way to do it. Our team is specialized in motion graphics, 2D/3D animation, digital out-of-home, fake out-of-home, interaction design, video production, and direction. You tell us your idea and we’ll bring it to life.
    3 works in Innovation Consulting
    Located in Milan, Italy
    From €1000 for Innovation Consulting
    Worked in Media (+8)
    Speaks English, French (+2)
    11-50 members
  • SAEP ICT Engineering s.r.l.

    SAEP ICT Engineering s.r.l.verified-flag

    (0 review)

    Ecommerce B2B | IoT Systems | iOS Application / Android | Cloud | Business Intelligence

    Award-winner
    SAEP ICT Engineering is a software consultancy and development company in the PA and SME sector active since 2009. We create innovative solutions based on WEB Enterprise technologies, mobile applications and IoT projects. We create software in the management, commercial (B2B and B2C) and Business Intelligence fields.
    3 works in Innovation Consulting
    Located in Milan, Italy
    From €25000 for Innovation Consulting
    Worked in Household Products (+2)
    Speaks Italian, English
    11-50 members
12

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Frequently Asked Questions.


La consulenza per l'innovazione gioca un ruolo cruciale nel promuovere una cultura della creatività all'interno delle organizzazioni romane. Ecco alcuni modi specifici in cui può contribuire:

  • Valutazione della cultura attuale: I consulenti per l'innovazione a Roma iniziano spesso analizzando la cultura esistente dell'organizzazione, identificando barriere alla creatività e aree di miglioramento.
  • Formazione e workshop personalizzati: Sviluppano programmi di formazione su misura che introducono tecniche di pensiero creativo e metodologie innovative, come il Design Thinking, adattate al contesto aziendale romano.
  • Creazione di spazi di innovazione: Consigliano la creazione di spazi fisici e virtuali dedicati alla collaborazione creativa, ispirandosi anche al ricco patrimonio artistico e architettonico di Roma.
  • Implementazione di processi di innovazione: Aiutano a strutturare processi che incoraggiano l'ideazione e la sperimentazione, come sessioni di brainstorming regolari o programmi di 'innovazione aperta'.
  • Sviluppo di sistemi di ricompensa: Suggeriscono l'implementazione di sistemi che riconoscono e premiano il pensiero creativo e l'assunzione di rischi calcolati.
  • Promozione della diversità: Enfatizzano l'importanza della diversità di pensiero, sfruttando la natura cosmopolita di Roma per arricchire la prospettiva creativa.
  • Utilizzo di tecnologie innovative: Introducono strumenti e piattaforme digitali che facilitano la collaborazione creativa, particolarmente rilevanti nel contesto del crescente settore tech di Roma.
  • Mentoring e coaching: Forniscono supporto continuo ai leader aziendali per aiutarli a modellare e sostenere una cultura dell'innovazione.

Secondo un recente studio condotto dall'Osservatorio Innovazione Digitale del Politecnico di Milano, le aziende italiane che hanno adottato approcci di consulenza per l'innovazione hanno visto un aumento del 27% nella generazione di nuove idee e un miglioramento del 35% nella velocità di sviluppo di nuovi prodotti o servizi.

A Roma, in particolare, si è osservato un trend crescente nell'adozione di pratiche di open innovation, con il 40% delle aziende che collaborano attivamente con startup e università per stimolare la creatività interna. Questo approccio si allinea perfettamente con il ricco ecosistema di innovazione della città, che include incubatori come LUISS ENLABS e eventi come il Maker Faire Rome.

In conclusione, la consulenza per l'innovazione a Roma non solo introduce nuovi metodi e strumenti, ma aiuta anche le organizzazioni a sfruttare il contesto unico della città eterna, combinando la sua ricca storia con le moderne tendenze dell'innovazione per creare una cultura della creatività dinamica e sostenibile.



Innovation consulting in Rome plays a crucial role in helping businesses maintain their competitive edge in fast-paced markets. As the capital of Italy and a hub for business and technology, Rome offers unique opportunities and challenges for companies seeking to innovate. Here's how innovation consulting can benefit businesses in Rome:

1. Market Analysis and Trend Forecasting

Innovation consultants in Rome keep a pulse on both local and global market trends. They analyze emerging technologies, consumer behaviors, and industry shifts to help businesses anticipate changes and adapt proactively. For example, with Rome's strong tourism and cultural heritage sectors, consultants might identify opportunities to integrate augmented reality (AR) experiences in museums or historical sites.

2. Digital Transformation Strategies

As of 2024, digital transformation remains a top priority for businesses worldwide. In Rome, where traditional industries meet modern innovation, consultants can guide companies through:

  • Implementing AI and machine learning solutions
  • Developing IoT applications for smart city initiatives
  • Adopting blockchain for supply chain transparency
  • Leveraging big data analytics for customer insights

3. Sustainable Innovation

Rome, like many European cities, is focusing on sustainability. Innovation consultants can help businesses align with this trend by:

  • Developing eco-friendly products and services
  • Implementing circular economy principles
  • Creating sustainable supply chain strategies
According to a 2023 report by the European Commission, companies with strong sustainability practices saw a 22% increase in customer loyalty and a 19% boost in employee retention.

4. Collaborative Innovation Ecosystems

Innovation consultants in Rome can facilitate partnerships between businesses, universities, and research institutions. The city's rich academic landscape, including institutions like Sapienza University and LUISS, provides ample opportunities for collaboration. These partnerships can lead to:

  • Joint research and development projects
  • Access to cutting-edge technologies
  • Talent acquisition and development

5. Agile Methodology Implementation

To stay competitive in rapidly evolving markets, businesses need to be agile. Innovation consultants can help Rome-based companies adopt agile methodologies, enabling them to:

  • Respond quickly to market changes
  • Improve product development cycles
  • Enhance customer satisfaction through iterative improvements
A study by McKinsey found that companies using agile practices improved their time-to-market by 20-40%.

6. Cultural Innovation

Innovation isn't just about technology; it's also about fostering a culture of creativity and continuous improvement. Consultants can help Roman businesses:

  • Develop innovation labs or incubators within the company
  • Implement design thinking workshops
  • Create incentive programs for employee-driven innovation

7. Funding and Investment Strategies

Innovation often requires significant investment. Consultants in Rome can assist businesses in:

  • Identifying local and EU funding opportunities
  • Preparing compelling pitches for investors
  • Navigating the Italian startup ecosystem
In 2023, Italian startups raised €1.8 billion in venture capital, with Rome-based companies securing a significant portion of this funding.

By leveraging these strategies and the expertise of innovation consultants, businesses in Rome can not only stay competitive but also lead in their respective markets. The key is to embrace change, foster a culture of innovation, and continually adapt to the evolving needs of customers and the market.



Innovation consultants in Rome typically approach the process of identifying and developing new business opportunities for their clients through a structured and comprehensive methodology. This approach usually involves several key steps:

  1. Market Research and Analysis: Consultants begin by conducting thorough market research to understand current trends, customer needs, and competitive landscapes specific to Rome and the broader Italian market. This may involve analyzing market reports, conducting surveys, and studying successful local and international case studies.
  2. Client Immersion: To gain deep insights into the client's business, consultants spend time understanding the company's strengths, weaknesses, current offerings, and internal capabilities. This often includes interviews with key stakeholders and analysis of internal data.
  3. Idea Generation: Using techniques such as design thinking workshops, brainstorming sessions, and collaborative ideation platforms, consultants facilitate the generation of innovative ideas. These sessions often involve cross-functional teams from the client's organization to ensure diverse perspectives.
  4. Opportunity Assessment: Ideas are then evaluated and prioritized based on factors such as market potential, alignment with client capabilities, and feasibility within the Roman and Italian business context. This may involve creating opportunity matrices or using scoring models.
  5. Concept Development: The most promising ideas are developed into more detailed concepts, including preliminary business models, value propositions, and high-level implementation plans.
  6. Validation and Testing: Concepts are tested through methods such as rapid prototyping, minimum viable products (MVPs), or pilot programs. In Rome, this might involve leveraging local networks and innovation hubs for feedback and initial user testing.
  7. Business Case Development: For the most viable opportunities, consultants create comprehensive business cases that include financial projections, resource requirements, and risk assessments tailored to the Roman market.
  8. Implementation Planning: Finally, consultants work with clients to develop detailed implementation plans, including go-to-market strategies, resource allocation, and timelines.

Throughout this process, innovation consultants in Rome often leverage their local expertise and networks. They may collaborate with local universities, such as Sapienza University of Rome or LUISS, tap into the city's growing startup ecosystem, or partner with organizations like Lazio Innova to access additional resources and insights.

It's worth noting that as of 2024, there's an increasing focus on sustainable and digital innovation in Rome, aligning with broader European Union initiatives. Consultants are likely to emphasize opportunities that leverage emerging technologies like AI, IoT, and blockchain, while also considering sustainability and circular economy principles.

According to recent data from the Italian Association for Industrial Research (AIRI), companies that engage in innovation consulting services see an average increase of 15-20% in new product or service launches within two years. This underscores the value that structured innovation processes, guided by experienced consultants, can bring to businesses in Rome looking to expand their opportunities.