What are the key elements of a successful email marketing campaign for B2B versus B2C audiences in Amsterdam?

Email marketing remains a powerful tool for businesses in Amsterdam, whether targeting other businesses (B2B) or consumers (B2C). While there are some overlapping strategies, successful campaigns for B2B and B2C audiences in Amsterdam have distinct key elements. Let's break them down: Element B2B Campaigns B2C Campaigns Content Focus Industry insights, thought leadership, ROI-driven solutions Product features, lifestyle benefits, promotional offers Tone Professional, authoritative, consultative Friendly, conversational, emotive Subject Lines Value-proposition focused, industry-specific Attention-grabbing, personalized, urgency-driven Personalization Company-specific data, role-based content Individual preferences, purchase history, behavioral data Call-to-Action (CTA) 'Learn More', 'Schedule a Demo', 'Download Whitepaper' 'Shop Now', 'Limited Time Offer', 'Get Your Discount' Key Elements for Both B2B and B2C in Amsterdam: GDPR Compliance: Ensure all email marketing practices adhere to GDPR regulations, which are strictly enforced in the Netherlands. Mobile Optimization: With 93% of Dutch adults using smartphones, emails must be mobile-responsive for both B2B and B2C audiences. Local Relevance: Incorporate Amsterdam-specific content, events, or cultural references to increase engagement. Multilingual Approach: Consider offering content in both Dutch and English, especially for international businesses in Amsterdam. Timing: Optimal send times may differ; test and analyze to find the best times for your specific audience. B2B-Specific Elements for Amsterdam: Industry Expertise: Showcase deep knowledge of Amsterdam's key industries like finance, tech, and creative sectors. Long-Term Relationship Building: Focus on nurturing leads over time, as Dutch B2B decision-making often involves multiple stakeholders. Case Studies: Include success stories from reputable Amsterdam-based companies to build credibility. Educational Content: Offer webinars, whitepapers, or industry reports relevant to Amsterdam's business landscape. B2C-Specific Elements for Amsterdam: Visual Appeal: Use high-quality images and design that resonate with Amsterdam's aesthetic sensibilities. Social Proof: Incorporate customer reviews and ratings, as Dutch consumers highly value peer opinions. Sustainability Focus: Highlight eco-friendly aspects of products or services, as sustainability is a key concern for Amsterdam consumers. Local Partnerships: Showcase collaborations with local Amsterdam brands or influencers to build trust. According to recent data, email marketing in the Netherlands has an average open rate of 32.1% and a click-through rate of 3.3%. To maximize these metrics in Amsterdam, it's crucial to segment your audience accurately, personalize content, and continuously test and optimize your campaigns based on performance data. Remember, while these elements provide a strong foundation, successful email marketing in Amsterdam always requires ongoing testing, analysis, and refinement to meet the specific needs of your target audience, whether B2B or B2C.

What are some effective strategies for re-engaging dormant subscribers through email marketing in Amsterdam?

Re-engaging dormant subscribers is crucial for maintaining a healthy email list and maximizing ROI in email marketing campaigns, especially in a competitive market like Amsterdam. Here are some effective strategies to win back those inactive subscribers: Segment your dormant subscribers: Identify subscribers who haven't engaged with your emails in the past 3-6 months. In Amsterdam's diverse market, consider segmenting based on industry, company size, or previous interaction history. Create a compelling re-engagement campaign: Design a series of emails specifically tailored to win back inactive subscribers. Use subject lines like 'We miss you!' or 'Heb je ons gemist?' (Dutch for 'Did you miss us?') to grab attention. Offer exclusive incentives: Provide special offers or content that's valuable to Amsterdam-based businesses. This could include local event invitations, Amsterdam-specific market insights, or discounts on popular services. Use personalization and localization: Leverage data to personalize your re-engagement emails. Reference past purchases or interactions, and include Amsterdam-specific content to make the emails more relevant. Optimize send times: Analyze your data to determine the best times to send re-engagement emails to Amsterdam subscribers. Consider local business hours and industry-specific peak times. Mobile optimization: Ensure your re-engagement emails are mobile-friendly, as a significant portion of Amsterdam professionals check emails on-the-go. Implement a sunset policy: If subscribers remain inactive after your re-engagement campaign, consider implementing a sunset policy to maintain list hygiene. This helps improve overall deliverability and engagement rates. Let's look at some data that underscores the importance of re-engagement campaigns: Metric Impact Average re-engagement rate 12-15% of dormant subscribers Increase in revenue Up to 14% from re-engaged subscribers Cost savings Up to 60% compared to acquiring new subscribers Remember, the key to successful re-engagement in Amsterdam's email marketing landscape is to provide value, respect subscriber preferences, and maintain consistent communication. By implementing these strategies, you can revitalize your email list and improve overall campaign performance in the dynamic Amsterdam market.

How can Amsterdam businesses leverage AI and machine learning to enhance their email marketing strategies?

Amsterdam businesses can significantly boost their email marketing efforts by harnessing the power of AI and machine learning. Here's how they can leverage these technologies: Personalization at scale: AI can analyze vast amounts of customer data to create hyper-personalized email content. For instance, an Amsterdam-based e-commerce company could use AI to recommend products based on a customer's browsing history, purchase behavior, and local trends. Predictive analytics: Machine learning algorithms can predict the best time to send emails to individual subscribers, increasing open rates. This is particularly useful in a bustling city like Amsterdam, where people have varied schedules. Smart segmentation: AI can automatically segment email lists based on multiple factors such as behavior, preferences, and engagement levels. This allows for more targeted campaigns, which is crucial in Amsterdam's diverse and international market. Dynamic content optimization: AI can test different email elements (subject lines, images, CTAs) in real-time and automatically adjust them for better performance. This is especially valuable for reaching Amsterdam's tech-savvy audience. Chatbots and AI-powered customer service: Integrating AI chatbots with email marketing can provide instant, 24/7 customer support and personalized product recommendations, which is essential for businesses catering to Amsterdam's international clientele. Predictive lead scoring: Machine learning can identify which leads are most likely to convert, allowing businesses to focus their efforts on high-potential prospects in the Amsterdam market. Language processing: Natural Language Processing (NLP) can help craft more engaging subject lines and email copy, which is particularly useful in multilingual Amsterdam. Behavioral triggers: AI can set up sophisticated behavioral triggers based on user actions, sending timely and relevant emails automatically. To illustrate the impact of AI in email marketing, consider these statistics: AI Application Impact Personalization Increases open rates by up to 26% (Experian) Predictive send time optimization Can improve click-through rates by 25% (Blueshift) AI-powered subject lines Can increase open rates by 41% (Phrasee) Amsterdam businesses should consider partnering with local email marketing agencies or consultants who specialize in AI and machine learning. These experts can help implement these technologies effectively, ensuring compliance with EU data protection regulations like GDPR, which is crucial for businesses operating in the Netherlands. By embracing AI and machine learning, Amsterdam businesses can create more efficient, personalized, and effective email marketing campaigns, staying ahead in the competitive Dutch and European markets.

Top Email Marketing Agencies in Amsterdam

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Elevate your digital communication strategy with Amsterdam's top-tier email marketing experts. Our curated list showcases the city's finest agencies and consultants, ready to revolutionize your email campaigns. Explore detailed profiles of experienced professionals who excel in crafting compelling content, optimizing deliverability, and driving conversions. Each listing includes portfolio highlights and client testimonials, helping you gauge their expertise and success rates. Whether you're a local business or a global brand targeting the Dutch market, find the perfect partner to boost your email ROI. Seeking a tailored approach? Use Sortlist to post your specific requirements, and let Amsterdam's email marketing virtuosos reach out with customized solutions that align with your unique business goals and audience needs.

All Email Marketing Consultants in Amsterdam

Chase Marketing
5
(11 reviews)
We help companies win*
Top awarded
At Chase Marketing, we are experts in performance marketing and work with unique, proven methods. Our concepts are designed specifically for lead generation and e-commerce companies, creating a customized strategy for each client. Our flexible blueprint helps companies through different growth phases, adapting the approach to each company's specific needs. This allows us to be targeted and effective. We don't promise quick successes, but commit to a long-term vision. By working closely with our partners, we ensure that success is not an accident, but the result of deep collaboration. Boutique performance marketing agency in Amsterdam We help companies win*. *Everyone wins in their own way.
8 works in Email Marketing
Located in Amsterdam, Netherlands
From €1,000 for Email Marketing
Worked in Household Products (+6)
Speaks English, Dutch(+1)
11-50 members
Mediabirds
5
(9 reviews)
Waar jouw merk vleugels krijgt
Van omzetgroei tot efficiëntere personeelswerving, bij Mediabirds brengen we jouw doelen tot leven. Met op maat gemaakte platformen en krachtige multi-channel campagnes realiseren we dagelijks jouw ambities. Wat zijn jouw doelstellingen?
6 works in Email Marketing
Located in Amsterdam, Netherlands (+1)
From €1,000 for Email Marketing
Worked in Hospitals & Healthcare (+11)
Speaks English, Dutch
11-50 members
Baas & Baas Full Service Digital Agency
5
(16 reviews)
Wil jij een baas worden in online marketing?
Baas & Baas is een full service digital agency. Wij zijn gespecialiseerd in SEO, SEA, social advertising en webdevelopment. Door onze transparante werkwijze en goede communicatie zorgen wij ervoor dat onze klanten meer relevante bezoekers en leads binnenhalen. Onze missie is om jouw website het absolute middelpunt te maken. Wij ontwerpen, bouwen, leveren en leren je alles wat nodig is om volledige controle te hebben over jouw website, jouw content, jouw webshop en jouw data. Het proces van een perfecte website begint bij het ontwerp en vervolgens de bouw van de website. Vervolgens ligt de focus op de optimalisatie voor zoekmachines (SEO) en de integratie van Google Ads (SEA). Daarnaast zorgen wij ervoor dat onze klanten groeien op social media, door het creëren van de juiste content en het opzetten en managen van verschillende campagnes. Wij blijven jouw online strategie constant verbeteren, zodat jouw business kan blijven groeien. Wil jij met jouw bedrijf een online Baas worden? Neem contact op met ons op. Baas & Baas is a full service digital agency. We specialize in SEO, SEA, social advertising and web development. Through our transparent working method and good communication, we ensure that our customers bring in more relevant visitors and leads. Our mission is to make your website the absolute centerpiece of your online presence. We design, build, deliver and teach you everything you need to have complete control over your website, your content, your webshop and your data. The process of a perfect website starts with the design and then the construction of the website. Next, the focus is on search engine optimization (SEO) and the integration of Google Ads (SEA). In addition, we ensure that our customers grow on social media, by creating the right content and setting up and managing various campaigns. We continuously improve your online strategy, so that your business can continue to grow. Do you want to become a online Boss with your company? Please contact us.
3 works in Email Marketing
Located in Amsterdam, Netherlands
From €5,000 for Email Marketing
Worked in Sports (+42)
Speaks Dutch, English
11-50 members
Leapforce
4.9
(32 reviews)
Groei beter met Leapforce: jouw partner in HubSpot en growth marketing.
Top awarded
Leapforce is een toonaangevend Nederlands online marketing bureau dat bedrijven helpt om datagedreven, schaalbare groei te realiseren, ondersteund door HubSpot en met RevOps als aanpak. Als een van de snelst groeiende bedrijven in Nederland, bekroond met prijzen zoals de Gazelle 2022 en 2023 en opgenomen in de Top 250 Scaleups 2023, biedt Leapforce een breed scala aan diensten en oplossingen. Wij vertalen de bedrijfsdoelen, uitdagingen en ambities van onze klanten naar op maat gemaakte customer journeys, HubSpot-implementaties, growth marketing strategieën en RevOps-oplossingen. Onze aanpak helpt bedrijven om maximaal te groeien in het digitale tijdperk. Ervaring en Resultaten - Meer dan €20 miljoen aan gegenereerde omzet - Meer dan 100 CRM-implementaties - Meer dan 100 websites - Meer dan 150 integraties - Meer dan 175 klanten - Meer dan 150 certificeringen - Meer dan 35 specialisten Expertise en Diensten - HubSpot implementaties - CRM integratie en maatwerk - RevOps & Go-To-Market (GTM) strategieën - Datamigratie - Tracking - Webdesign en ontwikkeling - SEO - Online marketing - Adverteren (SEA & sociale advertenties) - Growth marketing
Looking for work in Email Marketing
Located in Amsterdam, Netherlands
From €3,000 for Email Marketing
Worked in Technology Hardware & Equipment (+13)
Speaks English, Dutch(+1)
11-50 members
Brandfirm
5
(18 reviews)
Kom verder.
Top awarded
Bij Brandfirm worden we niet alleen blij van groei, maar ook van de klik die het met onze klanten teweegbrengt. Het één kan volgens ons niet zonder het ander. Zo creëren we positieve energie; zo creëren we een cultuur van doorpakken. Zo komen we verder met elkaar. -------------- At Brandfirm it's not only growth that excites us, it's about bonding with our clients. One cannot exist without the other. That is how we create positive energy and a culture of perseverance. It's how we get further; together.
Looking for work in Email Marketing
Located in Amsterdam, Netherlands
From €1,000 for Email Marketing
Worked in Retail (+10)
Speaks English, Dutch(+1)
51-200 members
Rocket Marketing
5
(4 reviews)
Online marketing bureau | Wil je meer groei? Laat ons je helpen.
Top awarded
Wij zijn een online marketing bureau in Amsterdam , bestaande uit een groep gepassioneerde mensen die enthousiast zijn over het helpen van middelgrote tot internationale bedrijven bij het creëren van impact bij hun klanten. Waarom kiezen ondernemende bedrijven voor Rocket Marketing? Full service online marketingbureau Een écht transparante samenwerking Direct contact met online marketing specialisten No nonsense cultuur Groeistrategie op maat Rocket Marketing bestaat uit een team van groeispecialisten met veel passie en een zeer strategische denkwijze. Wij beschikken over de juiste kennis om jouw bedrijf te helpen groeien. Bij Rocket Marketing zijn we altijd bezig met het bedenken en uitwerken van nieuwe groeistrategieën. We zijn een beetje tegen de stroom in en leggen je graag uit hoe wij te werk gaan. We houden namelijk van transparantie en openheid van zaken. We vertalen jullie doelstellingen naar een online strategie en voeren deze vervolgens stap voor stap uit. Op deze manier worden jullie volledig ontzorgt en krijgen jullie grip op jullie doelstellingen.
Looking for work in Email Marketing
Located in Amsterdam, Netherlands
From €1,000 for Email Marketing
Works in multiple industries
Speaks English, Dutch(+1)
11-50 members
Triplepro Online Marketing
5
(2 reviews)
Samen succesvoller
Een nuchter en betrokken online marketing bureau in hartje Groningen. Gewoon normaal. Geen moeilijke woorden. Geen loze beloftes. Ons motto: samen werken = samen groeien. Wil je meer naamsbekendheid, hoger in Google, meer bezoekers of meer leads? Door het bouwen van professionele websites & webshops en de strategische inzet van online marketing zorgen wij dat ondernemingen online doeltreffend zijn. Wij willen ondernemers helpen door online marketing inzichtelijk & meetbaar maken. Wij willen dat jij precies weet wat wij doen en wat het jou oplevert. Door jou te helpen worden we samen succesvoller. Jouw doelen zijn onze doelen. Jouw groei betekent onze groei. Samen succesvoller, dat is waarin wij altijd al geloofd hebben.
Looking for work in Email Marketing
Located in Amsterdam, Netherlands (+1)
From €1,000 for Email Marketing
Worked in Others (+13)
Speaks English, Dutch(+2)
11-50 members
Novicom Marketing Group®
4.9
(15 reviews)
We convert intelligent strategies into winning campaigns & engaging content. 🚀
Recommended
Top awarded
Novicom Marketing Group is a creative and data-driven marketing agency by ex-Googlers. 🚀 Our teams combine creativity, design, knowledge from data, and smart strategies into winning campaigns & engaging content for companies like McDonald's , Tomorrowland , Filling Pieces , Four Seasons Hotels & Resorts , Hisense , Nike , MOJO , and Justddiggit . We work with start-ups, scale-ups, small and medium-sized companies, leading brands, non-profit, and government organizations. STRATEGIES & CREATION We create marketing strategies for ambitious brands and execute these strategies. Our specialists combine creativity, data, technology, and stories into a strategic plan. We make things happen, from brand strategy or identity to content creation, social media management, and advertising. We create and promote engaging content at the highest level. We combine all our different areas of expertise for our customers. DATA & TECHNOLOGY Out digital natives have a deep-rooted passion for data-driven content and advertising. We collect, organize, analyze, and enrich data. We make data connections, and we make use of marketing automation, machine learning, predictive analytics, BI, and AI. We make the customer journey visual and apply different attribution models to make decisions about investments, content, channels, and campaign settings. CAMPAIGNS & INSIGHTS We help to get brands and people moving with branding, sales, loyalty, engagement, lead generation, and awareness campaigns. Goals are achieved through growth hacking, smart bidding, and optimized content distribution. With our real-time dashboard, a clear overview of all data insights can be seen and compared at any time. Our ultimate goal: zero friction marketing campaigns.
16 works in Email Marketing
Located in Tilburg, Netherlands (+1)
From €1,000 for Email Marketing
Worked in Industrial Goods & Services (+24)
Speaks English, Arabic(+4)
11-50 members
Nodefy
(0 review)
AI Infused Digital Marketing Agency
Top awarded
At Nodefy, we are more than just a digital marketing agency. We are a dedicated team of innovative thinkers, committed to turning ideas into reality through data-driven marketing solutions. With a strong focus on collaboration and excellence, we work closely with our clients to understand their unique needs and objectives. We craft tailored marketing strategies that not only meet but exceed expectations. From concept to execution, we leverage our expertise and creativity to deliver impactful and striking results that leave a lasting impression. Driven by a relentless pursuit of perfection, we thrive on pushing boundaries and challenging the status quo in the world of design. Our approach is rooted in a deep understanding of design principles, coupled with a keen eye for detail and a commitment to excellence. Whether it's branding, web design, or digital experiences, we bring passion and creativity to every project, ensuring that each design solution not only resonates with our clients' target audience but also achieves measurable results.
5 works in Email Marketing
Located in Amsterdam, Netherlands
From €1,000 for Email Marketing
Worked in Travel & Leisure (+4)
Speaks English, Dutch
1-10 members
Flatline Agency
4.9
(20 reviews)
Your digital pulse
Top awarded
We are a global disruptor in eCommerce, Corporate Websites and Marketing - proud to be an official Shopify Plus partner and ready to bring your digital stack to the next level! Our team of 50+ international specialists delivers innovation seamlessly through technological proficiency and award-winning designs and campaigns. We are the technical partner of established Brands like Oger, Vanilia, Shimano, Budweiser, Deloitte, Van Poelgeest, and MG Motors, delivering end-to-end solutions that cater to their individual business needs. With our in-depth knowledge of both tech and martech, Flatline provides comprehensive services that help companies achieve goals efficiently and simplify complex processes. At our core, we are focused on delivering high-quality work, fast – while leveraging the newest and best techniques available. As our client’s end-to-end development partner, we don’t simply work for them, but we deeply integrate and collaborate with each brand’s in-house teams.
5 works in Email Marketing
Located in Amsterdam, Netherlands (+1)
From €5,000 for Email Marketing
Worked in Clothing & Accessories (+11)
Speaks English, Dutch(+1)
51-200 members
Gigaleads
5
(1 review)
Gigantisch goed in leadgeneratie.
Gigaleads is jouw partner in groei! Wij zijn een dynamisch en energiek marketingbureau dat zich specialiseert in het leveren van hoogwaardige leads voor bedrijven in heel Nederland en Europa. Wat ons uniek maakt? Onze resultaatgerichte aanpak gecombineerd met innovatieve, cutting-edge strategieën die ervoor zorgen dat jouw bedrijf altijd voorop loopt. We stoppen niet totdat we het maximale uit je marketingbudget hebben gehaald, met een focus op hoogwaardige leads die écht converteren. Bij Gigaleads draait alles om impact en succes—jouw succes! Of je nu wilt groeien, schalen, of simpelweg de beste in je markt wilt worden, wij staan klaar om je naar het volgende niveau te tillen.
1 work in Email Marketing
Located in Amsterdam, Netherlands
Budget on request
Worked in Household Products
Speaks English, Arabic(+3)
11-50 members
Woedend! The New Creatives
5
(1 review)
Be the fire.
Top awarded
We are a social by design agency, answering the rising demand for engagement and social impact while redefining the power of branding in a fast-paced, interconnected world. Our focus is on insights, new-media strategies, actionable ideas and social first branding. Woedend! is an independent creative agency. What we do Content Strategy Content creation Brand identity Thought Leadership Communication strategy Overall concept Brand activations PR & Earned media Corporate storytelling /B2B Startups/scale ups Health
1 work in Email Marketing
Located in Amsterdam, Netherlands
Budget on request
Worked in Human Resources (+11)
Speaks English, Dutch
11-50 members
Handlangers
(0 review)
B2B Demand generation agency - Ghent & Amsterdam
Top awarded
The whole point of our business is to add value to yours. Handlangers helps organisations realise their marketing-communication objectives. With strategy at our core, we develop concepts, campaigns and conversion processes. Our team has the expertise to strategize and implement every marketing effort your company needs to grow. We are not here to win awards, we are here to get results. Branding Content Demand Generation
14 works in Email Marketing
Located in Amsterdam, Netherlands (+1)
From €10,000 for Email Marketing
Worked in Consumer Electronics (+15)
Speaks English, Dutch(+2)
11-50 members
NMQ Digital
(0 review)
Your Efficient Marketing Partner
Who we are 🚀 At NMQ Digital, our commitment is simple: we get it done. We are a leading digital marketing operations agency, founded in 2009, dedicated to making digital marketing work for ambitious brands. Our mission is to drive efficiency and excellence, transforming how businesses engage in the digital landscape. Our services 💻 We offer a comprehensive range of services designed to cover the entire customer journey: Product & Web Content Management CRM & Marketing Automation Data Management & Analytics Digital Experience & Development Project Management Performance Marketing Search Engine Optimization (SEO) E-Commerce Management Social Media Management Digital Strategy Why choose us? 🏆 Expertise and Talent : Our diverse team of over 250 digital marketing specialists are certified on leading platforms and distributed across six global locations, ensuring top-quality service wherever you are. Flexibility and Scalability : We offer flexible business models that allow you to scale your operations up or down easily, adapting to strategy changes without hassle. Data-Driven Approach : Our data-driven methods at every funnel stage guarantee continuous improvement and exceptional results. Cost-Effective Solutions : We provide top digital talent at affordable rates, ensuring a high return on investment by getting it right the first time. Global Reach, Local Impact : We are distributed across 6 locations on the globe. Our global offices facilitate seamless service worldwide, fostering collaboration and driving success. Marketers from Philips, Sony, Unilever, Zoetis, Dupont, and Rituals already trust us with their digital marketing operations. Book a call with us today and start your growth transformation. 🚀
Looking for work in Email Marketing
Located in Amsterdam, Netherlands (+2)
From €3,000 for Email Marketing
Works in multiple industries
Speaks English
201-500 members
Onpressive B.V.
5
(3 reviews)
Where Creativity Meets Data-Driven Impact.
ONPRESSIVE is een full-service social marketing agency in Groningen. We zijn jouw strategische partner in het vergroten van de omzet en winst van jouw merk. Met een data gedreven aanpak in combinatie met de creativiteit van onze specialisten schalen wij jouw webshop winstegevend op. Onze jarenlange ervaring met social media heeft onze expertise gevormd op platforms zoals TikTok, Instagram, Facebook, Pinterest, en meer.
Looking for work in Email Marketing
Located in Groningen, Netherlands
From €1,000 for Email Marketing
Works in multiple industries
Speaks English, Dutch
1-10 members
Good Karma
(0 review)
We are the creative and growth partner of fast-growing brands.
Unlike conventional creative agencies, we integrate data seamlessly into our process. Our expertise lies in walking the fine line between optimising for brand and performance. This approach allows us to expertly serve our niche of fashion, beauty, health and wellness, lifestyle and home and living brands. Our wide, but specialised range of services are proven to help you scale. Talk to us about: - branding - positioning - content creation - creative strategy - UX/UI design - development - CRO - email marketing - performance marketing (Meta, TikTok, Pinterest, SEA)
Looking for work in Email Marketing
Located in Amsterdam, Netherlands
From €3,000 for Email Marketing
Works in multiple industries
Speaks English, Dutch
11-50 members
Studio Metz
5
(1 review)
A strategy-first, design-led e-commerce agency.
Since 2019, Studio Metz has been creating e-commerce websites that don’t just look good—they sell! With a mix of creativity, teamwork, and obsessive attention to detail, we craft digital experiences that are as unique as our clients. We work side-by-side with you to make sure every project hits the mark, helping your business thrive online. How we help you grow your digital footprint: 🔷 E-COMMERCE Our team blends technical expertise with creative vision to deliver outstanding shopping experiences. Think of us as an extension of your team—here to fuel your success every step of the way! ‍ • UI/UX Design • Site Audits • CRO • Shopify Store Management 🔷 TECHNOLOGY From custom builds to post-launch testing and support, our dev team is on a mission to find the perfect solutions for your shop. Consider us your behind-the-scenes magic makers, turning ideas into reality. • Custom Development • Third Party App Integrations • Site Maintenance 🔷 EMAIL + SMS MARKETING We craft strategies designed to retain customers and optimize lifetime value. Our team seamlessly integrates with yours, handling your email marketing to deliver significant ROI. • Creative • Campaign Management • Flow Automation • List Management • Analytics and Insights
4 works in Email Marketing
Located in Amsterdam, Netherlands
From €2,000 for Email Marketing
Worked in E-commerce (+4)
Speaks English
1-10 members
AGCS Works
4.8
(32 reviews)
Experts in WordPress websites and HTML5 coding
Top awarded
We are an award-winning international digital agency born in Amsterdam. Our key areas of focus are: - WordPress websites - WooCommerce & Shopify - Static, animated, or interactive landing pages - Logo design and visual identity - Digital design - Static, dynamic, or live-data feed DOOH - Display ads and complex rich media - In-app and playable ads We have worked with clients including Yamaha, Universal Pictures, Ubisoft, Qatar Airways, and Samsonite, as well as top creative agencies across Europe and United States. Our team of design and web development specialists helps brands and creative agencies execute flawless design and digital production projects.
2 works in Email Marketing
Located in Amsterdam, Netherlands
From €1,000 for Email Marketing
Worked in Government & Administration (+16)
Speaks English, Dutch(+1)
11-50 members
Manify Agency
5
(9 reviews)
Manifest your growth!
Global performance marketing agency with a true focus on the social first brands. We love to build brands and scale them beyond every status quo. Not just by 'trying' to follow a gut feeling, but scaling by proven / data-driven social-first marketing systems. Magnifying the brands' aura with necessary knowledge along the way. Social first at the core - from building up enhanced 360-degree client profiles - by utilizing advanced MARtech software - up to mining your most relevant trends. We love to combine the newest technologies with advanced and proven marketing strategies to enhance every brand that dares to challenge us. MA - "Creating the 'unfair' advantage every brand is secretly hoping for".
3 works in Email Marketing
Located in Amsterdam, Netherlands
From €3,000 for Email Marketing
Worked in Clothing & Accessories (+10)
Speaks English, Dutch
11-50 members
ACE | IM Lounge
5
(5 reviews)
We shape relationships between brands & cultures.
› WIJ ZIJN ACE | IM LOUNGE [English Below] Wij ontwikkelen insights in je doelgroep, zorgen voor merkgroei & conversie met paid media en geven je inzicht in alle interne marketing data. Opzoek naar meer conversie, beïnvloeding van gedrag of verandering van houding van jouw doelgroepen? Wij zijn een mediabureau uit Amsterdam. Dat betekent: wij brengen jouw doelgroep in contact met de juiste boodschap via TV, radio, outdoor, SEA, display advertising, video advertising, social media, affiliate, email etc. Of dit nou owned, earned of paid is. Op welk apparaat dan ook. Nationaal, wereldwijd of hyper lokaal. Samen met creatieve bureaus (waar we ook rechtstreeks mee werken) komen we tot het beste resultaat uit jouw media investering. Wij zijn vooral een team vol passie en drive om jouw campagnes en onszelf constant te verbeteren! Ben jij klaar om contact te leggen met je doelgroep? Neem contact op met onze specialisten. › WE ARE ACE | IM LOUNGE We develop insights into your target group, ensure brand growth & conversion with paid media and provide you with insight into all internal marketing data. Looking for more conversions, influencing behaviour and changing attitudes of your target groups? We bring your audience in contact with the right message through TV, radio, outdoor, SEA, display advertising, video advertising, social media, affiliate, email. Whether this is through owned, earned or paid. On any device. National, global or hyper local. Together with creative agencies (whom we also service directly) we get the best out of your media investment. Most of all we are a team full of passion, driven to constantly improve your campaigns and ourselves! Are you ready to make contact with your target group? Contact our specialists.
10 works in Email Marketing
Located in Amsterdam, Netherlands
From €5,000 for Email Marketing
Worked in Hospitals & Healthcare (+14)
Speaks Dutch, Dutch, Belgium(+1)
11-50 members

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How to select a E-mailing expert in Amsterdam?

What is E-mailing?

Before beginning to define your requirements for your next E-mailing undertaking, it's important to understand what it is about. The digital era has never been diversified regardless of of the particular set of skills for which our E-mailing providers can assist you with. Hiring the perfect agency for your project begins with the right definition of your requirements.

Email marketing is the future of internet marketing and its about to explode. Email campaigns are more personal than any other direct marketing tools. It's also very cost-effective. In fact, email list has been proved to be 40 times cheaper than telemarketing or print media advertising.

E-mailing is one of the best ways to reach your market and also make them conscious about your products and services. E-mailing has been used for a long long time but it's just now that many individuals are using the net as their primary channel of communicating. E-mailing helps companies to stay in contact with their prospects and by doing so, these companies can produce valuable contact with their potential customers, thus maximizing the return on investment made by the business. Below is a complete list of the various E-mailing definition to help you realize the idea easier: E-mailing - describes any digital communication sent by a person or business to another user who chooses to obtain the message in response to an invitation or other-initiated communication.

Introduction

Finding the right e-mail marketing partner for your business is crucial. Marketing your products or services to other businesses is a whole different beast compared to B2C marketing, so you need an agency that knows how to get it right if you’re going to generate qualified leads and drive business growth.Fortunately, there are some first-class agencies that offer stellar options to improve your digital sales and marketing. To help we’ve pulled together a list of the best e-mail marketing agencies in Amsterdam in 2021 and beyond. The list isn’t meant to be conclusive, but provides you with a starting point to get your agency selection process moving in the right direction.So here are the best e-mail marketing agencies for 2021 and beyond:

Discover what other have done.

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Frequently Asked Questions.

Email marketing remains a powerful tool for businesses in Amsterdam, whether targeting other businesses (B2B) or consumers (B2C). While there are some overlapping strategies, successful campaigns for B2B and B2C audiences in Amsterdam have distinct key elements. Let's break them down:

Element	B2B Campaigns	B2C Campaigns
Content Focus	Industry insights, thought leadership, ROI-driven solutions	Product features, lifestyle benefits, promotional offers
Tone	Professional, authoritative, consultative	Friendly, conversational, emotive
Subject Lines	Value-proposition focused, industry-specific	Attention-grabbing, personalized, urgency-driven
Personalization	Company-specific data, role-based content	Individual preferences, purchase history, behavioral data
Call-to-Action (CTA)	'Learn More', 'Schedule a Demo', 'Download Whitepaper'	'Shop Now', 'Limited Time Offer', 'Get Your Discount'

Key Elements for Both B2B and B2C in Amsterdam:

GDPR Compliance: Ensure all email marketing practices adhere to GDPR regulations, which are strictly enforced in the Netherlands.
Mobile Optimization: With 93% of Dutch adults using smartphones, emails must be mobile-responsive for both B2B and B2C audiences.
Local Relevance: Incorporate Amsterdam-specific content, events, or cultural references to increase engagement.
Multilingual Approach: Consider offering content in both Dutch and English, especially for international businesses in Amsterdam.
Timing: Optimal send times may differ; test and analyze to find the best times for your specific audience.

B2B-Specific Elements for Amsterdam:

Industry Expertise: Showcase deep knowledge of Amsterdam's key industries like finance, tech, and creative sectors.
Long-Term Relationship Building: Focus on nurturing leads over time, as Dutch B2B decision-making often involves multiple stakeholders.
Case Studies: Include success stories from reputable Amsterdam-based companies to build credibility.
Educational Content: Offer webinars, whitepapers, or industry reports relevant to Amsterdam's business landscape.

B2C-Specific Elements for Amsterdam:

Visual Appeal: Use high-quality images and design that resonate with Amsterdam's aesthetic sensibilities.
Social Proof: Incorporate customer reviews and ratings, as Dutch consumers highly value peer opinions.
Sustainability Focus: Highlight eco-friendly aspects of products or services, as sustainability is a key concern for Amsterdam consumers.
Local Partnerships: Showcase collaborations with local Amsterdam brands or influencers to build trust.

According to recent data, email marketing in the Netherlands has an average open rate of 32.1% and a click-through rate of 3.3%. To maximize these metrics in Amsterdam, it's crucial to segment your audience accurately, personalize content, and continuously test and optimize your campaigns based on performance data.

Remember, while these elements provide a strong foundation, successful email marketing in Amsterdam always requires ongoing testing, analysis, and refinement to meet the specific needs of your target audience, whether B2B or B2C.

Re-engaging dormant subscribers is crucial for maintaining a healthy email list and maximizing ROI in email marketing campaigns, especially in a competitive market like Amsterdam. Here are some effective strategies to win back those inactive subscribers:

Segment your dormant subscribers: Identify subscribers who haven't engaged with your emails in the past 3-6 months. In Amsterdam's diverse market, consider segmenting based on industry, company size, or previous interaction history.
Create a compelling re-engagement campaign: Design a series of emails specifically tailored to win back inactive subscribers. Use subject lines like 'We miss you!' or 'Heb je ons gemist?' (Dutch for 'Did you miss us?') to grab attention.
Offer exclusive incentives: Provide special offers or content that's valuable to Amsterdam-based businesses. This could include local event invitations, Amsterdam-specific market insights, or discounts on popular services.
Use personalization and localization: Leverage data to personalize your re-engagement emails. Reference past purchases or interactions, and include Amsterdam-specific content to make the emails more relevant.
Optimize send times: Analyze your data to determine the best times to send re-engagement emails to Amsterdam subscribers. Consider local business hours and industry-specific peak times.
Mobile optimization: Ensure your re-engagement emails are mobile-friendly, as a significant portion of Amsterdam professionals check emails on-the-go.
Implement a sunset policy: If subscribers remain inactive after your re-engagement campaign, consider implementing a sunset policy to maintain list hygiene. This helps improve overall deliverability and engagement rates.

Let's look at some data that underscores the importance of re-engagement campaigns:

Metric	Impact
Average re-engagement rate	12-15% of dormant subscribers
Increase in revenue	Up to 14% from re-engaged subscribers
Cost savings	Up to 60% compared to acquiring new subscribers

Remember, the key to successful re-engagement in Amsterdam's email marketing landscape is to provide value, respect subscriber preferences, and maintain consistent communication. By implementing these strategies, you can revitalize your email list and improve overall campaign performance in the dynamic Amsterdam market.

Amsterdam businesses can significantly boost their email marketing efforts by harnessing the power of AI and machine learning. Here's how they can leverage these technologies:

Personalization at scale: AI can analyze vast amounts of customer data to create hyper-personalized email content. For instance, an Amsterdam-based e-commerce company could use AI to recommend products based on a customer's browsing history, purchase behavior, and local trends.
Predictive analytics: Machine learning algorithms can predict the best time to send emails to individual subscribers, increasing open rates. This is particularly useful in a bustling city like Amsterdam, where people have varied schedules.
Smart segmentation: AI can automatically segment email lists based on multiple factors such as behavior, preferences, and engagement levels. This allows for more targeted campaigns, which is crucial in Amsterdam's diverse and international market.
Dynamic content optimization: AI can test different email elements (subject lines, images, CTAs) in real-time and automatically adjust them for better performance. This is especially valuable for reaching Amsterdam's tech-savvy audience.
Chatbots and AI-powered customer service: Integrating AI chatbots with email marketing can provide instant, 24/7 customer support and personalized product recommendations, which is essential for businesses catering to Amsterdam's international clientele.
Predictive lead scoring: Machine learning can identify which leads are most likely to convert, allowing businesses to focus their efforts on high-potential prospects in the Amsterdam market.
Language processing: Natural Language Processing (NLP) can help craft more engaging subject lines and email copy, which is particularly useful in multilingual Amsterdam.
Behavioral triggers: AI can set up sophisticated behavioral triggers based on user actions, sending timely and relevant emails automatically.

To illustrate the impact of AI in email marketing, consider these statistics:

AI Application	Impact
Personalization	Increases open rates by up to 26% (Experian)
Predictive send time optimization	Can improve click-through rates by 25% (Blueshift)
AI-powered subject lines	Can increase open rates by 41% (Phrasee)

Amsterdam businesses should consider partnering with local email marketing agencies or consultants who specialize in AI and machine learning. These experts can help implement these technologies effectively, ensuring compliance with EU data protection regulations like GDPR, which is crucial for businesses operating in the Netherlands.

By embracing AI and machine learning, Amsterdam businesses can create more efficient, personalized, and effective email marketing campaigns, staying ahead in the competitive Dutch and European markets.