Brandigo China

Shanghai, China

radically relevant China marketing

Creating radically relevant content for Chinese customers and adjusting for extremely different digital channels are challenges that global companies typically face in China. We have a process, supported by a talented team in China, that helps international organizations make meaningful connections with their clients and customers. We call this “radically relevant China marketing” and it is supported by our China Customer Value Approach. We are also one of the few B2B marketing agencies in China, working with multinational clients from around the world.

25 people in their team

Speaks Chinese, English

3 projects in their portfolio

Sortlist member since 2017

Founded in 2004

3 awards conferred

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Services

13 services offered by Brandigo China

Description
Our agency specializes in providing comprehensive marketing services in China, catering specifically to the needs of multinational corporations seeking to establish or expand their presence in this dynamic market. We offer a wide array of services, including digital marketing, branding, PR, social media management, and tailored content creation, all designed to effectively navigate the unique Chinese business landscape. Our team combines global marketing strategies with localized insights, ensuring that multinationals can effectively connect with Chinese audiences, build brand loyalty, and achieve sustainable growth in this competitive environment.
Skills in Marketing (5)
Marketing StrategyMarketing ServicesB2B MarketingMarketing ConsultingInternational Marketing
Works in Marketing (2)
Clients in Marketing (2)
National InstrumentsIndustrial Goods & Services | international
United Kingdom Department of International TradeBeverage | international
Learn more about Marketing
Description
Our agency excels in developing bespoke digital strategies for the Chinese market, utilizing our deep understanding of local trends and cutting-edge technology to build a robust online presence for brands. We specialize in crafting comprehensive digital plans that include targeted social media tactics on platforms like WeChat and Weibo, Baidu-centric search engine optimization, and effective digital advertising campaigns that resonate with Chinese consumers. With a team skilled in integrating global digital trends with local market insights, we ensure that our clients achieve measurable success and a strong digital footprint in China's unique and rapidly evolving digital ecosystem.
Skills in Digital Strategy (10)
digital adInbound MarketingSearch Engine MarketingMedia StrategyB2B Social MediaB2B MarketingMedia Planning And BuyingB2B Digital Marketingdigital designdigital ecosystem
Works in Digital Strategy (3)
Clients in Digital Strategy (3)
BoeingAviation & Aerospace | international
United Kingdom Department of International TradeBeverage | international
National InstrumentsIndustrial Goods & Services | international
Learn more about Digital Strategy
Description
Our agency delivers expert content strategy services designed for the unique Chinese market, focusing on creating content that not only engages but also drives results in this distinct digital landscape. We develop tailored strategies that encompass platform-specific approaches for popular Chinese social media and digital channels, ensuring content is both culturally relevant and aligned with the latest trends. Through a mix of analytics, creative insights, and deep market understanding, our team ensures that your content not only reaches but also resonates with your target audience in China, enhancing brand awareness and customer engagement. This includes technical copywriting for B2B industries.
Skills in Content Strategy (10)
Target Audience DefinitionContent AdvertisingBlogging StrategySocial Content Strategycontent curationpr consultingcontent editionStorytellingB2B Content StrategyMultilingual Content
Works in Content Strategy (2)
Clients in Content Strategy (2)
BoeingAviation & Aerospace | international
United Kingdom Department of International TradeBeverage | international
Learn more about Content Strategy
Description
Our agency specializes in comprehensive social media services in China, expertly navigating platforms like WeChat, Weibo, and Douyin to build strong online communities and enhance brand engagement. We craft tailored content strategies that resonate with Chinese audiences, leveraging analytics and trends to ensure maximum impact and reach. Our team's deep understanding of the unique social media landscape in China allows us to effectively manage campaigns, influencer collaborations, and community interactions, driving growth and fostering lasting connections with your audience.
Skills in Social Media (10)
Social Media Analysissocial media strategyb2b social mediaSocial Media Follower ManagementSocial Media ConsultingWeChat marketingBaidu PPCSocial Media ServicesSocial Media Contentsocial media
Works in Social Media (3)
Clients in Social Media (3)
BoeingAviation & Aerospace | international
United Kingdom Department of International TradeBeverage | international
National InstrumentsIndustrial Goods & Services | international
Learn more about Social Media
Description
Our agency offers expert PR and media relations services in China, specializing in crafting compelling narratives and establishing strong connections with key Chinese media outlets and influencers. We leverage our deep understanding of the Chinese media landscape to secure impactful coverage, manage brand reputation, and foster positive public perception.
Skills in Public Relations (PR) (17)
public relations prPress ReleasePress Release CopywritingPR StrategyPress ConferenceOnline PRpublic relationsonline public relationsPR CampaignsPR Marketing+7
Works in Public Relations (PR) (2)
Clients in Public Relations (PR) (2)
BoeingAviation & Aerospace | international
United Kingdom Department of International TradeBeverage | international
Learn more about Public Relations (PR)
Description
Our agency provides specialized copywriting and messaging services tailored for the Chinese market, blending cultural nuance with compelling storytelling to resonate with local audiences. Our team of skilled writers is adept at creating engaging content that aligns with your brand's voice, from captivating social media posts to persuasive marketing materials, all optimized for the Chinese linguistic and cultural context. We ensure that every piece of content not only communicates your message effectively but also connects with your target audience in China, fostering brand loyalty and engagement.
Skills in Copywriting (6)
website copywritingDigital CopywritingContent EditionTechnical copywritingWebsite Copywritingdigital copywriting
Works in Copywriting (3)
Clients in Copywriting (3)
National InstrumentsIndustrial Goods & Services | international
BoeingAviation & Aerospace | international
United Kingdom Department of International TradeBeverage | international
Learn more about Copywriting
Description
Our agency excels in media planning and buying within the complex and dynamic Chinese market, utilizing our extensive knowledge of local media landscapes to strategically place and optimize your advertising investments. We ensure maximum impact and cost-efficiency by carefully selecting the right channels, from digital platforms to traditional media, tailored to reach and engage your specific target audience in China.
Skills in Media Planning (12)
social mediamedia placementmedia strategymedia prSocial Media ListeningMedia Planning And BuyingSocial Media ConsultingSocial Media MarketingMedia BuyingSocial Media Content+2
Works in Media Planning (2)
Clients in Media Planning (2)
BoeingAviation & Aerospace | international
National InstrumentsIndustrial Goods & Services | international
Learn more about Media Planning
Description
Our agency provides specialized branding and positioning services in China, focused on developing a strong brand identity that resonates with the Chinese market. We conduct in-depth insight research to understand cultural nuances and consumer behaviors, ensuring your brand's messaging, Chinese naming, and visual identity are both culturally relevant and appealing. Our approach combines strategic thinking with creative execution, creating distinctive brand identities that stand out in the competitive Chinese marketplace and forge a lasting connection with your target audience.
Skills in Branding & Positioning (13)
Brand StorytellingBrand IdentityRebrandingBrand ManagementBrand NamingKey Visualcompany brandingB2B BrandingCorporate Identity DesignBrand Guidelines+3
Learn more about Branding & Positioning
Description
Our agency offers a full range of graphic design services in China, tailored to meet the diverse needs of digital and print media. Our expertise encompasses visually striking designs for social media platforms, user-friendly and culturally attuned website layouts, and eye-catching print materials, all crafted to resonate with the Chinese audience. By blending contemporary design trends with a deep understanding of Chinese aesthetics, our team ensures that every visual element we create not only captures attention but also effectively communicates your brand's message.
Skills in Graphic Design (10)
Digital ArtworkBrochure DesignTypographyCreative DesignCorporate DesignNewsletter DesignGraphic Design ServicesDigital DesignPrint DesignLogo Design
Works in Graphic Design (2)
Clients in Graphic Design (2)
National InstrumentsIndustrial Goods & Services | international
United Kingdom Department of International TradeBeverage | international
Learn more about Graphic Design
Description
Our agency excels in creating websites specifically localized for the Chinese market, ensuring that every aspect of your online presence resonates with local audiences. We specialize in designing user-friendly, culturally adapted websites, with a focus on integrating local payment systems, optimizing for Chinese search engines like Baidu, and aligning with China's unique digital regulations. Our approach combines technical expertise with a deep understanding of the cultural and linguistic nuances of China, delivering websites that not only look great but also provide an engaging and seamless user experience for Chinese users.
Skills in Website Creation (4)
Front End DevelopmentResponsive Web DesignWeb ContentMultilingual Website
Work in Website Creation (1)
Client in Website Creation (1)
United Kingdom Department of International TradeBeverage | international
Learn more about Website Creation