We don’t tell stories; we reverse engineer them. We help you join and shape the conversation that’s already happening in the media, on social, in loungerooms across the country. We know their conversations because we talk to them everyday. Since 1999, we have helped clients crowdfund, bring awareness to climate change, save animals, reuse and recycle, encourage children to read, protect people from violence and champion eating properly and playing safely. We have delivered rapid support to families in need, planned gala dinners, and we have helped raise millions of dollars. From our Melbourne offices, we have amassed a large network of editorial contacts with a focus on hospitality, major events, tourism, toys and lifestyle and have developed PR campaigns on a local, national and international level. We are simply different than most PR Agencies in a handful of key ways: We are flexible and nimble (unlike larger Agencies which can be akin to asking the Titanic to turn quickly) You will have regular access to our CEO Jodie Artis who founded Progressive PR & Communications 25 years ago Fact is, full-service agencies often require much larger retainers and unlike us are less flexible in structure, pricing and service mix We are a Specialist Agency Member (and Foundation Member) of The Xfactor Collective, Australia’s first and only network of Social Impact specialist consultants and agencies We have our ear to the ground – we know what media want, how to get it to them and when to do so We measure twice and cut once – there is a well thought out strategic approach to everything we do. We are all about planning for successful outcomes We relish the chance to prove ourselves – we back ourselves with an approach that is about testing the waters on a specific project to see if PR will work for our partners, if we are the best team to deliver it and our businesses are the right fit culturally. Most of all we plan and share – you will know exactly what we are working on and who we are talking to.
We don’t tell stories, we reverse engineer them. We help you join and shape the conversation that’s already happening in the media, on social, in loungerooms across the country.
We know their conversations because we talk to them everyday.
Since 1999, we have helped clients crowdfund, bring awareness to climate change, save animals, reuse and recycle, encourage children to read, protect people from violence and champion eating properly and playing safely. We have delivered rapid support to families in need, planned gala dinners, and we have helped raise millions of dollars.
We helped get chefs out of restaurants and into lounge rooms.
We saw news break in less than 140 characters
We have seen the rise of the Influencer
We were friends with Facebook from the start
We saw daily news go digital
We’ve seen drama TV become reality TV
We’ve seen content become king and we’ve watched brands own the way their products are projected
We also love to chat.
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