SMAL GmbH
Shaping Impact
Shaping creativity & tech - into lasting experiences. We're a design agency in Munich, Amsterdam, and San José, with an international team of 50+ experts. We offer end-to-end design services, including strategy, design, content creation, and coding. Our goal is to create exceptional experiences by combining creativity and technology. Driven by creative minds What's the key to our work? What wakes us up in the morning? The perspective of pushing creativity a step further. Highway to perfection We believe that every project deserves our full attention. We commit to creating impeccable designs reflected in every pixel. Have you heard of German precision? Our team is always prepared to shine in the spotlight - creating the best results is our goal for every project. Collaboration is key We don't create for you, we create with you. Truly believing in joint collaboration. Mic drop. Small details matter most Our team has a keen eye for detail, and we use it to create designs that are not only beautiful, but take you on a journey. Coolest kids in the sandbox We see design as a playground, and we're not afraid to have a little fun - also outside the sandbox. No review yetBe the first to write one
Services
12 services offered by SMAL GmbH
Description We help to identify and outline opportunities for innovative services and products.
Based on research we can help our clients to identify new product and service opportunities within changing markets. We help to build effective strategies for growth by analyzing, identifying gaps, and planning our clients portfolios.Skills in Innovation (4) Opportunity MappingPortfolio RoadmapInnovation DevelopmentDesign Strategy
Learn more about InnovationDescription Research
We listen, observe and learn. By asking the right questions we unveil new potentials.
Our design research services dive deeply into the worlds of customers, markets and trends, revealing needs and potential opportunities. Understanding the user and his experience is crucial when it comes to successful innovation. Through observing intuitive behavior, user interviews, workshops and product testing we uncover hidden needs and desires you can subsequently act on.Skills in Digital Strategy (5) Prodcut AnalysisTechnology ResearchCustomer JourneyMapUser ResearchUX Research
Learn more about Digital StrategyDescription 1. Branding and Identity
We shape timeless brand impressions.
We specialize in crafting memorable branding and identity solutions that resonate with modern audiences. By blending creativity and strategic thinking we create sophisticated brand experiences that elevate businesses and leave a lasting impact.
2. Brand Design
Together we create your unique identity and translate it into every touchpoint of your brand.
We help companies identify, create and strategically position their brand in overcrowded markets. Our core promise is to build your core promise in a collaborative way. The Brand Design should be carried out consistently throughout the portfolio, as it is marking the playground and rules for future designs.Skills in Branding & Positioning (12) NamingBrand Design LanguageUX Design SystemUI Design SystemBrand PositioningBrand RefreshBrand MessagingCorporate Identity DesignBrand DesignBrand Activation+2
Learn more about Branding & PositioningDescription We craft exceptional web based designs and powerful digital solutions.
Using a blend of creativity and technical expertise, we craft digital experiences that inspire, engage and delight users across a wide range of platforms and mediums. From web designs to 3D configurators and virtual reality walk-throughs - we are able to create new ways of customer interaction experiences.Skills in Website Creation (12) Website DesignWebsite DevelopmentResponsive Web DesignVisual DesignInteraction DesignDigital CampaignUser Interface DesignWebflowProduct ConfiguratorProduct 3D Viewer+2
Learn more about Website CreationDescription We create visuals to illustrate your stories.
We find the best way to visualize your product or service to enrich experiences and help market products to any audience. By abstracting processes and functionalities we create accessible, engaging content that focusses on what matters.Skills in Motion Design (20) Clip Motion Design2D AnimationExplainer VideosErklärvideos2D AnimationsMotion Graphic DesignIllustrationsBewegungs Design 3DLogo Motion DesignBewegungsgrafik+10
Learn more about Motion DesignDescription 1. Art Direction
We create breathtaking realistic worlds without boundaries.
We're able to present products from every angle and give context by showing them in any kind of scenario. In engaging motion or stunning statics, we make hidden features visible and bring product visualizations to the next level with the magic of computer-generated imagery.
2. Photorealistic Content
We create breathtaking realistic worlds without boundaries.
We're able to present products from every angle and give context by showing them in any kind of scenario. In engaging motion or stunning statics, we make hidden features visible and bring product visualizations to the next level with the magic of computer-generated imagery.Skills in 3D (18) 3d Design3D-Produktrendering3D-Messestand-Modellierung3D-ArchitekturCinema 4DMoodboardsProdukt-TrailerLifestyle-VideosSimulationenProdukt-Renderings+8
Learn more about 3DDescription 1. Front-End Development
We turn visual designs into seamless digital experiences that work flawlessly across different browsers and devices.
We specialize in technically developing systems and code to enable your visual designs to become the ultimate digital touchpoints across different browsers and devices. From responsive layouts to interactive elements, we ensure that your front-end is optimized for performance, accessibility, and user engagement.
2. Back-End Development
We build the rock-solid back-ends that power digital experiences.
Our back-end development service provides a solid foundation for your digital experiences, powering the functionality and performance of your website or application. We specialize in building robust back-end systems that seamlessly integrate with front-end interfaces, ensuring a reliable and scalable solution.
3. App Development
We bring your brand to life on mobile devices with powerful native iOS and Android app development.
The power of modern digital experiences comes with solid apps. By combining our design and development expertise we are able to deliver exceptional native iOS and Android apps. We bring your ideas to life on the platforms your audience loves.Skills in Software Development (33) Symfony-EntwicklungDrupal EntwicklungAngularJS EntwicklungBackend EntwicklungPython EntwicklungLaravel EntwicklungWordPress EntwicklungReact EntwicklungPHP-EntwicklungMobile Anwendungen+23
Learn more about Software DevelopmentDescription App Design & Development
1. App Design
We love when ideas become tangible. We observe when they are tested, we iterate and start over.
User Interface Design brings together Interaction Design, Visual Design and Information Architecture which translates to the perfect balance of aesthetics and interactivity with ease of use. By iterating in small steps we produce well-balanced app designs that are on purpose.
2. App Development
We bring your brand to life on mobile devices with powerful native iOS and Android app development.
The power of modern digital experiences comes with solid apps. By combining our design and development expertise we are able to deliver exceptional native iOS and Android apps. We bring your ideas to life on the platforms your audience loves.Skills in Mobile App (10) Mobile ApplicationsHybrid AppsUser Interface DesignInteraktionsdesignUser Expericence DesignUI-SpecificationUI-PrototypingMobile AnwendungeniOS native AppsAndroid native Apps
Learn more about Mobile AppDescription 1. Production Planning
Together we define the right script, location and talent to bring your story to life.
We manage all aspects of production logistics. From concept development and storyboarding to location and talent scouting. With access to our spacious 150+ sq meters studio, we provide the ideal setting for capturing stunning visuals and creating compelling content.
2. Asset Production
We craft the imagery to tell your story and tailor it to your specific needs.
Our photo and video production brings your vision to life. We specialize in Corporate Image Films, Product Trailers and Product Photography. With our expert team and state-of-the-art equipment, we ensure that every project is executed to perfection.Skills in Photography (21) Foto-RetuscheFotobearbeitungFotoshootingPostproductionSet-DesignProduct PhotographyWerbefotografieArchitekturfotografieUmweltfotografieCorporate Image Film+11
Learn more about PhotographyDescription Packaging and Print
We turn emotions into tangible objects.
We bring your brand to life with powerful graphic designs, from print and marketing collaterals over packaging designs and user manuals. It means establishing an identity and influencing perceptions of a brand. What you can imagine, we can visually create.Skills in Packaging (14) LogoBenutzerhandbücherMarketing-MaterialienUser ManualsEditorial DesingIllustartionRedaktionelles DesignPrint CollateralIllustrationenLogo-Entwicklung+4
Learn more about Packaging
Team
50 members in SMAL GmbH's team
Awards
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Contact
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Details
https://www.smal.de/de
- HeadquarterZielstattstraße 36, 81379 München, Germany
- Leliegracht 48, 1015 CZ Amsterdam, Netherlands
- 3031 Tisch Way, San Jose, CA 95128, USA
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