Point Taken Communications
Point Taken Communications, a boutique Jacksonville public relations and marketing firm, creates engaging campaigns that ignite positive change and move audiences to action. We go above and beyond, ensuring each client gets the best return on its investment. Our team of senior professionals has decades of experience bringing bold, creative ideas to life to help companies and nonprofits grow and evolve. At Point Taken, our clients inspire us to fuel progress for your organization, your industry and our world as a whole.
3 people in their team
Speaks English
Works remotely across the globe
Sortlist member since 2017
Founded in 2013
No review yetBe the first to write one
Services
12 services offered by Point Taken Communications
Description Point Taken Public Relations Firm: How We Manage Your Public Image & Create Change
Your image is everything. A comprehensive business or nonprofit public relations plan manages all messages distributed to the public on behalf of your business. From media relations to social media and special events to internal communications, Point Taken Communications oversees all of your public relations planning to ensure all PR tactics support your business or nonprofit goals and helps create positive change. Point Taken Communications, a Jacksonville public relations firm, offers corporate, small business and nonprofit public relations planning tactics including:
Media Relations
Crisis Communications
Public Speaking Planning
Internal Communications
Government Relations
Social Media Management
Event Planning
Social Media
Social Media Influencer Relations
Blogging
Copywriting
Content Marketing
Media Training
IGTV & Stories Training
Facebook Live & Stories Training
IGTV & Stories Production
Facebook Live & Stories Production
Video Production
Contact us now to find out how public relations firm Point Taken Communications can manage all of your corporate, small business or nonprofit communications planning.Skills in Public Relations (PR) (9) pr and marketingCrisis CommunicationInternal Communicationmarketing campaignfashion public relationsmarketing communicationsb2b public relationspress relationGestion des Réseaux Sociaux
Learn more about Public Relations (PR)Description What Makes Point Taken Nonprofit and Business Web Design Different?
Point Taken specializes in nonprofit and business marketing and public relations. As content marketers, we believe your website content should drive the development of your site. With a team of experienced writers who know how to create compelling calls to action, Point Taken develops well-written, mobile-friendly, search-engine friendly, user-friendly websites designed to convert visitors into leads and drive change.
How Does Point Taken Build Nonprofit and Business Web Sites?
Point Taken builds all of our national and Jacksonville website design in WordPress, making them easy for business executives or nonprofit leaders to update with news, awards or promotions. Our nonprofit and business websites are designed for optimal search engine optimization (SEO) so your prospects, leads and customers can easily find your presence on the web. We also add analytics plugins (bits of software to extend your WordPress site’s functionality) so you can tell where your prospects, leads and customers are coming from and which of your marketing efforts are producing the best return on your investment. Our content marketing services ensure your website is filled with information your potential clients want to hear, providing them with vital resources to help move them from through the sales cycle.
With marketing automation, we help you dig deeper to see who is visiting your site, what activity they are taking on your website and score your prospects, leads and customers so you can automatically send them emails to encourage them to purchase your product or services or donate to your organization.
What Nationwide and Jacksonville Website Design Services Does Point Taken Offer?
Domain Name Registration
Hosting Account Creation
Setup of Secure Socket Layer (SSL) Certificates
WordPress Theme Selection
WordPress Theme Installation
Homepage Design
Subpage Design
Setup of WordPress Widgets
Setup of Footer
Website Architecture Development
Setup of Menus
Design of Submenus
Search Engine Optimization Services
Email Marketing Integration
Social Media Integration
Contact Form or Marketing Automation Integration
Stock Image Selection and Purchase
Video Integration
Boiler Plate Copywriting
Homepage Copywriting
Website Page Copywriting
Meta Description Copywriting
Footer Copywriting
Setup of Email Accounts
Creation of Quality Inbound Links
Setup of Google Analytics
Setup of Google Search Console
Submission of Sitemap
E-commerce Integration
Marketing Automation
Testing of Site
Transfer of Site from Developmental Stage to Live
Site Maintenance Services
Blogging Services for Search Engine Optimization and Informational PurposesSkills in Website Creation (6) webmasterwebsite seoweb pageweb contentGoogle Analyticsweb site
Learn more about Website CreationDescription Successful nonprofit and business marketing encompasses an array of services such as advertising, public relations and social media tied together by a strategic plan. Point Taken is a Jacksonville marketing firm driving more prospects, leads and customers for businesses and nonprofit organizations across the country.
By strategically analyzing your business goals, targeting your market and understanding your competition. Point Taken Communications develops strategic marketing and communications plans for corporations, medium-sized businesses, small businesses and nonprofit organizations including detailed tactics and objectives to increase your leads and sales.
Point Taken’s Jacksonville marketing firm and PR agency services include the following services for companies and nonprofits nationwide:
Public Relations
Media Relations
Facebook Live & Media Training
Public Speaking
Social Media
Blogging
Copywriting
Event Planning
Content Marketing
Video Production
Internal Communications
Advertising
Branding
Capital Campaigns
E-blasts & Direct Marketing with HubSpot, MailChimp or the Email Marketing Solution of Your Choice
Website Design
Search Engine Optimization (SEO)
Digital Marketing
OTT Advertising
PPC Advertising
Marketing Automation with HubSpot
Marketing Services in Spanish
All of Point Taken’s communications efforts are designed to increase the number of qualified prospects, leads and customers for your corporation, medium-sized business, small business or nonprofit organization. Our goal is to help you grow your business or donations through marketing and communications.Skills in Copywriting (11) social media consultantsocial media managementsocial media engagementsocial mediasocial media listeningMarketing AutomationMarketing DirectoPpcsocial advertisingcopywriting+1
Learn more about CopywritingDescription Every color has a meaning, every font has a feeling and every logo defines an organization: that’s the sample answer to the tough question of “What does branding do for a company of nonprofit?”
Branding might seem simple, but it is vital your organization has defined brand standards distributed not just to leadership, but to your entire organization. Tiny details, such as the exact shade of blue that identifies your brand or the font your organization uses for headings versus the font used for text, help prospects, leads and customers connect with your brand. From logos and rack cards to annual reports and digital assets (like your website), Point Taken can help your organization create brand standards (and even a voice guide) to make sure your entire team understands the details that makeup your brand identity.
Ready to upgrade your brand with a new logo, new brochure, new website, brand guidelines or a voice guide? Contact Point Taken today.Skills in Branding & Positioning (8) company brandinglogo brandingb2b brandingbrand creationBrand IdentityBrand CreationConception de Charte Graphiquebrand identity design
Learn more about Branding & PositioningDescription Have you ever downloaded an e-book, read a blog post or viewed an infographic? Without even realizing it, you’ve engage in content marketing for nonprofits or businesses. While you are benefitting from the valuable information the nonprofit or business is giving you, they are also winning by obtaining your contact information for future marketing — a win-win for both the consumer and the nonprofit or business.
So, as a nonprofit or business, how do you start content marketing? The key to quality, engaging content marketing to offer something of value to potential leads, prospects and customers. For example, a nonprofit veterinary clinic could provide a free, downloadable e-book covering all the vaccines your pet needs. A donor database company could offer a video to the best ways to ask for a donation. A financial institution could start a podcast on saving for college or retirement. Just remember to have a lead-capture form, so your nonprofit or business collects vital information about a lead in exchange for the valuable content you are giving away.
The job isn’t done when the lead downloads your content. Next, you need to nurture that lead with targted, segmented emails, calls and other methods of communications. For shorter sales cycles, offer a discount or a video giving additional information to help your lead; for longer sales cycles, try a webinar or free review.Skills in Content Strategy (7) marketing designdigital advertisingcontent advertisingdigital campaignemail advertisingservice marketingmedical marketing
Learn more about Content StrategyDescription No description provided for this service.
Skills in Digital Strategy (1) Marketing Communication
Learn more about Digital StrategyDescription No description provided for this service.
Skills in Web Application (1) Web Content
Learn more about Web ApplicationDescription No description provided for this service.
Skills in Social Media (2) Social Media ListeningSocial Media Management
Learn more about Social MediaDescription No description provided for this service.
Skills in Advertising (1) Digital advertising
Learn more about AdvertisingDescription No description provided for this service.
Skills in Marketing (2) Marketing AutomationDirect Marketing
Learn more about Marketing
Team
3 members in Point Taken Communications's team
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- Headquarter1616 N Market St, Jacksonville, FL 32206, USA
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