MBD | Morshed Business Development, Baghdad | Sortlist

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MBD | Morshed Business Development Baghdad, Iraq

This agency profile and details are managed by the agency owner.

Morshed for Business Development It's an alliance that includes a group of independent experts and innovative companies that provide creative solutions in the field of (Public Relations "PR", Government Relations "GR", Mass Media and Public Policies). With more than seven productive years of experience in the Iraqi market, Privately-held businesses (Family Businesses) International and multinational companies, Key Governmental Agencies, SMEs, and NGOs. Focus Areas: • Business Development, Stakeholder Mapping & Engagement Consultant.

• PR & Communications, Social and Behavior Change Communication (SBCC) Consultant.
• Public Policy & Government Relations, Public Affairs Consultant.

Industries: Organizations & Associations and Professional Services, Government & Politics, Energy & Utilities, Financial Services, Entertainment, Healthcare, Consumer Packaged Goods.

Specialities: Business Development, PR & Communications Consultant, Government Relations, Market Entry Strategy, and Business Development as a Service (BDaaS)
Speaks Arabic, English
1 project in their portfolio
Works remotely across the globe
Sortlist member since 2021
Founded in 2017
1 award conferred
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Services

2 services offered by MBD | Morshed Business Development

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  • Description
    Public relations requires a deep understanding of the media landscape, how journalists think and operate and how they source stories. Many organizations are too focused on their day to day operations and simply don’t take this into consideration, which is a huge mistake in the competitive landscape of Middle East reporting. At worst, interactions with journalists can be based on the excitement that they will write a good story, or fear that they won’t. Both attitudes normally lead to disappointment. Without a strong public relations strategy, some organizations simply hope the press will write a positive story about a new product or initiative. But hope is not a strategy. There is nothing worse than launching a new project or product and finding that it has not even been reported. Instead, the best chance of getting positive press comes through proactive engagement with the media, making them feel welcome, acting in a confident and transparent manner and gradually shaping your message. When this is effective, it can sometimes be more important than advertising. Every organization needs a team of professionals experienced in the fine art of influencing the media. Morshed can brief you on the publications and journalists who must be engaged for a high impact PR campaign, making sure that when the campaign is ready to launch, everyone has the best message for the brand and the press get the right message.
    Skills in Public Relations (PR) (18)
    media prbehavioral marketinggovernmental marketingonline public relationsb2b public relationsPublic RelationsSocial Media StrategyMedia StrategyPublic AffairsMedia Relations+8
    Work in Public Relations (PR) (1)
    Public Relations for Regional - Owned Oil and Gas - Public Relations (PR)
    Client in Public Relations (PR) (1)
    ConfidentialEnergy & Oil | regional

    Learn more about Public Relations (PR)


  • Description

    No description provided for this service.

    Skills in Data Consulting (6)
    marketing mix optimizationPerformance Marketingmarketing analyticsdata analysis consultingbig data analytics consultingmarketing mix
    Work in Data Consulting (1)
    Public Relations for Regional - Owned Oil and Gas - Data Consulting
    Client in Data Consulting (1)
    ConfidentialEnergy & Oil | regional

    Learn more about Data Consulting

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Portfolio

1 project performed by MBD | Morshed Business Development

Public Relations for Regional - Owned Oil and Gas
Public Relations for Regional - Owned Oil and Gas

Project made for Confidential in the Energy & Oil industry for a B2B audience in 2022.Public relations Business ServicesProject size: ConfidentialOct. 2018 - OngoingProject summary:A regional-owned gas company hired MBD to provide PR services. The efforts include advice, content, research, and strategies to help the client handle their corporate-to-government relations.Feedback summary:MBD’s efforts help the client reach regulatory and public affairs sectors through deep and healthy connections in critical areas. The client highly rates the advisory services provided throughout the partnership. The strategic consultancy delivered is also key to the success of the project.RESULTS & FEEDBACK How did MBD perform from a project management standpoint?They do a lot of advisory services, which are highly valued and require verbal communication. In terms of contact, we use email, Teams, and Zoom. What did you find most impressive about them?They give good strategic advice that has helped us quite a lot.

Data ConsultingPublic Relations (PR)Social Media
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Awards

MBD | Morshed Business Development was awarded 1 time

Top Players in Iraq’s B2B Market for 20212021-09-30

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Details


  • Headquarter14 Ramadan St, Baghdad 10013, Iraq