Mashup Communications GmbH (+ 24 reviews) | Sortlist
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Mashup Communications GmbH

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Berlin, Germany
We love to tell new stories!
„Wir lieben es, neue Geschichten zu erzählen“ – mit dieser Philosophie erklärt die Berliner Agentur für PR und Brand Storytelling Mashup Communications Zielgruppen zu Helden und Marken zu ihren Mentoren. Neben Kundennutzen und Produktvorteilen geht es zunehmend um Werte, Erfahrungsaustausch und Glaubhaftigkeit. Dinge, die sich am besten in Geschichten transportieren lassen. Mashup Communications steht dabei Unternehmen jedes Entwicklungsstadiums mit Tools, Wissen und Support zur Seite. Gegründet 2009, teilen die Geschäftsführerinnen Miriam Rupp und Nora Feist ihre langjährigen Erfahrungen aus der Welt der digitalen Unternehmen mit Umdenkern aus traditionellen Branchen. Mit der Macht des Storytelling hilft das 20-köpfige interdisziplinäre Team aus Text-Talenten, TV-Profis und Strategie-Assen Unternehmen, die neue Wege gehen, ihre Markenidentität zu finden, zu gestalten und langfristig weiterzuentwickeln. Unser Buch "Storytelling für Unternehmen": https://www.amazon.de/Storytelling-für-Unternehmen-Geschichten-Leadership/dp/3958452426 "We love to tell new stories" - with this philosophy, the Berlin-based agency for PR and brand storytelling Mashup Communications declares target groups to be heroes and brands to be their mentors. In addition to customer benefits and product advantages, it is increasingly about values, sharing experiences and credibility. Things that can best be conveyed in stories. Mashup Communications assists companies at every stage of development with tools, knowledge and support. Founded in 2009, managing directors Miriam Rupp and Nora Feist share their many years of experience from the world of digital companies with rethinkers from traditional industries. Using the power of storytelling, the 20-person interdisciplinary team of copywriting talents, TV pros and strategy aces helps companies exploring new ways to find, shape and develop their brand identity for the long term. Our book "Storytelling for Business": https://www.amazon.de/Storytelling-für-Unternehmen-Geschichten-Leadership/dp/3958452426
20 people in their team
Speaks English, German
54 projects in their portfolio
6 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2021
Founded in 2009
3 awards conferred
4.82/5
(24 reviews)
Open website

Services

8 services offered by Mashup Communications GmbH

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  • Description
    Public Relations ist ein weites Feld, eine lange Reise und wichtiger Bestandteil des Marketings. Bei unserer PR-Beratung zeigen wir ganzheitliche Strategien für individuelle Unternehmensphasen auf. Dabei folgen wir einem eigens entwickelten Storytelling-Ansatz, der die Zielgruppe in den Mittelpunkt stellt. Als PR-Agentur spezifizieren wir das passende Publikum, entwickeln gemeinsam Kernbotschaften, erkennen die Chancen und Risiken und leiten daraus Keymedien und die dazu passenden PR-Maßnahmen ab. So finden wir den effektivsten Weg zum Ziel, mit dem Blick auf einen nachhaltigen Anklang in den Medien und Aufbau der Marke.

    Public relations is a broad field, a long journey and an important part of marketing. In our PR consulting, we present holistic strategies for individual company phases. In doing so, we follow a specially developed storytelling approach that focuses on the target group. As a PR agency, we specify the appropriate audience, jointly develop core messages, identify opportunities and risks, and derive key media and the appropriate PR measures. In this way, we find the most effective way to reach the goal, with an eye on lasting media appeal and building the brand.
    Skills in Public Relations (PR) (32)
    Social Media StrategySocial MediaCopywritingpressearbeitcontent creationSocial Media CampaignMedia RelationsSocial Media BrandingEmployer BrandingReputation Management+22
    Works in Public Relations (PR) (43)
    SportsTech: PR, Social Media & Influencers - Public Relations (PR)
    Public Relations, Blog & LinkedIn for Vanguard AG - Public Relations (PR)
    Public Relations for ToolTime - Public Relations (PR)
    kicker: Corporate Storytelling - Public Relations (PR)
    Reviews in Public Relations (PR) (13)
    Shane
    Karoline Grimm
    Max Falkenstern
    Anastasia Walthier
    Clients in Public Relations (PR) (43)
    The Color RunEntertainment & Events | national
    FlyKlyTransportation | international
    KingiiSports | international
    Planday GmbHHuman Resources | national
    Learn more about Public Relations (PR)
  • Description
    Eine Marke ist wie ein Charakter in einer Geschichte: Draufgängerisch und furchtlos wie Han Solo, bezaubernd, geheimnisvoll und umsorgend wie Mary Poppins oder auch weise und beschützend wie Dumbledore. Mit ihren Eigenschaften, Werten und Zielen prägt sich ein individueller Charakter, mit eigener Geschichte, eigener Haltung, eigenem Aussehen und eigener Sprache. Ob für einzelne Produkte, Abteilungen oder das gesamte Branding – als Agentur helfen wir Marken ihre Identität zu finden, zu gestalten, weiterzuentwickeln. Dabei setzen wir auf die Hilfe von Storytelling-Tools. Wir bilden aus einer Idee eine Corporate Identity, mit der sich das Publikum identifizieren kann und die euren Storys eine stringente Kommunikation und Markenführung gibt.

    A brand is like a character in a story: Daredevil and fearless like Han Solo, enchanting, mysterious and caring like Mary Poppins, or wise and protective like Dumbledore. With their characteristics, values and goals, an individual character is formed, with its own history, attitude, appearance and language. Whether for individual products, departments or the entire branding - as an agency we help brands to find, shape and develop their identity. In doing so, we rely on the help of storytelling tools. We form a corporate identity from an idea, with which the audience can identify and which gives your stories a stringent communication and branding.
    Skills in Branding & Positioning (38)
    WebseitenStorytellingBrand StrategyBrand IdentitySocial Media StrategyEmployer BrandingCorporate BrandingRebrandingSocial Media BrandingSocial Media Services+28
    Works in Branding & Positioning (15)
    Goldbeck: Employer Branding Trainee Programm - Branding & Positioning
    IBB Group: Employer Branding - Branding & Positioning
    kicker: Corporate Storytelling - Branding & Positioning
    Employer Branding: AWO OWL - Branding & Positioning
    Reviews in Branding & Positioning (4)
    Sina Bewer
    Giacomo Goff
    Christoph Knobloch
    Antoinette Flemming
    Clients in Branding & Positioning (15)
    AVLAutomotive | national
    visitBerlin Convention PartnerGovernment & Administration | national
    good healthcare groupManagement Consulting | national
    kickerMedia | national
    Learn more about Branding & Positioning
  • Description
    Neben der strategischen Gestaltung und täglichen Betreuung von Unternehmensblogs stehen wir Marken auch als Social Media Agentur zur Seite. Ob tägliche Postings und Stories auf Instagram und Facebook, Inhalte mit besonderem Mehrwert auf Pinterest oder soziale B2B-Kommunikation auf Twitter und LinkedIn – wir finden, erzählen und gestalten in Text, Grafik, Foto und Video Unternehmensgeschichten so, dass sie bei den richtigen Zielgruppen ankommen. Wir sind davon überzeugt, dass auf Social Media die Community im Fokus stehen und die Kommunikation niemals einseitig bleiben sollte. So bauen wir mit täglichem Community Management, passgenauen Inhalten, relevanten Hashtags und dem Reagieren auf aktuelle Trends für Marken eine eigene Followerschaft auf.

    In addition to the strategic design and daily support of corporate blogs, we also assist brands as a social media agency. Whether daily posts and stories on Instagram and Facebook, content with special added value on Pinterest or social B2B communication on Twitter and LinkedIn - we find, tell and design corporate stories in text, graphics, photos and video so that they reach the right target groups. We are convinced that on social media the focus should be on the community and that communication should never remain one-sided. Thus, we build a dedicated following for brands with daily community management, custom-fit content, relevant hashtags and responding to current trends.
    Skills in Social Media (31)
    Social Media ListeningSocial MediaStorytellingSocial Media ManagementYouTubeLinkedInFacebookInstagramTwitterBlog+21
    Works in Social Media (16)
    SportsTech: PR, Social Media & Influencers - Social Media
    Public Relations, Blog & LinkedIn for Vanguard AG - Social Media
    LinkedIn Content Strategy für Media Impact - Social Media
    visitBerlin: Storytelling and Content Strategy - Social Media
    Reviews in Social Media (2)
    Jochen Stähler
    Aline Baßler
    Clients in Social Media (16)
    visitBerlin Convention PartnerGovernment & Administration | national
    Econyl®Industrial Goods & Services | international
    good healthcare groupManagement Consulting | national
    GymondoSports | national
    Learn more about Social Media
  • Description
    Es wird immer wichtiger, als Unternehmen mit eigenen Medien eine Präsenz aufzubauen und Formate und Inhalte zu entwickeln, die sich langfristig, vor allem an potentielle Kunden und Kundinnen, weitererzählen lassen. Mithilfe von Storytelling im Content Marketing können Marken ihr Publikum Kapitel für Kapitel unterhalten, informieren, involvieren. Auch bei der strategischen Auswahl und Produktion passender Inhalte, Kanäle und Formate geben Storytelling-Tools Orientierung und eine klare Haltung. Wir gehören zu den Agenturen, die Unternehmen helfen, ihren Königsweg im Content Marketing zu finden, zu etablieren und weiterzuentwickeln.

    It is becoming increasingly important for companies to establish a presence with their own media and to develop formats and content that can be retold in the long term, especially to potential customers. With the help of storytelling in content marketing, brands can entertain, inform and involve their audience chapter by chapter. Storytelling tools also provide orientation and a clear stance in the strategic selection and production of suitable content, channels and formats. We are one of the agencies that help companies find, establish and develop their royal road in content marketing.
    Skills in Content Strategy (13)
    Blogging StrategySocial Content StrategyContent CurationBrand BuildingContent-Strategiebrand consistencySocial Media CampaignSocial Media BrandingSocial Media ContentBrand Strategy+3
    Works in Content Strategy (18)
    SportsTech: PR, Social Media & Influencers - Content Strategy
    Public Relations, Blog & LinkedIn for Vanguard AG - Content Strategy
    Billomat: B2B & B2C PR - Content Strategy
    Vattenfall Brand Storytelling Workshop - Content Strategy
    Reviews in Content Strategy (2)
    Cornelia Gutfleisch
    S. Weschke
    Clients in Content Strategy (18)
    Pincamp - powered by ADACTravel & Leisure | national
    DekoriaHousehold Products | international
    Sportstech Brands Holding GmbHE-commerce | national
    VattenfallEnergy & Oil | national
    Learn more about Content Strategy
  • Description

    No description provided for this service.

    Skills in Copywriting (2)
    StorytellingTechnical Writing
    Works in Copywriting (3)
    Public Relations, Blog & LinkedIn for Vanguard AG - Copywriting
    Concardis: Retail & Payment Whitepaper - Copywriting
    Tyme Group: Content Marketing & PR - Copywriting
    Clients in Copywriting (3)
    Vanguard AGHospitals & Healthcare | national
    ConcardisBanking & Financials | international
    Tyme GroupSoftware & Computer Services | national
    Learn more about Copywriting
  • Description

    No description provided for this service.

    Skills in Digital Strategy (4)
    Digitale TransformationStrategieOnline MarketingInbound Marketing
    Works in Digital Strategy (5)
    IBB Group: Employer Branding - Digital Strategy
    LinkedIn Content Strategy für Media Impact - Digital Strategy
    Dekoria's Social-Media-Boost - Digital Strategy
    Tyme Group: Content Marketing & PR - Digital Strategy
    Clients in Digital Strategy (5)
    Kinderwunsch TageHospitals & Healthcare | national
    DekoriaHousehold Products | international
    Tyme GroupSoftware & Computer Services | national
    Media Impact GmbH & Co. KGMedia | national
    Learn more about Digital Strategy
  • Description

    No description provided for this service.

    Skills in Website Creation (5)
    StorytellingCreative CopywritingWebsite RedesignBrand storytellingCopywriting
    Works in Website Creation (3)
    IBB Group: Employer Branding - Website Creation
    Employer Branding: AWO OWL - Website Creation
    Tyme Group: Content Marketing & PR - Website Creation
    Clients in Website Creation (3)
    Tyme GroupSoftware & Computer Services | national
    AWO Ostwestfalen-Lippe e.V.Hospitals & Healthcare | regional
    IBB Fördertechnik GmbHReal Estate | regional
    Learn more about Website Creation
  • Description

    No description provided for this service.

    Skills in Marketing (1)
    Mobile Marketing
    Works in Marketing (5)
    IBB Group: Employer Branding - Marketing
    LinkedIn Content Strategy für Media Impact - Marketing
    Dekoria's Social-Media-Boost - Marketing
    Tyme Group: Content Marketing & PR - Marketing
    Clients in Marketing (5)
    DekoriaHousehold Products | international
    IBB Fördertechnik GmbHReal Estate | regional
    Kinderwunsch TageHospitals & Healthcare | national
    Media Impact GmbH & Co. KGMedia | national
    Learn more about Marketing
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Team

20 members in Mashup Communications GmbH's team

Mashup Communications GmbH cover
StoryWir sind 20 Köpfe, die mit Weitblick und Empathie beraten, orchestrieren, ermutigen, zuhören, hinschauen, anstoßen, lenken und zusammenarbeiten.
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Awards

Mashup Communications GmbH was awarded 3 times

„Top-Arbeitgeber Mittelstand“ (Focus-Business)2021-10-1
Platz 2 unter Deutschlands PR-Agenturen im Arbeitgeber-Ranking des PR-Reports2021-10-1
Initiatoren von "Fairgency" – Content & Community Hub für faire Agenturkultur2021-1-1

Reviews

24 reviews for Mashup Communications GmbH

4.82/5
(24 reviews)
KS
Kate ShermanHead of Marketing at Tickaroo GmbH
ServicePublic Relations (PR)
SectorSoftware & Computer Services
5/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Tickaroo builds software that helps others tell stories. So, in our search for a PR Agency, we knew we needed one whose focus and passion was creating dynamic stories that captured audiences. At the time, we were looking for an agency that could tell exciting stories about technology and sports. As our business model has shifted to building software for the news industry, Mashup continues to demonstrate its quality by providing us with exciting stories regardless of our audience shift.

What did you enjoy the most during your collaboration?For over a decade, Mashup has supported our communication through every step of our company journey - from our founding to various product launches, investor announcements, business model shifts, and much more. The team’s guidance, fresh perspective, and passion for dynamic storytelling have enabled us to reach new audiences and establish ourselves as experts in our field. Our bi-weekly meetings are always a highlight of that week and times of inspiration.

Kate Sherman recommends this agency

ServicePublic Relations (PR)
SectorSoftware & Computer Services
SH
ShaneCMO at Impero A/S
ServicePublic Relations (PR)
SectorSoftware & Computer Services
Team11 - 50
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Brand building and awareness in Germany.

What did you enjoy the most during your collaboration?Friendly and efficient service together with work of a high standard.

Shane recommends this agency

ServicePublic Relations (PR)
SectorSoftware & Computer Services
Team11 - 50
GG
Giacomo GoffChief Sales Officer at Aifinyo AG
ServiceBranding & Positioning
SectorBanking & Financials
Team51 - 200
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Our goal was to strengthen the visibility of our brand while placing a clear focus on our products

What did you enjoy the most during your collaboration?The professionalism and high level of technical expertise of mashup's employees.

Giacomo Goff recommends this agency

ServiceBranding & Positioning
SectorBanking & Financials
Team51 - 200
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Contact

Contact details of Mashup Communications GmbH

Details

http://www.mashup-communications.de
  • HeadquarterSchönhauser Allee 6-7, Berlin, Germany
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