DTC Growth for Drinks, Beauty, Wellness & CPG Brands - KIND Co.
We help CPG brands add between 2x - 15x more revenue in 90 days.
We help DTC and CPG brands find and fix the revenue they're leaving on the table. No fluff. No "let's build your brand story" nonsense. We diagnose what's broken, fix it, and measure the result in pounds. We've taken a drinks brand from £5K/month to £75K/month in 90 days. Cut acquisition costs by 73% for a spirits brand. 4x'd Amazon revenue for a beauty brand in 6 months. Grew a sustainable activewear brand's DTC revenue by 200%+ through site rebuild, email, and paid media. What we do: Brand Growth Audits: Full diagnostic of your site, Amazon, ads, email, and conversion funnel. You get a Loom walkthrough and actionable PDF report within 3 days. 90-Day Growth Sprints: We rebuild the parts of your business that are leaking money. Site conversion, Amazon listings, ad creative, email flows, offer structure. Hands-on execution, not a slide deck. Ongoing Growth Consulting: Monthly strategy, accountability, and execution support for brands that want compounding growth, not one-off fixes. Who we work with: Drinks, beauty, wellness, and CPG brands doing £5K–£500K/month who know they should be growing faster but can't figure out what's actually holding them back. We've worked across 400+ brands. How we're different: We don't sell retainers and hope for the best. Every engagement starts with a paid diagnostic so both sides know exactly what's broken and what the upside is before committing to anything bigger. If there's no clear opportunity, we'll tell you. Founded by Caner Veli. 10+ years in DTC growth, ecommerce, and brand scaling across the UK drinks, beauty, and wellness sectors.
5 people in their team
Speaks English, French
11 projects in their portfolio1 collaboration started on Sortlist
Works remotely across the globe
Sortlist member since 2021
Founded in 2020
1 award conferred5/5
Services
25 services offered by DTC Growth for Drinks, Beauty, Wellness & CPG Brands - KIND Co.
Description We care about community and engagement, not vanity metrics. Building an audience of brand champions is one of the most valuable things a brand can do. We help to make that happen with strong engaging storytelling and powerful creatives using the latest tactics. We look to collaborate with our conscious content creator community to produce content and create conversations with their engaged communities. Our work has won awards, been featured on TV, and magazines and created Amazon bestsellers! Full Social Media Management Community Management Influencer and Creator Management YouTube and IGTV Series Podcast Management Content Creation & Planning Influencer Syndication Brand Ambassador Programmes Our Process: 1. Diagnosis Auditing your business and its existing marketing channels is the most important first step to identifying areas for growth. To do so, we analyse your brand alongside existing data such as; your website performance, customer demographics, marketing campaign results, social media activity and more. 2. Strategic Planning & Foundations Your personalised diagnosis has taught you what problems your business has. Now it’s time to strategise how you fix them. We ensure that all your integrations, tracking and analytics are set up correctly to inform data-based decisions going forward, growing your business and preparing it for fresh traffic. 3. Asset Creation Based on the results of our diagnosis phase, our specialist team will set about creating the perfect assets for your business. Designed to be dynamic and engaging for your target audience. It is always tailored to your business needs which ensures we capitalise on any specific events, trends or significant moments in your industry. 4. Test & Optimise phase Now it’s time to review the accumulating data. This is where the identification of your best performing variables takes place, meaning we can start optimising for sustainable, efficient performance. It’s important to capture sufficient data to make informed decisions and establish target metrics throughout the acquisition funnel in preparation to scale. 5. Scale phase At this point in your growth process you’ll be exceeding your target KPIs. You’ll understand your growth curves, and have prioritised where and what to spend your budget on. You’re scaling towards revenue goals and maintaining brand consistency while doing it!Skills in Social Media (30) Facebook AdsStorytellingSocial Media ManagementFacebook Advertisinginstagram marketingcontent marketingsocial mediamedia relationssocial media managementsocial+20Works in Social Media (9) Reviews in Social Media (2) Loes van DijkAmanda ThompsonClients in Social Media (3) LiquiproofClothing & Accessories | internationalPinks BoutiqueBeauty | internationalThe Bottled Baking CoFood | national
Learn more about Social MediaDescription Our Full-Service Growth teams combine multiple channels and services under a single, purposeful-profit focused strategy. That’s because sustainable growth happens when you’re taking the health of your entire business into account, not just the ROI of a single channel. We understand that digital marketing for purpose-led brands must take a holistic approach. We develop and implement digital marketing strategies that will convert conscious consumers into lifelong ambassadors. We consider the full life cycle of a business's product and/or service in order to develop a bespoke growth strategy that will scale the business and its impact. Depending on the business stage, purpose and target goals, this service can include PPC Strategy, Ecommerce Optimization, Subscription models, Loyalty Programmes, Conversion rate optimization. You can view us as an extended marketing arm to your business. Our Roadmap: Diagnosis Auditing your business and its existing marketing channels is the most important first step to identifying areas for growth. To do so, we analyse your brand alongside existing data such as; your website performance, customer demographics, marketing campaign results, social media activity and more. Strategic Planning & Foundations Your personalised diagnosis has taught you what problems your business has. Now it’s time to strategise how you fix them. We ensure that all your integrations, tracking and analytics are set up correctly to inform data-based decisions going forward, growing your business and preparing it for fresh traffic. Content Creation Based on the results of our diagnosis phase, our specialist creative team will set about creating the perfect content for your business. Our content is designed to be dynamic and engaging for your target audience. It is always tailored to your business needs which ensures we capitalise on any specific events, trends or significant moments in your industry. Test & optimise phase Now it’s time to review the accumulating data. This is where the identification of your best performing variables takes place, meaning we can start optimising for sustainable, efficient performance. It’s important to capture sufficient data to make informed decisions and establish target metrics throughout the acquisition funnel in preparation to scale. Scale phase At this point in your growth process you’ll be exceeding your target KPIs You’ll understand your growth curves, and have prioritised where and what to spend your paid performance advertising on. You’re scaling towards revenue goals and maintaining brand consistency while doing it!Skills in Digital Strategy (30) Lead GenerationDirect MarketingOnline MarketingRetargetingProject ManagementBrand StrategyInbound MarketingRemarketingDigital MarketingStreet Marketing+20Works in Digital Strategy (10) Review in Digital Strategy (1) Luke SherriffClients in Digital Strategy (4) LiquiproofClothing & Accessories | internationalPinks BoutiqueBeauty | internationalBottled Baking Co.Food | internationalThe Bottled Baking CoFood | national
Learn more about Digital StrategyDescription 🚀 Our advertising campaigns build and boost brand awareness, increase web traffic and drive conversions for our clients. Recent results include a 44x ROAS (Return On Ad Spend) within 7 days. We manage the entire process. We will establish objectives and targets, strategise and develop the engaging ad creatives. The agility offered by Meta, TikTok and Pinterest ads allows us to constantly test and optimise our strategy to deliver the best results, and give you the most ‘bang for your buck’.Skills in Advertising (30) Display AdvertisingMobile AdvertisingBrand AwarenessAdvertising CampaignCreativeConversion Rate OptimizationPinterest Marketingsocial mediafacebook advertisingmedia advertising+20Works in Advertising (9) Clients in Advertising (3) LiquiproofClothing & Accessories | internationalPinks BoutiqueBeauty | internationalThe Bottled Baking CoFood | national
Learn more about AdvertisingDescription Looking for valuable credibility in the form of third-party endorsement for your brand? This retained service allows us to respond to ongoing feature requests from journalists across all the top media outlets. Previous media coverage includes The Times, Vogue, GQ Magazine, BBC, Mail Online, Stylist and many more.Skills in Public Relations (PR) (22) Online PRnew mediapublic relationspress releasepublic affairsmarketing communicationspublicitypublication designbloggermarketing campaign+12Works in Public Relations (PR) (7) Clients in Public Relations (PR) (3) LiquiproofClothing & Accessories | internationalPinks BoutiqueBeauty | internationalThe Bottled Baking CoFood | national
Learn more about Public Relations (PR)Description Your brand identity is more than just a logo. It must reflect your values and inspire your target audience to take action. We help you develop and implement a unique visual language that aligns with your product and/or service. We can clarify, define and integrate your brand DNA, brand values, brand positioning, key messaging and target audience across all channels. Your brand will be ready to enhance user experiences and your sustainable goals.Skills in Branding & Positioning (19) Brand PositioningBrand Identitybrandingpositioningcompany brandingbrand creationsustainable marketingsustainabilityb2b brandinglogo branding+9Works in Branding & Positioning (8) Review in Branding & Positioning (1) James GolbyClients in Branding & Positioning (3) LiquiproofClothing & Accessories | internationalPinks BoutiqueBeauty | internationalThe Bottled Baking CoFood | national
Learn more about Branding & PositioningDescription With both your commercial and sustainable goals guiding the way - we help design and build high-converting, carbon neutral websites. Our team of specialists have extensive experience in making businesses successful online, across multiple sales channels. We understand that your ecommerce presence isn’t static and should be reactive to your growth. This is why we ensure that it is built in a functional and responsive way that you as the founder understands and that customers love. We’ve created two Amazon bestsellers and multiple 6 figure weeks for purpose-driven direct to consumer brands. The experience we have has been built from years of building and scaling our own internal brands.Skills in E-commerce (30) ShopifyAdvertisingDigital AdvertisingDigital StrategyPerformance MarketingOnline AdvertisingReact DevelopmentEcommerceConversion Rate OptimizationGrowth Hacking+20Works in E-commerce (8) Clients in E-commerce (4) LiquiproofClothing & Accessories | internationalPinks BoutiqueBeauty | internationalBottled Baking Co.Food | internationalThe Bottled Baking CoFood | national
Learn more about E-commerceDescription No description provided for this service.
Skills in Online Advertising (8) SEAAffiliate MarketingPerformance MarketingPaid MediaAmazon PPCDigital advertisingPpcPpc MarketingWorks in Online Advertising (9) Clients in Online Advertising (3) LiquiproofClothing & Accessories | internationalPinks BoutiqueBeauty | internationalThe Bottled Baking CoFood | national
Learn more about Online AdvertisingDescription DIAGNOSIS You can’t devise the optimal strategy without effectively diagnosing where existing issues lie. We dig deep into your brand and take a close look at your data to understand exactly what is and isn’t working and where new opportunities lie. STRATEGIC PLANNING & FOUNDATIONS Our strategic planning process provides the foundation to drive your business into becoming a 7 or 8-figure powerhouse brand. We ensure that all your integrations, tracking and analytics are set up correctly and ready for the flood of traffic we plan on sending your way, so we can then make reliable data-driven decisions. TEST & OPTIMISE PHASE Once we've launched, it’s time to accumulate data, identify your best performing variables and start optimising for performance. We need sufficient data to make informed decisions and establish target metrics throughout your funnel in preparation to scale. SCALE We’re now above target KPIs. We have your revenue targets and understand your required growth curves based on performance and available inventory - it’s time to start increasing ad spend to drive your brand toward its revenue goals.Skills in Website Creation (15) Website DevelopmentWeb ContentLanding Page Designweb developmentweb sitewebsite creationweb contentwordpress developmentweb pageshopify+5Works in Website Creation (2) Client in Website Creation (1) LiquiproofClothing & Accessories | international
Learn more about Website CreationDescription No description provided for this service.
Skills in Content Strategy (10) Content MarketingStorytellingcontent marketingsocial mediacontent strategycreative photographyonline contentcontent advertisingcontent curationBlogging StrategyWorks in Content Strategy (5) Clients in Content Strategy (3) LiquiproofClothing & Accessories | internationalPinks BoutiqueBeauty | internationalLoud LawLegal Services | international
Learn more about Content StrategyDescription No description provided for this service.
Skills in SEO (21) seo marketingseo managementkeywords researchgoogle seoseo rankingseo knowledgegoogle marketingseo web designkeywords managementserp optimization+11Works in SEO (3) Clients in SEO (2) LiquiproofClothing & Accessories | internationalLoud LawLegal Services | international
Learn more about SEO
Team
5 members in DTC Growth for Drinks, Beauty, Wellness & CPG Brands - KIND Co.'s team
StoryKind Co was born after Caner exited his own DTC brand. He saw founders wasting thousands on agencies that never built a brand themselves. We diagnose the full growth engine, fix what's leaking revenue, and only work on what actually moves the needle.
Awards
DTC Growth for Drinks, Beauty, Wellness & CPG Brands - KIND Co. was awarded 1 time
The Sustainable Marketer2022-01-01Marketing
Reviews
4 reviews for DTC Growth for Drinks, Beauty, Wellness & CPG Brands - KIND Co.
5/5
(4 reviews)
Amanda ThompsonFounder at Thompson & Scott
ServiceSocial Media
SectorBeverage
Team11 - 50
I have spent a number of years in business looking for the holy grail in eCommerce; someone smart and entrepreneurial who properly understands the digital space and how organic presence can be enhanced for real results.
LV
Loes van DijkFounder at Loud Law
ServiceSocial Media
SectorLegal Services
Team1 - 10
How is life better now we've been working together? It brought me a lot of structure and guidance in terms of what to do for marketing. To have someone think along with you regarding what might be best for your company is very comforting, especially if they really know what they are doing. This means I have much more time and attention for my clients. What made you choose us? I want to work with people whose values align with my own. Once you speak to someone, it's quite easy to see whether they actually care about things like sustainability and human rights. Beyond that, I really felt that you listened to the message I am trying to convey and would be able to steer me in the right direction where needed. What doubts or hesitations did you have before using us? I really doubted whether marketing would work for my business. I think that is because the marketing for legal services is just incredibly boring and empty, if done at all. I think however that with your help we're really innovating what marketing can look like for legal professionals, and the response has been great. Anything else you would like to add? You really show that you care for your clients and want to see them succeed. The way that you connect like-minded people across industries is great as well!
LS
Luke SherriffCo-founder & COO at Pinks Boutique
ServiceDigital Strategy
On every level we really appreciate all you are doing for us, more than I am able to put into words.
Worked with DTC Growth for Drinks, Beauty, Wellness & CPG Brands - KIND Co.?
Share your experience with us.
Write a review
Contact
Contact details of DTC Growth for Drinks, Beauty, Wellness & CPG Brands - KIND Co.
Details
- HeadquarterLondon, UK