Joyce Tsang Content Marketing, Hong Kong | Sortlist
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Joyce Tsang Content Marketing Hong Kong, Hong Kong

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"When a door closes, a window opens."  Approaching nine years in my career of content creation, my media, in-house, as well as agency experience has equipped me with a vast pool of knowledge. This has attracted other like-minded entrepreneurs and clients have started to reach out to me via different channels. I took a leap of faith and decided to turn full-time freelance.  Joyce Tsang Content Marketing is not only my professional profile but also a service-providing platform that educates entrepreneurs and small business owners to do content marketing the smart way. The website provides different content marketing tips and strategy explanations specifically for solopreneurs and SMMEs. Services include content strategy, social media strategy, digital marketing strategy, consultations, content creation, social media monitoring, and more.
1 person in their team
Speaks Chinese, English
5 projects in their portfolio
Sortlist member since 2021
Founded in 2020
No review yetBe the first to write one

Services

2 services offered by Joyce Tsang Content Marketing

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  • Description
    Content Framework and pillars uniquely tailored to your brand in order to interest your target audiences. With this, you can literally INSTANTLY tell what content you should and should not be wasting time on. No need to test and learn, it's all written there!

    It is used to identify what content the brand is able to offer and is truly engaging to your target audiences. This includes a content framework which will guide the brand to understand what pillars are necessary to convey the brand’s key messaging platform across.

    Items within this document includes:
    Brand Key Messaging Platform
    Target Audience Learnings
    Content Pillars
    Content Pillars Deep-Dive
    (Objective, Platform, Formats, Tone and Manner)
    Content Funnel

    Find out more here: https://www.joycetsangcontentmarketing.com/smme-online-marketing-strategies

    Skills in Content Strategy (5)
    Online Contentbig data consultinglocalized contentWeb Contentbrand consistency
    Works in Content Strategy (5)
    Content Creation - Content Strategy
    Content Strategy & Social Media Strategy - Content Strategy
    Paid Social Media Ads Campaign - Content Strategy
    Content Strategy & Social Media Strategy - Content Strategy
    Clients in Content Strategy (5)
    Dr.L LifestyleEducation | local
    AiconikHousehold Products | local
    KarnerClothing & Accessories | local
    Dirty Jobs Auto CareAutomotive | local

    Learn more about Content Strategy


  • Description
    The utilising of tools across different platforms to raise awareness, consideration, and conversion for your brand. What good are the products in a store if the storefront is broken? Bet you you've been so fixated on the content itself that you have completed neglected the importance of using your tools right. You would be surprised how simple details make a whole lot of a difference.

    It is used to utilize the existing efforts on the platform to boost better performance. It is also used to see how each social media platform can assist the brand better achieve their objective.

    Items in the document includes:
    Assessment of existing brand platform performances (Maximum 3)
    Problem
    Competitor Overview (Maximum 3)
    Solution

    Find out more here: https://www.joycetsangcontentmarketing.com/smme-online-marketing-strategies
    Skills in Social Media (7)
    B2B Social mediasocial media growthSocial Media GrowthSocial Media MarketingSocial MediaSocial Media ContentSocial Media Branding
    Works in Social Media (5)
    Content Creation - Social Media
    Content Strategy & Social Media Strategy - Social Media
    Paid Social Media Ads Campaign - Social Media
    Content Strategy & Social Media Strategy - Social Media
    Clients in Social Media (5)
    Dr.L LifestyleEducation | local
    Dirty Jobs Auto CareAutomotive | local
    KarnerClothing & Accessories | local
    Cascadia Clouds SolutionInternet | local

    Learn more about Social Media

In need of one of those services?

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Portfolio

5 projects performed by Joyce Tsang Content Marketing

Content Creation
Content Creation

Project made for Cascadia Clouds Solution in the Internet industry for a B2B audience in 2021.Cascadia Clouds Solution is a boutique Salesforce consulting firm specializing in the Nonprofit Success Pack, Raiser’s Edge data migration, Pardot implementations and related technologies to achieve the 360-view of the constituent. The owner wants to explore the potentials of content marketing for her company.

Content StrategySocial Media
Read more
Content Strategy & Social Media Strategy
Content Strategy & Social Media Strategy

Project made for Aiconik in the Household Products industry for a B2B audience in 2021.Aiconik is a new startup brand based in the UK that produces designer lamps. They have previously employed a marketing agency but do not feel like they are a good fit.

Content StrategySocial Media
Read more
Paid Social Media Ads Campaign
Paid Social Media Ads Campaign

Project made for Dr.L Lifestyle in the Education industry for a B2B audience in 2021.Dr. L Lifestyle is an industry thought leader in the etiquette scene. Due to COVID 19, he has to move his offline Western etiquette classes online.

Content StrategySocial Media
Read more
Content Strategy & Social Media Strategy
Content Strategy & Social Media Strategy

Project made for Dirty Jobs Auto Care in the Automotive industry for a B2B audience in 2021.Dirty Jobs Auto Care is a car detailing company that provides sterilising and interior cleaning services at the customer's door. They are a new startup founded in January, 2021.

Content StrategySocial Media
Read more
Content Strategy & Social Media Strategy
Content Strategy & Social Media Strategy

Project made for Karner in the Clothing & Accessories industry for a B2B audience in 2021.After being successfully funded on Kickstarter, Karner needed to begin marketing their workout bags to the public.

Content StrategySocial Media
Read more
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Team

1 member in Joyce Tsang Content Marketing's team

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https://www.joycetsangcontentmarketing.com/

  • HeadquarterHong Kong

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