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Banso.inc
Walk with Accompanying Designs
In addition to my experience in UX design and web design, I also specialize in solving problems that my clients are facing. Organizational development support, new business development, and UX research are also available for consultation. I imagine and create your future by defining your needs and objectives, finding value in them, conducting user research and analysis, and proposing and testing procedures that are better than what you have now. 51 people in their team
Speaks English, Japanese
1 project in their portfolioSortlist member since 2022
Founded in 2018
No review yetBe the first to write one
Services
3 services offered by Banso.inc
Description We are a group that creates multilingual websites.
The feature is that it is possible to create both an English website and a Japanese website.
Both can create designs that are suitable for the language.
We will create a website suitable for English-speaking countries and a website suitable for Japanese-speaking countries, each with a unique design. We look forward to hearing from you. Let's work together. thank you!Skills in Website Creation (6) Web DesignHTML5JavascriptShowcase WebsiteCSSJapanese Translation
Learn more about Website CreationDescription Automotive equipment manufacturer: design research and concept design (co-creation) for new products
Project Description
Targeting and value validation of a new service idea for a BtoBtoC model under consideration by the client.
The project structure includes five client representatives, one sales representative, two service consultants and two designers.
My role and implementation matters
Project Leads
Project planning, progress management, stakeholder communication and member management were carried out.
My role and implementation issues
UX Design
Design and conduct design research (interview surveys), define personas, design service concepts and create storyboards representing experience values.
Clients
Automotive equipment manufacturers
Output
- User research report
- Target user personas
- Service concept (centre B, end C)
- Storyboard
Timeline
4 months
Details of the implementation process
1. Hearing of issues and requirements
1. "The business ideas we have been considering cannot clarify who and what the service solves, and we cannot make a decision on whether we should continue to consider them or not."
2. "We've come up with a number of specific feature ideas, but we're not sure which ones users will appreciate."
3. "This time it's a BtoBtoC business model, but it's not clear who the decision-maker, Centre B, will be in the first place."
2. Advance research
1. Interviews with the client about the sales strategy planned internally and the client's business strategy.
2. Desk research on the idea under consideration.
3. Hypothesis setting
1. Based on the desk research results, the potential target users of the project are categorised and organised into 8 types of end-users and 3 types of payment wise users.
2. Workshop-style discussions to determine one type of potential target user for each.
4. Research planning and implementation
1. Develop an interview plan and interview guide to understand the user profile and validate ideas.
2. Recruiting and interviewing subjects in line with the user profile (number of interviews conducted: 4 end-users, 2 decision-makers).
5. Idea brush-up
1. Workshop-style analysis of the findings from the interviews.
2. Brush up on ideas based on interview results.
6. Concept creation
1. Organize the results of the analysis in a form that can be easily used in future projects and prepare a research report.
2. Create personas based on the results of the analysis.
3. Create service concept sheets and storyboards for end-users and decision-makers respectively.Skills in Content Strategy (6) StoryboardUI DesignAnalyticsUX ResearchUser Experience OptimizationUX ExpertsWork in Content Strategy (1) Client in Content Strategy (1) duty of confidentialityArchitecture & Planning | national
Learn more about Content StrategyDescription No description provided for this service.
Skills in Ergonomy (UX/UI) (2) UX DesignUser Research
Learn more about Ergonomy (UX/UI)
Team
51 members in Banso.inc's team
Awards
Banso.inc was awarded 0 times
Reviews
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Contact
Contact details of Banso.inc
Details
https://banso.tokyo/
- Headquarter5 Chome Hongo, Bunkyo City, Tokyo 113-0033, Japan
- 2-chōme-16-20 Hirano, Koto City, Tokyo 135-0023, Japon