ARK Communication (+ reviews) | Sortlist
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ARK Communication

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Kruibeke, Belgium
A full service agency with a modern toolkit   Our mission is clear: we make ROI and marketing efforts measurable and optimize constantly. ARK will guide you through the entire communication process by combining strategy, strong ideas and the greatest possible digital framework, aimed at measuring and optimising your ROI. The brand journey model serves as a guide in this process, determining in which phase of the communication process your brand can be found and what we need to achieve the objectives.  ARK’s marketing tips and tools to optimise your marketing ROI. Marketing practices undressed to the core without displaying the faintest blush. To every topic, we have devoted a whitepaper with do’s and don’ts to get you going. Our Brand Journey model: https://ark.be/tools/brand-journey/?lang=en Content Marketing: https://ark.be/tools/pr-content-creation/?lang=en Marketing Automation: https://ark.be/tools/marketing-automation/?lang=en Inbound Marketing: https://ark.be/tools/inbound-marketing/?lang=en Workshops: https://ark.be/tools/customer-journey-mapping/?lang=en
18 people in their team
Speaks English
4 projects in their portfolio
1 collaboration started on Sortlist
Sortlist member since 2015
Founded in 1997
1 award conferred

Services

19 services offered by ARK Communication

Service name
Experience level

Related reviews
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  • Description
    Traditional advertising has already been declared dead a number of times. Still, a lot of companies swear by their time-honoured recipes.
    But the media landscape has changed considerably, the consumer is more empowered than ever and digital developments evolve rapidly.
    For media planners it is a growing challenge to guarantee good coverage and sufficient dispersion.
    But most importantly: a good idea allways wins!
    Skills in Advertising (5)
    Radio AdvertisingMedia StrategyConcept DevelopmentCopywritingGraphic Design

    Learn more about Advertising


  • Description
    Before we can start, we have to define where we stand in today’s market.

    Brand Identity: Create a brand universe and define your motives, brand values, mission statement and vision.
    Create a visual corporate identity and define corporate guidelines.

    Brand Perception: Compare the way you look at your brand with the perception ofcompetitors, clients, prospects and employees.

    Brand Positioning: Define your target groups, gather market insights and outline the market situation.
    Skills in Branding & Positioning (11)
    Brand PositioningBrand storytellingBrand AwarenessRebrandingDigital BrandingCorporate BrandingWorkshopBrand IdentityBrand GuidelinesBrand Strategy+1
    Works in Branding & Positioning (3)
    From unknown to fully booked with a launch weekend - Branding & Positioning
    An expedition as the ultimate brand experience - Branding & Positioning
    International growth strategy - Branding & Positioning
    Clients in Branding & Positioning (3)
    UNITED CAPS (formerly known as PROCAP)Others |
    Port of AntwerpOthers | international
    eneloop (Panasonic Energy Europe)Retail | international

    Learn more about Branding & Positioning


  • Description
    Good marketing automation supplements personal contact. It responds to the requirements of your customers and leads, their (online) behaviour and their interaction with your company. Based on the company’s pages they visit, the social media messages they like, the blog post they surf away from… marketers can get to know their virtual dialogue partners better. They know exactly which arguments they can use to get prospects on board and maintain the interest of existing customers.

    The software not only monitors the behaviour of customers and leads; it also pinpoints when they exhibit such behaviour. With a well-timed message, you can give a (potential) customer a nudge in the right direction. If you communicate at a moment when a lead is not interested or is not active, then you’re wasting your effort.
    Skills in Web analytics/Big data (5)
    Data Analysis and ReportingMarketing AutomationLead ManagementLead ScoringDashboarding

    Learn more about Web analytics/Big data


  • Description
    A good content marketing strategy integrates all content related tactics that wecan use to achieve our marketing goals.
    This implies our owned media such as websites, social media, blogs, landing pages, CTAs, SlideShares, video content...
    But also earned media such as the viral effect of our content and - of course - PR.
    Skills in Content Strategy (6)
    CopywritingSmall Business Web DesignContent CalendarContent CoachingStorytellingContent Creation
    Works in Content Strategy (3)
    From unknown to fully booked with a launch weekend - Content Strategy
    An expedition as the ultimate brand experience - Content Strategy
    How a good content strategy makes the difference - Content Strategy
    Clients in Content Strategy (3)
    Port of AntwerpOthers | international
    eneloop (Panasonic Energy Europe)Retail | international
    CeresFood | international

    Learn more about Content Strategy


  • Description

    No description provided for this service.


    Learn more about Online Advertising


  • Description

    No description provided for this service.


    Learn more about Email Marketing


  • Description
    Digital marketing is like wet water

    As modern marketers we think it’s normal to work in a digital environment. That’s why we do not differentiate between digital or classical marketing, we just employ other tools for each.

    ARK is the Belgian division of BBN, the world’s largest network of B2B specialists. This means that we have global know-how and expertise in just about every sector imaginable.
    Skills in Digital Strategy (19)
    SEO/SEMOnline MarketingInbound MarketingResponsive Web DesignCustomer JourneyStreet MarketingSearch MarketingMarketing AutomationMedia StrategyDigital Branding+9
    Works in Digital Strategy (2)
    An expedition as the ultimate brand experience - Digital Strategy
    How a good content strategy makes the difference - Digital Strategy
    Clients in Digital Strategy (2)
    eneloop (Panasonic Energy Europe)Retail | international
    CeresFood | international

    Learn more about Digital Strategy


  • Description
    Content and PR services
    Works in Public Relations (PR) (2)
    An expedition as the ultimate brand experience - Public Relations (PR)
    International growth strategy - Public Relations (PR)
    Clients in Public Relations (PR) (2)
    eneloop (Panasonic Energy Europe)Retail | international
    UNITED CAPS (formerly known as PROCAP)Others |

    Learn more about Public Relations (PR)


  • Description

    No description provided for this service.

    Work in Innovation (1)
    An expedition as the ultimate brand experience - Innovation
    Client in Innovation (1)
    eneloop (Panasonic Energy Europe)Retail | international

    Learn more about Innovation


  • Description

    No description provided for this service.

    Skills in Website Creation (1)
    Inbound Marketing
    Works in Website Creation (4)
    From unknown to fully booked with a launch weekend - Website Creation
    An expedition as the ultimate brand experience - Website Creation
    International growth strategy - Website Creation
    How a good content strategy makes the difference - Website Creation
    Clients in Website Creation (4)
    Port of AntwerpOthers | international
    eneloop (Panasonic Energy Europe)Retail | international
    UNITED CAPS (formerly known as PROCAP)Others |
    CeresFood | international

    Learn more about Website Creation

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Team

18 members in ARK Communication's team

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Awards

ARK Communication was awarded 1 time

Golden Bee Awards2017-10-1Best Use of Creative


Reviews

1 review for ARK Communication

5/5
(1 reviews)
IK
Isabelle KiekensMarketing Manager at Ceres
5/5

Description What work has been done? ARK has created our digital 'octopus', as I call it. In addition to a solid body, all the tentacles have been gradually extended: from websites and platforms to mailings and social media for bakers and end consumers. ARK provides all the ideas, text, layout, programming and follow-up. Quality Did the quality meet your expectations in terms of expertise and deliverables? We are highly satisfied with the work delivered. Instead of advancing by one step, we have moved ahead ten at a time. Our collaboration has been smooth and rapid, right from the start. And that translates into our results: the number of clients and visitors keeps rising. Delay Did the partner respect the project time-frame? ARK always delights us with great work within the agreed deadline. If there is any delay in the project, it's usually on Ceres' side… and ARK takes a flexible approach. Budget Did the partner respect the project budget? I draw up my annual budget in consultation with my regular account manager at ARK. We meticulously work out all campaigns, timings and priorities according to the budget. Communication How responsive and accessible was the partner before and during the project? Each month, we get round the table for a status meeting. We also communicate a lot through Basecamp: a handy online project management tool. If we need something done fast, then we call. There is always someone ready to deal with urgent business.


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Contact

Contact details of ARK Communication

Details


http://www.ark.be

  • HeadquarterRupelmonde, 9150 Kruibeke, Belgium

  • Cybernetyki 7, Warszawa, Poland

  • Prague, Czechia