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2D3D Design
Een breed scala aan uitdagingen nodigt uit tot een flexibele aanpak. Daarbij staan drie speerpunten centraal. Identity, Experience & Interaction zijn in onze aanpak onlosmakelijk aan elkaar verbonden. Het is ons DNA. Zowel gedurende het ontwerpproces als in het resultaat. Deze geïntegreerde aanpak richt zich zo op de belangrijkste elementen waar het bij communication design naar onze overtuiging om gaat. Deze kernbegrippen geven betekenis, creëren waarde en roepen emoties op. Identity, omdat elk gezicht en elke uiting gekoppeld is aan de gewenste identiteit en deze moet overbrengen en uitstralen. Experience, omdat beleving het juiste gevoel moet geven en werkt als een stimulans. Bovendien onthouden wij mensen alles beter wanneer we beleven. De beleving maakt het geheugen. En Interaction, omdat elke communicatie-uiting het gesprek aangaat, digitaal en analoog. In hoge mate streven we in communication design naar tweerichtingsverkeer, zenden en ontvangen. Natuurlijk met dank aan en mede mogelijk gemaakt door geavanceerde digitale oplossingen. Daarnaast gaat interaction ook over de relatie die wij met onze opdrachtgever aangaan, het proces naar het ultieme resultaat.
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- HeadquarterSaturnusstraat 60, 2516 AH Den Haag, Netherlands