Expertise Report: Events
Published on: 22 Nov 2022 | Author: Raluca Zdru
Between September 2021 and September 2022, Sortlist has received over 7,900 Event projects, from which 1,575 have led to successful matches between companies and agencies.
💡 Medium-Sized Agencies
Most of our agencies working with Event projects (12.57%) are medium-sized agencies.
French businesses take the lead (10.10%) when it comes to Event services, followed by businesses in the United Arab Emirates (9.65%) and Germany (6.60%).
💡 Entertainment
The top industry that requests Event services the most. It is followed by the software & computer industry and non-profits.
The last 12 months have seen an overall rising trend for Events, giving new confidence in this expertise after the pandemic slowed the world down. The big dip in the first quarter of 2022 coincides with the escalation of the Russian-Ukrainian War, but the pattern afterwards shows a positive outlook.
💡 17.04%
September 2022 was the month in which Events was every company’s biggest focus (17% of their budget).
The Sortlist Data Hub is the place to be for journalists and industry leaders who seek data-driven reports from the marketing world, gathered from our surveys, partner collaborations, and internal data of more than 50,000 industries.
It is designed to be a space where the numbers on marketing are turned into easy-to-read reports and studies.