What are the key elements that make a video marketing campaign successful in Belgium's digital landscape?

In Belgium's rapidly evolving digital landscape, creating a successful video marketing campaign requires a strategic approach that combines creativity, technical expertise, and local market understanding. Here are the key elements that contribute to a thriving video marketing campaign in Belgium: Compelling Storytelling: Belgian audiences appreciate authentic and relatable content. Craft narratives that resonate with local values, cultural nuances, and societal trends to create an emotional connection with viewers. Multilingual Approach: Given Belgium's linguistic diversity, successful campaigns often incorporate content in Dutch, French, and sometimes German or English. This multilingual strategy ensures broader reach and engagement across different regions. Mobile Optimization: With mobile internet penetration in Belgium reaching 79% in 2023, ensuring your videos are optimized for mobile viewing is crucial. This includes creating vertical video formats and designing for silent viewing with captions. Platform-Specific Content: Tailor your video content to the platforms popular among Belgian users. For instance, Instagram and TikTok are growing in popularity among younger demographics, while LinkedIn remains important for B2B marketing. Personalization and Targeting: Leverage data analytics to create personalized video content that speaks directly to specific audience segments within Belgium. This could involve region-specific messaging or industry-targeted content. Interactive Elements: Incorporate interactive features like polls, quizzes, or clickable elements in your videos to boost engagement. This is particularly effective on platforms like YouTube and Facebook, which are widely used in Belgium. Influencer Collaboration: Partner with local Belgian influencers or thought leaders to amplify your message and add credibility to your campaign. This strategy can be particularly effective in niche markets or for reaching specific communities. Clear Call-to-Action (CTA): Every successful video marketing campaign should guide viewers towards a desired action. Ensure your CTAs are clear, compelling, and culturally appropriate for the Belgian market. High-Quality Production: While authenticity is valued, the Belgian market also appreciates high-quality production. Invest in professional video creation to stand out in a crowded digital space. Sustainability Focus: With Belgium's growing emphasis on sustainability, incorporating eco-friendly messages or showcasing your brand's commitment to environmental causes can resonate strongly with Belgian consumers. To illustrate the importance of these elements, consider the following data: Element Impact on Campaign Success Mobile Optimization Can increase view-through rates by up to 35% in Belgium Multilingual Content Potential to reach 100% of Belgian population vs. 60% with single-language approach Influencer Collaboration Can boost engagement rates by 20-30% compared to brand-only content Interactive Elements May increase watch time by up to 40% and improve conversion rates By integrating these key elements into your video marketing strategy, you can create campaigns that not only capture attention but also drive meaningful engagement and conversions in the Belgian market. Remember, the digital landscape is constantly evolving, so staying informed about local trends and consumer behaviors is essential for maintaining the effectiveness of your video marketing efforts in Belgium.

What role does storytelling play in creating impactful video marketing content in Belgium?

Storytelling plays a crucial role in creating impactful video marketing content in Belgium, as it does globally. In the Belgian market, where consumers are sophisticated and often multilingual, effective storytelling can make the difference between a campaign that resonates and one that falls flat. Here's why storytelling is so important: Emotional Connection: Stories evoke emotions, which are key to engaging Belgian audiences. A well-crafted narrative can help brands connect with viewers on a personal level, transcending language barriers in this multilingual country. Brand Differentiation: In Belgium's competitive market, storytelling helps brands stand out. By weaving unique Belgian cultural elements or local insights into their narratives, brands can create more relevant and memorable content. Improved Retention: Information presented in a story format is typically 22 times more memorable than facts alone. For Belgian businesses, this means their message is more likely to stick with viewers long after the video ends. Increased Engagement: Videos with a strong narrative arc tend to keep viewers watching longer. In Belgium, where the average attention span for online video is about 2.5 minutes, compelling storytelling can significantly boost view-through rates. Cultural Relevance: Belgium's diverse cultural landscape offers rich material for storytelling. Videos that tap into local traditions, humor, or shared experiences tend to perform better with Belgian audiences. To create impactful video marketing content through storytelling in Belgium, consider these strategies: Know Your Audience: Understand the nuances of Belgian culture, including regional differences between Flanders and Wallonia. Use Local Insights: Incorporate Belgian-specific elements that resonate with the local audience, such as landmarks, customs, or even subtle references to Belgian pop culture. Be Authentic: Belgian consumers value authenticity. Craft stories that are genuine and align with your brand values. Leverage User-Generated Content: Encourage Belgians to share their own stories related to your brand, creating a sense of community and authenticity. Adapt to Multiple Languages: Consider creating versions in Dutch, French, and possibly German to cater to Belgium's linguistic diversity. Remember, the most impactful video marketing content in Belgium often combines universal storytelling principles with local flavor. By mastering this balance, brands can create videos that not only capture attention but also drive meaningful engagement and action among Belgian viewers.

Top Video Marketing Agencies in Belgium

Video Production Video Marketing Belgium

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Elevate your brand's visual storytelling with Belgium's top Video Marketing agencies and consultants. Our curated selection showcases experts in crafting compelling video content that captivates audiences and drives engagement. Explore each agency's portfolio and client testimonials to find the perfect match for your video marketing needs. Whether you're looking for promotional videos, social media content, or full-scale video campaigns, these professionals have the skills to bring your vision to life. Need help finding the ideal video marketing partner? Use Sortlist to post your project requirements, and let Belgium's finest video marketing specialists reach out with tailored proposals that align with your brand's objectives and budget.

All Video Marketing Consultants in Belgium

Badger Productions
4.9
(32 reviews)
Pictures speak.
Highly recommended
At Badger, we don't strive to be "the biggest agency", simply the best. How? By honoring our DNA: no sh*t leaves the shop. That's why we set the bar high, engaging the best providers, the most talented artists, and executing the most meticulous work to ensure your production is perfect. We go beyond creating images and films; we collaboratively explore the most effective ways to convey your message, selecting the right words and the most impactful visuals. This support extends accross the entire production process, from conceptualization to broadcasting. Badger is also your partner for all your needs in photography, 2D or 3D animation, motion design, webinars, filmed conferences, media training, and more.
Looking for work in Video Marketing
Located in Evere, Belgium
From €1,000 for Video Marketing
Worked in Energy & Oil (+25)
Speaks English, Dutch(+2)
1-10 members
Crossing Zebra
4.7
(6 reviews)
Creatief productief: onze kostenefficiënte video’s helpen je om je bedrijfsdoelen te halen.
Highly recommended
Wij helpen bedrijven om hun bedrijfsdoelen te halen en te groeien. Wij doen dat door hen te ondersteunen in hun communicatie met het sterkste medium dat er is: video. We zijn creatief productief: een boodschap op verschillende manieren brengen, ook in de vorm van snippets en teasers bijvoorbeeld, zorgt ervoor dat het project maximaal rendeert. Zo wordt video een kostenefficiënte investering.
Looking for work in Video Marketing
Located in Mechelen, Belgium
From €1,000 for Video Marketing
Worked in Marketing & Advertising (+10)
Speaks English, Dutch(+2)
11-50 members
Supermoon
4.8
(14 reviews)
We are Supermoon. We make brands bigger & brighter.
Highly recommended
We do marketing, communications and advertising, but we are not a traditional agency. We are consultants, co-workers and creative partners-on-the-job, supporting our clients when and where they need our expertise. We connect customers and brands via relevant content, appealing designs and engaging communications campaigns. Our goal is to make your brand bigger and brighter, just like a supermoon. We are a core team of highly skilled advertising professionals supported by a huge galaxy of hand-picked freelance partners. We get the right experts on board to deliver the very best results for your marketing mission. We explore First think, then do. Together we define the goals of our campaigns. Where do we want to go and how do we get there? Close collaborating is key to creating smart campaigns and effective communications with outstanding results. Hence we invest strongly in acquiring a profound understanding of your challenge, product and industry. We create Creativity, sharp messaging and high-quality communications determine how you come across as a brand and company. We help you to develop the right tone of voice, visual identity and spot-on campaigns. Whether it’s developing creative concepts, videos, brochures, company presentations, mailings or events, we’re never afraid to get our hands dirty in order to get things done. We connect Get your message out there and ensure it resonates with your target audience. Through smart media planning, tailored messaging and dedicated community management we make sure your brand will reach the audiences we’re aiming for. And of course you can always count on transparent reporting to measure the ROI.
3 works in Video Marketing
Located in Boom, Belgium (+1)
From €5,000 for Video Marketing
Worked in Transportation (+16)
Speaks English, Dutch(+1)
1-10 members
deBottomLine
4.7
(49 reviews)
deBottomline = resultaten door strategisch en creatief werk op een efficiënte, kostenbewuste manier.
Highly recommended
Top awarded
deBottomLine = het bewijs dat uitmuntend strategisch en creatief werk op een efficiënte , kostenbewuste en resultaatgedreven manier kan neergezet worden. Onze focus ligt op resultaatgedreven communicatie vanuit een strategisch-analytische aanpak . We zijn 'full-service', maar voor PR of evenementen kan je niet bij ons terecht. Conceptueel en planmatig nemen we het mee, maar voor de uitvoering verwijzen we graag door naar collega's! Wat maakt onze aanpak anders ? Wel: 1. Aanspreekpunt Geen accounts die intern alles moeten navragen, maar korte lijnen met de mensen die werken met jouw merk en product en alle ins- en outs van het dossier kennen. Als je belt, helpen Steven, Veerle en de projectverantwoordelijke je meteen verder. Alle informatie is gedeeld, alle kennis is op niveau. 2. Creativiteit Creativiteit is belangrijk… maar niet zo belangrijk als het verhaal. Als het verhaal van jouw merk of product goed zit, kan een straffe creatie je véél meer opbrengen. Is het verhaal niet perfect, dan kan zelfs de beste creatie je geen fantastische resultaten brengen. Daarom werken we altijd analytisch vanuit het verhaal: eerst de basis, de rest volgt wel. Is een idee geweldig maar past het niet ‘helemaal’ in het verhaal? Dan is het GEEN goed idee! 3. ROI ROI moet meetbaar en aantoonbaar zijn. Daar houden we rekening mee van bij de start van een project. De ROI moet voelbaar zijn voor de eindklant. Het gaat niet over hoeveel prijzen een bureau kan winnen met een idee! 4. Teams & Medewerkers Wij zorgen ervoor dat creatieven en specialisten gekozen worden op basis van hun profiel: passen ze bij een klant, product of opdracht? Zo zorgen we voor een snelle en efficiënte opvolging… die ook kosten scheelt. We hebben een netwerk van meer dan 70 freelancers waaruit we steeds het best passende team samenstellen. Handig dat we ons niet moeten beperken tot een beperkt aantal personen dat op een loonlijst staat… . 5. Tarieven Uurtarieven hangen niet af van wie je bent, maar wel van wat je doet. En ofwel ben je aan het denken over iets, ofwel ben je iets aan het doen. Dat zijn dan ook onze 2 uurtarieven: denken of doen. Want waarom zou je méér betalen omdat je ervaring hebt (of toevallig manager bent) als je bijvoorbeeld even naar een drukker belt? 6. Technologie Technologie moet bij een klant passen, niet omgekeerd. We krijgen er de kriebels van om alle klanten op 1 platform of in 1 technologie te duwen omdat we die toevallig beheersen of omdat we commissie zouden krijgen. Het wordt pas efficiënt voor jou als je technologieën hebt die passen bij je organisatie, structuur, doelstellingen en budget… toch? -------------------------------------------------------------- . Nous sommes une agence 'Full-Service' mais pour les RP our des événements nous vous renverrons vers un partenaire! ? 1. Point de contact Pas de commerciaux qui doivent tout demander en interne, mais une communication directe avec les personnes qui travaillent sur votre marque et produit, et connaissent tous les tenants et les aboutissants de votre dossier. Si vous nous téléphonez, Steven, Veerle et Marlies vous aident immédiatement. Toute l’information est partagée, on est tous au courant de tout. 2. Créativité La créativité est importante… mais pas aussi importante que le récit. Si le récit de votre marque ou produit est excellent, une solide création peut vous rapporter beaucoup plus. Si le récit n’est pas parfait, même la meilleure création ne vous apportera pas de résultats fantastiques. C’est pourquoi nous travaillons toujours de manière analytique à partir du récit : d’abord la base, le reste suivra. Une idée est excellente mais ne convient pas ‘entièrement’ au récit ? Dans ce cas, ce n’est PAS une bonne idée … 3. ROI Le retour sur investissement doit être mesurable et démontrable. Nous en tenons compte dès le début d’un projet. Le ROI est pour le client final … et ne concerne pas ‘les statistiques de la campagne’. 4. Equipe & Collaborateurs Nous veillons à ce que les créatifs et les spécialistes soient choisis en fonction de leur profil : Ils conviennent à un client, un produit ou une mission ? C’est ainsi que nous assurons un suivi rapide et efficace… ce qui fait aussi la différence au niveau des coûts. Nous disposons d’un réseau de plus de 70 freelances et composons toujours l’équipe la plus appropriée. C’est bien pratique de ne pas devoir nous limiter à un nombre restreint de personnes figurant sur notre payroll. 5. Tarifs Les tarifs horaires ne dépendent pas de qui vous êtes, mais bien de ce que vous faites. Soit vous réfléchissez à quelque chose, soit vous faites quelque chose. Ce sont nos 2 tarifs horaires : réfléchir ou faire. En effet, pourquoi faudrait-il payer plus parce que vous avez de l’expérience (ou êtes occasionnellement manager) alors que vous téléphonez à un imprimeur par exemple ? 6. Technologie La technologie doit s’adapter aux clients et non l’inverse. Cela nous donne des sueurs froides à l’idée d’obliger tous les clients à passer à 1 plateforme ou 1 technologie parce qu’il s’avère que nous la maîtrisons ou recevons une commission. Il est question d’efficacité pour vous seulement lorsque vos technologies conviennent à votre organisation, votre structure, vos objectifs et votre budget… vous ne trouvez pas ? --------------------------------------------------------------
2 works in Video Marketing
Located in Kontich, Belgium
From €1,000 for Video Marketing
Worked in Others (+19)
Speaks Dutch, Belgium, English(+1)
11-50 members
Native Nation
4.5
(8 reviews)
NATIVE NATION, YOUR SOCIAL MEDIA SOULMATE
We are not a big creative agency that has adapted to social media. We are not a PR agency that turned into an influencer agency. We are born on social, it’s in our DNA. Native Nation started out as an influencer marketing agency and platform since 2017, but quickly evolved to a broader social media first agency. We work with the next generation, have an eye for real time cultural insides and make social content that actually has an impact on it’s target audience. We continuously revamp influencer marketing & focus on creating branded entertainment rather than boring social media ads. We built a company that is small enough to move as fast as the social algorithms, yet big enough to create impact for strong brands. We are trustworthy professionals with 12 years of combined social media expertise, who help you craft social media stories from concept to realization. You can hire us for video content, copywriting, growth hacking, paid strategies, influencer collaborations, ambassador programs, UGC, social media management, … We help your brand grow by crafting stories that create impact on Social Media and beyond.
Looking for work in Video Marketing
Located in Vilvoorde, Belgium
From €1,000 for Video Marketing
Worked in Toys (+10)
Speaks English, Dutch(+2)
11-50 members
Weeb
4.8
(8 reviews)
We think, design & share.
Recommended
Notre équipe créative vous accompagne dans le lancement, la promotion et l’évolution de votre projet. Nous mettons notre expertise à votre service afin de (ré)inventer votre identité et votre communication. Ensemble, nous parlons "stratégie" et nous mettons en place votre plan d'action. WE THINK. Nous analysons vos besoins et déterminons une stratégie efficace afin de faire grandir ou naître votre marque. WE DESIGN. Nous construisons ensemble un design impactant adapté à votre univers et à vos besoins. Ce n’est pas uniquement de la création de site web mais la création de toute une expérience utilisateur 3.0. WE SHARE. Nous améliorons votre visibilité sur les réseaux sociaux ainsi que le référencement de votre site en créant des campagnes impactantes et des concepts qui touchent. Notre force ? Une équipe pluridisciplinaire qui vous permet de centraliser votre communication auprès d'une seule agence. Nous avons un expert dans chacun des domaines suivants : Graphisme, web design, développement web, stratégie digitale, réseaux sociaux, Google Ads, impression tout support, création de contenus, photo & vidéos, motion design, hébergement & infogérance... Vous trouverez tous les services dont vous avez besoin pour améliorer votre identité et votre visibilité . Notre objectif ? Le succès de votre projet et la réussite de votre business comme si c’était le nôtre. Nous mettons tout en oeuvre pour obtenir du résultat et faire la différence. Notre vision ? Construire une relation de confiance sur du long terme pour construire ensemble un projet à la hauteur de vos ambitions.
Looking for work in Video Marketing
Located in Waterloo, Belgium
From €1,000 for Video Marketing
Worked in Pharmaceuticals & Biotech (+24)
Speaks French, English
11-50 members
Zoomers
4.6
(3 reviews)
We believe in the power of Gen Z
Recommended
Creative services the Gen Z way Net zoals elk bedrijf is Zoomers ontstaan vanuit een vraag en aanbod. De laatste jaren is de vraag naar creatieve diensten namelijk enorm toegenomen, het werd pijnlijk duidelijk dat de digitale revolutie een trein is die geen enkel bedrijf wil missen. Maar hoe pakken bedrijven dit het best aan? Hoe blijven ze up-to-date met de laatste trends en hoe bereiken ze de klant van morgen? Dit brengt ons bij het aanbod: Zoomers (Gen Z’ers, geboren tussen eind jaren 90 en halverwege 2010). In een snel veranderende digitale wereld is het namelijk duidelijk wie aan het roer staat. Want geef nou zelf toe, wie is beter in het klaarstomen van bedrijven voor de wereld van morgen dan de generatie van morgen? Kortom geloven we dat onze brug tussen vraag en aanbod er één is die nog niet eerder gebouwd werd, maar dringend nodig is. We geloven dat we de kaas zijn bij jouw spaghetti bolognaise, de yin bij jouw yang, de suiker bij jouw koffie (en zo kunnen we nog even doorgaan). Hoe dan ook, of je nu een Zoomer, Boomer, Gen X’er of Y’er bent, bedankt dat je ons helpt onze doelen te bereiken en onze missie na te streven. Welkom in ons verhaal. Vincent & Egon Chief Zoomer
3 works in Video Marketing
Located in Kortrijk, Belgium (+1)
From €1,000 for Video Marketing
Worked in Art & Handcraft (+9)
Speaks English, Dutch, Belgium(+1)
51-200 members
Cology Digital
4.8
(8 reviews)
Shaping tomorrow. One brand at the time.
Recommended
Digitale Marketing, simpel en toegankelijk. Resultaatgerichte oplossingen die impact maken. Met onze brede digitale expertise tillen we jouw online aanwezigheid naar een hoger niveau. Onze op maat gemaakte aanpak zorgt voor tastbare groei en blijvende impact. Klaar voor jouw digitale transformatie?
1 work in Video Marketing
Located in Maasmechelen, Belgium
From €200 for Video Marketing
Worked in Others (+13)
Speaks English, Dutch(+1)
1-10 members
Braave
5
(13 reviews)
Une vidéo vaut mieux qu’un long discours !
Braave capture le message de toute entreprise qui souhaite se démarquer dans le monde digital, à travers la production vidéo et photo, pour mettre en avant de façon professionnelle et personnalisée leurs services, produits et projets. Ce qui nous définit : • On garde ça simple et fluide, parce que les meilleurs projets sont souvent les moins compliqués. • On est carrés sur les objectifs et les délais, tout en restant flexibles quand il le faut. • On joue la transparence totale avec nos clients, pas de mauvaises surprises. • On apporte notre bonne humeur sur chaque projet, avec une équipe à l'écoute et toujours partante. • On adore laisser libre cours à notre créativité pour imaginer des concepts qui sortent du lot. • On n'a pas peur de bousculer les codes et de sortir des sentiers battus pour créer du contenu qui marque. En bref : on met notre passion et notre expertise au service de vos projets, avec ce petit grain de folie qui fait notre marque de fabrique !
Looking for work in Video Marketing
Located in Charleroi, Belgium
From €1,000 for Video Marketing
Worked in Media (+7)
Speaks French, English(+1)
1-10 members
Yungo
4.9
(11 reviews)
Yungo - Disrupt the Norm, Set the Standard 💥 Award-winning marketing agency
Top awarded
Yungo is de enige Vlaamse Agency die zich focust op Disruptive Marketing. Aandacht grijpen én vasthouden, dat is voor jouw bedrijf of merk in deze snel veranderende wereld méér dan cruciaal. Geen voor de hand liggende uitdaging, wetende dat de gemiddelde mens 377 advertentieboodschappen per dag consumeert. Maar … don’t worry, be Yungo! Want Yungo helpt je. Niet alleen met overleven, maar vooral met openbloeien, opvallen én groeien. Hoe? Door de magische mix van onze disruptieve marketingstrategieën en ons team prettig gestoorde, creatieve geesten. We zijn een straf team digitale pioniers en laat ook jouw merk pionieren . Samen met jou creëren we een slimme strategie , unieke content en de juiste tools . Zo bouwen we een solide merkbasis , veroveren we het juiste doelpubliek en jagen we je groeicijfers de hoogte in. Klaar om je brand écht te boosten? Let’s Yungo! Altijd straffere cijfers? Altijd beter communiceren? Altijd nieuwe doelen bereiken? Roep gauw je speurhonden terug, want dan is Yungo jouw betrouwbare partner de route! Yungo heeft een krachtige body die gestaag groeit en een breed arsenaal relevante expertises . Zo ontplooien we voor elke uitdaging de nodige power op het vlak van digitale marketing, performance, branding, video, conceptcreatie, design en storytelling . Met een hart voor jouw missie, een neus voor ROI en een onverschrokken vibe exploreert Yungo alle mogelijkheden om jouw resultaten exponentieel te versterken. Guerillagewijs voor directe impact en in de diepte voor langetermijngroei. In een hecht partnership. Zo groeien en bloeien we samen. Want echte pioniers vinden sterke partners. Let’s Yungo!
1 work in Video Marketing
Located in Genk, Belgium (+1)
From €1,000 for Video Marketing
Worked in Energy & Oil (+22)
Speaks English, Dutch, Belgium
11-50 members
Les Écrits du Web
5
(2 reviews)
Ne dites pas que vous êtes le meilleur, montrez-le !
Recommended
Nous sommes une agence créative qui vous aide à gagner le cœur et l'esprit de vos clients. Nous écrivons, nous filmons, nous racontons des histoires, nous faisons de l’animation 3D et nous caressons Google dans le sens du poil. Mais ça, ce n’est que la surface. Avoir de l’excellent contenu n’est qu’une partie du process. Pour qu’il soit bon et efficace, il doit être inspiré par une fonction marketing et un objectif commercial. Il doit faire partie d’un plan. Et son effet doit être mesurable.
1 work in Video Marketing
Located in Vise, Belgium
From €1,000 for Video Marketing
Worked in Insurance (+10)
Speaks English, Dutch, Belgium(+1)
1-10 members
Izoard
4.9
(9 reviews)
🇫🇷 Votre équipe marketing, sans les tracas. 🇳🇱 Uw eigen marketingafdeling, zonder al het gedoe.
Recommended
🇫🇷 Une équipe d’experts qui se greffe dans votre PME Décuplez vos résultats marketing et augmentez vos ventes, sans embaucher. 🇳🇱 Een team van experten dat zich aansluit bij jouw KMO. Verbetert u marketing- en verkoopproces, zonder personeel aan te nemen.
Looking for work in Video Marketing
Located in Etterbeek, Belgium
From €1,000 for Video Marketing
Worked in Sports (+10)
Speaks English, Dutch, Belgium(+1)
1-10 members
NewsMaster
4.8
(12 reviews)
Highly recommended
NewsMaster est une agence de Content Marketing fondée par des experts issus des secteurs de l’édition et des médias (Roularta Media Group / Rossel). Nous avons su nous imposer grâce à un mariage unique entre une rigueur journalistique d’excellence et une expertise approfondie des meilleurs outils d’intelligence artificielle dédiés à la production de contenu. L’intelligence artificielle a transformé nos métiers . En quelques secondes, elle peut générer un article, un argumentaire marketing ou un texte percutant… et il faut l’admettre, souvent bien ficelé. Mais confier 100 % de votre contenu à une IA, oseriez-vous ? Avec le risque d’obtenir le même discours que vos concurrents, un article générique déjà lu mille fois, un Tone of Voice uniformisé et sans relief ? Plutôt que de rivaliser avec l’IA, mieux vaut l’apprivoiser et l’exploiter intelligemment . Chez NewsMaster , nous avons intégré l’IA à notre quotidien. Un véritable game changer qui, bien utilisé, devient un atout majeur pour nos clients. Cette double compétence nous permet de transformer vos idées en solutions de contenu innovantes et performantes, en combinant la précision et la créativité journalistique avec les technologies les plus avancées pour atteindre vos objectifs marketing. Notre approche repose sur une méthodologie unique et une organisation structurée autour de trois départements complémentaires, chacun dédié à maximiser l’impact de votre stratégie de Content Marketing: Stratégie, Production et Amplification . Depuis 2002, NewsMaster a fait le pari de s’interdire de produire du contenu pour produire du contenu et se félicite d’avoir convaincu 100% de ses clients de s’investir dans une stratégie de Content Marketing avant de même penser à son premier contenu. Le Content Marketing transforme les contenus en solutions destinées à atteindre des objectifs précis comme le brand positioning, l'up/cross selling, la loyauté, la vente ou encore la génération de leads... Définir clairement les objectifs permet de proposer des mesures concrètes pour évaluer la pertinence des contenus et évaluer le ROI de votre stratégie en s'accordant sur de véritables KPI's . # AMBITION IS ORGANIZATION Le Content Marketing est un pilier stratégique de communication parmi les plus fondamentaux pour un annonceur. Une stratégie de content marketing doit s'intégrer dans une réflexion qui englobe la marque, les cibles & le CRM, les owned medias de l'annonceur, la stratégie paid media et, surtout, les objectifs poursuivis. Trop souvent encore, le Content Marketing est mis en place chez un annonceur sans prendre la mesure des objectifs qu'il permet d'atteindre ! NewsMaster travaille exclusivement avec des spécialistes de l' édition , de la vidéo , du web , du référencement et des réseaux sociaux . Le département de production concrétise les stratégies de contenu mises en place pour les clients. NewsMaster se distingue en cela d'une agence de communication classique. Cette particularité a séduit le Groupe Rossel qui est entré dans le capital de NewsMaster en 2014 et lui a confié le développement de ses nouveaux outils de marketing digital. 20 professionnels Nos spécialistes maîtrisent les dernières évolutions en matière de Content Marketing pour recommander les bons outils d'amplification de la stratégie, au bon moment et via les meilleurs canaux. Nous créons une véritable Expérience Média sur mesure au travers d'une diffusion 360° ( Online, Mobile, Sociale, Print et Vidéo ) et mesurons cet impact en temps réel. #Website #IA #ContentMarketing #InboundMarketing #Contentstrategy #Nativeadvertising #Journalistes # Vidéos #RS
Looking for work in Video Marketing
Located in La Hulpe, Belgium
From €1,000 for Video Marketing
Worked in Sports (+14)
Speaks English, Dutch(+2)
11-50 members
Yappa
4.8
(6 reviews)
Jou doen groeien. Bewust.
Top awarded
De digitale wereld verandert pijlsnel. Laat je het jouw organisatie zomaar overkomen? Of bepaal je zelf je koers? Yappa maakt je digitaal sterker en slimmer. We bedenken, bouwen en boosten. En geven onderweg richting, ondersteuning en inzicht. Het resultaat? Groei op de manier die jij voor ogen hebt: of het nu vanuit het marketing perspectief is en je meer inkomsten wil genereren, of het vanuit het digitalisering perspectief komt om processen efficiënter te laten verlopen. Onze yappanezen hebben een brede expertise. Bedenken We analyseren en krijgen inzicht in jouw business, doelstellingen en doelgroepen. Daarop enten we een slimme digitale strategie die vorm geeft aan jouw groeipad. Bouwen We ontwerpen, bouwen en koppelen digitale hulpmiddelen om je doelstellingen te realiseren. We zetten platformen volledig naar je hand. Boosten We zetten digitale kanalen in om jouw groeipad te versnellen. Meer leads opwekken, een hoger rendement halen uit jouw e-commerce, je merk online versterken, ... The digital world is changing rapidly. Do you just let it happen to your organization? Or do you set your own course? Yappa makes you digitally stronger and smarter. We think, build and boost. And provide direction, support and give insights along the way. The result? Grow in a way you envision: whether it's from a marketing perspective and you want to generate more income, or it's from a digitization perspective to make processes run more efficiently. Our Yappanese have a broad expertise. Think We analyze and gain insight into your business, objectives and target groups. Then we graft a smart digital strategy that shapes your growth path. Build We design, build and connect digital tools to achieve your goals. We fully customize platforms. Boost We use digital channels to accelerate your growth path. Generate more leads, get a higher return on your e-commerce, strengthen your brand online, ...
Looking for work in Video Marketing
Located in Bilzen, Belgium (+1)
From €3,000 for Video Marketing
Worked in Software & Computer Services (+19)
Speaks Dutch, Dutch, Belgium(+1)
11-50 members
ampa agency
4.9
(13 reviews)
nice to meet you, we are ampa. the strategic creatives who turn imagination into reality.
Highly recommended
with daring curiosity and a strategic eye, we let creativity reflect. we love invigorating brands with authenticity and ruling today's chaos with a fresh perspective. in a place where: ingenuity thrives, creative efficiency guides & happy teamwork binds. ampa is the independent agency that will find and highlight your unique angle.
Looking for work in Video Marketing
Located in Brussels, Belgium
From €1,000 for Video Marketing
Works in multiple industries
Speaks English, Chinese(+4)
1-10 members
Ridder Marketing
4.5
(5 reviews)
Wij strijden voor jouw Machtige Marketing!
Al eens gehoord van het ridderideaal? Eer. Kracht en moed. Trouw. Vrijgevigheid. Eerlijkheid. Het klinkt alvast veelbelovend. En dat was het ook, in de middeleeuwen. Ons team van Ridder hanteert een eigen riddercode. Persoonlijke aanpak. Betrokkenheid. Open communicatie. Expertise. Daadkracht. Het klinkt alvast veelbelovend. En dat is het ook. Beloofd! We trekken ten strijde om de missie, visie & waarden van jouw onderneming of merk op een creatieve, strategische en professionele manier uit te dragen.
2 works in Video Marketing
Located in Kortrijk, Belgium
From €1,000 for Video Marketing
Worked in Architecture & Planning (+25)
Speaks English, Dutch(+1)
1-10 members
haca.studio
5
(1 review)
Tell your story, think events.
Elevate your events and make them unforgettable with confidence! We provide end-to-end solutions for all your event needs. From the initial concept to the final moment, we ensure your communication and event objectives are achieved. Trust us to make your event a resounding success! Our experienced team of consultants offers a wealth of knowledge in events and communication to help organisations achieve their goals. From strategy to execution, we've got you covered. Whether you're looking to create a new plan or improve your events, we're committed to your success. Our company is a fully remote team of professionals from around the world, working together to provide innovative solutions for our clients. With no physical office, we embrace the flexibility and freedom that comes with remote work. ‍ Through remote work, we are able to offer our clients top-notch services at a competitive price, while simultaneously promoting a positive company culture that prioritises collaboration, communication, and respect.
Looking for work in Video Marketing
Located in Brussels, Belgium
From €3,000 for Video Marketing
Worked in Government & Administration (+1)
Speaks English, Dutch, Belgium(+1)
1-10 members
OVAL PR & CONTENT (Nightingale)
4
(3 reviews)
We connect. For real.
Top awarded
NL OVER OVAL PR & CONTENT (voorheen Nightingale) Nightingale is een creatief PR & Content agency gericht op het verbinden van uw merk of winkel met uw huidige en toekomstige consument in een continu veranderende markt. Door innovatie, esthetiek en relevantie te combineren, kunnen wij ons specialiseren in strategische PR & content. OVER OVAL OVAL is een creative brand experience agency dat de beleving van mensen centraal stelt in elke campagne. Met een team van 120+ experts werken we in Amsterdam, Antwerpen, Brussel, Düsseldorf en Parijs. Met doordachte strategieën, inspirerende creativiteit en pakkende producties brengen we mensen en merken samen. We zijn sterk in Employee Experiences, Consumer & Citizen Experiences en Business Experiences. OVAL werkt onder andere voor Adobe, Aéroports de Paris, B&B Hotels, BMW, Bol, Decathlon, Delhaize, Deloitte, Fundis, Google, Henkel, le Ministère de la Culture, Nintendo, Proximus, Randstad, SD Worx, SNCF en de Vlaamse Overheid. Meer info via weareoval.be
Looking for work in Video Marketing
Located in Antwerp, Belgium (+2)
From €1,000 for Video Marketing
Worked in Telecommunications (+18)
Speaks Dutch, Belgium, English(+1)
51-200 members
Flan Caramel
5
(4 reviews)
We explain things in motion
Recommended
Je verkoop boosten, helder uitleggen wat je product doet of misschien wel in een notendop je bedrijf voorstellen? Bij Flan Caramel hebben we het ideale recept voor jouw business. Originele video animaties die scoren bij je doelgroep en aanzetten tot actie. Van concept tot verspreiding: wij zorgen voor een kickass resultaat! --- Augmentez vos ventes, expliquez clairement ce que fait votre produit ou présentez votre entreprise en quelques mots? Chez Flan Caramel, nous avons la recette idéale pour votre entreprise. Des animations vidéo originales qui marquent avec votre groupe cible et encouragent l'action. Du concept à la distribution: nous garantissons un résultat d'exception! --- Flan Caramel offers animation video and online video marketing for your corporate film. This can be standard as well as customized with an eye for your company message. Video animation is the kind of video that can convey every message in a suitable way. The use of animation within your communication ensures that you can easily and clearly convey your message to the customer. With animation it is also possible to appear fresh and dynamic, so you can communicate with more impact. We ensure that you get the most out of your animation video to achieve the desired result. --- Hoe gaan we te werk? Vanuit de Flan Caramel starten we steeds met een persoonlijk gesprek bij de klant. Daarin bespreken we hoe onze diensten op maat worden aangeboden en vanuit welke stijl en scenario we starten. Daarbij is een duidelijke bepaling van de boodschap en doelgroep heel belangrijk. Hierna gaat het animatieteam aan de slag om het storyboard te ontwerpen. Wanneer dat volledig is uitgewerkt, wordt het filmpje samen met de klant overlopen. Vervolgens starten we met grafisch design, waarbij vormen en figuren worden uitgewerkt. Éénmaal dit de goeie richting uit gaat, brengen we de animatie tot leven via de motion design. Afwerken doen we met de nodige geluidseffecten (Audio Design) en waar nodig correcties toe te voegen. Hierna is het van essentieel belang dat je video zo veel mogelijk wordt bekeken. Daarom biedt Flan Caramel ook advies aan op vlak van video marketing, hoe je filmpje zo veel mogelijk mensen kan bereiken. --- Comment procédons-nous? Depuis le Flan Caramel, nous commençons toujours par une conversation personnelle avec le client. Nous discutons de la façon dont nos services sont offerts pour mesurer et de quel style et scénario nous commençons. De plus, une détermination claire du message et du groupe cible est très importante. Après cela, l'équipe d'animation se met au travail pour concevoir le storyboard. Quand cela aura été complètement terminé, le film se terminera avec le client. Ensuite, nous commençons avec le design graphique, où les formes et les figures sont élaborées. Une fois que cela va dans la bonne direction, nous donnons vie à l'animation via la motion design. Nous finissons avec les effets sonores nécessaires (Conception Audio) et ajoutons des corrections si nécessaire. Après cela, il est essentiel que votre vidéo soit regardée autant que possible. C'est pourquoi Flan Caramel offre également des conseils dans le domaine du marketing vidéo, comment vous pouvez atteindre le plus de gens possible. --- How we work? From the Flan Caramel we always start with a personal conversation with the customer. We discuss how our services are offered to measure and from which style and scenario we start. In addition, a clear determination of the message and target group is very important. After this, the animation team goes to work to design the storyboard. When that has been fully worked out, the film will run over with the customer. Then we start with graphic design, where shapes and figures are worked out. Once this goes in the right direction, we bring the animation to life via the motion design. We finish with the necessary sound effects (Audio Design) and add corrections where necessary. After this, it is essential that your video is watched as much as possible. That is why Flan Caramel also offers advice in the field of video marketing, how you can reach as many people as possible.
1 work in Video Marketing
Located in Brussels, Belgium
From €1,000 for Video Marketing
Worked in Government & Administration (+15)
Speaks Dutch, Dutch, Belgium(+2)
1-10 members
Echoecho
4.8
(12 reviews)
CONTENT MARKETING STUDIO Video, photo, audio, social media
English: Echoecho is a strategy and production studio with offices in Brussels, Paris and Luxembourg. We see content marketing and brand content as two key components of our clients' digital strategies. Discover our services: Video Production: Conception, creation, direction and production of videos for commercials, motion design, corporate, product films, testimonials, live streaming, recordings... Content Factory: Definition of topics, production workflow, Youtube management, creation of written content (white papers, blog articles, newsletters, etc.), visual content (videos, computer graphics, motion design, webinars, banners and social network posts, etc.) or audio content (podcasts, radio) Strategic consulting: Analysis and audit of your content and objectives, audience and personas, editorial strategy If you have any questions or require a quote, please contact us and we will get back to you within 48 hours. --- French: Echoecho est un studio de stratégie et production présente à Bruxelles, Paris et Luxembourg. Nous concevons le content marketing et brand content, comme deux pièces maîtresses de la stratégie digitale de nos clients. Découvrez nos services : Video Production : Conception, création, réalisation et production de vidéos Pubs, motion design, corporate, product movies, testimonials, live streaming, captations... Digital Content Factory : Définition des sujets, workflow de production, Youtube management, création de contenus écrits (livre blanc, article de blog, newsletter,…) visuels (vidéo, infographie, motion design, webinar, bannières et posts réseaux sociaux,…) ou audio (podcast,radio) Strategic consulting : Analyse et audit de vos contenus et objectifs, audience et personas, stratégie éditoriale Pour toute question ou demande de devis, contactez-nous et nous reviendrons vers vous sous 48 heures. --- Dutch Echoecho is een strategie- en productiestudio met kantoren in Brussel, Parijs en Luxemburg. Wij zien content marketing en brand content als twee belangrijke elementen van de digitale strategie van onze klanten. Ontdek onze diensten: Videoproductie: Concept, creatie, regie en productie van reclamevideo's, motion design, corporate video’s, productfilms, testimonials, live streaming, opnames... Digital Content Factory: Definitie van onderwerpen, productie workflow, Youtube management, creatie van geschreven content (white papers, blog artikelen, nieuwsbrieven, etc.), visuele content (video's, computer graphics, motion design, webinars, banners en social network posts, etc.) of audio content (podcasts, radio) Strategisch advies: Analyse en audit van uw inhoud en objectieven, publiek en persona’s, redactionele strategie Als u vragen heeft of een offerte wenst, neem dan contact met ons op en wij zullen binnen 48 uur contact met u opnemen
2 works in Video Marketing
Located in Watermael-Boitsfort, Belgium (+1)
From €2,500 for Video Marketing
Worked in Others (+22)
Speaks French, Dutch, Belgium(+1)
11-50 members

12 3

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Insights from a Local Expert: Video Marketing Agencies in Belgium

Belgium, often seen as the heart of Europe, also pulsates with creativity and innovation, especially in the sphere of video marketing. Hosting a diverse array of 414 projects and receiving 56 client reviews, Belgian video marketing agencies are at the forefront of advertising evolution, crafting compelling visual content that captivates audiences globally.

Noteworthy Clients and Prestigious Awards

High-Profile Collaborations

Belgian agencies specialize in producing engaging video content, serving an impressive roster of clients across various industries. From internationally renowned brands to local specialty businesses, these agencies demonstrate their ability to deliver high-impact visual narratives that resonate with a wide audience.

Accolades and Recognitions

These achievements haven't gone unnoticed as local providers have garnered prestigious awards, affirming their position as leaders in the creative sector. Acknowledgments such as the Cannes Lions and the Webby Awards highlight their commitment to excellence and innovative campaign strategies.

Budgeting Recommendations for Video Marketing

Understanding Budget Dynamism

Allocating the right budget for video marketing is crucial. In Belgium, costs can vary significantly depending on the agency's reputation and the project's scope. Accurately defining your budget and expectations before choosing an agency is essential. Here’s a breakdown to help different sized enterprises:

Small Businesses and Startups: Partnering with a boutique agency might be more cost-effective, maintaining quality while focusing on essential video marketing elements. A basic video marketing campaign might range from €5,000 to €15,000.
Mid-sized Businesses: These companies might require more comprehensive strategies and thus, should consider agencies with a proven track record and diverse creative teams. Comprehensive campaigns may cost between €20,000 and €100,000.
Large Corporations: Needing extensive, multifaceted strategies, large enterprises might engage with top-tier agencies known for their broad international reach and superior production capabilities. Budgets here start from €100,000, potentially reaching upwards into the hundreds of thousands.

Review Prior Works

Evaluating an agency's previous projects is critical. The 414 works showcased by local agencies provide valuable insights into each firm’s capabilities and creativity, helping businesses find a match that aligns with their vision and brand identity.

Leverage Expertise from Belgium’s Top Video Marketing Agencies

Belgium remains a beacon of innovative video marketing, supported by an extensive network of adept agencies. Whether your firm is big or small, local agencies equipped with cutting-edge tools and creative minds stand ready to help you harness the power of video marketing. Explore the broad scope of possibilities and benefit from the expertise Belgium has to offer. As a local expert associated with Sortlist, I encourage you to delve into the numerous options available and trust Belgian creativity to elevate your brand to new heights.

Written by Mahmoud Arfaoui Sortlist Expert in BelgiumLast updated on the 18-05-2025

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Frequently Asked Questions.

In Belgium's rapidly evolving digital landscape, creating a successful video marketing campaign requires a strategic approach that combines creativity, technical expertise, and local market understanding. Here are the key elements that contribute to a thriving video marketing campaign in Belgium:

Compelling Storytelling: Belgian audiences appreciate authentic and relatable content. Craft narratives that resonate with local values, cultural nuances, and societal trends to create an emotional connection with viewers.
Multilingual Approach: Given Belgium's linguistic diversity, successful campaigns often incorporate content in Dutch, French, and sometimes German or English. This multilingual strategy ensures broader reach and engagement across different regions.
Mobile Optimization: With mobile internet penetration in Belgium reaching 79% in 2023, ensuring your videos are optimized for mobile viewing is crucial. This includes creating vertical video formats and designing for silent viewing with captions.
Platform-Specific Content: Tailor your video content to the platforms popular among Belgian users. For instance, Instagram and TikTok are growing in popularity among younger demographics, while LinkedIn remains important for B2B marketing.
Personalization and Targeting: Leverage data analytics to create personalized video content that speaks directly to specific audience segments within Belgium. This could involve region-specific messaging or industry-targeted content.
Interactive Elements: Incorporate interactive features like polls, quizzes, or clickable elements in your videos to boost engagement. This is particularly effective on platforms like YouTube and Facebook, which are widely used in Belgium.
Influencer Collaboration: Partner with local Belgian influencers or thought leaders to amplify your message and add credibility to your campaign. This strategy can be particularly effective in niche markets or for reaching specific communities.
Clear Call-to-Action (CTA): Every successful video marketing campaign should guide viewers towards a desired action. Ensure your CTAs are clear, compelling, and culturally appropriate for the Belgian market.
High-Quality Production: While authenticity is valued, the Belgian market also appreciates high-quality production. Invest in professional video creation to stand out in a crowded digital space.
Sustainability Focus: With Belgium's growing emphasis on sustainability, incorporating eco-friendly messages or showcasing your brand's commitment to environmental causes can resonate strongly with Belgian consumers.

To illustrate the importance of these elements, consider the following data:

Element	Impact on Campaign Success
Mobile Optimization	Can increase view-through rates by up to 35% in Belgium
Multilingual Content	Potential to reach 100% of Belgian population vs. 60% with single-language approach
Influencer Collaboration	Can boost engagement rates by 20-30% compared to brand-only content
Interactive Elements	May increase watch time by up to 40% and improve conversion rates

By integrating these key elements into your video marketing strategy, you can create campaigns that not only capture attention but also drive meaningful engagement and conversions in the Belgian market. Remember, the digital landscape is constantly evolving, so staying informed about local trends and consumer behaviors is essential for maintaining the effectiveness of your video marketing efforts in Belgium.

The surge in live streaming popularity has significantly transformed video marketing approaches in Belgium, as it has globally. This real-time, interactive format has become a powerful tool for brands to connect with their audience in more authentic and engaging ways. Here's how live streaming is reshaping video marketing strategies in the Belgian market:

1. Increased Authenticity and Trust

Live streaming offers a raw, unedited look at brands, which resonates well with Belgian consumers who value transparency. This authenticity helps build trust, a crucial factor in the Belgian market where consumers are often skeptical of traditional advertising.

2. Enhanced Audience Engagement

Live streams allow for real-time interaction between brands and their audience. This is particularly effective in Belgium, where consumers appreciate direct communication. Features like live Q&A sessions, polls, and comments enable immediate feedback and foster a sense of community.

3. Event Marketing Transformation

With Belgium's rich culture of festivals and events, live streaming has become an essential tool for extending reach. Events like the Tomorrowland music festival have successfully used live streaming to engage global audiences, setting a benchmark for other Belgian brands.

4. Multilingual Content Delivery

Given Belgium's linguistic diversity, live streaming allows for simultaneous content delivery in Dutch, French, and even English, catering to the country's multilingual population more effectively than traditional video formats.

5. Influencer Collaborations

Belgian influencers are increasingly using live streaming for brand collaborations. This approach allows for more natural product integrations and demonstrations, which can be particularly effective in industries like fashion, beauty, and technology.

6. Behind-the-Scenes Content

Belgian businesses, especially in sectors like chocolate making, brewing, and fashion design, are using live streaming to showcase their craftsmanship and production processes, appealing to consumers' interest in local expertise and quality.

7. Data-Driven Insights

Live streaming platforms provide real-time analytics, allowing Belgian marketers to quickly adapt their strategies. According to a 2023 study by the Belgian Association of Marketing (BAM), 68% of Belgian marketers reported that live streaming analytics have significantly improved their campaign responsiveness.

8. Integration with E-commerce

Live shopping events are gaining traction in Belgium. Platforms like Instagram Live and Facebook Live are being used by Belgian retailers to showcase products, answer questions in real-time, and drive immediate sales.

9. Cost-Effective Content Production

For Belgian SMEs with limited budgets, live streaming offers a cost-effective way to produce video content regularly. This is particularly valuable in a market where 99% of businesses are SMEs, according to Statistics Belgium.

10. Adapting to Platform Preferences

Belgian marketers are tailoring their live streaming approaches to platform preferences. While Facebook and Instagram remain popular, there's growing use of TikTok Live and LinkedIn Live for B2B contexts.

In conclusion, live streaming has become an integral part of video marketing strategies in Belgium. It offers unique opportunities for real-time engagement, authenticity, and cost-effective content creation. As the digital landscape continues to evolve, Belgian brands and marketers who effectively leverage live streaming are likely to see increased audience engagement and brand loyalty.

Storytelling plays a crucial role in creating impactful video marketing content in Belgium, as it does globally. In the Belgian market, where consumers are sophisticated and often multilingual, effective storytelling can make the difference between a campaign that resonates and one that falls flat. Here's why storytelling is so important:

Emotional Connection: Stories evoke emotions, which are key to engaging Belgian audiences. A well-crafted narrative can help brands connect with viewers on a personal level, transcending language barriers in this multilingual country.
Brand Differentiation: In Belgium's competitive market, storytelling helps brands stand out. By weaving unique Belgian cultural elements or local insights into their narratives, brands can create more relevant and memorable content.
Improved Retention: Information presented in a story format is typically 22 times more memorable than facts alone. For Belgian businesses, this means their message is more likely to stick with viewers long after the video ends.
Increased Engagement: Videos with a strong narrative arc tend to keep viewers watching longer. In Belgium, where the average attention span for online video is about 2.5 minutes, compelling storytelling can significantly boost view-through rates.
Cultural Relevance: Belgium's diverse cultural landscape offers rich material for storytelling. Videos that tap into local traditions, humor, or shared experiences tend to perform better with Belgian audiences.

To create impactful video marketing content through storytelling in Belgium, consider these strategies:

Know Your Audience: Understand the nuances of Belgian culture, including regional differences between Flanders and Wallonia.
Use Local Insights: Incorporate Belgian-specific elements that resonate with the local audience, such as landmarks, customs, or even subtle references to Belgian pop culture.
Be Authentic: Belgian consumers value authenticity. Craft stories that are genuine and align with your brand values.
Leverage User-Generated Content: Encourage Belgians to share their own stories related to your brand, creating a sense of community and authenticity.
Adapt to Multiple Languages: Consider creating versions in Dutch, French, and possibly German to cater to Belgium's linguistic diversity.

Remember, the most impactful video marketing content in Belgium often combines universal storytelling principles with local flavor. By mastering this balance, brands can create videos that not only capture attention but also drive meaningful engagement and action among Belgian viewers.