How can US businesses leverage Instagram's shopping features alongside their advertising to boost sales?

Instagram's shopping features have become a game-changer for businesses in the United States looking to drive sales through social media. When combined with strategic advertising efforts, these tools can create a powerful synergy that boosts conversions and enhances the customer shopping experience. Here's how US businesses can effectively use Instagram's shopping features in conjunction with their advertising efforts: Shoppable Posts and Stories: Create visually appealing content that showcases your products and tag them using Instagram's product tagging feature. This allows users to tap on items and be directed to your website for purchase. Boost these shoppable posts with targeted ads to increase visibility and reach potential customers who are likely to be interested in your products. Instagram Shop: Set up an Instagram Shop to create a dedicated storefront on your profile. This allows users to browse your entire product catalog without leaving the app. Use Instagram ads to drive traffic to your shop, highlighting new arrivals, bestsellers, or seasonal collections. Shopping in Reels: Leverage the popularity of short-form video content by creating engaging Reels that feature your products. Use product tags in Reels and promote them through ads to capture the attention of users scrolling through their feeds. Live Shopping: Host live shopping events where you showcase products in real-time. Promote these events through Instagram ads to build anticipation and attract a larger audience. During the live stream, viewers can purchase featured items instantly. Collection Ads: Utilize Instagram's Collection ad format, which combines video or image content with product catalogs. This allows users to discover, browse, and purchase products all within the Instagram app. Influencer Collaborations: Partner with influencers who can create shoppable content featuring your products. Amplify this content through both organic reach and paid promotion to maximize exposure and credibility. Dynamic Ads: Implement dynamic ads that automatically show relevant products from your catalog based on user interests and behaviors. This personalized approach can significantly increase the likelihood of conversion. Retargeting: Use Instagram's retargeting capabilities to show ads featuring products that users have previously viewed on your website or Instagram Shop. This can help recapture potential customers who showed interest but didn't complete a purchase. Exclusive Offers: Create Instagram-exclusive promotions or discounts that are only available through your shoppable posts or Instagram Shop. Promote these offers through ads to create a sense of urgency and drive immediate sales. AR Try-On Features: If applicable to your products, utilize Instagram's augmented reality (AR) try-on features. Promote these interactive experiences through ads to engage users and increase their confidence in making a purchase. To maximize the effectiveness of combining shopping features with advertising efforts, consider the following best practices: Ensure your product catalog is up-to-date and well-organized Use high-quality, eye-catching visuals that showcase your products in the best light Create a seamless user experience from ad to checkout Regularly analyze performance metrics and adjust your strategy accordingly Stay informed about new Instagram shopping and advertising features to stay ahead of the competition By strategically integrating Instagram's shopping features with targeted advertising efforts, US businesses can create a powerful sales funnel that meets customers where they are - scrolling through their Instagram feeds. This approach not only drives sales but also enhances brand visibility and customer engagement in the competitive US market.

How do Instagram's various ad formats (e.g., Stories, Reels, Feed posts) differ in terms of effectiveness and engagement rates?

Instagram offers a variety of ad formats, each with its own strengths in terms of effectiveness and engagement rates. Let's break down the key differences between Stories, Reels, and Feed posts for Instagram advertising in the United States: Ad Format Effectiveness Engagement Rates Best Used For Instagram Stories Ads High reach, immersive experience 3-5% engagement rate Time-sensitive offers, behind-the-scenes content Instagram Reels Ads Highest organic reach, viral potential 5-7% engagement rate Trend-driven content, product demonstrations Instagram Feed Posts Ads Long-lasting visibility, detailed information 1-3% engagement rate Brand awareness, product launches Instagram Stories Ads: Effectiveness: Stories ads are highly effective for capturing immediate attention, as they appear full-screen and are viewed in a tappable, slideshow format. Engagement: With an average engagement rate of 3-5%, Stories ads benefit from interactive elements like polls, quizzes, and swipe-up links (for accounts with 10k+ followers). Best practices: Use vertical video or images, keep content concise, and include clear CTAs for best results. Instagram Reels Ads: Effectiveness: Reels ads currently boast the highest organic reach on the platform, making them extremely effective for brand exposure. Engagement: With engagement rates often reaching 5-7%, Reels ads leverage the popularity of short-form video content. Best practices: Create entertaining, trend-driven content that blends seamlessly with organic Reels. Use popular music and hashtags to increase discoverability. Instagram Feed Posts Ads: Effectiveness: Feed ads offer more permanent visibility and allow for longer captions, making them effective for detailed product information or storytelling. Engagement: While engagement rates are typically lower (1-3%), feed ads can drive steady traffic and conversions over time. Best practices: Use high-quality visuals, craft compelling captions, and leverage carousel ads for showcasing multiple products or features. To maximize the effectiveness of your Instagram advertising campaign in the United States, consider these key insights: Diversify your ad formats: Use a mix of Stories, Reels, and Feed ads to reach different audience segments and achieve various campaign objectives. Tailor content to the format: Create content that's native to each ad format for better user experience and higher engagement. Test and optimize: Continuously A/B test your ads across formats to identify what resonates best with your US audience. Consider user behavior: Americans spend an average of 29 minutes per day on Instagram, with younger users favoring Stories and Reels. Mobile optimization: With 88% of US Instagram users accessing the app via mobile, ensure all ad creatives are mobile-friendly. Remember, while these statistics provide a general guideline, the effectiveness of each ad format can vary based on your specific industry, target audience, and campaign objectives. It's crucial to monitor your campaign performance and adjust your strategy accordingly to achieve the best results for your Instagram advertising efforts in the United States.

Top Instagram Advertising Agencies in the United States

Which one is the best for your company?

Takes 3 min. 100% free

Online Advertising Instagram Advertising United States

532 agencies

Search location

Ratings

Budget

All Instagram Advertising Consultants in the United States

Ninja Promo: A Subscription-Based Marketing Agency
5
(34 reviews)
Crystal-clear hourly billing and hundreds of marketing and creative experts at your disposal.
Recommended
Top awarded
Want to give your brand a boost in visibility, traffic, conversions, sales, and ROI? Take a look at our free marketing plan right here: https://ninjapromo.io/contact We're NinjaPromo and we're obsessed with helping brands like yours scale their marketing without the pain of hiring freelancers or dealing with detached agencies. As a Marketing-as-a-Service (MaaS) company, we’re your one-stop-shop for all things digital marketing. We give you access to the top 1% of marketers and creatives worldwide all for one monthly fee. We lift your brand higher with our multi-channel marketing, branding, and all things creative design. We're passionate about building brand identities, creating visually stunning content, and using the best and the latest tools and techniques to get your brand out there. We know how to make your social media buzz, get your SEO on point, create ads that actually get clicked, reach out to influencers, write emails that get opened, handle your PR, produce videos that tell your story, and design and develop websites that visitors love. And that's just scratching the surface. Here’s a snapshot of our services: SEO PPC SMM Influencer Marketing Email Marketing PR UX/UI Content Creation If you want to join the 250 ambitious brands that are already jump-starting their growth with our subscription-based model, then have a chat with our team today.
10 works in Instagram Advertising
Located in Dubai, United Arab Emirates (+5)
From €1,000 for Instagram Advertising
Worked in Banking & Financials (+22)
Speaks English
201-500 members
Galactic Fed
4.9
(3 reviews)
Marketing that triples your revenue, not costs.
Recommended
Top awarded
Galactic Fed is a growth marketing agency built from the data, AI, and growth hacking techniques that launched Silicon Valley’s most iconic brands. Our approach was pioneered by a team of mathematicians and software engineers, and since 2017, Galactic Fed has helped over 600 companies grow. We build digital strategies to supercharge your user acquisition and revenue, including paid media, SEO, content, website creation, email and LinkedIn prospecting, organic social, and more.
Looking for work in Instagram Advertising
Located in Chicago, United States
From €3,000 for Instagram Advertising
Worked in E-commerce (+7)
Speaks English
51-200 members
Good Kids
5
(5 reviews)
We Build Brands Better. Come Play With Us.
Hi 👋🏼 We're Good Kids.  We're an an independent agency based in Los Angeles, NYC & Toronto. We create evocative campaigns that connect with audiences. Our powerful marketing strategy & outstanding advertising take our clients further than ever. Want to see where we can take you?  ✨ We help small brands become big and big brands become giant. 🏆 Our award-winning strategy is on engagement, awareness & authenticity, underlining what's important. We create evocative campaigns that connects with audiences In meaningful ways. We humanize, amplify & relate. This converts, moves the dial and makes it shareable. In Short: We Build Your Reputation & get you results. We’re very good at: 🧠 Marketing Strategy 💥 Creative Production 📱 Social Media Management 💻 Digital Marketing 🤝 Pr & Partnerships 🎪 Pop Up Events 💰 Paid Advertising & SEO - In a world where you can be anything; don’t be boring.  We'll give 'em something to talk about!
Looking for work in Instagram Advertising
Located in Los Angeles, United States (+1)
From €1,000 for Instagram Advertising
Worked in Marketing & Advertising (+5)
Speaks English, French(+1)
11-50 members
RHILLANE Marketing Digital
4.9
(117 reviews)
Grow Big, Grow Right.
Highly recommended
Top awarded
Chez RHILLANE Marketing Digital, nous ne faisons pas que promouvoir votre marque : nous révélons tout son potentiel. En tant qu'agence de marketing digital 360°, nous avons accompagné plus de 615 clients à travers le monde, généré +50 millions de dollars de chiffre d’affaires pour nos clients, et géré +15 millions de dollars en budgets publicitaires. Avec des bureaux à la fois au Maroc et en Californie, aux États-Unis, nous sommes fiers de servir une clientèle internationale en apportant des solutions personnalisées et performantes. Des résultats qui parlent d’eux-mêmes. Avec 280 clients Meta Ads, +80% de nos campagnes affichant un ROAS supérieur à 7, et un taux de satisfaction de 96%, nous transformons les ambitions de nos clients en succès mesurables. Nos services vont de la création de sites web élégants et intuitifs, au SEO qui propulse vos classements, en passant par des campagnes publicitaires Meta, Google, et TikTok ultra-ciblées. Chaque stratégie est conçue pour capter l’attention, générer des conversions, et fidéliser vos clients. RHILLANE Marketing Digital est bien plus qu’une agence digitale : nous sommes votre partenaire de croissance. Grâce à nos outils de pointe, notre créativité audacieuse et une expertise ancrée dans les données, nous accompagnons nos clients pour surmonter leurs concurrents et atteindre des sommets. Rejoignez les entreprises qui ont déjà transformé leur présence en ligne avec nous. Votre succès commence ici.
Looking for work in Instagram Advertising
Located in Dubai, United Arab Emirates (+2)
From €1,000 for Instagram Advertising
Worked in Legal Services (+18)
Speaks English, Arabic(+2)
11-50 members
Harrington Clark
4.8
(4 reviews)
Empowering Growth, Overcoming Doubt
Recommended
Our Expertise Harrington Clark was born to help companies navigate the often confusing world of social media management and advertising. We recognized a significant gap in understanding and a pervasive fear among businesses to trust agencies that promise but don’t deliver. Social Media Management Beyond advertising, our Social Media Management services encompass content creation, community management, and performance analysis. We handle everything from crafting compelling posts and managing interactions to monitoring analytics and optimizing your social media presence. Our goal is to build a strong, engaged community around your brand, fostering loyalty and growth. Social Media Advertising Our Social Media Advertising services are designed to maximize your reach and ROI. We manage monthly advertising budgets ranging from $1,000 to $300,000+, consistently generating healthy returns. By leveraging targeted campaigns and data-driven strategies, we ensure your ads resonate with the right audience, driving engagement and conversions. Why Choose Harrington Clark? Industry Experience: Proven track record with PR, Tech, Startups, Fortune 500 companies, and 20+ more industries. Customized Strategies: Tailored approaches for accounts of all sizes, from 1,000 to 100,000+ followers. Comprehensive Services: Integrated Social Media Advertising and Management for cohesive brand growth. Data-Driven Results: Effective budget management and ROI-focused campaigns. Partner with Harrington Clark to unlock the full potential of your social media channels. Let us manage your online presence while you focus on what you do best—running your business.
2 works in Instagram Advertising
Located in Los Angeles, United States
From €1,000 for Instagram Advertising
Worked in Pharmaceuticals & Biotech (+3)
Speaks English, Spanish
11-50 members
1000heads
4.8
(2 reviews)
1000heads is a Social Transformation™ Company
Top awarded
🇬🇧 We’re a Social Transformation™ Company. We’re on a mission to transform the way brands talk and are talked about. We’re proud to be a strategic partner to some of the very best brands on the planet, helping them stay relevant, conversational, and advocated—all at the speed of social. Today’s fragmented media landscape presents myriad complex new social communications challenges. Brands are held to higher standards of humanness than ever before. That means being good listeners and being in the moment. It means being empathetic, conversational, authentic, and interesting. All this requires a fundamental communications shift—a transformation of priorities, competencies, processes, and activities. We’re working with some of the world’s best-known brands as a global strategic partner, building dedicated cross-functional teams across data, strategy, and activation in order to deliver Social Transformation™ to the brands. 🇩🇪 Als Agentur für Social Transformation™ begleiten wir unsere Kunden auf ihrem Weg in die Digitalisierung. Wir helfen ihnen, die Sprache von Social zu sprechen. Und zu gestalten, wie dort über sie gesprochen wird. Social Media erfindet sich jeden Tag neu. Seit über 20 Jahren sind wir strategischer Partner für einige der weltweit bekanntesten Marken, die wir tagtäglich dabei unterstützen, relevant und im Gespräch zu bleiben. Die heutige fragmentierte Medienlandschaft stellt eine Vielzahl komplexer neuer Herausforderungen an Marken. Sie sollen menschlicher sein als je zuvor: Ein guter Zuhörer und passend zum Zeitgeist. Einfühlsam, gesprächig, authentisch und immer interessant. Das erfordert einen grundlegenden Wandel in der Kommunikation – eine Transformation der Prioritäten, Kompetenzen, Prozessen und Marketingaktivitäten. Als globaler strategischer Partner bauen wir maßgeschneiderte, interdisziplinäre Teams in den Bereichen Data, Strategie und Kampagnen-Aktivierung auf, um so Social Transformation™ möglich zu machen.
Looking for work in Instagram Advertising
Located in London, United Kingdom (+4)
From €1,000 for Instagram Advertising
Worked in Technology Hardware & Equipment (+8)
Speaks English, Chinese(+10)
201-500 members
Webo Creators
5
(5 reviews)
Your Vision , Our Mission , Both Success
Highly recommended
At Webo Creators , we specialize in transforming businesses through cutting-edge digital strategies. With a proven track record of success, we offer top-notch services in website development, SEO, Google Ads , and more to drive traffic, enhance visibility, and convert visitors into loyal customers. Our team of experts combines innovative technology with personalized solutions, ensuring your business stands out in the competitive digital landscape. Whether you’re looking to boost your online presence, increase sales, or achieve your business goals, Webo Creators delivers results that matter. Partner with us and watch your business thrive! Boost your business with guaranteed results! Drive more customers through expert Website Optimization, SEO, and Google Ads . Pay only when you see the results. Let's turn clicks into clients and grow your business today! https://www.webocreators.com/how-we-create-quality-website-for-business
Looking for work in Instagram Advertising
Located in New York, United States
From €5,000 for Instagram Advertising
Works in multiple industries
Speaks English, Arabic(+3)
11-50 members
Coalition Technologies
5
(2 reviews)
Recommended
Top awarded
Best ranked and rated SEO company. See 820+ case studies of wins for our clients. 250+ team members. Work with an SEO services company that gets results.
Looking for work in Instagram Advertising
Located in Los Angeles, United States
From €1,000 for Instagram Advertising
Worked in Beauty (+6)
Speaks English, Spanish
201-500 members
Digital Agency JG
5
(7 reviews)
Marketing digital para empresas B2C & B2B 📞 +54 9 11 2529-5348 💌 hola@digitalagencyjg.com
Escribinos vía mail o WhatsApp para que podamos responder tus consultas y brindarte más información! ⚠️ Esta es la única manera que tenemos para ponernos en contacto contigo ⚠️ ¿Tienes un sitio web o tienda online y quieres atraer más gente para generar consultas o ventas? ¿Te interesaría tener mejor presencia online en tus redes sociales? ¿Necesitas delegar el diseño y redacción de los posteos? Te ayudamos a que tu empresa aumente sus ventas, a través del Marketing Digital. ¿Quiénes somos? Somos una agencia de marketing digital con vasta experiencia en Google, Redes Sociales y Email Marketing. ¿Por qué deberías elegirnos? Somos Socios de Google : Esto quiere decir que Google nos reconoce como agencia experta y con experiencia en su plataforma publicitaria. Experiencia : Trabajamos hace más de 10 años en Marketing Digital. Hemos manejado más de 30 millones de dólares en medios digitales, en Argentina, Colombia, Brasil, India, México, Costa Rica, etc. Leads y Ventas : Nos especializamos en Campañas de Performance, es decir, que cuando activamos campañas tenemos el foco en generar leads y ventas (contactos, llamadas telefónicas, visitas a un local, ventas de tiendas online, etc). Vocación de Servicio : Creamos vínculos con nuestros clientes y los asesoramos en temas que van más allá de Google, Redes Sociales o Email Marketing, porque nos interesa el bienestar y progreso de cada empresa. Nos adaptamos rápido : Tenemos clientes de varios rubros y en distintos países (Centroamérica, Argentina, India, México). Estudiamos cada empresa, sus servicios y su entorno. Jeanette Gianfreda, founder en Digital Agency JG: “Creé Digital Agency con el objetivo de ayudar a las pequeñas y medianas empresas a promover su negocio en el mundo online y así lograr que aumenten sus ventas mes a mes” "Me especialicé en el desarrollo e implementación de estrategias de Marketing Digital para empresas, particularmente en Google Ads desde hace más de 15 años".
1 work in Instagram Advertising
Located in Buenos Aires, Argentina (+1)
From €1 for Instagram Advertising
Worked in Hospitals & Healthcare (+16)
Speaks English, Italian(+1)
11-50 members
Webtage LLC
5
(13 reviews)
We are Webtage (web tāzh) – a digital design, build & market firm
Highly recommended
We are Webtage (web tāzh) - a digital design, build & market firm that works at the cutting edge of data, design, and technologies to deliver sophisticated websites, brand assets and marketing campaigns. Talk to us if you are looking to position your brand, differentiate your business, generate leads, and track performance. Our collective experience of more than 20 years of demonstrable success and a global team of specialists who work around the clock create our foundation. Beyond that we have a purpose, and that purpose is to successfully bridge the three pillars of a successful digital campaign, Technical Sophistication, Marketing Ingenuity and Creative Thinking, to deliver results that will move your business forward.
Looking for work in Instagram Advertising
Located in Will County, United States
From €1,000 for Instagram Advertising
Works in multiple industries
Speaks English, Spanish
11-50 members
Intero Digital
(0 review)
Offering full-funnel marketing solutions that support your entire brand & drive your bottom line.
Intero Digital is a leading digital marketing agency and a pioneer in the early SEO and SEM industries. Driven by patented technology and proven strategies, our team works to take market share from your competitors, increase your brand equity, grow qualified traffic, and increase your revenue and profit. With a full suite of solutions, Intero Digital supports your entire marketing funnel from awareness to close. Ready to level up your digital strategy?
Looking for work in Instagram Advertising
Located in Colorado Springs, United States
From €1,000 for Instagram Advertising
Works in multiple industries
Speaks English
201-500 members
Runway Influence
(0 review)
Influencer Marketing, Social Media Growth & Branding Agency based in Los Angeles.
Runway Influence is a top influencer agency for strategic marketing and campaign solutions. We leverage innovative and cutting-edge data analytics, along with industry insights, to amplify brand reach and engagement as an influencer marketing agency. We specialize in curating authentic collaborations to elevate brand visibility and resonance within the platform's dynamic community. Additionally, our expertise extends beyond influencer partnerships, as we also excel as a content creation agency, crafting compelling narratives and visuals to captivate audiences across various digital channels. Hire from the top Instagram influencer agency in Los Angeles, New York, and Miami. Contact Runway Influence today!
Looking for work in Instagram Advertising
Located in Los Angeles, United States
From €1,000 for Instagram Advertising
Works in multiple industries
Speaks English
1-10 members
WebbingStone
4.9
(21 reviews)
The Digital Wizards
WebbingStone www.webbingstone.com is an innovative Digital Marketing Agency, Web Development with a regional outreach delivering services in MENA region through our sales representatives in KSA and UAE beside USA and Canada. We strive ourselves to high level of professionalism and transparency. We work as your team, we are very keen on integrating efforts with your marketing department, merging online and online marketing Strategies to assure the highest ROI for all your tactics. Our Creative Team works with passion on every and each case that our clients almost feels that we are their Internet marketing department not an outsource. Our experts develop strategies to raise your team capacity to assure that your esteemed company is ready to handle all your online assets by the time our work is fully delivered. List of our Services: Social Media Marketing Online Advertising Digital Marketing Consultancy Website Design and Development Mobile Application Development Search Engine Optimization Services Online Reputation Management Social Media Management Our team of social media experts can manage your accounts on your behalf and engage with your audience. Brand Monitoring We can help you improve and track the reputation of your business and and out how people perceive your brand. Social Media Contests Create social buzz, people like to engage only if given the chance to contribute. We tailor a bespoke content marketing strategy for each client. Our experienced copywriters know exactly how to make words sell. Content Marketing builds communities, inspires engagement and increases rankings via creation and sharing of high quality, problem-solving relevant information, aiming to satisfy usiness objectives. It helps influence consumer behavior, with the end goal of boosting sales and increasing interaction between the brand and customer. SEO Content Optimization Our full-service SEO team integrates content into a complex strategy to increase your site’s visibility and conversions. Website Design and Development Your Website is your online Marketplace. Our Web development team knows what's best for your business. Our Websites are cross device responsive and tested for high speed and response. We tell your story and what you are good at. We write and design your web development project content and Visuals to express your corporate identity and present your company elegantly. Our websites are clean coded and optimized for search engines ranking. We take care of all SEO aspects and ranking factors in all our Web Development projects. We generate the most engaging content , text, graphics and even video content.
Looking for work in Instagram Advertising
Located in First 6th of October, Egypt (+2)
From €1,000 for Instagram Advertising
Worked in Software & Computer Services (+16)
Speaks English, Arabic(+2)
11-50 members
Wejob.org
5
(1 review)
Innovative Digital Solutions for Your Business Growth
At WeJob, we specialize in turning your ideas into impactful digital experiences. From web development to social media management and creative graphic design, we offer tailored solutions to help businesses enhance their online presence and reach their goals. Our affordable, high-quality services ensure that your brand stands out in today's competitive digital landscape.
Looking for work in Instagram Advertising
Located in Totowa, United States
From €1,000 for Instagram Advertising
Worked in Education
Speaks English, Hindi(+1)
11-50 members
BEAR MY BRAND
5
(3 reviews)
Get Everything Done
BEAR MY BRAND is the leading digital platform that provides one window solution for any business or startup. We are ambitious to help clients maximize business profit with a wide range of solution-oriented services. Our aim is to create a difference by enabling clients to Get Everything Done effectively and efficiently. We keep our customers at the top priority and are committed to ensuring integrity and discretion. We are a customer-oriented platform that provides exceptional services at affordable rates.
Looking for work in Instagram Advertising
Located in Weston, United States
From €1,000 for Instagram Advertising
Worked in Pharmaceuticals & Biotech
Speaks English, Bengali(+1)
11-50 members
Fortunatos
5
(20 reviews)
Fortunatos: Your Digital Growth Partners 🚀
Top awarded
Ready to Power-Up Your Digital Marketing ? 📈 Whether it's SEO , PPC , Social Media Advertising , Native Ads , or Media Buying – we've got it all. Our compact yet dynamic team of around 40 passionate learners, hard workers, and thoughtful professionals is more than just a workforce - we're a close-knit family. ⭐ We specialize in custom digital marketing solutions: • SEO (B2B, E-commerce, Local, Fintech, etc.) • PPC (Google Ads, Bing Ads) • Social Media Marketing (Meta&IG Advertising, TikTok Ads, Twitter Ads, etc.) • Content Marketing • Email Marketing • Analytics & Reporting
Looking for work in Instagram Advertising
Located in San Ramon, United States
From €1,000 for Instagram Advertising
Worked in Home Services (+8)
Speaks English, Russian(+1)
11-50 members
Critical Mass
(0 review)
We design experiences for brands we love. Anywhere we go, digital is our home.
Critical Mass was founded when a design visionary and a successful entrepreneur came together with a focus on digital experiences in a rapidly evolving space. Over the next 20 years, we helped global brands reimagine digital and transform their businesses though strategic consulting, innovative creative ideas and cutting-edge technology thinking. Today, we are 950 employees across 11 global offices. Even though we’re much bigger than when we started out in Calgary, we remain true to our roots—we’re transparent, honest, passionate, and have a can-do attitude that our clients notice and appreciate. Our executive and global leadership team use an open and accessible management style to drive our success on all fronts: innovating our work and services, mentoring our talent, and ensuring we deliver of industry-leading work. We believe this is core to our success as a digital leader. We are now majority-owned (99%) by Omnicom Group Inc. (NYSE: OMC). Omnicom is one of the largest holding companies for global advertising, marketing, digital and communications services firms. Their global revenue is over $15 billion, and they have more than 5,000 clients in over 100 countries.
Looking for work in Instagram Advertising
Located in London, United Kingdom (+7)
From €1,000 for Instagram Advertising
Worked in Automotive (+2)
Speaks English
51-200 members
Glow Optical Studios
(0 review)
Glow Optical Studios is an award-winning production space and one-stop digital agency.
As a one-stop-shop digital agency and production hub, we work with you as an extension of your team to help you craft stellar content, omnipresent digital marketing, and brand ubiquity to bring your brand vision to life, maximize your presence to be seen like never before, amplify your message to better connect with your target audience, maximize your reach to achieve transformative growth.
Looking for work in Instagram Advertising
Located in Baltimore, United States
From €1,000 for Instagram Advertising
Works in multiple industries
Speaks English
11-50 members
Blink Advertising
(0 review)
Creatively advancing business.
An award-winning advertising agency headquartered in Pittsburgh, PA and with an office in Bellefonte, PA... Blink Advertising specializes in video production, digital marketing, graphic design, web design, media strategy and buying, social media marketing, and marketing communications planning. One of the largest video production houses in the Pittsburgh area.
Looking for work in Instagram Advertising
Located in Sharpsburg, United States
From €1,000 for Instagram Advertising
Worked in Food (+2)
Speaks English
11-50 members
Devs On Steroids
(0 review)
Code Crafted by Humans, Not Algorithms
Devs On Steroids Code Crafted by Humans, Not Algorithms // IT Services and IT Consulting DevsOnSteroids isn’t your typical web dev shop. We’re the coding rebels who’d rather wrestle a 3D model integration at 2 AM than recycle a template. Born from a team of developers who eat complexity for breakfast, we build websites, apps, and digital experiences that don’t just work, they roll. Think of us as your tech partners in crime: whether you need a landing page that converts like crazy, an e-commerce platform smoother than a jazz riff, or a 3.js-powered visual masterpiece that makes competitors sweat, we’ve got your back. Here’s the deal: We’re global but never generic. From Dhaka to New York, we adapt to your audience, not the other way around. Code? We write it from scratch. No AI shortcuts, no cookie-cutter plugins just clean, handcrafted solutions in React, Node.js, Python, or whatever your project craves. 3D/AR/VR? Bring it on. We turn “impossible” into “launching next week” with WebGL, Three.js, and Blender wizardry. Startup spirit, enterprise grit. We’re small enough to care (deeply) but skilled enough to rebuild your legacy system while you sip coffee. Why us? Speed without the chaos. We’re quick but never cut corners every line of code is tested, optimized, and future proof. Zero jargon, full transparency. You’ll never hear “synergy” here, just straight talk and weekly updates. Your wins are ours. We’re not done until your site’s crushing goals, ranking on Google, or making your users say, “Damn, that’s slick.” Fun fact: Our “steroids” are just late night passion, endless curiosity, and a weird love for debugging. No actual chemicals involved. Services: Web Development: Custom website development. Progressive Web Apps (PWAs). Single-page applications (SPAs). Software Development: Custom software solutions for businesses. SaaS (Software as a Service) platforms. API development and integrations. Mobile App Development: Cross-platform apps using frameworks like Flutter or React Native. Native iOS and Android apps. E-commerce Solutions: Online store development (e.g., Shopify, WooCommerce, Magento). Custom e-commerce platforms. UI/UX Design: User interface and experience design. Prototyping and wireframing. DevOps and Cloud Services: Cloud infrastructure setup (AWS, Azure, Google Cloud). Continuous integration and deployment (CI/CD). Tech Consulting: Helping businesses choose the right tech stack. Digital transformation consulting. Ready to ditch the ordinary? Let’s build something that feels human.
Looking for work in Instagram Advertising
Located in Queens County, United States
From €100 for Instagram Advertising
Worked in Real Estate
Speaks English, Bengali(+2)
11-50 members

12 3

Struggling to choose? Let us help.

Post a project for free and quickly meet qualified providers. Use our data and on-demand experts to pick the right one for free. Hire them and take your business to the next level.

Customer reviews about Instagram Advertising Agencies in the United States

Social Media ManagerBeverage | United States

Our experience with this particular Instagram Advertising Agency has been nothing short of spectacular. From their innovative campaign ideas to their constant communication, everything was spot on! The agency's expertise in leveraging Instagram for business is commendable. Highly recommended for any company looking to expand their social media footprint in the United States.

CEOHealth & Wellness | United States

If you are looking for an expert Instagram Advertising Agency in the United States, look no further. The strategic insights and meticulous planning from their team of Instagram Advertising Consultants helped us reach a wider audience and grow our online presence. Their tailored strategies made a visible difference in our marketing outcomes.

Marketing ManagerFashion | United States

Choosing this Instagram Advertising Agency based in the United States was a game-changer for our fashion brand. Their creative approach to Instagram campaigns significantly increased our engagement rates and ultimately, our sales. Their team of Instagram Advertising Consultants was truly dedicated to understanding our brand's voice, which clearly reflected in the results.

Insights from a Sortlist Expert: Instagram Advertising Agencies in the United States

Key Players and Their Achievements

In the dynamic field of Instagram advertising, U.S. agencies are making significant strides. With a robust portfolio of 94 projects and 60 client reviews, these agencies are not just participating but shaping the way brands interact with consumers on one of the most influential social media platforms today.

Clients and Prestigious Awards

Agencies across the U.S. have managed campaigns for major brands and start-ups alike, showcasing their ability to tailor their strategies across diverse markets. Their proficiency is often recognized through various accolades, such as the Webby Awards and Shorty Awards, highlighting their creative and strategic prowess in navigating Instagram's complex advertising environment.

Strategic Budgeting Advice

Understanding Your Spending Power

When considering Instagram advertising, budget allocation is crucial. In the U.S., agency fees can vary dramatically based on campaign scale and agency reputation. It's vital to define your budget clearly to find an agency that aligns with your financial limits while meeting your marketing goals.

Small Businesses

For small businesses, selecting mid-sized or specialized agencies might be the most cost-effective approach. Generally, an initial Instagram campaign might range from $1,000 to $5,000, depending on the scope and objectives.

Mid-Sized to Large Businesses

Larger companies with more complex needs might expect to invest between $5,000 to $20,000. Partnering with agencies known for their extensive resources and strategic depth can harness broader and more impactful campaigns.

Established Brands and Multinationals

For major brands, campaigns could start from $20,000 upwards, involving comprehensive strategies that include user engagement, sophisticated content creation, and targeted advertisements.

Evaluating Previous Work

Reviewing an agency’s previous projects is crucial. The 94 showcased works provide valuable insights into each agency's creative style and tactical effectiveness, allowing prospective clients to gauge whether an agency’s approach aligns with their brand vision.

Selecting the Right Agency Specialization

Many U.S. agencies specialize in particular aspects of Instagram advertising such as influencer collaborations, creative content, or data-driven campaigns. Identifying an agency with the right specialization ensures that their expertise directly addresses your specific business goals.

Empowering Your Brand on Instagram

With the right agency, businesses of all sizes can significantly enhance their presence and engagement on Instagram. By leveraging the strengths of skilled U.S. agencies, your brand can achieve profound visibility and connectivity with your target audience. Entrust your Instagram campaigns to experts who understand both the platform and the nuances of your market to maximize your advertising success.

Written by Karim Saadoune Sortlist Expert in the United StatesLast updated on the 22-04-2025

Latest Projects Submitted to Instagram Advertising Consultants in the United States

Localized Instagram Ad Campaigns for Retail ChainNational retail chain20,000$ - 40,000$ | 10-2024The retail chain required localized Instagram advertising campaigns to promote various store locations and seasonal offers, aiming for high engagement and foot traffic.

Expansion of Instagram Advertising for E-commerce BrandE-commerce company specializing in fashion products10,000$ - 25,000$ | 10-2024This company sought to enhance its presence on Instagram by targeting a younger audience with creative and impactful advertisements. Required a consultant proficient in Instagram trends and analytics.

Instagram Marketing Campaign for New Product LaunchTech startup in consumer electronics>30,000$ | 10-2024A tech startup needed a comprehensive Instagram marketing strategy to introduce a revolutionary gadget. The project aimed to generate buzz and drive pre-orders through engaging, innovative content.

Brand Awareness Boost Through Instagram AdsMid-size beauty brand8,000$ - 15,000$ | 10-2024Sought an Instagram advertising agency to amplify brand visibility and reach a broader demographic. Emphasis was on creative campaigns that resonate with a diverse customer base.

Influencer Collaboration and Instagram AdvertisingHealth food company5,000$ - 10,000$ | 10-2024This company planned to partner with health and wellness influencers on Instagram to boost awareness and credibility, requiring a consultant to manage partnerships and content creation.

Discover what other have done.

Get inspired by what our agencies have done for other companies.

Moose Bawr

U.S. Market Entry for Hong Kong IoT Startup

TOZEX Case

Frequently Asked Questions.

Instagram's shopping features have become a game-changer for businesses in the United States looking to drive sales through social media. When combined with strategic advertising efforts, these tools can create a powerful synergy that boosts conversions and enhances the customer shopping experience. Here's how US businesses can effectively use Instagram's shopping features in conjunction with their advertising efforts:

Shoppable Posts and Stories: Create visually appealing content that showcases your products and tag them using Instagram's product tagging feature. This allows users to tap on items and be directed to your website for purchase. Boost these shoppable posts with targeted ads to increase visibility and reach potential customers who are likely to be interested in your products.
Instagram Shop: Set up an Instagram Shop to create a dedicated storefront on your profile. This allows users to browse your entire product catalog without leaving the app. Use Instagram ads to drive traffic to your shop, highlighting new arrivals, bestsellers, or seasonal collections.
Shopping in Reels: Leverage the popularity of short-form video content by creating engaging Reels that feature your products. Use product tags in Reels and promote them through ads to capture the attention of users scrolling through their feeds.
Live Shopping: Host live shopping events where you showcase products in real-time. Promote these events through Instagram ads to build anticipation and attract a larger audience. During the live stream, viewers can purchase featured items instantly.
Collection Ads: Utilize Instagram's Collection ad format, which combines video or image content with product catalogs. This allows users to discover, browse, and purchase products all within the Instagram app.
Influencer Collaborations: Partner with influencers who can create shoppable content featuring your products. Amplify this content through both organic reach and paid promotion to maximize exposure and credibility.
Dynamic Ads: Implement dynamic ads that automatically show relevant products from your catalog based on user interests and behaviors. This personalized approach can significantly increase the likelihood of conversion.
Retargeting: Use Instagram's retargeting capabilities to show ads featuring products that users have previously viewed on your website or Instagram Shop. This can help recapture potential customers who showed interest but didn't complete a purchase.
Exclusive Offers: Create Instagram-exclusive promotions or discounts that are only available through your shoppable posts or Instagram Shop. Promote these offers through ads to create a sense of urgency and drive immediate sales.
AR Try-On Features: If applicable to your products, utilize Instagram's augmented reality (AR) try-on features. Promote these interactive experiences through ads to engage users and increase their confidence in making a purchase.

To maximize the effectiveness of combining shopping features with advertising efforts, consider the following best practices:

Ensure your product catalog is up-to-date and well-organized
Use high-quality, eye-catching visuals that showcase your products in the best light
Create a seamless user experience from ad to checkout
Regularly analyze performance metrics and adjust your strategy accordingly
Stay informed about new Instagram shopping and advertising features to stay ahead of the competition

By strategically integrating Instagram's shopping features with targeted advertising efforts, US businesses can create a powerful sales funnel that meets customers where they are - scrolling through their Instagram feeds. This approach not only drives sales but also enhances brand visibility and customer engagement in the competitive US market.

Creating Instagram ads that feel native to the platform and resonate with users in the United States requires a strategic approach that aligns with the platform's unique characteristics and user behavior. Here are some effective strategies businesses can implement:

Embrace visual storytelling: Instagram is a visual-first platform, so focus on creating eye-catching, high-quality images and videos that tell a story. Use a mix of product shots, lifestyle imagery, and user-generated content to make your ads feel authentic and relatable.
Leverage Instagram-specific features: Utilize platform-native features like Stories, Reels, and IGTV to create ads that blend seamlessly with organic content. For example, create Story ads with interactive elements like polls or quizzes to boost engagement.
Adopt a mobile-first mindset: With 98% of Instagram users accessing the app via mobile devices in the US, ensure your ads are optimized for mobile viewing. Use vertical video formats and keep text concise and easy to read on smaller screens.
Incorporate user-generated content (UGC): Authentic content resonates strongly with US Instagram users. Encourage customers to create content featuring your products and repurpose it in your ads. This not only increases relatability but also builds trust with potential customers.
Use influencer partnerships strategically: Collaborate with micro-influencers or nano-influencers who have highly engaged US-based followings. Their content often feels more native and can be repurposed for ads that blend seamlessly with users' feeds.
Localize content: Tailor your ad content to resonate with specific US regions or demographics. Use local landmarks, events, or cultural references to create a stronger connection with your target audience.
Implement carousel ads: These allow you to showcase multiple products or tell a more comprehensive story, which can be particularly effective for e-commerce businesses or brands with diverse product lines.
Capitalize on trends: Stay current with US pop culture, social media trends, and viral challenges. Incorporating these elements into your ads can make them feel timely and relevant to users.
Focus on authenticity: US consumers value authenticity, so avoid overly polished or salesy content. Instead, aim for a more genuine, behind-the-scenes approach that showcases your brand's personality.
Optimize ad copy: Keep captions concise and engaging. Use emojis strategically to add personality and improve readability. Incorporate relevant hashtags to improve discoverability, but don't overuse them.

By implementing these strategies, businesses can create Instagram ads that feel native to the platform and resonate strongly with US users. Remember to continually test and refine your approach based on performance metrics and user feedback to maximize the effectiveness of your Instagram advertising campaigns.

Instagram offers a variety of ad formats, each with its own strengths in terms of effectiveness and engagement rates. Let's break down the key differences between Stories, Reels, and Feed posts for Instagram advertising in the United States:

Ad Format	Effectiveness	Engagement Rates	Best Used For
Instagram Stories Ads	High reach, immersive experience	3-5% engagement rate	Time-sensitive offers, behind-the-scenes content
Instagram Reels Ads	Highest organic reach, viral potential	5-7% engagement rate	Trend-driven content, product demonstrations
Instagram Feed Posts Ads	Long-lasting visibility, detailed information	1-3% engagement rate	Brand awareness, product launches

Instagram Stories Ads:

Effectiveness: Stories ads are highly effective for capturing immediate attention, as they appear full-screen and are viewed in a tappable, slideshow format.
Engagement: With an average engagement rate of 3-5%, Stories ads benefit from interactive elements like polls, quizzes, and swipe-up links (for accounts with 10k+ followers).
Best practices: Use vertical video or images, keep content concise, and include clear CTAs for best results.

Instagram Reels Ads:

Effectiveness: Reels ads currently boast the highest organic reach on the platform, making them extremely effective for brand exposure.
Engagement: With engagement rates often reaching 5-7%, Reels ads leverage the popularity of short-form video content.
Best practices: Create entertaining, trend-driven content that blends seamlessly with organic Reels. Use popular music and hashtags to increase discoverability.

Instagram Feed Posts Ads:

Effectiveness: Feed ads offer more permanent visibility and allow for longer captions, making them effective for detailed product information or storytelling.
Engagement: While engagement rates are typically lower (1-3%), feed ads can drive steady traffic and conversions over time.
Best practices: Use high-quality visuals, craft compelling captions, and leverage carousel ads for showcasing multiple products or features.

To maximize the effectiveness of your Instagram advertising campaign in the United States, consider these key insights:

Diversify your ad formats: Use a mix of Stories, Reels, and Feed ads to reach different audience segments and achieve various campaign objectives.
Tailor content to the format: Create content that's native to each ad format for better user experience and higher engagement.
Test and optimize: Continuously A/B test your ads across formats to identify what resonates best with your US audience.
Consider user behavior: Americans spend an average of 29 minutes per day on Instagram, with younger users favoring Stories and Reels.
Mobile optimization: With 88% of US Instagram users accessing the app via mobile, ensure all ad creatives are mobile-friendly.

Remember, while these statistics provide a general guideline, the effectiveness of each ad format can vary based on your specific industry, target audience, and campaign objectives. It's crucial to monitor your campaign performance and adjust your strategy accordingly to achieve the best results for your Instagram advertising efforts in the United States.