The 10 Best Snapchat Advertising Agencies in the United Arab Emirates - 2025 Reviews

Top Snapchat Advertising Agencies in the United Arab Emirates

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All Snapchat Advertising Companies in the United Arab Emirates

  • 5
    (10 reviews)

    Marketing Consulting

    Highly recommended
    The Portal is a Global Marketing Consultant and Software Development Agency located in New York, Dubai, Munich and Cairo with a core focus on creative, content, technology & e-commerce. We help brands create amazing assets and provide the distribution platforms to tell their story and engage with their customers. We offer a suite of services and products, from large-scale e-commerce solutions to content creation for digital campaigns. Some of our core services include: mobile application development website development, web design, e-commerce, digital marketing & SEO, content creation, and branding. We partner with clients in various industries such as: fashion, tourism, luxury, finance, food and beverage, lifestyle, technology, government, entertainment, etc.… We’re a team of curious people that share a passion for creating digital experiences that generate greater results .. We are Your Fastest Portal to SUCCESS!
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates (+2)
    From €1,000 for Snapchat Advertising
    Worked in Toys (+31)
    Speaks English, Arabic
    11-50 members
  • 4.9
    (31 reviews)

    We convert intelligent strategies into winning campaigns & engaging content. 🚀

    Recommended
    Top awarded
    Novicom Marketing Group is a creative and data-driven marketing  agency by ex-Googlers. 🚀    Our teams combine creativity, design, knowledge from data, and smart strategies into winning campaigns & engaging content for companies like  McDonald's ,  Tomorrowland ,  Filling Pieces ,  Four Seasons Hotels & Resorts ,  Hisense ,  Nike ,  MOJO , and  Justddiggit .   We work with start-ups, scale-ups, small and medium-sized companies, leading brands, non-profit, and government organizations.        STRATEGIES & CREATION   We create marketing strategies for ambitious brands and execute these strategies.  Our specialists combine creativity, data, technology, and stories into a strategic plan. We make things happen, from brand strategy or identity to content creation, social media management, and advertising.  We create and promote engaging content at the highest level. We combine all our different areas of expertise for our customers.   DATA & TECHNOLOGY   Out digital natives have a deep-rooted passion for data-driven content and advertising.  We collect, organize, analyze, and enrich data. We make data connections, and we make use of marketing automation, machine learning, predictive analytics, BI, and AI.  We make the customer journey visual and apply different attribution models to make decisions about investments, content, channels, and campaign settings.  CAMPAIGNS & INSIGHTS    We help to get brands and people moving with branding, sales, loyalty, engagement, lead generation, and awareness campaigns.    Goals are achieved through growth hacking, smart bidding, and optimized content distribution.  With our real-time dashboard, a clear overview of all data insights ​can be seen and compared at any time.    Our ultimate goal: zero friction marketing campaigns.  
    Looking for work in Snapchat Advertising
    Located in Tilburg, Netherlands (+1)
    From €1,000 for Snapchat Advertising
    Worked in Entertainment & Events (+24)
    Speaks English, Arabic(+4)
    11-50 members
  • 5
    (3 reviews)

    Your one-stop-shop creative and media group in Europe, Middle-East, Africa and Indian Ocean

    Hello ! We are SouthNext Group an independent agency network for global brands & retailers in the most dynamic markets. With our agencies: Blue Lions, Facto, and Court-Circuit we work all over Africa / Indian Ocean / Middle-East / Europe to provide our clients with high-quality campaigns. We produce fully integrated campaigns, brand content and films. We manage, for major brands: strategy, campaigns, content creation, influence, media-buying, events, print and offline campaigns. We are proud to be working with a wide range of renowned brands all over the world such as L’Oréal, Orange, St Michel, Michelin, BFGoodrich, Unilever, BIC, MoneyGram, Orange, and Greenpeace to name a few. As a group, we take pride in working in multiple markets across the Middle East, Africa, Indian Ocean and Europe providing many high-quality solutions such as producing fully integrated campaigns, brand content, high-quality digital campaigns, and films. Alongside online media-buying, events, offline campaigns, influencer marketing, and managing multiple social media accounts. SouthNext is located in multiple locations (e.g. Dubai, Saudi Arabia, Morocco, Ivory Coast, Madagascar, Reunion, Ghana, South Africa, French West Indies, Mauritius). Working with us is simple, efficient, and effective, in any market. This is why so many brands have trusted us over the years: we always deliver. Main sectors: Beauty - Consumer Products - Financial Services - Food & Beverage - Global Institution - Healthcare - Hospitality - Industry - Media - Retail - Telecommunications - Transportation - Automotive - FMCG - Insurance ------ Hello ! Nous sommes SouthNext Group, un réseau d'agences indépendantes à destination des marques mondiales et des retailers sur les marchés les plus dynamiques. Avec nos agences : Blue Lions, Facto et Court-Circuit, nous travaillons dans toute l'Afrique, l'Océan Indien, le Moyen-Orient et l'Europe pour fournir à nos clients des campagnes créatives avec un haut niveau de qualité et de rigueur. Nous produisons des campagnes entièrement intégrées, du contenu de marque et des films. Nous gérons, pour de grandes marques : la stratégie, les campagnes, la création de contenu, l'influence, l'achat média, les événements, les campagnes print et offline. Nous sommes fiers de travailler avec un large éventail de marques renommées dans le monde entier, telles que L'Oréal, Orange, St Michel, Michelin, BFGoodrich, Unilever, BIC, MoneyGram, Orange et Greenpeace, pour n'en citer que quelques-unes. En tant que groupe, nous sommes fiers de travailler sur de nombreux marchés au Moyen-Orient, en Afrique, dans l'océan Indien et en Europe, en fournissant de nombreuses solutions de haute qualité telles que la production de campagnes entièrement intégrées, de contenu de marque, de campagnes digitales et plus encore avec l'achat médias en ligne, des événements, des campagnes hors ligne, du marketing d'influence et de la gestion de comptes social-media SouthNext est présent dans de nombreux pays (Dubaï, Arabie Saoudite, Maroc, Côte d'Ivoire, Madagascar, Réunion, Ghana, Afrique du Sud, Antilles, Maurice, France Métropolitaine). Travailler avec nous est simple, efficace et efficient, quel que soit le marché. C'est la raison pour laquelle tant de marques nous ont fait confiance au fil des ans : nous tenons toujours nos promesses. Principaux secteurs : Beauté - Produits de consommation - Services financiers - Alimentation et boissons - Institution mondiale - Santé - Hôtellerie - Industrie - Médias - Retail - Télécommunications - Transport - Automobile - FMCG - Assurance Tags: Facebook, Instagram, Twitter, Snapchat, Digital Strategy, Online Strategy, 360 agency, print, copywriting, media planning, paid media, influencer
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates (+6)
    From €1,000 for Snapchat Advertising
    Worked in E-commerce (+23)
    Speaks French, Afrikaans(+6)
    51-200 members
  • 4.9
    (17 reviews)

    The Right Agency For Your Digital Marketing Needs

    Highly recommended
    Top awarded
    Adapts Media is a creative marketing agency specializing in curating multi-pronged marketing strategies. Our experts will help you discover the best opportunities and execute campaigns to drive higher ROI for your business.
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates (+3)
    From €1,000 for Snapchat Advertising
    Worked in Architecture & Planning (+20)
    Speaks English, Arabic(+5)
    51-200 members
  • 4.9
    (29 reviews)

    EMERGE, DISRUPT, EVOLVE

    Highly recommended
    Top awarded
    🌟 Transforming Brands through strategy & design 🏆 Award-winning websites & mobile apps 📈 Performance marketing for ROI optimization 💼 HubSpot Partner Click on see more 👇 At ORIGIN, we specialize in elevating brand experiences through a unique combination of technology and design, creating meaningful connections between brands and their customers. We are proud of our award-winning websites that redefine digital presence, and our performance-driven marketing strategies that focus on maximizing ROI through advanced marketing automation techniques. As a HubSpot Partner, we leverage the latest tools to enhance customer journeys, ensuring every interaction delivers measurable impact. Connect with us to experience the future of brand experience. 📧 Contact: info@origin.global 🌐 Website: www.origin.global
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates (+3)
    From €3,000 for Snapchat Advertising
    Worked in Telecommunications (+21)
    Speaks English, Arabic(+1)
    51-200 members
  • 5
    (1 review)

    Award winning Digital Marketing and PR agency in Dubai.

    At AARK Marketing, we turn ambitious ideas into measurable success. As a performance-driven digital marketing agency, we specialize in crafting tailored strategies that deliver real results. Whether you're looking to build your brand, grow your customer base, or scale your business to new heights, our team of experts is here to unlock your full potential. We combine creativity, data-driven insights, and cutting-edge tools to ensure your campaigns don’t just perform — they thrive. 1. Marketing Strategy & Consulting We craft data-driven marketing strategies tailored to your business goals. From market analysis to growth roadmaps, we provide expert guidance to ensure your campaigns deliver maximum impact and long-term success. 2. Social Media Marketing Engage, grow, and connect with your audience across all major social platforms. Our social media experts create compelling content, manage communities, and optimize campaigns to drive engagement and brand loyalty. 3. Media & PR Amplify your brand’s voice with targeted media outreach and public relations strategies. We secure meaningful coverage, manage media relationships, and craft stories that resonate with your audience and the press. 4. Brand Marketing Build a strong, memorable brand identity that stands out. From positioning to visual storytelling, we develop cohesive brand narratives that connect emotionally with your customers and drive loyalty. 5. Digital Marketing Maximize your online presence with integrated digital marketing solutions. We combine paid media, SEO, email marketing, and more to deliver measurable results and accelerate your growth across digital channels. 6. Influencer Marketing Leverage the power of influence to reach new audiences authentically. We identify the right creators, manage collaborations, and track performance to ensure your influencer partnerships drive real impact. 7. Content Production and Development Bring your brand story to life with high-quality content. From blogs and copywriting to videos and graphics, we create content that educates, entertains, and converts. 8. Brand and Product Launch Launch your brand or product with a bang. We design and execute strategic launch campaigns that build excitement, drive awareness, and generate early traction across all relevant channels. 9. SEO & PPC Increase visibility and drive high-intent traffic with our SEO and PPC services. We optimize your website for search engines and manage paid ad campaigns to maximize your return on investment. 10. Website Design and Development Transform your online presence with a fast, responsive, and beautifully designed website. We create user-friendly websites that not only look great but also drive engagement and conversions. 11. Photography & Videography Elevate your brand visuals with professional photography and videography services. From product shoots to brand films, we produce stunning visuals that captivate your audience. Industries Hospitality | F&B | Restaurants Retail | FMCG Lifestyle E-Commerce Medical | Healthcare | Dentistry | Wellness Insurance Travel | Tourism Real Estate & Construction Education Technology & SaaS | Appliances Finance & Fintech Education & EdTech
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates
    From €500 for Snapchat Advertising
    Worked in Food (+1)
    Speaks English
    11-50 members
  • 5
    (9 reviews)

    Offering a comprehensive range of digital services and complete solutions

    Highly recommended
    Top awarded
    We are a marketing agency offering a comprehensive range of digital services and complete solutions to help businesses engage and reach their online audience. Since our inception in 2013, over 800 brands have trusted us with their digital marketing needs in the region. Our dedicated and expert team will assist you in crafting and refining your message to achieve a better ROI.
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates
    From €1,000 for Snapchat Advertising
    Worked in Aviation & Aerospace (+10)
    Speaks English, Arabic(+1)
    51-200 members
  • 4.9
    (4 reviews)

    A digital Transformation that Evolves

    Recommended
    Evonicsoft is a dynamic and innovative digital solutions company in Dubai, specializing in a wide range of services, including web design, development, graphic design, mobile app development, UI/UX design, digital marketing, SEO, web maintenance, CMS development, e-commerce development, cloud computing, and artificial intelligence. Committed to excellence, our highly skilled professionals bring a unique blend of technical expertise and creative prowess to deliver exceptional results for our clients.
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates
    From €10 for Snapchat Advertising
    Worked in Food (+4)
    Speaks English
    51-200 members
  • 5
    (17 reviews)

    Digital Mastery, Delivered by Bird 🏆

    Highly recommended
    Top awarded
    Bird, a globally acclaimed, multi-award-winning digital marketing agency, with prestigious offices in London, New York, and Dubai. Renowned for our exceptional expertise in the realms of Digital Marketing , we specialize in delivering cutting-edge web design , search engine optimization (SEO) , pay-per-click (PPC) advertising, and social media management . Services Web Design: Crafting bespoke, visually stunning, and user-friendly websites that resonate with your brand's identity. SEO: Implementing cutting-edge strategies to boost your online visibility, drive traffic, and ensure long-term growth. Digital Marketing: A comprehensive suite of services including PPC, Social Media Marketing, and Email Campaigns, tailored to maximize your digital impact. E-Commerce Solutions: Integrating innovative technologies to create seamless, high-converting online stores. Branding & Creative Services: Building unique brand identities that stand out in today’s competitive market. Why Choose Bird Marketing? Award-Winning Excellence: Recognized globally for our innovative solutions and results-driven approach. Expert Team: A blend of seasoned professionals from various corners of the globe, bringing diverse insights and skills. Proven Results: A track record of elevating businesses to new heights with our tailored strategies. Bird Marketing: Your Partner for Digital Excellence Connect with us to explore how we can elevate your digital presence and drive your business forward.
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates (+4)
    From €1,000 for Snapchat Advertising
    Worked in Insurance (+24)
    Speaks English
    11-50 members
  • 5
    (1 review)

    A passionate digital agency crafting innovative and disruptive campaigns💫

    We are a creatively strategic and technologically advanced digital agency, with offices in both the UAE and India. Our strength lies in crafting distinctive brand experiences through our expertise in social media, digital advertising, design and development, e-commerce, and digital activation events.
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates
    From €500 for Snapchat Advertising
    Worked in Food (+6)
    Speaks English, Arabic(+1)
    51-200 members
  • 4.9
    (7 reviews)

    Crafting stories that Captivate, Connect, and Convert.

    Started in April 1999 from ground zero to build an agency that has worked across a spectrum of brands with passion, hard work and integrity. With no international alignment, the agency has the distinction of building regional brands from inception as well as helping international brands which are new entrants to the GCC market to build a footprint. Today the team comprises of 25+ top notch professionals in creative, digital & social and client servicing with varied and in-depth experience across categories and markets. Although medium size the agency works only with reputed brands with a clear focus on growing and expanding their business in the region. The management comprises of a team of individuals who have international experience whilst having a thorough understanding of the regional markets and challenges.
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates
    From €1,000 for Snapchat Advertising
    Worked in Real Estate (+6)
    Speaks English, Arabic(+2)
    11-50 members
  • 5
    (10 reviews)

    Powered by Innovation

    Recommended
    Kingsmen Agency is a Marketing Management Agency based in Dubai. The company provides customers digital campaigns starting from the concept up until the realization of the final product. In addition, Kingsmen creates smart strategies, social media management, as well as top performing marketing campaigns. The main outcome that Kingsmen Agency wants to provide for their clients is to create genuine relationships with their audience and customers to be able to boost brand awareness throughout the digital world. Furthermore, the Agency is committed to offering businesses fast and efficient growth in the digital world in order for them to achieve their goals. This is done by combining deep industry insights and the understanding of client’s businesses, in addition to consistent creativity and knowledge of user’s expectations across different platforms. Kingsmen Marketing is well-known for its diversity and innovation which are the keys to success.
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates
    From €1,000 for Snapchat Advertising
    Worked in Restaurants (+23)
    Speaks English, Arabic(+6)
    51-200 members
  • 5
    (9 reviews)

    Bullseye Marketing

    We are a responsible marketing collective dedicated to creating great experiences for all community segments by reconnecting with the roots of human interaction. We see our clients as partners, and for that reason, we follow a human-to-human (H2H) approach, through which we blend the essence of the past with the capabilities of modern digital technology, to ensure authentic and meaningful engagement. Q.Lab Marketing Agency is a standout in the industry, offering a comprehensive suite of services that redefine the standards of excellence. With expertise in Social Media, App Development & Design, Consultancy, Digital & Performance Marketing, Public Relations Services, and Multimedia Production, we are a one-stop solution for all your marketing needs. #Bullseyemarketing
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates
    From €1,000 for Snapchat Advertising
    Worked in Food (+8)
    Speaks English, Arabic
    11-50 members
  • 4.9
    (26 reviews)

    Conceptual Advertising

    Founded in 2002 #Icetulip #Branding, #conceptual #advertising, and #digital #media #agency based in #Lebanon with satellite office in the #UK and affiliate office in #Halifax, #Riyadh #Qatar, #UAE, #Kuwait #Montreal, and #London.  We collaborate our projects in order to give our clients the best quality, service, and exposure through different mediums “Being #creative is seeing the same thing as everybody else but thinking of something different” However you define “creativity”, be it “original thinking”, “inventiveness”, or “ability” to produce something new is what we are all about. Actually we are addicted to it! Whether your company requires a new strategy, website, digital media, architectural visualization, or simply consulting services, we are here to help you reach that goal. Icetulip focuses on collaborative, client driven web development and graphic design solutions. We create, manage, build and maintain high quality solutions for a wide range of businesses and individuals. Our approach to all our work is to concentrate on one key factor “communication”. It is the driving force behind the development of any project. Our ability to produce fresh and dynamic designs whilst keeping within our corporate style guide helps you maintain a unified image, reinforcing and adding value to your brand. At Icetulip, you will find all the creative, commercial, technical and organization skills you require to have a good marketing strategy, an appropriate action plan as well as all the tools needed in one location.   Icetulip combines professionalism one would associate with a large company with the attention to detail and sheer friendliness associates with a small one
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates (+4)
    From €1,000 for Snapchat Advertising
    Worked in Beauty (+18)
    Speaks English, Arabic(+1)
    51-200 members
  • 4.9
    (21 reviews)

    Ingenuity and creativity with a targeted approach.

    We are a boutique agency of a passionate and crazy team that combines the art of science, creative, & strategy to transform your brand.
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates
    From €1,000 for Snapchat Advertising
    Worked in Retail (+12)
    Speaks English, Arabic(+5)
    51-200 members
  • 5
    (2 reviews)

    Grow with Data-Driven Insights

    Daphne Consulting  contributes to brands’ present & future growth with data driven insights and taking part in actions. Drawing your unique roadmap of success, we commit to point out performance and profitability opportunities on the road.
    2 works in Snapchat Advertising
    Located in Dubai, United Arab Emirates (+1)
    From €1,000 for Snapchat Advertising
    Worked in Food (+7)
    Speaks English, Turkish
    11-50 members
  • 5
    (2 reviews)

    Your Business Success Is Our Mission

    Recommended
    Welcome to Digital Wave X, where we ride the tide of digital marketing to empower businesses and drive remarkable growth. As a leading marketing agency, we are passionate about creating impactful online experiences that make waves in the digital realm. At Digital Wave X, we understand that in today’s fast-paced digital landscape, businesses need to stay ahead of the curve to thrive. That’s why our dedicated team of marketing experts combines their extensive knowledge and industry insights with innovative strategies to help businesses make a splash in the digital world. At Digital Wave X, we believe in the power of collaboration. We work hand-in-hand with our clients, forming a partnership based on trust and transparency. Your success is our top priority, and we are committed to delivering exceptional results that exceed your expectations. Join us on this exhilarating journey as we navigate the vast ocean of digital marketing together. Let us be your guiding force, harnessing the power of the digital wave to propel your business forward. Together, we’ll make a splash and leave a lasting impact on the ever-evolving digital landscape. Are you ready to ride the Digital Wave X? Contact us today to embark on an exciting digital marketing adventure.
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates
    From €1,000 for Snapchat Advertising
    Worked in Retail (+3)
    Speaks English, Arabic(+2)
    11-50 members
  • 5
    (1 review)

    Audento empowers firms for their digital transformation.

    Top awarded
    We Bridge an everlasting communication between our clients and their customers.
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates (+1)
    From €350 for Snapchat Advertising
    Works in multiple industries
    Speaks English
    11-50 members
  • 5
    (3 reviews)

    WE ARE IGNITING THE REGION’S PASSION FOR SPORTS & ENTERTAINMENT

    BORN FROM THE DUNES OF THE MIDDLE EAST, WE ARE IGNITING THE REGION’S PASSION FOR SPORTS & ENTERTAINMENT THROUGH UNRIVALLED MARKETING & COMMUNICATIONS AND COMMERCIAL PARTNERSHIPS.
    Looking for work in Snapchat Advertising
    Located in Dubai, United Arab Emirates
    From €5,000 for Snapchat Advertising
    Worked in Sports (+2)
    Speaks English, Arabic
    11-50 members
12

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Insights from Sortlist's Expert: Snapchat Advertising Agencies in the UAE

When it comes to Snapchat advertising in the UAE, the dynamic landscape of social media marketing is impeccably navigated by a host of proficient agencies. These agencies have amassed a compelling portfolio of 91 works and have garnered 39 reviews, showcasing a robust track record of successful campaigns.

Renowned Clients and Prestigious Awards

Client Success Stories

Local Snapchat advertising agencies have worked with an array of acclaimed clients ranging from major retail brands to booming startups, showing their versality and capacity in handling diverse market needs. These collaborations often result in high engagement rates and substantial brand growth, cementing these agencies' statuses as leaders in the digital marketing realm.

Awards and Honors

Agencies specializing in Snapchat marketing in the UAE have been recognized with various industry awards, demonstrating their commitment to excellence and innovative campaign strategies. This recognition highlights their expertise in crafting tailored ads that resonate well with the target audience.

Strategic Budget Considerations for Snapchat Advertising

Understanding Budgets for Effective Campaigns

Investment in Snapchat advertising should be approached with a clear budget in mind. Understanding the financial aspect is crucial as it varies significantly based on campaign scope, desired reach, and creative demands. Here are some budgeting tips specific to companies of varying sizes:

Small Businesses and Startups: It's beneficial for smaller companies or those new to online advertising to start with modest campaigns to gauge effectiveness. Initial budgets might range from AED 5,000 to 15,000.

Medium-sized Enterprises: For those with a proven market presence and a need for broader reach, budgets may scale from AED 20,000 to 50,000, allowing for more refined targeting and creative executions.

Large Corporations: Major players often allocate significant budgets exceeding AED 100,000, focusing on comprehensive, multi-channel strategies including widespread engagement initiatives aimed at capturing extensive market segments.

Choosing the Right Snapchat Advertising Agency

While selecting an agency, it's important to consider not just past successes or client lists, but also their strategic approach towards budget management and audience engagement. Insightful analysis of 91 works reveals a variety of creative approaches aligned with current trends and consumer behaviors, stressing the importance of matching with an agency whose vision aligns with your brand values.

The UAE's advanced digital market offers vast opportunities for impactful Snapchat advertising. With expert local agencies ready to guide you through every step, your brand can leverage unparalleled creative solutions to significantly boost online presence and consumer interaction.

Deirdre Delaney
Written by Deirdre Delaney Sortlist Expert in the United Arab EmiratesLast updated on the 22-04-2025

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Frequently Asked Questions.


Snapchat's advertising platform has undergone significant evolution in recent years, particularly in the United Arab Emirates (UAE) market. As an expert in Snapchat Advertising with extensive experience in the region, I can highlight several key developments and unique opportunities that set Snapchat apart from other social media platforms:

Evolution of Snapchat's Advertising Platform in the UAE:

  • Localized Content: Snapchat has invested heavily in creating locally relevant content for the UAE audience, including AR lenses and filters that celebrate Emirati culture and landmarks.
  • Enhanced Targeting: The platform now offers more sophisticated targeting options, allowing advertisers to reach specific demographics, interests, and behaviors unique to the UAE market.
  • E-commerce Integration: Snapchat has introduced features like shoppable AR and product catalogs, making it easier for UAE businesses to drive direct sales through the platform.
  • Measurement and Analytics: Improved tools for tracking ROI and campaign performance have been introduced, catering to the data-driven approach of UAE marketers.

Unique Opportunities Compared to Other Platforms:

  • AR Advertising: Snapchat's augmented reality (AR) capabilities are unparalleled, allowing brands in the UAE to create immersive experiences that resonate with the tech-savvy local audience.
  • High User Engagement: According to recent data, Snapchat reaches over 60% of UAE's 13-34-year-old population, offering a highly engaged young audience.
  • Vertical Video Format: Snapchat's full-screen, vertical video format aligns perfectly with mobile user behavior in the UAE, where smartphone penetration is among the highest globally.
  • Interactive Ad Formats: Features like Snap Ads, Story Ads, and Sponsored Lenses offer more interactive and playful ways for UAE brands to connect with their audience compared to traditional social media ads.
  • Privacy-Focused Platform: In an era of increasing privacy concerns, Snapchat's ephemeral nature and privacy-centric approach resonate well with UAE users who value digital privacy.

Recent UAE-Specific Developments:

Feature Impact on UAE Advertisers
Ramadan-specific AR Lenses Allows brands to create culturally relevant campaigns during a key shopping season
Arabic Language Support Enhances ad creation and targeting for local businesses
Snapchat Trends Tool Provides insights into popular topics among UAE Snapchatters, aiding in content strategy

In conclusion, Snapchat's advertising platform has evolved to become a powerful tool for reaching and engaging the UAE audience, particularly younger demographics. Its unique AR capabilities, high user engagement, and locally tailored features offer distinct advantages for advertisers looking to make an impact in this dynamic market. As the platform continues to innovate, it presents exciting opportunities for brands to create memorable, interactive campaigns that resonate with the UAE's digital-savvy population.



Snapchat's advertising approach in the United Arab Emirates (UAE) differs significantly between B2B (Business-to-Business) and B2C (Business-to-Consumer) companies due to their distinct target audiences and marketing objectives. Let's explore the key differences and effective strategies for each:

B2C Advertising on Snapchat in the UAE:

B2C companies in the UAE typically focus on reaching a wider, younger audience directly. Here are some effective strategies:

  • AR Lenses and Filters: Create engaging, branded AR experiences that resonate with the UAE's tech-savvy youth.
  • Story Ads: Use visually appealing, short-form content to showcase products or services in an entertaining way.
  • Influencer Partnerships: Collaborate with local UAE influencers to increase brand visibility and credibility.
  • Location-based Targeting: Utilize Snap Map to target users in specific UAE locations, such as popular malls or events.
  • Interactive Ads: Implement Snap Ads with attachments or playable ads to boost engagement.
B2B Advertising on Snapchat in the UAE:

B2B companies in the UAE face a unique challenge on Snapchat, as the platform is primarily consumer-focused. However, with the right approach, B2B brands can still leverage Snapchat effectively:

  • Thought Leadership Content: Share industry insights and expert opinions through Snap Originals or Discover content.
  • Event Marketing: Promote and cover B2B events, conferences, or trade shows in the UAE using Snap Map and Stories.
  • Employee Advocacy: Encourage employees to share behind-the-scenes content to humanize the brand.
  • Targeted B2B Ads: Use Snap Pixel and advanced targeting to reach decision-makers in specific industries.
  • Educational Content: Create informative Snap Ads or Story Ads that address business pain points and solutions.
Key Differences and Best Practices:
Aspect B2C Approach B2B Approach
Content Style Fun, entertaining, visually appealing Professional, informative, industry-focused
Targeting Broad demographic groups, interests Specific industries, job titles, company sizes
Call-to-Action Quick conversions, app installs, store visits Lead generation, website visits, event registrations
Measurement Sales, engagement rates, brand awareness Lead quality, content downloads, meeting bookings

Regardless of the approach, both B2B and B2C companies in the UAE should focus on:

  • Localizing content to resonate with the UAE audience, considering cultural nuances and preferences.
  • Optimizing for mobile-first experiences, as the UAE has one of the highest smartphone penetration rates globally.
  • Leveraging Snapchat's advanced targeting options to reach the most relevant audience segments.
  • Continuously testing and refining ad creatives and targeting strategies to improve performance.

By understanding these differences and implementing tailored strategies, both B2B and B2C companies can effectively leverage Snapchat's advertising platform to achieve their marketing objectives in the United Arab Emirates.



Snapchat's advertising ecosystem in the United Arab Emirates offers a powerful integration with influencer marketing, creating a synergistic approach that can significantly boost brand awareness and engagement. Here's how they work together and some best practices for UAE brands:

Integration of Snapchat Ads and Influencer Marketing:
  • Official Creator Program: Snapchat's Official Creator Program connects brands with verified creators in the UAE, facilitating collaborations and sponsored content creation.
  • Creator Marketplace: This platform allows UAE brands to find and partner with relevant Snapchat influencers for their campaigns.
  • Branded Content: Influencers can create custom AR lenses, filters, and Snap Ads that seamlessly integrate with the platform's advertising tools.
  • Snap Stars: High-profile UAE influencers with large followings can leverage Snapchat's 'Snap Stars' features for enhanced brand collaborations.
Best Practices for Combining Snapchat Ads and Influencer Marketing in the UAE:
  1. Leverage Local Talent: Partner with UAE-based influencers who understand the local culture and can create authentic, relatable content for the Emirati audience.
  2. Use AR Lenses: Collaborate with influencers to create branded AR lenses that align with current trends in the UAE market, such as those related to local events or cultural celebrations.
  3. Storytelling through Snap Ads: Work with influencers to create engaging Snap Ads that tell a story, incorporating local landmarks or cultural elements to resonate with the UAE audience.
  4. Cross-Promotion: Encourage influencers to promote your Snapchat campaigns on their other social media platforms to drive traffic and increase engagement.
  5. Utilize Snap Pixel: Implement Snap Pixel on your website to track conversions and retarget users who interact with your influencer-driven content.
  6. Localized Content: Ensure all influencer-created content is in both Arabic and English to cater to the diverse UAE population.
  7. Compliance with Local Regulations: Adhere to UAE influencer marketing regulations, including proper disclosure of sponsored content and obtaining necessary licenses.

Recent data highlights the effectiveness of this integration in the UAE market:

Metric Impact
Snapchat User Base in UAE Over 2.5 million daily active users (as of 2023)
Influencer Marketing ROI Avg. 5.7x return on investment for UAE brands
Engagement Rate 25% higher when combining Snapchat ads with influencer content

By effectively integrating Snapchat's advertising ecosystem with influencer marketing, UAE brands can create highly engaging, localized campaigns that resonate with the tech-savvy Emirati audience. This approach not only enhances brand visibility but also drives meaningful interactions and conversions in the competitive UAE market.