The 10 Best Immersive Experience Agencies in New York City, NY - 2025 Reviews

Top Immersive Experience Agencies in New York City, NY

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All Immersive Experience Companies in New York City, NY

  • 4.9
    (16 reviews)

    Lean, Nimble, Reliable, Good Value

    Recommended
    Top awarded
    🇬🇧 Welcome to SWC Partnership. We develop marketing strategies and campaigns to accelerate your sales and brand awareness . SWC is a full service marketing agency that works as an extension of your team . We develop brand strategies , form integrated marketing plans , produce creative ideas , creative production , media planning/buying and campaign reporting . Our services are designed to be integrated into your existing infrastructure, either as a full service partner or for a specific discipline. Our expert teams are highly experienced in working across both B2B and B2C industries; whilst delivering international , national and local marketing solutions. We’re passionate about making a commercial difference to our clients and provide measurable and accountable marketing that drives ROI . We are headquartered in the UK and operate across Europe, with a special focus on the DACH region. We are a lean and nimble team of specialists, a boutique agency , part of UP, THERE EVERYWHERE , which is the first global cloud based agency . Headquartered in Stockholm, Sweden , with a further 15 bases including Hamburg , Helsinki , London , New York , Dubai , Shanghai , Switzerland , Amsterdam and Palma among others. We offer a global agency solution whilst connecting you with teams locally . Providing local insight and appreciation of country nuances, we can plan, produce and deliver your international marketing programmes in each of your targeted countries and territories, as if you would in your home market. Through multilingual marketing managers and transcreation experts , we ensure your international sales & marketing is a success . Contact our Founding Partner, Simon Cristal to discuss your requirements. www.swcpartnership.com
    1 work in Immersive Experience
    Located in New York, United States (+5)
    From €1,000 for Immersive Experience
    Worked in Software & Computer Services (+14)
    Speaks English, Chinese(+8)
    11-50 members
  • (0 review)

    Experiential Activation & Event Production Agency | Certified B Corp

    Analog Events is an experiential marketing agency specializing in brand activations, B2B conferences, launch events, and influencer experiences. We design purpose-driven events that spark connection, drive engagement, and leave a lasting impact. As a certified B Corporation, sustainability is built into everything we do—helping brands create memorable moments while doing good.
    Looking for work in Immersive Experience
    Located in New York, United States (+1)
    From €100,000 for Immersive Experience
    Works in multiple industries
    Speaks English
    11-50 members
  • 5
    (5 reviews)

    We Build Brands Better. Come Play With Us.

    Hi 👋🏼 We're Good Kids.
 We're an an independent agency based in Los Angeles, NYC & Toronto. We create evocative campaigns that connect with audiences. Our powerful marketing strategy & outstanding advertising take our clients further than ever. Want to see where we can take you?
 ✨ We help small brands become big and big brands become giant. 🏆 Our award-winning strategy is on engagement, awareness & authenticity, underlining what's important. We create evocative campaigns that connects with audiences In meaningful ways. We humanize, amplify & relate. This converts, moves the dial and makes it shareable. In Short: We Build Your Reputation & get you results. We’re very good at: 🧠 Marketing Strategy 💥 Creative Production 📱 Social Media Management 💻 Digital Marketing 🤝 Pr & Partnerships 🎪 Pop Up Events 💰 Paid Advertising & SEO - In a world where you can be anything; don’t be boring.
 We'll give 'em something to talk about!
    1 work in Immersive Experience
    Located in Los Angeles, United States (+1)
    From €1,000 for Immersive Experience
    Worked in Marketing & Advertising (+5)
    Speaks English, French(+1)
    11-50 members
  • (0 review)

    We design experiences for brands we love. Anywhere we go, digital is our home.

    Critical Mass was founded when a design visionary and a successful entrepreneur came together with a focus on digital experiences in a rapidly evolving space. Over the next 20 years, we helped global brands reimagine digital and transform their businesses though strategic consulting, innovative creative ideas and cutting-edge technology thinking. Today, we are 950 employees across 11 global offices. Even though we’re much bigger than when we started out in Calgary, we remain true to our roots—we’re transparent, honest, passionate, and have a can-do attitude that our clients notice and appreciate. Our executive and global leadership team use an open and accessible management style to drive our success on all fronts: innovating our work and services, mentoring our talent, and ensuring we deliver of industry-leading work. We believe this is core to our success as a digital leader. We are now majority-owned (99%) by Omnicom Group Inc. (NYSE: OMC). Omnicom is one of the largest holding companies for global advertising, marketing, digital and communications services firms. Their global revenue is over $15 billion, and they have more than 5,000 clients in over 100 countries.
    Looking for work in Immersive Experience
    Located in New York, United States (+7)
    From €1,000 for Immersive Experience
    Worked in Automotive (+2)
    Speaks English
    51-200 members
  • We’re an independent experience company with 12 offices worldwide. For over 50 years we have specialised in creating experiences that change how people feel, think and act. Through a deep understanding of experience design, human behaviour and storytelling, we use the power of experience to shape the entire customer journey from promoting awareness to driving conversion. We recognise that management and quality delivery is as important as the creativity we are bringing to life. Our high standards and quality of service are recognised across the industry, which is why clients stay with us for decades, not days. And we measure the impact of everything we do, ensuring our experiences are insight driven, optimised and deliver true ROI. We offer a broad range of integrated services and skills across three core areas: Insight, Platforms and Analytics. Insight Trends Strategy Research User Experience Platforms Brand Experience  Social Media Brand/Visual Identities Digital Platforms Hotel & Leisure Immersive Technology Retail Live Events Content Analytics Dashboards Analysis Data Science CRM  
    Looking for work in Immersive Experience
    Located in New York, United States (+8)
    From €1,000 for Immersive Experience
    Worked in Beverage (+7)
    Speaks German, English
    201-500 members
  • (0 review)
    Engine Digital is a NYC and Vancouver based digital consultancy focused on improving the way organizations reach and connect with consumers across digital channels. We're a team of strategists, designers, and engineers, driven by a passion for building digital brands through immersive experiences that cross web, mobile, and retail channels. We work with ambitious organizations that embrace change and recognize the opportunities driven by evolving user behaviors, a fragmented media landscape, and a constantly changing mix of devices and screens, from desktop to mobile. Our clients include Adidas, Pirelli Tires, Kit & Ace, NBA, WNBA, Western Union, TELUS, BC Hydro, Lululemon, ICBC, TRI Pointe Homes, Quadrant Homes, RAPP, JOEY Restaurant Group.
    Looking for work in Immersive Experience
    Located in New York, United States
    From €1,000 for Immersive Experience
    Works in multiple industries
    Speaks English
    11-50 members
  • (0 review)

    To create lasting connections through experiences; using calm confidence and expertise.

    B Line Events is a full service event management company. B Line Events, Inc. is a creative, full service event management agency offering a comprehensive range of event production services for meetings, conferences, incentive programs, special events and virtual events. We are woman owned, based in San Francisco with a global reach. Our mission is to create lasting connections through experiences; using calm confidence and expertise to guide organizations through every step of the planning process. One event at a time. B Line specializes in offering high touch, creative planning services to a range of clients like Google, Dow Chemical, Asana, Rodan+Fields, Facebook, Epic Games, Atlassian and more. We offer a comprehensive range of event management services for meetings, conferences, seminars, incentive programs and special events. We welcome assignments of all types, sizes and budgets. Whether it be assistance with the hotel booking process, venue selection or complete event management, we have the experience, knowledge and relationships to make it an amazing event. We're great listeners, intuitive collaborators and strong negotiators. Put our experience and expertise to work for you. We've been honored to work with amazing, globally recognized clients, but the personal relationships we've developed are what's made our work so successful.  Our client list includes: AirBnb, Facebook, OSIsoft, Rodan+Fields, Pillsbury Law, Gigamon, RH (formerly Restoration Hardware), Sony Playstation, Google, Gilead Pharmaceuticals, Roche Pharmaceuticals
    Looking for work in Immersive Experience
    Located in San Francisco, United States
    From €50,000 for Immersive Experience
    Worked in Software & Computer Services (+3)
    Speaks English
    11-50 members
  • (0 review)

    Driving sales for creative and innovative industries by crafting engaging websites

    Top awarded
    We create memorable interactive websites that help companies build their brand
    Looking for work in Immersive Experience
    Located in Palm Coast, United States
    From €1,000 for Immersive Experience
    Worked in Banking & Financials (+3)
    Speaks English
    11-50 members
  • (0 review)

    BeCore is a Brand Experience agency on a mission to create Smiles.

    BeCore is a brand experience agency based in Los Angeles, serving brands throughout the US, leveraging over 20 years of experience to help brands achieve business objectives through strategically-rooted, creatively-inspired experiences.
    Looking for work in Immersive Experience
    Located in Los Angeles, United States
    From €100,000 for Immersive Experience
    Works in multiple industries
    Speaks English
    51-200 members
  • (0 review)
    Mobile Ordering & Loyalty App Solution with a proven track record of revenue growth. We create personalized and habit forming guest experiences that drive emotional brand loyalty and repeat sales
    Looking for work in Immersive Experience
    Located in New York, United States
    From €1,000 for Immersive Experience
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    Continuous Intelligence with AI

    We discover, design and implement technologies that help clients to build real-time intelligent applications, accurate and intelligent insights to operate businesses resiliently and with agility
    Looking for work in Immersive Experience
    Located in Plano, United States
    From €1,000 for Immersive Experience
    Works in multiple industries
    Speaks English
    201-500 members
  • (0 review)
    Yondr delivers experiential content. We are an immersive media agency dedicated to creating branding, video and virtual reality that captures viewers with stunning stories for maximum impact. Fusing top-tier artistry with strong narratives, yondr crafts memorable experiences like no other.  Stories and technology do not have to be complicated or difficult. And neither do we. Yondr is just a team of hardworking people who like to do extraordinary things for our clients with cutting-edge technology and dazzling artistry. Yondr has been assisting internationally-recognized brands with immersive media productions since 2010. Our expertise covers digital campaigns (branding, websites) as well as installations on location (exhibition booths, projection mapping, 180° & 360° dome experiences). Since entering the virtual reality market in 2014, yondr and team have participated in creating, developing, and delivering more than 100 immersive media projects. With all the skills necessary from writing to deployment, yondr can take on the entire production chain in-house.
    Looking for work in Immersive Experience
    Located in Beveren, Belgium (+2)
    From €1,000 for Immersive Experience
    Worked in Others (+14)
    Speaks Dutch, Dutch, Belgium(+2)
    11-50 members

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Customer reviews about Immersive Experience Agencies in New York City, NY

Corporate Communications ManagerTechnology | New York City, NY

I highly recommend this Immersive Experience Company for anyone looking to elevate their corporate events. Their innovative approach in integrating immersive technologies into our recent conference in New York City not only engaged but also inspired our participants. It was a seamless and impactful execution.

Marketing DirectorAdvertising | New York City, NY

Working with this top-tier Immersive Experience Agency in NYC has been groundbreaking for our marketing campaigns. Their unique ability to craft immersive environments that resonate with diverse audiences is unparalleled. Each project has not only met but exceeded our expectations, fostering deep connections with our clients.

Event CoordinatorEntertainment | New York City, NY

Our launch event was transformed into a captivating narrative journey thanks to the creative prowess of this Immersive Experience Agency in New York City, NY. The team's exceptional ability to blend technology and storytelling left our audience in awe. The experience was not only engaging but also remarkably memorable, enhancing our brand's impact significantly.

Insight from Our Local Expert: Immersive Experience Agencies in New York City, NY

New York City, a hub of creativity and innovation, is at the forefront of offering cutting-edge immersive experiences. Home to numerous acclaimed agencies, the city presents a dynamic landscape for immersive experience companies, displaying a diverse array of capabilities across 24 works and supported by 53 reviews.

Local Agencies and Their Remarkable Achievements

Diverse Portfolio of Immersive Experience Agencies

New York’s immersive experience agencies are known for their diverse skills, ranging from virtual reality (VR) to augmented reality (AR) and mixed reality (MR) projects. These agencies have crafted remarkable experiences for various sectors including retail, education, and entertainment, demonstrating their ability to blend creativity with advanced technology.

Prestigious Clients and Award-Winning Projects

Top agencies in New York have partnered with prominent clients like major tech enterprises, renowned film festivals, and large retail brands. These collaborations often result in groundbreaking projects that push the boundaries of immersive technology. New York agencies are also recipients of numerous awards, highlighting their excellence in creating engaging and innovative user experiences.

Key Considerations When Choosing an Immersive Experience Agency

Setting Your Budget

Aligning expectations with budget is crucial when selecting an immersive experience agency. In New York City, project costs can vary widely based on the complexity and scale of the immersive experience. Here are some budgeting tips for businesses contemplating immersive projects:

  • Start-ups and Small Businesses: Smaller ventures can look towards mid-sized agencies or specialized boutiques that offer tailored solutions at competitive rates.
  • Mid-Sized to Larger Enterprises: These businesses might require more comprehensive solutions with multi-platform integrations, where working with a more established agency could be necessary. Budgets here tend to be higher, reflecting the broader scope of services.

Reviewing Past Projects

Assessing prior works of an agency is essential. With 24 works showcased in their portfolios, New York’s immersive experience agencies allow potential clients to gauge their creativity and technical expertise. These insights help firms to choose an agency whose vision aligns well with their strategic goals.

Specialized Expertise

Selecting an agency with specific skills relevant to your project's needs is also crucial. Whether the requirement is for an intricate VR tour, an educational AR app, or an interactive exhibition, engaging with a specialized firm ensures that all aspects of the immersive experience are handled with precision.

New York City not only hosts a vibrant selection of immersive experience agencies but also serves as a beacon of innovation in the field. As the local expert from Sortlist in New York City, I encourage exploring the many competent agencies and leveraging their expertise to elevate your brand’s immersive engagement to new heights.

Karim Saadoune
Written by Karim Saadoune Sortlist Expert in New York City, NYLast updated on the 23-04-2025

Latest Projects Submitted to Immersive Experience Companies in New York City, NY

Creation of an Immersive Experience for a New Product LaunchMajor Tech Firm>100,000€ | 10-2024A tech firm based in New York City is seeking an agency to create an immersive experience to launch a revolutionary new product. The ideal agency should have a strong portfolio in cutting-edge virtual engagement.
Virtual Reality Experience for Real Estate DevelopmentLeading Real Estate Developer75,000€ - 100,000€ | 10-2024This project involves developing a virtual reality experience that allows potential buyers to virtually tour a new real estate development before its completion. The agency should have experience in real estate marketing and VR.
Interactive Exhibit Design for a Science MuseumProminent Science Museum20,000€ - 40,000€ | 10-2024A science museum is looking to hire an agency to design and implement interactive and educational exhibits focusing on futuristic technologies. The firm should have a proven track record in educational and engaging exhibit design.
Augmented Reality Campaign for Tourism PromotionCity Tourism Board>50,000€ | 10-2024The city's tourism board wants to implement an augmented reality campaign to enhance visitor experience at major tourist attractions. The campaign should integrate seamlessly with existing promotional materials.
Immersive Pop-Up Exhibition for Seasonal Fashion LineRenowned Fashion Brand30,000€ - 50,000€ | 10-2024A well-known fashion brand is looking for an immersive experience agency to design and install a pop-up exhibition in New York City to showcase their upcoming seasonal collection.

Discover what other have done.

Get inspired by what our agencies have done for other companies.

SUMMER BALL / SUMMER EDITON LAUNCH - Red Bull

SUMMER BALL / SUMMER EDITON LAUNCH - Red Bull

PREMIUM EVENT ON A YACHT - Jacobi / Bakboord

PREMIUM EVENT ON A YACHT - Jacobi / Bakboord

A TWO WEEK TRAVEL EVENT - Singapore Airlines

A TWO WEEK TRAVEL EVENT - Singapore Airlines


Frequently Asked Questions.


Immersive experiences in New York City are dramatically transforming consumer expectations across multiple industries, setting new standards for engagement and interaction. As a hub of innovation and creativity, NYC is at the forefront of this revolution, influencing trends that ripple across the globe. Here's how immersive experiences are changing the game in different sectors:

  1. Retail: Traditional shopping is being reinvented with augmented reality (AR) and virtual reality (VR) experiences. For example, flagship stores on Fifth Avenue are incorporating virtual try-on technologies and interactive product displays, raising the bar for in-store experiences nationwide.
  2. Entertainment: Broadway and off-Broadway productions are pushing boundaries with immersive theater experiences. Shows like 'Sleep No More' at the McKittrick Hotel have set new standards for audience participation and storytelling, influencing productions worldwide.
  3. Hospitality: New York hotels are offering immersive room experiences, with smart technology and personalized environments. The YOTEL New York, for instance, features robotic luggage storage and futuristic designs, changing expectations for hotel stays.
  4. Education: Museums like the American Museum of Natural History are leveraging VR and AR to create interactive exhibits, transforming how people engage with educational content.
  5. Real Estate: Virtual property tours and 3D renderings of unbuilt properties are becoming the norm in NYC's competitive real estate market, influencing buyer expectations nationwide.
  6. Dining: Restaurants in NYC are offering multi-sensory dining experiences. For example, Ultraviolet by Paul Pairet uses light, sound, and scent to enhance the culinary journey, setting new standards for fine dining.

These immersive experiences are having a profound impact on consumer expectations:

  • Personalization: Consumers now expect tailored experiences that adapt to their preferences in real-time.
  • Interactivity: Passive consumption is giving way to active participation and co-creation.
  • Seamless integration: The line between digital and physical is blurring, with consumers expecting smooth transitions between the two.
  • Emotional engagement: Experiences that evoke strong emotions and create lasting memories are becoming the new benchmark.
  • Social connectivity: Shareable, Instagram-worthy moments are now a key component of successful immersive experiences.

According to a recent study by PwC, 73% of consumers point to customer experience as an important factor in their purchasing decisions. In New York City, where competition is fierce and innovation is constant, this figure is likely even higher.

As immersive technologies continue to evolve, businesses across all industries in New York City and beyond will need to adapt to these heightened consumer expectations. Those who successfully integrate immersive elements into their offerings are likely to see increased customer engagement, loyalty, and ultimately, business success in this new experiential economy.



New York City, as a global hub for business and innovation, is at the forefront of adopting immersive experiences for employee training and development in corporate settings. Companies across various industries are leveraging cutting-edge technologies to create more engaging, effective, and memorable learning experiences for their workforce. Here's how immersive experiences are transforming corporate training in the Big Apple:

1. Virtual Reality (VR) Simulations

Many NYC-based companies are utilizing VR to create realistic, risk-free environments for employees to practice complex tasks. For example:

  • Financial firms are using VR to simulate high-pressure trading scenarios
  • Healthcare organizations are training medical professionals in virtual operating rooms
  • Construction companies are providing virtual site walkthroughs for safety training
2. Augmented Reality (AR) for On-the-Job Support

AR is being implemented to provide real-time guidance and information to employees as they perform their duties. This is particularly useful in industries such as:

  • Manufacturing: Overlaying instructions on machinery for maintenance procedures
  • Retail: Assisting staff with inventory management and product information
  • Hospitality: Guiding hotel staff through guest service protocols
3. Mixed Reality (MR) Collaborative Spaces

With the rise of remote and hybrid work models, NYC companies are creating mixed reality environments that allow for seamless collaboration between in-office and remote employees. These spaces are used for:

  • Virtual team meetings and brainstorming sessions
  • Product design and prototyping
  • Client presentations and virtual property tours in real estate
4. Gamification and Interactive Learning

Immersive experiences are being gamified to increase engagement and knowledge retention. New York's creative agencies are developing:

  • Competitive learning modules with leaderboards and rewards
  • Interactive storytelling for soft skills training
  • Virtual escape rooms for team building and problem-solving exercises
5. 360-Degree Video Training

Companies are leveraging 360-degree video technology to create immersive training content. This is particularly effective for:

  • Onboarding new employees with virtual office tours
  • Customer service training with realistic customer interaction scenarios
  • Cultural sensitivity training by immersing employees in diverse environments
6. Data-Driven Personalization

Immersive training experiences in NYC are becoming increasingly personalized through the use of AI and data analytics. This allows for:

  • Adaptive learning paths based on individual performance
  • Real-time feedback and assessment
  • Identification of skill gaps and tailored training recommendations

According to a recent study by PwC, employees trained using VR were 4 times faster to train than in the classroom and 275% more confident to apply skills learned after training. Furthermore, VR learners were 3.75 times more emotionally connected to the content than classroom learners.

As New York City continues to be a trendsetter in corporate innovation, the adoption of immersive experiences for employee training and development is expected to grow. Companies that leverage these technologies are likely to see improvements in employee engagement, knowledge retention, and overall performance, giving them a competitive edge in the fast-paced NYC business environment.

Immersive TechnologyKey Benefits for NYC Corporates
Virtual RealityRisk-free practice of complex tasks, enhanced spatial awareness
Augmented RealityReal-time on-the-job guidance, improved efficiency
Mixed RealitySeamless remote collaboration, innovative product development
GamificationIncreased engagement, better knowledge retention
360-Degree VideoRealistic scenario training, improved empathy and understanding
AI-Driven PersonalizationTailored learning experiences, continuous skill development

By embracing these immersive technologies, New York City's corporate sector is not only enhancing its training and development programs but also setting new standards for workforce education in the global business community.



Augmented reality (AR) and virtual reality (VR) are rapidly transforming the landscape of immersive experiences in New York City, offering unprecedented opportunities for engagement and innovation. As a hub for technology and creativity, NYC is at the forefront of integrating these technologies into various sectors, from entertainment and education to business and urban planning.

Current Integration of AR and VR in NYC:

  • Museums and Cultural Institutions: The Metropolitan Museum of Art and MoMA have incorporated AR features into their exhibits, allowing visitors to interact with artworks in new ways.
  • Retail Experiences: Major retailers in Manhattan are using AR for virtual try-ons and product visualization, enhancing the shopping experience.
  • Real Estate: VR is being used for virtual property tours, especially useful in NYC's competitive real estate market.
  • Education: Schools and universities in the city are adopting VR for immersive learning experiences, from virtual field trips to complex simulations.
  • Entertainment: VR arcades and experience centers have popped up across the city, offering immersive gaming and storytelling.

Future Potential in NYC:

  • Urban Planning: AR and VR could revolutionize how city planners and architects visualize and design New York's ever-evolving skyline.
  • Tourism: AR-enhanced city tours could offer personalized, interactive experiences of NYC's landmarks and hidden gems.
  • Healthcare: VR is showing promise in pain management and therapy at NYC's leading hospitals, with potential for expanded medical training and patient care.
  • Workplace Collaboration: As a global business center, NYC companies are likely to adopt more VR-based remote collaboration tools, especially in a post-pandemic world.
  • Public Services: AR could be integrated into NYC's public transport system for enhanced navigation and real-time information.

Challenges and Opportunities:

Challenge Opportunity
High implementation costs Potential for new tech startups and job creation in NYC's tech sector
Privacy concerns in dense urban environment Development of robust data protection measures and ethical guidelines
Integration with existing city infrastructure Modernization of city services and improved urban experiences
Accessibility across diverse populations Inclusive design practices to bridge digital divides

The future of AR and VR in New York City's immersive experiences is bright, with the potential to transform how New Yorkers and visitors alike interact with the city's rich cultural, commercial, and social fabric. As these technologies continue to evolve, they promise to create more engaging, efficient, and personalized experiences across various aspects of city life, solidifying NYC's position as a leader in technological innovation and immersive experiences.