Bubo Branding

Buenos Aires, Argentine

Agence de Branding de Buenos Aires. Stratégie avec discernement & créativité avec méthode pour des marques rentables.

Il n’a jamais été aussi facile de créer, ni aussi difficile de se démarquer. L’IA a démocratisé la production, pas la différenciation : une marque sans substitut exact regagne le pouvoir de fixer son propre prix . Bubo Branding est une agence de Branding & Créativité fondée à Buenos Aires, en Argentine, en 2016. Nous transformons les marques en actifs fiables, mesurables et rentables . La créativité avec méthode Notre méthode a commencé en 2004 dans la trésorerie, l’audit et le reporting international. Son fondateur, Daniel A. Acosta, spécialiste de la comptabilité analytique, l’a consolidée chez CANTV, L'Oréal, HP et Telecom. Des scénarios avant d’investir : capacité, seuil de rentabilité, bénéfice cible et dépenses publicitaires, à partir d’un mémoire récompensé par une Mention honorable. Tarification et recherche : nous repérons lorsqu’une promotion érode les bénéfices et mesurons ce que l’Analytics ne peut pas expliquer. Traçabilité en temps réel : chaque tâche et chaque heure sont enregistrées et visibles pour vous. Un tarif horaire unique pour toutes les disciplines : réaffectez les heures sans nouveaux devis et payez le travail effectué. Remises progressives : plus vous nous confiez de travail et de responsabilités, plus votre tarif baisse, dans une certaine limite. Services Design de marque & Branding, conception de sites Web sur Wix, Email Marketing avec Mailchimp, publicité en ligne sur Google Ads et marketing sur les réseaux sociaux. Une plateforme qui le prouve Teragauss® Statistical Affinity Assessment : un test psychométrique propriétaire qui recalcule sa fiabilité en direct. Des valeurs mesurées, pas simplement déclarées : parmi 88 clients, 93 % reconnaissent notre transparence et 89 % notre rigueur. Références Triple lauréat des TechBehemoths Global Awards 2025 : Branding, Web Design et Advertising. Membre adhérent de la Cámara Argentina de Anunciantes. Wix Icon Partner, Wix Expert, Wix Ambassador pour l’Argentine et Mailchimp Partner. Parmi les 10 premières entreprises privées à signer #TalentoSinFronteras avec le HCR. Clients 55 % de grandes entreprises et de multinationales, sur quatre continents, notamment Roca, Universidad Austral, Meridional Seguros, Beccar Varela et CAMARCO. Réservez une réunion en ligne gratuite de 30 minutes : nous vous dirons honnêtement si et comment nous pouvons vous aider.

4 personnes dans leur équipe

Parle Espagnol, Anglais, Portugais

13 projets dans leur portefeuille

Travaille à distance à travers le monde

Membre Sortlist depuis 2026

Fondée en 2016

5 prix décernés

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Services

16 services offerts par Bubo Branding

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Description

TechBehemoths Global Awards 2025 winners in Branding, Argentina. We align what your brand is, promises and delivers until that consistency becomes trust, and trust becomes financial loyalty. What we do — Naming & Brand Design: name, foundations, complete visual identity, trademark filing with INPI (Argentina's trademark office) and brand guidelines. A full system ready to operate, not a stand-alone logo. — Brand Strategy: interviews, competitive benchmarking and market and financial feasibility to define positioning, differentiation and audience with data. — Rebranding: we keep what your audience already recognizes, retire what has aged and redesign the whole system without starting from scratch. — Brand Architecture: we define what carries your name, what works as a sub-brand and what stands alone, so every launch adds value to the master brand. — Brand Management: we supervise your creative team, approve pieces, evolve the system and measure in financial terms the value of the trust your brand builds. How we work 1. Diagnosis, feasibility and benchmarking: we understand your business before your brand. If the project is still an idea, we first define its viability. 2. Foundations and verbal identity: name, story, personality, value proposition, differentiators and voice, decided with you. 3. Visual identity and brand guidelines: palette, typography, logo, applications and corporate identity, documented in a manual of about 45 pages of visual and verbal rules, channel by channel. 4. Applications and brand management over time. A complete brand design project takes 6 to 10 weeks. There's no cap on revision rounds because we bill by the hour, and before opening Illustrator we show you the sketches in a Procreate timelapse so you choose which paths reach professional design. You receive editable final files (PNG, SVG, AI and PDF, in every logo variant) and a written assignment of exploitation rights, including reproduction. Results compared with three 2025 Adobe studies of 1,582 business owners who manage their own brand identity (our data: 63% of our portfolio since 2016, from work records): — Perceived credibility: 92.1% vs. 79%. — Confidence to promote the brand: 74.6% vs. 18%. — Original identity: 97.4% vs. 76%. — Professional design: 98.8% vs. 42%. — Differentiated content: 93.8% vs. 70%. Clients include Au PlusGroup in Australia (identities for its three brands, chosen over competing proposals), Ingeniería Eléctrica Archis, Merchiamo and Mundo Medias.

Compétences en Image de marque & branding (8)

Univers graphique de marque

Architecture de marque

Gestion de marque

Corporate branding

Développement de marque

Image de marque & branding

Stratégie de marque

Conseil en stratégie de marque

Projets en Image de marque & branding (3)

Clients en Image de marque & branding (3)

Piojos Green LabHôpitaux et Santé | local

El Mundo de AspiE-commerce | national

MerchiamoMarketing & Publicité | national

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Description

Adherent members of the Cámara Argentina de Anunciantes, adhered to the CONARP code of advertising ethics, Google Skillshop certified in Search & Display, and TechBehemoths Global Awards 2025 winners in Advertising, Argentina. We run campaigns ethically, analyzing demand elasticity, cost variables, UX/UI and digital behavior. What we do — Studies & Audits: we audit or create your Google Ads account, review your landing page's UX/UI and benchmark what your competitors advertise and how. — Google Ads Campaigns: Search, Display, Shopping, YouTube and Remarketing. — Google Tag Manager: every click, form, call or message recorded as a conversion that feeds the algorithm. — Branding & Creativity: banners and copy consistent with your brand's personality and tone. — Analytics & Reporting: we cross Google reports, analyze ROAS and break down real campaign costs. Cost per conversion isn't linear: impressions, site traffic, messages and calls also add value. How we work 1. Account access and setup, including the legal documentation Google Argentina requires, plus a GTM and GA4 audit so every valuable action on your site is measured. 2. Competitive benchmarking and landing page audit (desktop and mobile), with an improvement report or, if your site is on Wix, direct implementation. 3. Campaign build and launch: structure, targeting, keywords, negative keywords, assets and creatives based on the prior diagnosis, not on a generic formula. 4. Monitoring, optimization and reporting, plus periodic meetings with Google marketing specialists. We don't guarantee a fixed number of leads or conversions before auditing your account and market. There's no minimum term or cancellation penalty, and you can hire us by season. Results: Patagonia on Foot (Education, Argentina), 9.6% click-through rate and an average Quality Score of 7/10, after 4 years managing their Google Ads, GTM conversions and funnel automations; Homelosophy (Home & Garden, United States), 3.6% click-through rate. Other clients include Marketmedios, Impacta Consultora (Mexico and Uruguay) and Perros & Gatos Food.

Compétences en Publicité en ligne (8)

Google Adwords

Marketing des Réseaux Sociaux

Social Media Optimization

Publicité sur les réseaux sociaux

Rédaction Publication Réseaux Sociaux

Campagne sur les Réseaux Sociaux

consultant en réseaux sociaux

Publicités sur les réseaux sociaux

Projets en Publicité en ligne (3)

Clients en Publicité en ligne (3)

Impacta ConsultoraRessources humaines | international

Charrúa ViajesVoyage et Loisirs | international

Patagonia on FootÉducation | international

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Description

Official Mailchimp Partner since 2019, with three Mailchimp Academy certifications: Mailchimp Foundations, Email Marketing and Email Automations. We design, set up and manage email campaigns and automations with real strategy, concrete metrics and professional judgment. What we do — Configuration & Setup: we create or configure your account with full domain authentication, so your emails reach the inbox with your brand as the sender instead of landing in spam. — Audience & Segmentation: we clean, import and segment your contacts so each segment gets the right message at the right time, without overloading your Mailchimp plan. — Design & Campaigns: template, copy, images and configuration from scratch, each send with a clear purpose and a measurable conversion goal. — Automations: welcome, follow-up, reactivation and notification journeys triggered by your contacts' real behavior. — Analysis & Training: open rate, clicks, conversions and A/B tests guide the next campaign, and we offer tailored training if your team will run the platform. How we work 1. Account audit or implementation: configuration, domain authentication, list quality, audience structure, past campaigns and historical metrics. 2. Email marketing strategy: segmentation, frequency, campaign types, automations and KPIs, agreed with you. 3. Implementation, starting with A/B tests to learn what your audience actually responds to. 4. Optimization: each cycle feeds what we learned back into segmentation, content and frequency. We only work with contacts from legitimate sources, never with purchased lists. Results against Mailchimp's industry benchmarks: — Homelosophy (Home & Garden, United States): 37.9% average open rate vs. 22.2%; 3.51% click rate vs. 1.4%. — Perros & Gatos Food (Retail, Argentina): 22.8% vs. 15.2%; 2.6% vs. 0.97%. — Mundo Medias (Manufacturing, Argentina): 26.3% vs. 22.2%; 1.9% vs. 1.0%. — Asociación Asperger (Non-Profit, Argentina): 27.4% vs. 18.3%; 3.6% vs. 1.1%. We also trained a full team at the Cámara Argentina de la Construcción, and for Meridional Seguros we built our own solution to an inefficiency in their process, cutting work hours and avoidable costs.

Compétences en Email Marketing (11)

Email marketing

Automatisation du marketing

E-mailing

Publicité d'e-mail

Automatisation de marketing par email

Campagne d'email marketing

email marketing

Mailchimp

Courriel CRM

Projets en Email Marketing (2)

Clients en Email Marketing (2)

Impacta ConsultoraRessources humaines | international

Charrúa ViajesVoyage et Loisirs | international

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Description

Official Wix Ambassador for Argentina, Wix Expert and Wix Icon Partner since 2018, and TechBehemoths Global Awards 2025 winners in Web Design, Argentina. We design and optimize websites, online stores, landing pages and systems on Wix with a strategic, results-driven approach and professional branding execution. What we do — Web Design & Ecommerce: websites, landing pages, custom information systems and online stores, consistent with your brand and responsive on every device. — Apps & Integrations: Wix apps for bookings, courses, stores, hotels and restaurants, security apps and integrations with external platforms. — SEO & GEO: optimization for Google and Bing, and for generative AI engines such as ChatGPT, Gemini and Perplexity (LLM/NLWeb). — Tags & Metrics: Google Tag Manager and Google Analytics 4 to measure visitor behavior and campaign performance. — Automations: customer journeys, from basic flows to advanced logic. — Full-stack development with Velo by Wix, external databases, headless builds and Custom Elements when a project needs to go beyond the standard editor. How we work 1. Discovery, branding and content: requirements, competitive benchmarking and content curated with copywriting, neuromarketing and GEO. 2. Desktop and mobile design: you watch the site being built day by day on a provisional URL, with a log of what was done and how long each task took. Mobile starts once you approve desktop. 3. Technical setup and cybersecurity: full SEO, testing, Meta, GA4, Google Business Profile and GTM integrations, DNS records against spoofing and a secure corporate email setup. 4. Launch and indexing in Google and Bing through Search Console. Every project includes a free functionality warranty, with optional extended warranty and maintenance plans. Results (mobile load time against Google's "good" threshold of 2.5 s; conversion rate against the median for similar businesses published by Google Analytics): — PlusCaring (Home & Health, Australia): 1.1 s; 7.7% conversion vs. 7.2%. — Impacta Consultora (Organizational Consulting, Mexico): 1.9 s; 9.6% vs. 6.1%. — Piojos Green Lab (Health & Wellness, Spain): 2.4 s; 17.8% vs. 9.3%. — CB Developers (Architecture, Argentina): 2.1 s; 11.9% vs. 6.3%. Clients include Fibo Impacto Social (an e-learning platform with Mercado Libre), The Inner Summit, Ferrón Argentina and Química Mairlan, which has worked with us for more than 7 years.

Compétences en Création de site internet (7)

Site web adaptatif

Design de site web

site web réactif

refonte du site web

Création de site internet

Création de sites web

Rebranding du site Web

Projets en Création de site internet (10)

Clients en Création de site internet (4)

HumanbrandRessources humaines | national

Pampa LogísticaLogistique & Supply Chain | international

Piojos Green LabHôpitaux et Santé | local

AU PlusCaringHôpitaux et Santé | national

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Description

Certified by LinkedIn Marketing Academy, Meta Blueprint, X Ads Academy and Pinterest Academy. We design and run organic content and paid campaigns to sustain a consistent presence, focused on business goals and on your brand's profitability. Mature brands don't compete for followers, but for relevance and trust. What we do — Strategy & Research: brand, audience, competitor and context analysis to define platforms, goals, territories and content criteria. — Creative Direction: briefing, concept, narrative and visual direction before producing a single piece. — Paid Social: objectives, audiences, budget, creatives, testing and optimization for each platform. — Organic Social: research, design, publishing and testing of content, with branding and copywriting guiding what the brand says. — Data Science: analytics, statistics and microeconomics to estimate demand elasticity, sales and the ad budget needed to reach a target profit. How we work 1. Benchmarking, social listening and audit, including your website or landing page when the goal is conversions or traffic. 2. Account setup and organic or paid strategy, with microeconomic analysis when operating data is available. 3. Briefing, creative and launch, with hypotheses and A/B testing to learn what works and why. 4. Measurement, optimization and reporting: ROAS and conversions, plus reach, saves, messages, visits and followers that the platforms' linear CAC calculation leaves out. Your ad accounts and assets stay under your name and control, and ad spend isn't included in our fees. We don't moderate comments or provide customer service, but we advise on what to say and how to respond when there's a reputational risk. Conversion rates against Triple Whale's Meta Ads Benchmarks 2026: — Universidad Austral (Education, Argentina): 15.9% vs. 1.31%. — Mundo Medias (Apparel, Argentina): 4.6% vs. 1.47%. — Perros & Gatos Food (Animal & Pets, Argentina): 33.1% vs. 1.63%. — Confidential client (Collectibles & Gifts, Argentina): 2.2% vs. 1.53%. Other clients include Le Sommelier, Impacta Consultora (Mexico and Uruguay) and Nuclearis Energy (Argentina and United States).

Compétences en Marketing (11)

Marketing

Performance marketing

Search Engine Marketing

Annonces publicitaires

Marketing de Recherche

Marketing E-Commerce

Marketing de référencement internet

Marketing numérique en ligne

Marketing de vente

marketing par moteur de recherche

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Description

Aucune description n'est fournie pour ce service.

Compétences en Application web (5)

Application web

Développement web

Design d'applications web

le développement d'applications web

Web design

Projet en Application web (1)

Client en Application web (1)

Fibo & Mercado LibreÉducation | international

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Description

Aucune description n'est fournie pour ce service.

Compétences en Administration web (6)

Gestion d'hébergement web

Administration de site web

Hébergement de commerce en ligne

Maintenance de site web

Hébergement de domaine

Web design

Projet en Administration web (1)

Client en Administration web (1)

Fibo & Mercado LibreÉducation | international

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Description

Aucune description n'est fournie pour ce service.

Compétences en Cybersécurité (5)

Consulting data

Data analytics

Data science

Cybersécurité

Génie des données

Projet en Cybersécurité (1)

Client en Cybersécurité (1)

Fibo & Mercado LibreÉducation | international

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Description

Aucune description n'est fournie pour ce service.

Projet en Rédaction et traduction (1)

Client en Rédaction et traduction (1)

The Inner SummitConseil en management | international

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Description

Aucune description n'est fournie pour ce service.

Projets en Ergonomie (UX/UI) (2)

Clients en Ergonomie (UX/UI) (2)

CB DevelopersConstruction | regional

The Inner SummitConseil en management | international

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Équipe

4 membres dans l'équipe de Bubo Branding

HistoireBubo Branding was born in Buenos Aires in 2016, but its method began in 2004 in treasury, audits and reporting at CANTV, L'Oréal, HP and Telecom. Founder Daniel A. Acosta brought that rigor to an industry used to improvising, and chose the owl for its discretion, autonomy, wide perspective and eye for what others miss.

Récompenses

Bubo Branding a été récompensé 5 fois

TechBehemoths Global Awards 2025 Winner2025-12-09Advertising

TechBehemoths Global Awards 2025 Winner2025-12-09Web Design

TechBehemoths Global Awards 2025 Winner2025-12-09Branding

Wix Expert2020-04-02Web Design & Development

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Contact

Coordonnées de Bubo Branding

Détails

Siège socialBubo Branding, Avenida Ángel Gallardo, Buenos Aires, Argentina