RCA

Bruselas, Bélgica

we make people do things.

Making people do things: that’s the essence of our work. And the essence of our agency. To convince, stimulate and inspire people. We do that by combining strategy, creativity, technology and media. Marketing communication in all its facets, taken to the limit or just beyond.

85 personas en su equipo

Habla Francés, Inglés, Neerlandés

25 proyectos en su portfolio

28 colaboraciones iniciadas en Sortlist

Trabaja de forma remota en todo el mundo

Miembro de Sortlist desde 2015

Fundado en 1976

3 premios recibidos

4.45/5

(8 reseñas)

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Servicios

14 servicios ofrecidos por RCA

Descripción
Google Adwords, social media, e-mailings, affiliate marketing, … nowadays 7 in 10 companies are involved in some form of digital marketing. And that’s a good thing, too: no fewer than seven million Belgians from all walks of life are active online, 24/7! In other words, in terms of potential, the sky truly is the limit. This means that the online world, in all its many facets, is the cornerstone of an effective marketing strategy. We brew the ideal marketing mix for our clients. Your goals are our point of departure.

Are you looking to build name awareness or customer loyalty? Or do you want to attract visitors or boost sales? Following a thorough target group and competition analysis, our strategic and creative team of experts will formulate a digital vision in order to realise these goals. The result? Effective campaigns. Measurable, fast and flexible. After all, RCA Group didn’t become an official Google partner, Facebook managed agency and Hubspot partner by mistake!
(25) Habilidades en Estrategia digital
HubSpot IntegrationContent MarketingOnline MarketingInbound MarketingSocial Media StrategyAffiliate MarketingReputation ManagementMedia BuyingMarketing Automation StrategyMarketing Automation+15
(6) proyectos en Estrategia digital
(1) Reseña en Estrategia digital
Ina Metalidis
(6) Clientes en Estrategia digital
RCAMarketing y publicidad |
Vanden BorreVenta por menor | national
VZW Euromelanoma België/Belgique ASBLProductos farmacéuticos y biotecnología | national
ZeisnerCatering | national
Más información sobre Estrategia digital
Descripción
One of the specialisations is PR. We take care of your positive image and build up a relationship of trust between our journalists and your company/brand. We have a team of 15 professionals with 2 native bilingual speakers (dutch and french). The PR department is experienced in both product and corporate PR. : Crisis-and internal communication, Media training, Press relations in lifestyle, influencer relations,...

Our team has a proactive, hands on mentality and works closely together in order to create efficient, integrated and suitable solutions.
(35) Habilidades en Relaciones Públicas (RRPP)
persrelatiescrisiscommunicatiepersberichtencorporate press officecorporate communicationpublic relationsMedia RelationsB2B Public Relationsmarketing prfood PR+25
(19) proyectos en Relaciones Públicas (RRPP)
(4) Reseñas en Relaciones Públicas (RRPP)
Jolien Alders
Caroline Cailloux
Laura Demullier
Joris Poppe
(19) Clientes en Relaciones Públicas (RRPP)
RCAMarketing y publicidad |
Val ThorensViajes y ocio | international
TotalEnergiesEnergía y petróleo | national
VZW Euromelanoma België/Belgique ASBLProductos farmacéuticos y biotecnología | national
Más información sobre Relaciones Públicas (RRPP)
Descripción
At RCA Group we have a variety of specialisations to make sure we can provide the best service for our clients. One of our departments is Brands. Every successful campaign starts with a strong brand. So our Brands department specializes in Brand Activation, Brand Identity, Brand Strategy, Digital Marketing, Social Media, Webdesign & Development and Employer Branding. They all have the same goal: to create impact!

Striking communication and smart marketing are the foundation to (re-) enforce brands. In order to do so, we develop communication plans and strategies, we design rebranding campaigns, we create corporate identities, we work on image optimization for our clients etc. We make sure that your brand stands out and is perfectly structured.
(28) Habilidades en Branding y posicionamiento de marca
Corporate IdentityMessagingTarget Market DefinitionUniques Attributes DefinitionB2C PositioningIdeal Customer Profile DefinitionB2B PositioningCorporate Identity Designcorporate brandingcorporate identity+18
(9) proyectos en Branding y posicionamiento de marca
(9) Clientes en Branding y posicionamiento de marca
BelOrtaCatering | national
RCAMarketing y publicidad |
Bank de KremerBanca y finanzas | national
VDABGobierno y administración | national
Más información sobre Branding y posicionamiento de marca
Descripción
At RCA Group we are committed to create advertisements that differentiate your company from the competition. You can rely on us for honest, striking storytelling as well online as in print. Full service of course: we present unbiased advice on which media will get your message noticed and thanks to our outstanding contacts, we can offer the most performant places on- and offline. Because what you say is as important as where you say it!
Every offer is by default tailor made according to your needs and budget. And we promise to deliver. After all, our motto is ‘let’s create impact’ for a justified reason.
(21) Habilidades en Publicidad
Offline marketingRealidad aumentadaVR-AR OntwikkelingGuerilla AdvertisingB2B Advertisingdynamic advertisingadvertising strategyOut of HomeDigital Out Of HomePaid Media+11
(8) proyectos en Publicidad
(1) Reseña en Publicidad
Laurens Van Geneugden
(8) Clientes en Publicidad
Vanden BorreVenta por menor | national
VDABGobierno y administración | national
Bank de KremerBanca y finanzas | national
RCAMarketing y publicidad |
Más información sobre Publicidad
Descripción
From Instagram across Facebook to YouTube, they all reinforce your online brand story in their own way, like an extension of your external and internal communication and as a traffic generator to your website. What’s more, social media are not about one-sided communication, it’s a round-the-clock conversation with clients, staff and partners.

Our experts can help you manage that conversation and capitalise on it. We couple social media with the efficiency of a genuine impact: following thorough analysis we set concrete goals. Afterwards, we measure the results and also include conversion, leads and sales in the story. Just think of us as your strategic sparring partner & coach, perhaps even as your conversation manager. We take you from communication and conversation towards conversion!
(20) Habilidades en Redes Sociales
online monitoringSocial Media MarketingSocial Media ManagementReputation ManagementSocial Media ContentSocial AdvertisingFacebook AdvertisingOnline Reputation ManagementSocial Media CampaignSocial Selling+10
(12) proyectos en Redes Sociales
(2) Reseñas en Redes Sociales
Ludivine Allard
FRANK KINDT
(12) Clientes en Redes Sociales
Reckitt Hygiene BeneluxProductos para el hogar | national
RicolaCatering | national
VZW Euromelanoma België/Belgique ASBLProductos farmacéuticos y biotecnología | national
ZeisnerCatering | national
Más información sobre Redes Sociales
Descripción
Every client and employee is a spokesman or spokeswoman for your company, organisation or government service. 24/7 and via every available channel, and amplified by and within a fast-moving digital context. Your product is constantly evolving and may turn into a service overnight. Such is the spirit of our age and it calls for a well-defined strategy: clearly stating what and who you are. You need to set a benchmark and be consistent in the relationship with your target group, clients, staff and your competitors.

Our strategists will gladly help you work out that strategy and implement it, using a custom-tailored instead of your everyday out-of-the-box approach and based on a transparent and well-founded analysis. Contextual, targeted and accurate. The methodology varies from market research to focus groups. From the intake interview down to the smallest output, our guiding principle remains unchanged: creating impact. ‘Collaboration’ is a constant in this regard.
(10) Habilidades en Estrategia de contenidos
Content CreationContent MarketingStorytellingMarketing AutomationCustomer Journey MappingHubSpot Partner AgencyStorytelling for Marketing PersonasNewsletter E-mailingStorytelling Digitalsocial media content development
(5) proyectos en Estrategia de contenidos
(5) Clientes en Estrategia de contenidos
RCAMarketing y publicidad |
Vanden BorreVenta por menor | national
BrabantiaProductos para el hogar | national
ZeisnerCatering | national
Más información sobre Estrategia de contenidos
Descripción
No hay ninguna descripción para este servicio.
(11) Habilidades en Publicidad Online
social media strategyonline seointernet advertisingmedia advertisingOnline PRProgrammatic AdvertisingGoogle AdsPerformance MarketingPpc MarketingROI Optimization+1
(6) proyectos en Publicidad Online
(6) Clientes en Publicidad Online
CevoraRecursos humanos | national
BelOrtaCatering | national
Vlaamse Overheid - Departement OmgevingGobierno y administración | regional
BrabantiaProductos para el hogar | national
Más información sobre Publicidad Online
Descripción
Strong experience in performance marketing and tracking off key results. Including implementation of GA4 / Piwik Pro and marketing automation solutions.
(10) Habilidades en Analítica Web/Big data
Commercial AdvertisingDigital AdDigital advertisingWeb StrategySocial Media CampaignDigital CampaignSocial Media ServicesSocial Media StrategyOnline Marketing CampaignBusiness Advertising
Más información sobre Analítica Web/Big data
Descripción
Experience e-mail and marketing automation partner. Former Hubspot partner, now working completely independent
(9) Habilidades en Email Marketing
CRM MarketingNewsletterDigital CampaignDigital advertisingCRM ConsultingCommercial AdvertisingOnline AdSms MarketingEmail Template Design
Más información sobre Email Marketing
Descripción
No hay ninguna descripción para este servicio.
(12) Habilidades en Marketing de Influencers
Youtube InfluencersLinkedIn InfluencersB2B Influencer MarketingInstagram InfluencerNano InfluencersSnapchat InfluencersInfluencer RecruitmentMacro influencersInfluencer StrategyInfluencer affiliation+2
(5) proyectos en Marketing de Influencers
(5) Clientes en Marketing de Influencers
Vlaamse Overheid - Departement OmgevingGobierno y administración | regional
New BalanceRopa y accesorios | international
AudiAutomoción | international
RicolaCatering | national
Más información sobre Marketing de Influencers

Equipo

85 miembros en el equipo de RCA

HistoriaMaking people do things: that’s the essence of our work. And the essence of our agency. To convince, stimulate and inspire people. We do that by combining strategy, creativity, technology and media. Marketing communication in all its facets, taken to the limit or just beyond.

Premios

RCA fue galardonado 3 veces

Best of Activation award - BelOrta AppelSintjes2023-10-1advertising

Ibis Communication Awards2013-12-31Business-2-consumer product communication

Pink APP of the year2014-12-31

Reseñas

8 reseñas de RCA

4.45/5

(8 reseñas)

Caroline CaillouxBrand manager en Whirlpool Belux

5/5

Presupuesto

Calidad

Entrega en plazo

Colaboración

¿Cuál era el objetivo de la colaboración?PR campagne om brand awareness te verhogen & goed doel te steunen

¿Qué es lo que más has disfrutado durante la colaboración?Alles was perfect georganiseerd, er werd op details gelet, relaties met verschillende partijen werden allemaal goed gemanaged.

¿Hay algo en lo que podrían mejorar?We zijn vrij laat gestart met de finale en gedetailleerde uitwerking maar uiteindelijk is alles vlot & op tijd klaargeraakt

Caroline Cailloux recomienda esta agencia

ServicioRelaciones Públicas (RRPP)

SectorElectrónica de consumo

Equipo51 - 200

Laura Demullierspokes person en Nationaal Crisiscentrum

4/5

Dankzij de crisistool kunnen we ons als overheid beter voorbereiden op noodsituaties met een grote impact op de bevolking. We oefenen procedures in een realistische oefenomgeving in. Een absolute meerwaarde voor de noodplanning.

ServicioRelaciones Públicas (RRPP)

SectorGobierno y administración

Equipo51 - 200

Jolien AldersBenelux Marketeer en Brabantia

4/5

Presupuesto

Calidad

Entrega en plazo

Colaboración

¿Cuál era el objetivo de la colaboración?Support in PR-related areas. Or sometimes an activation of a new product our the launch of an event.

¿Qué es lo que más has disfrutado durante la colaboración?The contact with my key account (and the team). She really listens to our 'case' and always comes up with a good idea our solution. Also the flexibility and the human and spontaneous approach make it a true joy to work together (big thanks!).

¿Hay algo en lo que podrían mejorar?It would be nice if for each campaign benchmarks are given at 'the pitch of a campaign' so that it is easier to follow up/ analyse the result of a campaign and to pitch upcoming campaigns towards the board. Now I have the feeling that some tools are missing to give the exact info/KPI's/ report of a campaign. It could also help us to get learnings for other campaigns.

Jolien Alders recomienda esta agencia

ServicioRelaciones Públicas (RRPP)

SectorMarketing y publicidad

Equipo501 - 1000

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Contacto

Datos de contacto de RCA

Detalles

http://www.rca.be

Sede centralCantersteen 47, 1000 Bruxelles, Belgium
Kon. Astridlaan, 3500 Hasselt, Belgium
Eikelstraat 66, 2600 Antwerpen, Belgium
Lauriergracht 73, 1016 RH Amsterdam, Netherlands