Nour Nashat

Disuk, Ägypten

Hands-on Performance-Marketing-Leiter für DTC- und E-Commerce-Marken in Ägypten und der Golfregion

Nour Nashat ist Digital-Marketing-Leiter und betreut Ihre bezahlten Medien selbst. Wenn ein Account es erfordert, holt er einen Designer, Texter und Shop-Entwickler hinzu. Die Person in Ihren Gesprächen ist dieselbe, die Ihre Anzeigen verwaltet. Für wen das geeignet ist Für DTC- und E-Commerce-Marken, die bereits über Meta, TikTok, Snapchat oder Google verkaufen, deren ROAS jedoch zu niedrig ist, um eine echte Marge zu erzielen. Zu den bisherigen Accounts gehören Hautpflege, Parfum, dezente Mode, Schuhe, Lebensmittel, Haustiere und Immobilien. Ergebnisse bisheriger Accounts Lolla's: 1,6 Mio. EGP Bruttoumsatz und 525 Bestellungen auf Shopify mit einem ROAS von 8x in drei Monaten NOIR: 180.000 EGP Umsatz bei einem ROAS von 5,88x, die Conversion-Rate stieg um 42 % Slic (saudische Schuhmarke): 50.518 SAR Umsatz aus 216 Bestellungen auf Zid während Ramadan und Eid, bei 28.314 SAR Werbeausgaben Boutiqaat Abaya (saudischer Marketplace): von null auf 47 aktive Händler und 272 Produkte Koma Agency (B2B): 140 qualifizierte Leads zu je 40 EGP, 10 Kunden in weniger als 90 Tagen gewonnen So läuft ein Account 1. Audit: Tracking (GA4, Meta Pixel und CAPI, TikTok), Abbrüche im Funnel, Angebot und durchschnittlicher Bestellwert, aktuelle Creatives. 2. Planung: Zielgruppen, Ansätze, Angebote, Budgetaufteilung und KPIs je Plattform. 3. Umsetzung: Launch, tägliche Optimierung und Creative-Tests auf Basis der Kundenreaktionen. 4. Reporting: Wöchentliche Zahlen aus den Bestellungen des Shops selbst, verknüpft mit Umsatz und Kosten pro Bestellung. Hintergrund Seit 2019 im Marketing tätig. Digital Marketing Lead bei Kava Company, einer saudischen Holding, wo er Paid Media und Social Media für Boutiqaat Abaya und Arqa Sakan betreut. Zuvor tätig bei Swarms, Koma, Dr. Scent und Future Academy. Arbeitet auf Arabisch und Englisch, remote aus Ägypten. Mindestwerbebudget: 30.000 EGP pro Monat oder der entsprechende Betrag außerhalb Ägyptens.

4 Personen im Team

Spricht Arabisch, Englisch

10 Projekte in ihrem Portfolio

Arbeitet remote auf der ganzen Welt

Sortlist Mitglied seit 2025

Gegründet 2025

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Dienstleistungen

12 Dienstleistungen angeboten von Nour Nashat

Dienstleistungen

Projekte

Bewertungen

Beschreibung

Paid media run hands-on across Meta (Facebook and Instagram), TikTok, Snapchat and Google for DTC and e-commerce brands. Each account starts with a tracking check (Meta Pixel and CAPI, GA4, TikTok events), then audience and angle research, offer and AOV changes, and creative testing based on what customers respond to. Results are reported from the store's own orders. Past results: EGP 1.6M in sales at 8x ROAS for Lolla's, and SAR 50,518 from 216 orders on Zid for Slic over Ramadan and Eid. Minimum ad spend: 30,000 EGP per month or equivalent.

Skills in Onlinewerbung (7)

Onlinewerbung

Mediaeinkauf

Google Ads

Facebook-Werbung

Snapchat Advertising

TikTok Werbung

Social Media Advertising

Referenzen in Onlinewerbung (8)

Arqa Sakan: paid media audit and leads for a Qatif project - Onlinewerbung

Pontou: EGP 90K in sales at 5.6x ROAS for a toys store - Onlinewerbung

Dr. Scent Egypt: 300% ROI from paid media and SEO - Onlinewerbung

Koma Agency: 140 B2B leads at EGP 40, 10 clients closed in 90 days - Onlinewerbung

Kunden in Onlinewerbung (4)

Arqa SakanImmobilien | local

PontouSpielzeug | national

Dr. Scent EgyptBeauty | national

Koma AgencyMarketing & Werbung | national

Erfahren Sie mehr über Onlinewerbung

Beschreibung

Marketing lead for brands that need a senior person owning the numbers without hiring a full-time head of marketing. Covers the marketing audit, positioning and offer, full-funnel media plan with budget split and KPIs per platform, landing page and tracking requirements, and weekly reporting tied to revenue. Background: Digital Marketing Lead at Kava Company (Saudi holding) for Boutiqaat Abaya and Arqa Sakan, managing a team of three, plus account and strategy work at Swarms and Koma across Egypt and the Gulf.

Skills in Digitale Strategie (7)

Digitale Strategie

Growth Marketing

Strategisches Marketing

Performance Marketing

E-Commerce-Marketing

Mediaplanung und -einkauf

Digitale Marketing Strategie

Referenzen in Digitale Strategie (6)

Herb & Oil: go-to-market strategy for JOLLYOUR skincare - Digitale Strategie

Arqa Sakan: paid media audit and leads for a Qatif project - Digitale Strategie

Koma Agency: 140 B2B leads at EGP 40, 10 clients closed in 90 days - Digitale Strategie

Boutiqaat Abaya: a Saudi marketplace from zero to 47 live merchants - Digitale Strategie

Kunden in Digitale Strategie (4)

Herb & Oil TradeBeauty | national

Arqa SakanImmobilien | local

Koma AgencyMarketing & Werbung | national

Boutiqaat AbayaE-Commerce | national

Erfahren Sie mehr über Digitale Strategie

Beschreibung

WooCommerce and Shopify stores built to sell and to run ads on. The base package includes 50 products uploaded, an SEO-friendly build, GA4, Meta and TikTok tracking, COD, delivery and returns shown before checkout, hands-on training with a training file, and a PageSpeed report at handover. Extra products, custom features and 3D elements are quoted separately. Hosting, domain and payment fees are paid by the client directly to the providers.

Skills in E-Commerce (5)

Conversion Rate Optimization

Shopify Entwicklung

WooCommerce

WordPress

E-Commerce-Website

Referenzen in E-Commerce (5)

Pontou: EGP 90K in sales at 5.6x ROAS for a toys store - E-Commerce

Dr. Scent Egypt: 300% ROI from paid media and SEO - E-Commerce

Yaso: an Arabic-first WooCommerce pet store with 400 products - E-Commerce

Kunden in E-Commerce (4)

PontouSpielzeug | national

Dr. Scent EgyptBeauty | national

YasoHaustiere | national

NOIRKleidung & Accessoires | national

Erfahren Sie mehr über E-Commerce

Beschreibung

Growth work for DTC and e-commerce brands that sell but convert too little of the traffic they pay for. Covers funnel audits, offer and average order value changes, merchandising such as Frequently Bought Together, landing page fixes and tracking, then scaling media only after the store converts. Example: Lolla's grew to EGP 1.6M in gross sales and 525 orders at 8x ROAS in three months by combining scattered winners before adding budget.

Skills in Growth Marketing (4)

Conversion Rate Optimization

Growth Hacking

Growth Marketing

Performance Marketing

Referenzen in Growth Marketing (5)

Dr. Scent Egypt: 300% ROI from paid media and SEO - Growth Marketing

Koma Agency: 140 B2B leads at EGP 40, 10 clients closed in 90 days - Growth Marketing

Boutiqaat Abaya: a Saudi marketplace from zero to 47 live merchants - Growth Marketing

Kunden in Growth Marketing (4)

Dr. Scent EgyptBeauty | national

Koma AgencyMarketing & Werbung | national

NOIRKleidung & Accessoires | national

Boutiqaat AbayaE-Commerce | national

Erfahren Sie mehr über Growth Marketing

Beschreibung

Media plans built before any money goes live: target audience and personas, platform choice between Meta, TikTok, Snapchat and Google, monthly budget split by funnel stage, and KPIs per platform such as cost per purchase, ROAS and cost per lead. Budgets move by measured cost per purchase from the store's own orders. For Slic's Ramadan and Eid campaigns this meant splitting SAR 28,314 across Meta, TikTok and Snapchat by cost per purchase.

Skills in Mediaplanung (4)

Mediaplanung

Mediaeinkauf

Media Marketing

Mediaplanung und -einkauf

Referenzen in Mediaplanung (4)

Arqa Sakan: paid media audit and leads for a Qatif project - Mediaplanung

Slic: SAR 50,518 in sales from 216 orders over Ramadan and Eid - Mediaplanung

Lolla's: EGP 1.6M in sales at 8x ROAS in three months - Mediaplanung

Kunden in Mediaplanung (4)

Arqa SakanImmobilien | local

NOIRKleidung & Accessoires | national

SlicKleidung & Accessoires | national

Lolla'sKleidung & Accessoires | national

Erfahren Sie mehr über Mediaplanung

Beschreibung

Tracking setup so ad decisions rest on real orders: Google Tag Manager, GA4 e-commerce events, Meta Pixel and Conversions API, TikTok and Snapchat events, UTM rules, and Looker Studio dashboards. Each setup is checked against the store's own order data (Shopify, Zid, WooCommerce or Odoo). Example: at Slic, GA4 showed zero checkouts against 44 real orders, so reporting moved to Zid, where 216 orders were recorded while the ad platforms counted 129.

Skills in Webanalytik/Big Data (5)

Webanalytik/Big Data

Google Analytics

Google Tag Manager

Konversionsverfolgung

Webanalytik/Big Data

Referenzen in Webanalytik/Big Data (4)

Koma Agency: 140 B2B leads at EGP 40, 10 clients closed in 90 days - Webanalytik/Big Data

Boutiqaat Abaya: a Saudi marketplace from zero to 47 live merchants - Webanalytik/Big Data

Slic: SAR 50,518 in sales from 216 orders over Ramadan and Eid - Webanalytik/Big Data

Kunden in Webanalytik/Big Data (4)

Arqa SakanImmobilien | local

Koma AgencyMarketing & Werbung | national

Boutiqaat AbayaE-Commerce | national

SlicKleidung & Accessoires | national

Erfahren Sie mehr über Webanalytik/Big Data

Beschreibung

Positioning and go-to-market work that comes before ads: who the brand sells to, why they buy, what stops them, the offer and the message per audience, and how the brand should look and sound so it does not get cheapened by discounts. Used at Boutiqaat Abaya, a Saudi abaya marketplace that started as a logo and an empty Odoo, and at NOIR, a luxury kids brand that grew at 5.88x ROAS with only limited 15% offers.

Skills in Markenbildung & Positionierung (4)

Markenbildung & Positionierung

Positionierung

Produktbranding und Positionierung

Referenzen in Markenbildung & Positionierung (3)

Yaso: an Arabic-first WooCommerce pet store with 400 products - Markenbildung & Positionierung

Boutiqaat Abaya: a Saudi marketplace from zero to 47 live merchants - Markenbildung & Positionierung

Kunden in Markenbildung & Positionierung (3)

YasoHaustiere | national

NOIRKleidung & Accessoires | national

Boutiqaat AbayaE-Commerce | national

Erfahren Sie mehr über Markenbildung & Positionierung

Beschreibung

Monthly content plans for Facebook, Instagram and TikTok built from what sells: content pillars, a posting calendar, Reel scripts and post briefs for the designer, and Arabic and English copy. Arabic copy is written the way an Egyptian or Gulf customer reads it, not translated. Content and ads share one plan, so organic posts feed the creative tests and winning angles move into paid.

Skills in Content-Strategie (5)

Inhaltliche Strategie

Creative Copywriting

Inhaltsmarketing

Soziale Inhaltsstrategie

Social-Media-Inhalte

Referenzen in Content-Strategie (3)

Dr. Scent Egypt: 300% ROI from paid media and SEO - Content-Strategie

Boutiqaat Abaya: a Saudi marketplace from zero to 47 live merchants - Content-Strategie

Kunden in Content-Strategie (3)

Dr. Scent EgyptBeauty | national

NOIRKleidung & Accessoires | national

Boutiqaat AbayaE-Commerce | national

Erfahren Sie mehr über Content-Strategie

Beschreibung

Websites and landing pages built to receive paid traffic: WordPress, Elementor or a custom theme, Arabic and English, SEO-ready structure, GA4 and Meta tracking from day one, and a PageSpeed report at handover. Every page is built around one action, whether that is an order, a WhatsApp message or a lead form. Store builds start at 15,000 EGP in Egypt; hosting and domain are paid by the client directly.

Skills in Webseitengestaltung (5)

Website Entwicklung

WooCommerce

WordPress

Website Design

Web-Design

Referenzen in Webseitengestaltung (3)

Dr. Scent Egypt: 300% ROI from paid media and SEO - Webseitengestaltung

Yaso: an Arabic-first WooCommerce pet store with 400 products - Webseitengestaltung

Boutiqaat Abaya: a Saudi marketplace from zero to 47 live merchants - Webseitengestaltung

Kunden in Webseitengestaltung (3)

Dr. Scent EgyptBeauty | national

YasoHaustiere | national

Boutiqaat AbayaE-Commerce | national

Erfahren Sie mehr über Webseitengestaltung

Beschreibung

SEO for stores and service businesses that want search traffic that buys: technical and on-page audits, product and category page structure, metadata, schema, Arabic and English content, local search with Google Business Profile, and visibility in AI answers such as ChatGPT and Google AI Overviews. Yaso, a WooCommerce pet store, scored SEO 100 on mobile and desktop in Google PageSpeed at handover.

Skills in SEO (5)

SEO Audit

Google SEO

SEO -Audit

SEO -Optimierung

Referenzen in SEO (2)

Dr. Scent Egypt: 300% ROI from paid media and SEO - SEO

Yaso: an Arabic-first WooCommerce pet store with 400 products - SEO

Kunden in SEO (2)

Dr. Scent EgyptBeauty | national

YasoHaustiere | national

Erfahren Sie mehr über SEO

Team

4 Mitglieder in Nour Nashat's Team

GeschichteIn marketing since 2019, running paid media for brands in Egypt and Saudi Arabia such as Lolla's, Slic, NOIR and Boutiqaat Abaya. Nour leads every account himself and brings in a designer, copywriter and developer as the work needs, with results reported from the store's own orders.

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Kontakt

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Details

HeadquarterIbrahim El-Desouky, Kafr Ibrahim, Desouk, Kafr el-Sheikh, Egypt