AEXELE

Shanghai, China

We shape creative minds and ideas relevant to the connected age. WHO WE ARE We are an indie creative agency in Shanghai. We assist brands targeting Chinese consumers & netizens, by conceptualizing and developing tailored creative and digital solutions. We house a Creative Think-Tank, Activations Hub and Innovation Lab under one roof; bringing together a collective of entrepreneurs, tech innovators, storytellers, digital communications and branding specialists. We look beyond digital channels, seeking instead lasting ideas and narratives to reach and inspire digital native consumers within an ever-connected age. We pursue and embrace Storytelling for the Digital Age. Let us tell your story. OUR MISSION AND VISION to enhance our humanity In an age where digitalization is increasingly more ubiquitous in our daily lives, we understand that effective communications are still rooted in human-centric interactions, values, and perspectives that speak truly to each of us on an emotional and humane level. Through creative communications and storytelling, we seek to inspire and perpetuate the pursuit of Human Ingenuity: what makes us creative and inspiring Beings; Individually and collectively. To safeguard us from losing touch with our humanity. WHAT WE DO We provide relevant-first creative COMMUNICATIONS solutions. We believe effective communications are built around a clear brand and product equity, articulated throughout a consumer-centric and psychographics-led platform(s) relevancy. At AEXELE, we take a highly integrated & tailored approach revolving around brand partners’ business & communication objectives; while matching them with the digital consumption habits of their core target audience. We've done some very exciting work with a plethora of brands ranging from luxury, lifestyle, travel to FMCG with successful engagements such as brand positioning & digital communications localization strategy to creative campaign ideation & execution as well as digital asset production (web, H5, WeChat, VR/AR) and social media execution/KOL procurement & management.

12 people in their team

Speaks Chinese, English, French

10 projects in their portfolio

Works remotely across the globe

Sortlist member since 2020

Founded in 2015

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Services

18 services offered by AEXELE

Description
No description provided for this service.
Skills in Branding & Positioning (13)
Brand IdentityImplementationKey VisualBranded ContentStrategic PlanningRebrandingVisual DesignPositioningDigital MarketingCommunication Strategy+3
Works in Branding & Positioning (4)
Clients in Branding & Positioning (4)
Louis XIIIBeverage | international
EDITION HotelTravel & Leisure | international
Shorelight EducationEducation | international
Z ZegnaClothing & Accessories | international
Learn more about Branding & Positioning
Description
No description provided for this service.
Skills in Content Strategy (16)
Augmented RealityCopywritingContent CreationDesignStorytellingSocial Media ManagementPhotographyDigital MarketingIdeationDevelopment+6
Works in Content Strategy (6)
Clients in Content Strategy (6)
De BeersLuxury Goods & Jewelry | international
EDITION HotelTravel & Leisure | international
Z ZegnaClothing & Accessories | international
Louis XIIIBeverage | international
Learn more about Content Strategy
Description
No description provided for this service.
Skills in Advertising (7)
DigitalBrandCampaignContentDigital MarketingStrategySocial Media
Work in Advertising (1)
Client in Advertising (1)
Xin Xi WangFood | national
Learn more about Advertising
Description
No description provided for this service.
Skills in Digital Strategy (7)
Project ManagementDigitalVirtual Reality (VR)Market ExpansioncontentstrategiemarketingstrategieStrategy
Works in Digital Strategy (5)
Clients in Digital Strategy (5)
Louis XIIIBeverage | international
Nature ResearchPublishing | international
De BeersLuxury Goods & Jewelry | international
EDITION HotelTravel & Leisure | international
Learn more about Digital Strategy
Description
No description provided for this service.
Work in Web Application (1)
Client in Web Application (1)
Z ZegnaClothing & Accessories |
Learn more about Web Application
Description
No description provided for this service.
Works in Online Advertising (3)
Clients in Online Advertising (3)
EDITION HotelTravel & Leisure | international
Xin Xi WangFood | national
EDITION HotelTravel & Leisure | international
Learn more about Online Advertising
Description
No description provided for this service.
Skills in Social Media (2)
Social Media ManagementDigital Communication
Works in Social Media (5)
Clients in Social Media (5)
Z ZegnaClothing & Accessories | international
Nature ResearchPublishing | international
Xin Xi WangFood | national
De BeersLuxury Goods & Jewelry | international
Learn more about Social Media
Description
No description provided for this service.
Skills in Graphic Design (1)
Creative Communication
Works in Graphic Design (3)
Clients in Graphic Design (3)
EDITION HotelTravel & Leisure | international
Z ZegnaClothing & Accessories |
Xin Xi WangFood | national
Learn more about Graphic Design
Description
No description provided for this service.
Work in Web analytics/Big data (1)
Client in Web analytics/Big data (1)
Nature ResearchPublishing | international
Learn more about Web analytics/Big data
Description
No description provided for this service.
Skills in Public Relations (PR) (1)
Storytelling
Works in Public Relations (PR) (5)
Clients in Public Relations (PR) (5)
Louis XIIIBeverage | international
Nature ResearchPublishing | international
The Sanya EDITIONTravel & Leisure | international
Shorelight EducationEducation | international
Learn more about Public Relations (PR)