PLTFRM (+ 15 reviews) | Sortlist
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PLTFRM

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Shanghai, China
PLTFRM is brand consultancy agency specialised in Digital Advertising and E-commerce in China.
PLTFRM is an award-winning brand consultancy agency specialised in localisation, digital advertising and E-commerce in China. Founded in 2012 in Shanghai, PLTFRM is a Sino-French agency. It has grown into a seamless cross-cultural bridge between business and creativity. We are a mix of international and Chinese citizens. China-based, global-minded. We mix design strategy, marketing and e-commerce to boost conversions.
40 people in their team
Speaks Chinese, English, French
19 projects in their portfolio
2 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2021
Founded in 2012
3 awards conferred
Open website


Services

14 services offered by PLTFRM

Service name
Experience level

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  • Description
    For our projects, we employ a comprehensive, strategically designed workflow and methodology to meet our client's business objectives.

    We commence with rigorous market research and strategy development, wherein we study the market trends, the target audience's behaviour, preferences, demands, and the competitive landscape. We leverage this data to create a distinct brand voice and value proposition.

    In the brand localisation phase, we meticulously adapt and align the brand's identity and messaging to resonate with the specificity of China, ensuring cultural appropriateness and market relevancy.
    Skills in Branding & Positioning (21)
    strategic thinkingbrand creationbranding positioninglogo graphic designBrand CreationlocalisationB2B PositioningNamingVisual IdentityOnline Branding+11
    Works in Branding & Positioning (17)
    Cherries from Chile - Branding & Positioning
    Technogym - Branding & Positioning
    Melitta - Branding & Positioning
    That Boutique-y Whisky Company - Branding & Positioning
    Reviews in Branding & Positioning (2)
    Nicolai Samsing
    Jack Lee
    Clients in Branding & Positioning (17)
    JabraConsumer Electronics | international
    Cherries from ChileFood | international
    TechnogymTechnology Hardware & Equipment | international
    TBYCBeverage | international

    Learn more about Branding & Positioning


  • Description
    For our projects, we employ a comprehensive, strategically designed workflow and methodology to meet our client's business objectives.

    We commence with rigorous market research and strategy development, wherein we study the market trends, the target audience's behaviour, preferences, demands, and the competitive landscape. We leverage this data to create a distinct brand voice and value proposition.

    In the brand localisation phase, we meticulously adapt and align the brand's identity and messaging to resonate with the specificity of China, ensuring cultural appropriateness and market relevancy.

    Once the brand identity is localised, we transition to marketing execution, focusing on innovative campaigns, engaging storytelling, and compelling content creation for various social media platforms.

    Lastly, we drive towards e-commerce sales activation, deploying targeted marketing strategies to stimulate consumer interest and encourage purchases, thus transforming digital traffic into tangible sales.
    Skills in Digital Strategy (11)
    media strategydigital strategybrand strategyecommercestrategic planningcontent strategyweb strategysocial media strategyWeb StrategyCustomer Relationship Management+1
    Works in Digital Strategy (14)
    Cherries from Chile - Digital Strategy
    Paul Frank - Digital Strategy
    Spalding - Digital Strategy
    Technogym - Digital Strategy
    Reviews in Digital Strategy (2)
    Jocelyn Chen
    Michael
    Clients in Digital Strategy (14)
    SpaldingSports
    ProChileGovernment & Administration | national
    MigrosRetail | international
    PAUL FRANKClothing & Accessories | international

    Learn more about Digital Strategy


  • Description
    For our projects, we employ a comprehensive, strategically designed workflow and methodology to meet our client's business objectives.

    Once the brand identity is localised, we transition to marketing execution, focusing on innovative campaigns, engaging storytelling, and compelling content creation for various social media platforms.
    Skills in Advertising (10)
    tiktokseo advertisingKOLDigital advertisingAdvertising360º advertisingsocial mediabrandingsocial media campaignsocial advertising
    Works in Advertising (11)
    Cherries from Chile - Advertising
    Spalding - Advertising
    Technogym - Advertising
    Melitta - Advertising
    Review in Advertising (1)
    Jiarui Xu
    Clients in Advertising (11)
    SpaldingSports
    Cherries from ChileFood | international
    ICEXGovernment & Administration | national
    ArgosuperFood | international

    Learn more about Advertising


  • Description
    For our projects, we employ a comprehensive, strategically designed workflow and methodology to meet our client's business objectives.
    For marketing execution, we focus on innovative campaigns, engaging storytelling, and compelling content creation for various social media platforms. This extends to KOL management, social media and app collaboration, cross-branding promotions, etc...
    Skills in Online Advertising (15)
    Display AdvertisingMobile AdvertisingGoogle AdsDisplay MarketingRetargetingDigital AdvertisingAmazon AdvertisingDisplay AdsDigital AdROI Optimization+5
    Works in Online Advertising (11)
    Cherries from Chile - Online Advertising
    Paul Frank - Online Advertising
    Technogym - Online Advertising
    Melitta - Online Advertising
    Clients in Online Advertising (11)
    MigrosRetail | international
    Salmon de ChileFood | international
    Cherries from ChileFood | international
    MelittaFood | international

    Learn more about Online Advertising


  • Description
    For our projects, we employ a comprehensive, strategically designed workflow and methodology to meet our client's business objectives.

    We drive towards e-commerce sales activation, deploying targeted marketing strategies to stimulate consumer interest and encourage purchases, thus transforming digital traffic into tangible sales.
    Skills in E-commerce (8)
    Store Atmosphere DesignTmall managementprice packaging strategysales strategycustomer relationship managementecommerceecommerce designDigital advertising
    Works in E-commerce (9)
    Cherries from Chile - E-commerce
    Paul Frank - E-commerce
    Technogym - E-commerce
    Melitta - E-commerce
    Review in E-commerce (1)
    H Z
    Clients in E-commerce (9)
    SUPAAA SUPAAARetail | international
    BICTechnology Hardware & Equipment | international
    MelittaFood | international
    JabraConsumer Electronics | international

    Learn more about E-commerce


  • Description
    For our projects, we employ a comprehensive, strategically designed workflow and methodology to meet our client's business objectives.
    Once the brand identity is localised, we transition to marketing execution, focusing on innovative campaigns, engaging storytelling, and compelling content creation for various social media platforms. We further drive towards e-commerce sales activation, deploying targeted marketing strategies to stimulate consumer interest and encourage purchases, thus transforming digital traffic into tangible sales.
    Skills in Marketing (7)
    Ethnic MarketingOperational MarketingSustainable MarketingMarketing AnalyticsCrisis ManagementLuxury MarketingB2C Marketing
    Works in Marketing (12)
    Cherries from Chile - Marketing
    Paul Frank - Marketing
    Spalding - Marketing
    Technogym - Marketing
    Review in Marketing (1)
    Amy Low
    Clients in Marketing (12)
    Cherries from ChileFood | international
    SpaldingSports
    MelittaFood | international
    TBYCBeverage | international

    Learn more about Marketing


  • Description
    For our projects, we employ a comprehensive, strategically designed workflow and methodology to meet our client's business objectives.

    In the brand localisation phase, for content marketing, we meticulously adapt and align the brand's identity and messaging to resonate with the specificity of China, ensuring cultural appropriateness and market relevancy.
    Skills in Content Strategy (11)
    wechat advertisingContent MarketingStorytellingcontent marketingsocial mediacontent creationcontent curationsocial media strategyweb contentmedia content+1
    Works in Content Strategy (12)
    Spalding - Content Strategy
    Technogym - Content Strategy
    Melitta - Content Strategy
    That Boutique-y Whisky Company - Content Strategy
    Clients in Content Strategy (12)
    MelittaFood | international
    ArgosuperFood | international
    La Mini MacaronBeauty | international
    SUPAAA SUPAAARetail | international

    Learn more about Content Strategy


  • Description
    For our projects, we employ a comprehensive, strategically designed workflow and methodology to meet our client's business objectives.

    In the brand localisation phase, we meticulously adapt and align the brand's identity and messaging to resonate with the specificity of China, ensuring cultural appropriateness and market relevancy. Once the brand identity is localised, we transition to marketing execution, focusing on innovative campaigns, engaging storytelling, and compelling content creation for various social media platforms.
    Skills in Social Media (15)
    Social Sellingsocial mediasocial media marketingsocial media strategysocial media campaignsocial advertisingsocial media engagementwechat advertisingTiktokweibo+5
    Works in Social Media (13)
    Cherries from Chile - Social Media
    Technogym - Social Media
    Melitta - Social Media
    That Boutique-y Whisky Company - Social Media
    Clients in Social Media (13)
    RicqlèsBeverage | international
    Bernard MagrezBeverage | international
    SUPAAA SUPAAARetail | international
    TechnogymTechnology Hardware & Equipment | international

    Learn more about Social Media


  • Description
    For our projects, we employ a comprehensive, strategically designed workflow and methodology to meet our client's business objectives.
    For marketing activities, we focus on innovative campaigns, engaging storytelling, and compelling content creation for various social media platforms. We drive towards e-commerce sales activation, deploying targeted marketing strategies to stimulate consumer interest and encourage purchases, thus transforming digital traffic into tangible sales. For both marketing and sales, we engage with influencer - KOL and KOC - to drive awareness and sales conversions.
    Skills in Influencer Marketing (13)
    Youtube InfluencersSocial Media InfluencerInstagram InfluencerCelebrity MarketingNano InfluencersSnapchat InfluencersInfluencer RecruitmentMacro influencersInfluencer StrategyInfluencer affiliation+3
    Works in Influencer Marketing (10)
    Cherries from Chile - Influencer Marketing
    Paul Frank - Influencer Marketing
    Technogym - Influencer Marketing
    Melitta - Influencer Marketing
    Review in Influencer Marketing (1)
    M. Nie
    Clients in Influencer Marketing (10)
    SUPAAA SUPAAARetail | international
    MelittaFood | international
    Salmon de ChileFood | international
    PAUL FRANKClothing & Accessories | international

    Learn more about Influencer Marketing


  • Description
    For our projects, we employ a comprehensive, strategically designed workflow and methodology to meet our client's business objectives.

    In the brand localisation phase, we meticulously adapt and align the brand's identity and messaging to resonate with the specificity of China, ensuring cultural appropriateness and market relevancy both visually and verbally. Once the brand identity is localised, we transition to marketing execution, focusing on innovative campaigns, engaging storytelling, and compelling content creation for various social media platforms.
    Skills in Copywriting (10)
    Translation ServicesWebsite CopywritingDigital CopywritingContent CurationContent EditionCreative WritingText WritingContent DevelopmentCreative CopywritingContent Writing
    Works in Copywriting (9)
    Technogym - Copywriting
    Melitta - Copywriting
    That Boutique-y Whisky Company - Copywriting
    Salmon de Chile - Copywriting
    Clients in Copywriting (9)
    MigrosRetail | international
    SUPAAA SUPAAARetail | international
    Salmon de ChileFood | international
    ArgosuperFood | international

    Learn more about Copywriting

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Team

40 members in PLTFRM's team

PLTFRM cover
StoryIt started in 2012 with two guys, known as Mr Q and Alex, an eye for e-commerce and storytelling, and a piece of paper.
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Awards

PLTFRM was awarded 3 times

Forbidden City Creative Award2019-9-1
Transform Award2017-6-1
IPA Effectiveness Awards2022-10-1Single Market (China)

Reviews

15 reviews for PLTFRM

4.92/5
(15 reviews)
AL
Amy LowMarketing Director at Futurity Brands
ServiceMarketing
5/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Our objective for this campaign was to introduce the new A.NI.MA Series in a way that captured its essence and connected with our target audience. We wanted to highlight the brand values, and creative concept behind the designs. By working closely with the PLTFRM team, we developed an online KOL campaign that was visually stunning and resonated deeply with our target market, driving both engagement and excitement around the A.NI.MA. Series.

What did you enjoy the most during your collaboration?I appreciated PLTFRM’s professionalism and expertise throughout the campaign. The way PLTFRM managed the project deliverables, ensuring every detail was aligned with our vision, made the entire process smooth and enjoyable. PLTFRM’s openness to feedback and collaboration allowed us to combine our strengths and create something special. It was a pleasure working with PLTFRM

Amy Low recommends this agency


ServiceMarketing

MN
M. NieTrade Officer at Ofecome Shanghai
ServiceInfluencer Marketing
5/5
Verified review
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?The agency helped us deliver several livestream sessions for the consumer goods section.

What did you enjoy the most during your collaboration?We really appreciated the smooth and efficient work from the agency. They were very professional and brought a lot of experience to the table.

M. Nie recommends this agency


ServiceInfluencer Marketing

HS
Hu ShaojieCommercial Assistant at ProChile
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?What was the objective behind your collaboration? Our objectives were to stimulate the export process and the internationalisation of Chilean companies through a country image promotion under the concept of "Unboxing Chile.” The project aimed to introduce excellent agricultural products from Chile, such as pork, wine, fruit, and salmon.

What did you enjoy the most during your collaboration?The PLTFRM work was exceptional. They developed a creative and comprehensive promotional plan tailored specifically for us, successfully localising the global " Unboxing " marketing concept for the Chinese market. They always provide valuable advice, and I feel at ease working with them. They are a professional and reliable partner.

Hu Shaojie recommends this agency



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Contact

Contact details of PLTFRM

Details



  • HeadquarterChina, Shang Hai Shi, Jing An Qu, 曹家渡万航渡路733号 邮政编码: 200042

  • 30 Canton Rd, Tsim Sha Tsui, Hong Kong

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