MOSO Branding & Creative is specialized in brand planning, brand design, and brand communication. We provide Brand Innovation, impactful Advertising Campaigns, and unique Design Solutions with straightforward methods and a stress-free workflow.
MOSO holds the belief that we are the solid force behind you to help build your original and outstanding brand by creating targeted strategies, brand designs, and unforgettable campaigns to increase your notoriety and brand value in China.
At MOSO, we pride ourselves on providing clients with multi-disciplinary, multi-cultural, innovative, and logistical solutions in a top-notch way to deliver unique products.
莫书品牌策划中心专注于品牌策划、设计与传播。我们致力于以清晰明了的工作流程和简单轻松的沟通合作为您提供 0-1 品牌构建、广告战役,和全方位品牌设计及传播解决方案。
我们善于构建以品牌核心价值为中心的品牌识别系统,统帅企业的营销传播活动,使之每一次输出都演绎出品牌核心价值、精神与追求,确保您每一份营销广告投入都为品牌作加法,为提升品牌资产作累积。
根植于高度发展的中国市场,我们以国际视野与多元文化融合提供创新品牌策划与设计解决方案,以科学品牌策略统筹多方位品牌构建与输出,与您共同打造维护具有鲜明核心价值与个性、丰富情感联想、高品牌记忆度、高溢价能力、和高价值感的未来强势品牌。
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Project made for International Corporations in the Banking & Financials industry for a audience.Integrate various EB resources into one WeChat recruitment account and deliver a consistent and accurate employer brand image to WeChat followers through yearly content planning, weekly posts content creation, and digital campaigns to strengthen the client's Employer Branding Awareness both internally and externally in China market.
Project made for OpenCorp in the Internet industry for a B2B / B2C audience.“组知” 是一家新型互联网科技HR平台企业,OpenCorp意味着开放、透明的平台,中文名”组知”来源于用户可通过大数据“获知”目标企业(组织)内部结构和团队人员的核心技术价值。企业标志从视觉上象征人与企业的互联网络;同时从内涵上借以汉字象形字的起源,还原了把丝拧成一股之形的“绞丝旁”所代表的人与人及人与事的联结关系。从命名到标志,从品牌策略再到整体视觉形象,我们成功地将创立者的构想完整而统一的呈现构建出来。
Project made for Infansy's Enterprise Co. Ltd. in the Clothing & Accessories industry for a B2B / B2C audience.Infansy's is a Shanghai based company that is transforming the traditional maternity and baby clothing business into a more interactive and compelling brand driven category. We helped create new branding and upgraded brand guidelines that set up the solid foundation for its new product developments, branded portfolio, and new communication style guided with a clearer and more focused brand positioning.
Project made for Maternity Center Branding in the Others industry for a audience.
Project made for International Consulting Firm in the Others industry for a audience. Code of Conduct CampaignBringing Quality Superhero to lifeQually is the Quality Superhero to help launch and communicate Code of Conduct Campaign across greater China region for KPMG. As the story teller, Qually shows staff how to protect client information and uphold our high standards of quality and ethical conduct through various communication channels.In order to increase further influence, we brought Qually to life in 3 phases of animations presenting deal with real life scenarios people may encounter in day-to-day work, and how to make right decision on ethical issues.This whole campaign has received a wide range of praise, it will also be used as learning programme in other KPMG firms in ASPAC region.
Project made for International Consulting Firm in the Others industry for a audience.
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