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MOSO Branding & Creative Shanghai, China
Powering Tomorrow's Brands Today
MOSO Branding & Creative is specialized in brand planning, brand design, and brand communication. We provide Brand Innovation, impactful Advertising Campaigns, and unique Design Solutions with straightforward methods and a stress-free workflow. MOSO holds the belief that we are the solid force behind you to help build your original and outstanding brand by creating targeted strategies, brand designs, and unforgettable campaigns to increase your notoriety and brand value in China. At MOSO, we pride ourselves on providing clients with multi-disciplinary, multi-cultural, innovative, and logistical solutions in a top-notch way to deliver unique products. 莫书品牌策划中心专注于品牌策划、设计与传播。我们致力于以清晰明了的工作流程和简单轻松的沟通合作为您提供 0-1 品牌构建、广告战役，和全方位品牌设计及传播解决方案。 我们善于构建以品牌核心价值为中心的品牌识别系统，统帅企业的营销传播活动，使之每一次输出都演绎出品牌核心价值、精神与追求，确保您每一份营销广告投入都为品牌作加法，为提升品牌资产作累积。 根植于高度发展的中国市场，我们以国际视野与多元文化融合提供创新品牌策划与设计解决方案，以科学品牌策略统筹多方位品牌构建与输出，与您共同打造维护具有鲜明核心价值与个性、丰富情感联想、高品牌记忆度、高溢价能力、和高价值感的未来强势品牌。
4 people in their team
Speaks Chinese, English
8 projects in their portfolioWorks remotely across the globe
Sortlist member since 2019
Founded in 2018
Services
3 services offered by MOSO Branding & Creative
Description We provide full graphic design services including advertising, illustration, brand design, and communications design.Skills in Graphic Design (28) Brand IdentityArt Direction2D AnimationIdentity DesignDesignBrandingGraphic Designgraphic packagingLogo Graphic Design2D Design+18Works in Graphic Design (7) Review in Graphic Design (1) Fernando LandmanClients in Graphic Design (7) Infansy's Enterprise Co. Ltd.Clothing & Accessories | internationalOpenCorpInternet | internationalInternational Consulting FirmOthers | internationalPourJar CoffeeFood | regional
Learn more about Graphic DesignDescription No description provided for this service.
Skills in Branding & Positioning (24) logo brandingBrand Creationbranding graphic designbranding positioningBrand AdvertisingBrandbookBrand Identity Designbusiness brandingbranding marketingbrand creation+14Works in Branding & Positioning (6) Review in Branding & Positioning (1) Melanie DongClients in Branding & Positioning (6) International Consulting FirmOthers | internationalPourJar CoffeeFood | regionalMaternity Center BrandingOthers | localOpenCorpInternet | international
Learn more about Branding & PositioningDescription No description provided for this service.
Skills in Motion Design (17) Visual DesignGifMotion Design2D AnimationCharacter AnimationStickersMotion Graphiccommercial animationmotion animationtwo-dimensional animation+7Works in Motion Design (3) Clients in Motion Design (3) SchindlerIndustrial Goods & Services |International Consulting FirmOthers | internationalInternational Consulting FirmOthers | international
Learn more about Motion Design
Portfolio
8 projects performed by MOSO Branding & Creative
Employer Branding
Project made for International Corporations in the Banking & Financials industry for a audience.Integrate various EB resources into one WeChat recruitment account and deliver a consistent and accurate employer brand image to WeChat followers through yearly content planning, weekly posts content creation, and digital campaigns to strengthen the client's Employer Branding Awareness both internally and externally in China market.
Branding & PositioningCopywritingGraphic Design
Read moreOpenCorp Brand Innovation
Project made for OpenCorp in the Internet industry for a B2B / B2C audience.“组知” 是一家新型互联网科技HR平台企业，OpenCorp意味着开放、透明的平台，中文名”组知”来源于用户可通过大数据“获知”目标企业（组织）内部结构和团队人员的核心技术价值。企业标志从视觉上象征人与企业的互联网络；同时从内涵上借以汉字象形字的起源，还原了把丝拧成一股之形的“绞丝旁”所代表的人与人及人与事的联结关系。从命名到标志，从品牌策略再到整体视觉形象，我们成功地将创立者的构想完整而统一的呈现构建出来。
Branding & PositioningGraphic Design
Read moreInnovative Underwear for Maternity and Baby
Project made for Infansy's Enterprise Co. Ltd. in the Clothing & Accessories industry for a B2B / B2C audience.Infansy's is a Shanghai based company that is transforming the traditional maternity and baby clothing business into a more interactive and compelling brand driven category. We helped create new branding and upgraded brand guidelines that set up the solid foundation for its new product developments, branded portfolio, and new communication style guided with a clearer and more focused brand positioning.
AdvertisingBranding & PositioningCopywriting+1
Read moreMaternity Center Brand Innovation
Project made for Maternity Center Branding in the Others industry for a audience.
AdvertisingBranding & PositioningGraphic Design
Read moreBringing Quality Superhero to life
Project made for International Consulting Firm in the Others industry for a audience. Code of Conduct CampaignBringing Quality Superhero to lifeQually is the Quality Superhero to help launch and communicate Code of Conduct Campaign across greater China region for KPMG. As the story teller, Qually shows staff how to protect client information and uphold our high standards of quality and ethical conduct through various communication channels.In order to increase further influence, we brought Qually to life in 3 phases of animations presenting deal with real life scenarios people may encounter in day-to-day work, and how to make right decision on ethical issues.This whole campaign has received a wide range of praise, it will also be used as learning programme in other KPMG firms in ASPAC region.
AdvertisingBranding & PositioningGraphic Design+1
Read moreMotion Graphic
Project made for International Consulting Firm in the Others industry for a audience.
Motion Design
Read moreTeam
4 members in 's team
Story
I established MOSO after 18 years of working for top-tier agencies & corporations as a creative professional that’s tenured in advertising, brand design, and corporate communications fields. I hold a Bachelor’s Degree in Visual Communications and Certificates in Business Management and Marketing from the United States.
Awards
MOSO Branding & Creative was awarded 0 times
Reviews
4 reviews for MOSO Branding & Creative
5/5
(4 reviews)
Melanie DongProduct Director at Shanghai Infansy’s Enterprise Co., Ltd.
ServiceBranding & Positioning
SectorClothing & Accessories
Team51 - 200
5/5
We had a pleasant experience working with MOSO on our rebranding project which helped transform our focused strategy and improve our overall brand image. Aria has been continuously working closely with our team including brainstorming, presentations, and discussions during that three months. She was also involved in internal training when the Visual Guidelines was delivered. 莫书帮助我们重新定位品牌并整合提高了我们的品牌形象，实现了我们期望转型的目标。Aria和我们市场部及产品部在三个月中经过市场及消费者调研，策略定位和不断的提案及讨论，一起工作共同完成了工作计划。莫书设计产出的品牌视觉识别规范手册，也都已经运用到了我们日常的对内对外输出，取得了不错的品牌焕新的成果。
Fernando LandmanCommercial Director at CODELCO SHANGHAI
ServiceGraphic Design
SectorIndustrial Goods & Services
5/5
Budget
Quality
Schedule
Collaboration
What was the objective behind your collaboration?
Improve graphic and overall image of our office.
What did you enjoy the most during your collaboration?
Very professional and high attention to details.
Fernando Landman recommends this agency
Anita LIUCommunications Manager at Schindler China
Team10001 - 10002
5/5
Budget
Quality
Schedule
Collaboration
What was the objective behind your collaboration?
Marketing promotion and corporate communications projects
What did you enjoy the most during your collaboration?
I always enjoy working with MOSO as a lot successful projects were delivered to support our communications team at Schindler China including company IP development, animation, communications collaterals, and regular social media promotion. Not only does Aria have inspired ideas with an excellent command of graphic design skills and she is very accommodating, patient and gives honest helpful feedback. She did not skip a beat when I requested a change in direction during the process.
Anita LIU recommends this agency
Contact
Contact details of MOSO Branding & Creative
Details
- HeadquarterWorld Trade Tower, Guangdong Rd, Huangpu District, Shanghai, China