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Wallace Marketing

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Edinburgh, Reino Unido
Your marketing project? I’ve been preparing for it.
Wallace Marketing provides a range of services that covers most marketing wish lists: - Research and insight. - Marketing strategy and planning. - Implementation of marketing plans and campaigns. - Training and coaching. The business was established in 2006 by David Wallace, an experienced, commercial MBA-qualified marketing professional with a proven track record in strategic and operational management. Clients represent a wide range of sectors locally, nationally and internationally. They have included start-ups, SMEs, large multinationals, professional services firms, not-for-profit organisations, public sector bodies, investors and advisers. If you’re looking for help with a market research exercise, a marketing strategy development project, implementation of a marketing plan or campaign, or marketing training, please get in touch. For more information and client testimonials, please visit www.wallacemarketing.co.uk
1 persona en su equipo
Habla Alemán, Inglés
2 proyectos en su portfolio
Trabaja de forma remota en todo el mundo
Miembro de Sortlist desde 2017
Fundado en 2006
Aún no hay reseñasSé el primero en publicar una

Servicios

9 servicios ofrecidos por Wallace Marketing

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  • Descripción
    Your organisation’s brand is a potentially powerful resource that lies at the heart of everything you do. A strong brand will help you:

    Improve your commercial performance and market value.
    Stand out and gain a competitive edge.
    Short-cut customers’ decision-making, attract new customers and encourage loyalty and advocacy.
    Make it easier to recruit and retain staff, improve their sense of purpose and belonging, and drive their attitudes and behaviours.

    I use a simple, logical but rigorous modular process that will help you identify that resource and fulfil its potential. Building a strong brand takes both strategic and creative mindsets, so on brand strategy projects I work alongside a creative agency. We will leverage analytical thinking, commercial sense and imagination to help you define, articulate, create, project and deliver a strong brand.
    (26) Habilidades en Branding y posicionamiento de marca
    brand advertisingInternational BrandingBrand CreationBrand StrategyBrand Designsocial mediaadvertisingbrandingcreative advertisingbrand design+16
    (2) proyectos en Branding y posicionamiento de marca
    Marketing strategy for a jewellery retailer - Branding y posicionamiento de marca
    Marketing strategy for a frozen yogurt company - Branding y posicionamiento de marca
    (2) Clientes en Branding y posicionamiento de marca
    Jewellery RetailerVenta por menor | national
    Frozen Yogurt BusinessVenta por menor | regional
    Más información sobre Branding y posicionamiento de marca
  • Descripción
    Whatever your business’s sector, location, size, age or stage of development, you need a strategy to market your products or services effectively in order to exploit your growth potential.

    Yet, every organisation is different. While I follow a tried and tested strategy development process, using proven frameworks, the resulting strategy is unique for each business.

    Marketing strategy is about where you want to be and how you’ll get there. It involves high level decisions that focus and drive your efforts to achieve sustained profitable growth by finding, winning and keeping customers.

    I will work with you to formulate a focused, structured strategic marketing plan that is commercial and immediately actionable. I can help you shape your vision, set clear objectives, consider your options and make choices, calculate resources needed, and set milestones and measures of success.

    Your strategic marketing plan is likely to include:

    Clear objectives to be achieved.
    Strategies to achieve them.
    Positioning, branding and core messages to be communicated.
    Trends to be exploited.
    Products and services, pricing and distribution.
    Key market segments and customer groups to be targeted.
    Competitors that are operating in the same space.
    Collaborators to be partnered with.
    A calendar of relevant, prioritised, integrated promotional activities.
    Resourcing needs and budget.
    Milestones and metrics.
    (28) Habilidades en Estrategia digital
    social media engagementcreative advertisingsocial media marketingdigital campaignsocial media consultantsocial media managementadvertisingsocial media promotionmarketing designsocial media+18
    (2) proyectos en Estrategia digital
    Marketing strategy for a jewellery retailer - Estrategia digital
    Marketing strategy for a frozen yogurt company - Estrategia digital
    (2) Clientes en Estrategia digital
    Jewellery RetailerVenta por menor | national
    Frozen Yogurt BusinessVenta por menor | regional
    Más información sobre Estrategia digital
  • Descripción

    No hay ninguna descripción para este servicio.

    (12) Habilidades en Estrategia de contenidos
    social marketingsocial media managementadvertisingsocial media engagementgraphic designsocial mediatwitter marketingbrandingsocial media campaigndesign+2
    (1) proyecto en Estrategia de contenidos
    Marketing strategy for a frozen yogurt company - Estrategia de contenidos
    (1) Cliente en Estrategia de contenidos
    Frozen Yogurt BusinessVenta por menor | regional
    Más información sobre Estrategia de contenidos
  • Descripción

    No hay ninguna descripción para este servicio.

    (1) proyecto en Analítica Web/Big data
    Marketing strategy for a frozen yogurt company - Analítica Web/Big data
    (1) Cliente en Analítica Web/Big data
    Frozen Yogurt BusinessVenta por menor | regional
    Más información sobre Analítica Web/Big data
  • Descripción

    No hay ninguna descripción para este servicio.

    (3) Habilidades en Redes Sociales
    Social Media ManagementSocial Media MarketingSocial Marketing
    Más información sobre Redes Sociales
  • Descripción

    No hay ninguna descripción para este servicio.

    Más información sobre Consultoría de Datos
  • Descripción

    No hay ninguna descripción para este servicio.

    (3) Habilidades en Publicidad
    Brand AdvertisingDigital advertisingAdvertising Campaign
    Más información sobre Publicidad
  • Descripción

    No hay ninguna descripción para este servicio.

    (1) proyecto en Marketing
    Marketing strategy for a jewellery retailer - Marketing
    (1) Cliente en Marketing
    Jewellery RetailerVenta por menor | national
    Más información sobre Marketing
  • Descripción

    No hay ninguna descripción para este servicio.

    Más información sobre Estudios de mercado
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Contacto

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Detalles

http://www.wallacemarketing.co.uk
  • Sede central21 Young Street, Edinburgh, UK