Updott, Carcavelos | Sortlist

Updott cover
Updott logo

Updott Carcavelos, Portugal


We are a strategic innovation studio.

We design experiences and brands for unsettling mindsets. 

All delivered through digital products, service design and brand strategy.

Partnering with unsettling mindsets
Together, we design and bring to life impactful human-centred experiences. We help ideas be born, startups to grow and brands to be reimagined.
We identify & set the north

Design research

Consumer insights

Brand strategy

Experience strategy

We design meaningful experiences

Sprints & prototype

Service innovation

Brand platforms

Digital product design

We bring concepts to life

Brand identity

UX design

Digital development

Test & validation

We do that with journey maps, user research, design sprints, value proposition, service blueprint, prototyping, test and validation, ux, brand identity and personality, positioning, digital systems and apps.

Throughout our journey, we've joined bright teams with diverse challenges for their transformational venture - from small startups to established organisations with brave leaders.

We listen,
we provoke and
we insightfully
deliver great results.

3 people in their team
Speaks English, Portuguese
3 projects in their portfolio
Works remotely across the globe
Sortlist member since 2017
Founded in 2015
No review yetBe the first to write one


2 services offered by Updott

Service name
Experience level

Related reviews
Starting from

  • Description
    Brand strategy and implementation
    Skills in Branding & Positioning (30)
    Branding StrategyBrandingBrand PositioningVisual Identities & BrandingBrand ArchitectureVisual IdentityLogo DesignBrand StrategyIdentity DesignBrand Guidelines+20
    Works in Branding & Positioning (3)
    Virtual experience brand - Fusion Arena - Zurich - Branding & Positioning
    Digital behaviour and identity - MarketPlace - Branding & Positioning
    Branding for property development firm - Branding & Positioning
    Clients in Branding & Positioning (3)
    VersenReal Estate | national
    Fusion ArenaEntertainment & Events | regional
    Sem HoraEntertainment & Events | national

    Learn more about Branding & Positioning

  • Description
    We help companies of all sizes to innovate radically or incrementally. All through a Human Centred Design approach, together with the client.
    Skills in Innovation (34)
    Proposition TestingDesignMobile Application DevelopmentDigital TransformationDesign ThinkingDesign SprintAppCustomer JourneyCo-creationDigital Strategy+24

    Learn more about Innovation

In need of one of those services?

Ask Updott for a quote and get a reply in no time.


3 projects performed by Updott

Virtual experience brand - Fusion Arena - Zurich
Virtual experience brand - Fusion Arena - Zurich

Project made for Fusion Arena in the Entertainment & Events industry for a B2B / B2C audience. A fusion between virtual and reality needs a brand that does that too. Fusion Arena is the largest virtual reality game arena of Europe, launched in 2018 in Zurich.Updott was responsible for defining its positioning, visual identity, parametric logo, brand and design systems, and website with all the digital experience (UX and UI).

Branding & PositioningErgonomy (UX/UI)Graphic Design+1
Read more
Digital behaviour and identity - MarketPlace
Digital behaviour and identity - MarketPlace

Project made for Sem Hora in the Entertainment & Events industry for a B2B / B2C audience. Ticketing experience reimagined. Sem Hora is a premium marketplace. It offers convenient shopping for tickets as well as access control for unique eventsIts growth, geographically and in the number of consumers, required the company to think of ways to stay strong and competitive. Updott identified the opportunity to rethink their overall experience to set new levels for competitors and position themselves as a distinct marketplace. To recreate their App UX and UI, we first had to go deep in their value proposition to then define their brand strategy and personality, which guided the overall behaviour of the business and their identity. In the end, from the new brand positioning, we redefined the whole identity from logo to the overall brand system, the App user interface and the digital user experience.

Branding & PositioningErgonomy (UX/UI)Graphic Design+1
Read more
Branding for property development firm
Branding for property development firm

Project made for Versen in the Real Estate industry for a B2B audience.A company that was born to transform the real estate development segment. It blends intelligence and sensibility to identify the vocation of the opportunity all the way to developing the product. To propel their way in the market, Updott defined the positioning, name (Versen), visual identity and website.

Branding & PositioningWebsite Creation
Read more
Have a similar project?

Ask Updott for a quote and get a reply in no time.


3 members in Updott's team

Easily get in touch with Updott’s team

Send them a message and get a reply in no time.


Updott was awarded 0 times


No review for Updott yet

Worked with Updott?

Share your experience with us.

Write a review


Contact details of Updott



  • HeadquarterPraça Do Junqueiro, 2775 Carcavelos, Portugal

  • Zürich, Switzerland

Sortlist logo

We are an independent partner who knows Marketing & Advertising agencies' competitive landscape. Tell us your needs and we'll tell you the agencies you must meet.

  • About
  • Jobs
  • Blog
  • Contact
For clients
  • How it works
  • Testimonials
  • Explore
For agencies
  • How it works
  • Testimonials
  • Pricing
  • I'm an agency