RAAK

Mechelen, Belgium

Too often, email marketing is still conducted from the inbox: regularly sending out an e-mail to a contact list. But the rhythm of each of these contact persons is unique. They all have a different relationship with the brand, with specific interests and expectations. RAAK therefore wants to encourage companies and brands to think outside the inbox once again. Together we develop programs in which the customer or prospect plays a central role. With emails that address them personally and with a relevant offer that reaches them at the moment they are most open for it. That's today's email marketing. That's RAAK

10 people in their team

Speaks English

2 projects in their portfolio

Sortlist member since 2015

1 award conferred

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Services

5 services offered by RAAK

Description
Strategy and advice
We analyse your current email marketing via an initial conversation and a hands-on workshop. This is crucial for defining the most effective strategy for your company and brand. A long-term vision that is guaranteed to yield better results.

Content planning
Content is King. Within the framework of your strategy, we define what story you wish to tell. And what the ideal moments are for sending out your message. All this and more, is defined in a detailed content plan.

Copywriting
From a convincing subject line to an effective call-to-action, strong email copy is crucial for persuading readers. As a Belgian company, we are deeply familiar with the fine points of our national languages. But we're spot on in English as well!

Design and HTML
Good design requires trained craftsmanship. What RAAK creates amplifies the impact of your brand, follows the right reading curve and persuades readers on all possible devices, browsers and email clients.

Reporting and analysis
Data, metrics and performance analysis are right up our alley. From heatmaps through KPI scores to visual dashboards: we can tell you what each campaign, segment and individual contact contributes. By doing so, we have everything we need to make your email marketing even more effective.

Campaign management
No time to regularly set up your own campaigns? No worries. With your material under our supervision, RAAK ensures that your emails are sent out at the right time to the right target groups - with precise monitoring and analysis, of course.

Email marketing automation
You want to qualify prospects and assess the growth potential of valued customers. But how do you streamline that process when every contact is different? RAAK helps you use your existing marketing data in an automated manner.

Email marketing technology
RAAK is software-independent and has built up extensive expertise with Adobe Campaign, EmailGarage, Mailchimp, Marketo and Selligent, amongst others … As a result, we always offer you expert advice and outstanding service, regardless of the software platform you're using.
Skills in Email Marketing (4)
Marketing AutomationEmail MarketingInbound MarketingMarketing Automation Strategy
Works in Email Marketing (2)
Clients in Email Marketing (2)
BTTelecommunications | international
Sony MobileConsumer Electronics | international
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Description
Setup & execution of email marketing, inbound & marketing automation plans
Skills in Digital Strategy (7)
Marketing AutomationInbound Lead GenerationCRM ConsultingCustomer Relationship ManagementLead GenerationCRMInbound Marketing
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Description
No description provided for this service.
Skills in Content Strategy (2)
Content CreationCopywriting
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Description
No description provided for this service.
Skills in Marketing (1)
Local Marketing
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Description
No description provided for this service.
Learn more about Copywriting

Awards

RAAK was awarded 1 time

Digital marketing award2016-10-31Email marketing

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Contact

Contact details of RAAK

Details

http://www.raak.be

HeadquarterBautersemstraat 68, 2800 Mechelen, Belgium