KOFAX AGENCY
ROAS-Focused Performance Marketing Agency
KOFAX Agency is a performance marketing agency delivering Google Ads, Meta Ads, TikTok Ads, Microsoft Ads, and SEO services to companies across Europe and North America. The agency serves ecommerce, local service, and B2B companies in Germany and other European markets, as well as the United States and Canada. KOFAX Agency works directly alongside each client's team rather than through layered account management. Since 2024, the agency has managed more than 200 campaigns, with each engagement structured around a defined outcome, such as a booked appointment, a qualified inquiry, or a completed transaction. Performance is reported weekly and measured against ROAS and CPA. Approximately 90 percent of clients continue working with KOFAX Agency beyond the first quarter of engagement. 15 people in their team
Speaks English, Ukrainian, Russian
17 projects in their portfolioSortlist member since 2026
Founded in 2023
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Services
11 services offered by KOFAX AGENCY
Description Paid search performance depends on how precisely a campaign is targeted, not how much is spent. KOFAX Agency builds and manages Google Ads, Google Shopping, and Microsoft/Bing Ads campaigns structured around actual search intent rather than broad keyword lists. Every campaign starts with keyword and competitor research, followed by a structured account build: separate ad groups by product or service line, negative keyword lists to exclude non-buying traffic, and conversion tracking (Google Tag Manager, Google Analytics 4) configured before the first ad goes live. Once campaigns are running, we manage bids, ad copy, and audience segments on a weekly basis, reporting on the metrics that determine profitability: cost per lead, conversion rate, and return on ad spend.Skills in Advertising (13) Display MarketingRemarketingBing AdsGoogle AnalyticsPay Per Click MarketingYoutube AdvertisingInstagram AdvertisingRetargetingPay Per ClickGoogle Tag Manager+3Works in Advertising (17) Clients in Advertising (4) Handyman & Home RepairRetail | localPremium FurnitureE-commerce | regionalPet Health SupplementsE-commerce | regionalCustom JewerlyE-commerce | regional
Learn more about AdvertisingDescription Organic visibility depends on technical foundation, content relevance, and external authority working together. KOFAX Agency builds SEO strategies that combine technical audits, on-page and off-page optimization, and structured content planning to grow rankings sustainably rather than chase short-term spikes. Every engagement starts with a full technical and competitive audit, followed by keyword research mapped to real search intent. From there, we handle on-page optimization, content publishing, and link building, with monthly reporting on rankings, traffic, and conversions. As search behavior shifts toward AI tools like ChatGPT, Perplexity, and Google AI Overviews, we also structure content so it can be cited by these systems, not just indexed by traditional search engines.Skills in SEO (9) Local SEOKeyword ResearchSEO BacklinkingSEO Mobile OptimizationOff-Page OptimizationOn-Page SEOSEO AnalyseGoogle SEOSEO Content Creation
Learn more about SEODescription We run Google Ads, Meta and TikTok campaigns for businesses that want leads and sales, not just clicks. Every project starts with a proper strategy: we study your offer, audience and competitors, set up conversion tracking, and only then launch campaigns. Our advantage is that we're also a design and Webflow studio. If your landing page is holding the ads back, we can redesign or build a new one, so ads and website work as one system instead of pointing traffic at a page that doesn't convert. What's included: account setup and audit, campaign structure, ad creatives and copy, remarketing, conversion tracking (GA4, Meta Pixel), ongoing optimisation and clear monthly reporting.Skills in Online Advertising (13) Display MarketingRemarketingGoogle AdvertisingPerformance MarketingFacebook AdsPay Per Click MarketingAdwordsGoogle AdvertisingGoogle AdwordsOnline Ad+3Works in Online Advertising (3) Clients in Online Advertising (3) Premium FurnitureE-commerce | regionalPet Health SupplementsE-commerce | regionalCustom JewerlyE-commerce | regional
Learn more about Online AdvertisingDescription Growth for us is a system, not a single channel. We connect paid acquisition, landing pages, analytics and automation, so every part of the funnel is measured and improved instead of guessed. We start by mapping your funnel and finding where you lose people: weak offer, slow or unclear landing pages, broken tracking, or leads that never reach sales. Then we fix the biggest leaks first and scale what works. Since we're also a design and Webflow studio, we don't depend on anyone else to ship changes. We build and test landing pages, run Google, Meta and TikTok campaigns, set up GA4 and conversion tracking, and automate lead flow into your CRM (for example, Make.com to Pipedrive). What's included: funnel audit, growth strategy, paid campaigns, landing page design and A/B testing, analytics setup, CRM and marketing automation, monthly reporting.Skills in Growth Marketing (9) A/B TestingLead GenerationConversion Rate OptimizationGrowth HackingGrowth MarketingMarketing AnalyticsMarketing AutomationPerformance MarketingProduct GrowthWorks in Growth Marketing (14) Clients in Growth Marketing (4) Handyman & Home RepairRetail | localCustom JewerlyE-commerce | regionalWindow Tint FilmsAutomotive | localLeak Detection & Water-Damage RestorationHome Services | local
Learn more about Growth MarketingDescription We help businesses figure out what to do online before spending money on it. A good strategy saves you from redesigning a site that didn't need it, or running ads to a page that can't convert. We start with an audit of your website, brand, competitors and current marketing, then look at how your customers actually find you and where they drop off. The result is a clear, prioritised roadmap: what to fix first, which channels to focus on, what to build, and how to measure progress. Because we're a design, Webflow and performance marketing studio, our strategies are practical. We know what each step takes to design, build and launch, and we can carry the plan through to execution if you want one team for the whole process. What's included: digital and UX audit, competitor analysis, customer journey mapping, channel and campaign strategy, website and content recommendations, KPIs and a step-by-step roadmap.Skills in Digital Strategy (6) Marketing StrategyWeb StrategyBrand StrategyDigital Marketing StrategyUX StrategyDigital StrategyWorks in Digital Strategy (14) Clients in Digital Strategy (4) Handyman & Home RepairRetail | localWindow Tint FilmsAutomotive | localLeak Detection & Water-Damage RestorationHome Services | localLandscaping & HardscapeHome Services | local
Learn more about Digital StrategyDescription We plan and buy digital media for businesses that want every euro of ad spend to have a clear purpose. We focus on paid digital channels: Google Ads, Meta (Facebook and Instagram) and TikTok. Before any budget goes live, we define your audience, goals and target cost per lead or sale, then split the budget across channels based on where your customers actually are and what each channel is good at. Search for high-intent demand, social for reach and remarketing, and a clear role for each campaign in the funnel. After launch, we track results by channel and move budget toward what performs, instead of sticking to a plan that stopped working. And since we're also a design and Webflow studio, we make sure the landing pages behind the ads are ready to convert. What's included: audience and competitor research, channel mix and budget allocation, media plan with KPIs, campaign setup and buying, conversion tracking, ongoing optimisation and monthly reporting.Skills in Media Planning (10) Media PlanningCross-Platform MarketingPaid MediaPay Per ClickDigital Media MarketingMedia MarketingMedia Planning And BuyingPay Per Click AdvertisingAudience targetingMedia buyingWorks in Media Planning (13) Clients in Media Planning (4) Window Tint FilmsAutomotive | localLeak Detection & Water-Damage RestorationHome Services | localLandscaping & HardscapeHome Services | localAusFindrConsumer Electronics | national
Learn more about Media PlanningDescription We do practical market research for digital decisions: what to build, how to position it and where to advertise. No 80-page reports that sit in a drawer, just findings you can act on. We analyse your competitors' websites, offers, pricing and ads, look at search demand and how your audience talks about the problem you solve, and map what makes customers choose one option over another. Then we turn it into clear conclusions: where the gaps in your market are, what your positioning should emphasise, and which channels are worth testing first. Because we're a design, Webflow and performance marketing studio, our research is built to feed straight into the next step, whether that's a website redesign, a new landing page or an ad campaign. What's included: competitor analysis, audience and customer research, keyword and search demand research, ad and messaging analysis, positioning recommendations and a summary report with next steps.Skills in Market Research (5) Marketing ResearchKeyword ResearchTarget Audience DefinitionUX ResearchMarket ResearchWorks in Market Research (14) Clients in Market Research (4) Handyman & Home RepairRetail | localWindow Tint FilmsAutomotive | localLeak Detection & Water-Damage RestorationHome Services | localLandscaping & HardscapeHome Services | local
Learn more about Market ResearchDescription We help businesses grow online with marketing that is tied to real numbers: leads, sales and cost per result. We combine strategy, paid ads, analytics and the website itself, because in most cases the problem is not one channel but how everything works together. Our core is performance marketing on Google, Meta and TikTok, supported by solid tracking and remarketing, so you always know what brings customers and what just spends budget. When the website or landing page is the weak link, we fix it ourselves, since we're also a design and Webflow studio. We work with small and mid-sized businesses, startups and service companies that want one partner for the whole path from first click to lead in the CRM. What's included: marketing strategy and audit, paid advertising, remarketing, landing pages, analytics and conversion tracking, marketing automation and CRM integration, monthly reporting.Skills in Marketing (12) Lead GenerationB2B MarketingConversion Rate OptimizationMarketingMarketing AnalyticsMarketing AutomationOnline MarketingRemarketingPerformance MarketingSocial Media Marketing+2Works in Marketing (14) Clients in Marketing (4) Handyman & Home RepairRetail | localWindow Tint FilmsAutomotive | localLeak Detection & Water-Damage RestorationHome Services | localLandscaping & HardscapeHome Services | local
Learn more about MarketingDescription We set up web analytics that answer real business questions: where your leads come from, which pages and campaigns convert, and where visitors drop off. Most tracking setups we audit are either broken or measure the wrong things, and that quietly ruins every marketing decision built on top of them. We plan what to track based on your goals, then implement it properly with GA4, Google Tag Manager, Meta Pixel and conversion tracking for your ad platforms. Forms, calls, purchases, key clicks and scroll depth all become measurable events, and the data flows into clear dashboards your team can read without an analyst. Since we're also a design and Webflow studio running ad campaigns, we use this data every day to improve websites and ads, so our setups are built for action, not just for reports. What's included: analytics audit, tracking plan, GA4 and Google Tag Manager setup, conversion and event tracking, Meta Pixel and ads integration, Looker Studio dashboards, monthly or quarterly reporting.Skills in Web analytics/Big data (8) Web Analytics/Big dataData VisualizationMarketing AnalyticsGoogle AnalyticsGoogle Tag ManagerWeb Analytics Big DataWeb AnalyticsGoogle Analytics ConsultingWorks in Web analytics/Big data (12) Clients in Web analytics/Big data (4) Leak Detection & Water-Damage RestorationHome Services | localLandscaping & HardscapeHome Services | localAusFindrConsumer Electronics | nationalPsychotherapy & CounselingHospitals & Healthcare | local
Learn more about Web analytics/Big dataDescription We run advertising for online stores, focused on one thing: profitable sales. Not clicks, not reach, but revenue and return on ad spend you can see in your reports. We start with the basics most stores get wrong: a clean product feed in Google Merchant Center, correct purchase tracking, and a clear picture of which products have the margin to scale. Then we build campaigns around it with Google Shopping, Performance Max, Search, and Meta catalog and dynamic product ads, plus remarketing for people who viewed products or left their cart. After launch, we optimise by product and campaign, cut what loses money and push budget toward your best sellers. And since we're also a design studio, we can create ad creatives and campaign landing pages when your store pages aren't converting the traffic. What's included: account and feed audit, Google Merchant Center setup, purchase and conversion tracking, Google Shopping and Performance Max, Meta catalog and dynamic ads, remarketing, creatives, ROAS optimisation and monthly reporting.Skills in E-commerce (8) E-commerceRemarketingFacebook AdsElectronic commerceEcommerceeCommerce MarketingGoogle ShoppingOnline EcommerceWorks in E-commerce (5) Clients in E-commerce (4) Premium FurnitureE-commerce | regionalPet Health SupplementsE-commerce | regionalCustom JewerlyE-commerce | regionalWindow Tint FilmsAutomotive | local
Learn more about E-commerce
Team
15 members in KOFAX AGENCY's team
StoryKOFAX Agency was founded in 2024 by Vadym Holova after five years in paid media. Today a team of media buyers, SEO specialists, and developers serves ecommerce, local service, and B2B clients across the US, Canada, and Europe, with the founder still leading every account's strategy.
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Contact details of KOFAX AGENCY
Details
- HeadquarterStryiska Street, Lviv, Lviv Oblast, Ukraine