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FIGURA

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Moscow, Russia
We design and execute digital strategies aimed at accomplishing business objectives.
FIGURA is a digital marketing consulting agency specializing in crafting innovative and distinctive strategies to meet both short- and long-term objectives. Using expert marketing techniques and original concepts, we develop tailored plans designed to captivate your audience across multiple channels, including social media, offline events, advertising, influencer collaborations, and creative campaigns Our services: Lead generation PR Influence Marketing SMM 360° Marketing Advertising Branding & Design Event Marketing
15 people in their team
Speaks English, Russian, Ukrainian
25 projects in their portfolio
6 collaborations started on Sortlist
Works remotely across the globe
Sortlist member since 2019
Founded in 2018
3 awards conferred


Services

28 services offered by FIGURA

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  • Description
    FIGURA creates your unique brand, creates magic special for you. In our experience, usually the initial development of the identity includes at least 10 components. Once created, all elements must be combine into a single guide — a guideline. But before creating it is necessary to determine the positioning and creative concept and positioning. We will breathe life into your company story, develope branding that advances your unique image. The photo and video production team works on the content for social media, websites, and publishing under the control of the FIGURA’s art director. - 2&3D video - Self-explanatory video - Infographic video - Photo and video content production
    Skills in Branding & Positioning (30)
    AdvertisingSocial MediaWebsite CreationGraphic DesignBrand DesignBrand IdentityBrand ManagementBrand NamingBrand PositioningCorporate Identity+20
    Works in Branding & Positioning (14)
    Branding, PR and product design for Gematria - Branding & Positioning
    Opening a Branch of a Turkish Real Estate Company - Branding & Positioning
    Roadshows for real estate agency - Branding & Positioning
    Promotion of construction company - Branding & Positioning
    Reviews in Branding & Positioning (2)
    Irakli Khazalia
    Svetlana Yarkova
    Clients in Branding & Positioning (4)
    GematriaE-commerce | regional
    Imperial property LLCReal Estate
    Dubai real estate companyReal Estate | international
    STROYENERGOPROEKT LLCConstruction | regional

    Learn more about Branding & Positioning


  • Description
    FIGURA creates innovative and unique strategies that achieve short-term and long-term goals through expert marketing and fresh new ideas We create marketing strategy for our client, take your brand, platform, and the business you’ve worked into the world through online and offline tools. FIGURA prepare the Brand with a solid lead generation strategy and the metrics to back it up. We prepare complex strategy to achieve exposure through social media, offline events, advertisement, influencers, creative concepts and overarching campaigns will stick with your consumers. The photo and video production team works on the content for social media, websites, and publishing under the control of the FIGURA’s art director. - 2&3D video - Self-explanatory video - Infographic video - Photo and video content production
    Skills in Social Media (30)
    Online AdvertisingWebsite CreationProgrammatic AdvertisingLead GenerationCreativeCross-Platform MarketingExperiential MarketingMarketing StrategySocial MarketingPerformance Marketing+20
    Works in Social Media (22)
    Case Study: 30 Million Reach in 6 Months - Social Media
    7 million reach campaign massive influence marketing campaign - Social Media
    Influencer Campaign for Premium Robotics in Russia - Social Media
    Branding, PR and product design for Gematria - Social Media
    Reviews in Social Media (3)
    Vitalina Eremeeva
    Maria Tollari
    Antonino Cantone
    Clients in Social Media (4)
    RobotsConsumer Electronics | national
    RoborockHousehold Products | national
    Robotics XLRConsumer Electronics | national
    GematriaE-commerce | regional

    Learn more about Social Media


  • Description
    When creating a personal brand or promoting a brand online, you must first of all know why your business needs social networks, what goals they will fulfill, what will be the payback period of investments in promotion in social networks. How to use PR and performance? For this, our digital consulting agency offers the service of creating a strategy for the presence in social networks, PR and brandformance. Brandformance strategy is a new approach to advertising that combines branding and performance goals (KPI measurements). Here they exist together and influence each other, which allows the business to develop significantly and increase sales. In simple words, the task of Brandformance marketing is to simultaneously please the consumer and sell the product, to assess the effectiveness of the advertising campaign.
    Skills in Digital Strategy (30)
    Digital StrategyCustomer AcquisitionDigital TransformationLead AcquisitionLead GenerationLead ManagementMarket ExpansionConsumer MarketingCross-Platform MarketingDigital Communication+20
    Works in Digital Strategy (23)
    How University Penetrated the Russian & CIS Markets - Digital Strategy
    Case Study: 30 Million Reach in 6 Months - Digital Strategy
    7 million reach campaign massive influence marketing campaign - Digital Strategy
    Reviews in Digital Strategy (3)
    Katerina Makarova
    Pavel Myselovka
    Magdy Attalla
    Clients in Digital Strategy (4)
    FruitsMFood | national
    TETREducation | national
    RobotsConsumer Electronics | national
    RoborockHousehold Products | national

    Learn more about Digital Strategy


  • Description
    Our PR services are designed to breathe life into your company’s story, developing a branding strategy that elevates your distinct image. We specialize in creating impactful public relations campaigns that resonate with your target audience, ensuring your brand message is communicated effectively and consistently across all platforms. With FIGURA, your brand will not only stand out but also connect deeply with its audience, fostering lasting relationships and driving growth. Let us help you craft a compelling narrative that sets your brand apart in today's competitive landscape.
    Skills in Public Relations (PR) (30)
    International Public RelationsInvestors OutreachOnline Public RelationsPR CampaignsPR StrategyReputation ManagementPress Kitpublic communicationPublic RelationsB2B Public Relations+20
    Works in Public Relations (PR) (16)
    How University Penetrated the Russian & CIS Markets - Public Relations (PR)
    Case Study: 30 Million Reach in 6 Months - Public Relations (PR)
    Influencer Campaign for Premium Robotics in Russia - Public Relations (PR)
    Clients in Public Relations (PR) (4)
    FruitsMFood | national
    TETREducation | national
    RobotsConsumer Electronics | national
    Robotics XLRConsumer Electronics | national

    Learn more about Public Relations (PR)


  • Description
    We will breathe life into your company's story, developing email marketing strategies that advance your unique image. Our approach is designed to resonate with your audience, fostering deeper connections and driving engagement. With FIGURA, your email campaigns will not only stand out but also deliver measurable results, helping you achieve your business goals.
    Skills in Email Marketing (18)
    Email CopywritingDirect MailingOutbound MailingRemarketingBulk EmailDirect MailEmail Marketing AutomationEmail Marketing CampaignEmailingNewsletter+8
    Works in Email Marketing (12)
    How University Penetrated the Russian & CIS Markets - Email Marketing
    High-Quality Lead Gen for Swiss Hospitality Schools - Email Marketing
    Opening a Branch of a Turkish Real Estate Company - Email Marketing
    Roadshows for real estate agency - Email Marketing
    Clients in Email Marketing (4)
    TETREducation | national
    Cesar Ritz CollegeEducation | national
    Imperial property LLCReal Estate
    Dubai real estate companyReal Estate | international

    Learn more about Email Marketing


  • Description
    At FIGURA, we specialize in strategic media planning and buying to maximize your brand's reach and impact. Our expert team crafts customized media plans that align with your business goals, ensuring optimal placement across the most effective channels. From digital platforms to traditional media, we negotiate the best rates and placements, delivering measurable results that drive engagement and growth. Let us handle your media strategy so you can focus on what you do best—growing your business.
    Skills in Media Planning (7)
    Media BuyingMedia MonitoringMedia StrategyOffline MediaNew MediaStrategic PlanningMedia Coverage
    Works in Media Planning (17)
    How University Penetrated the Russian & CIS Markets - Media Planning
    Influencer Campaign for Premium Robotics in Russia - Media Planning
    High-Quality Lead Gen for Swiss Hospitality Schools - Media Planning
    Opening a Branch of a Turkish Real Estate Company - Media Planning
    Clients in Media Planning (4)
    TETREducation | national
    Robotics XLRConsumer Electronics | national
    Cesar Ritz CollegeEducation | national
    Imperial property LLCReal Estate

    Learn more about Media Planning


  • Description
    At FIGURA, we are passionate about what we do and excel in delivering exceptional results. Our online advertising services are designed to be the cornerstone of your promotional campaign and brand image. Whether it's a web store, portal, corporate site, or an image-focused platform, we believe every business deserves a personalized online presence that reflects its unique identity. We don't offer cookie-cutter solutions; instead, we assemble a team of brilliant specialists and top-tier creative designers who craft concepts and find innovative solutions tailored to your specific needs. Our approach ensures that your ideas come to life in ways that resonate with your audience. Our comprehensive services include developing an audit-based, complex SEO strategy to keep your website among the top 10 search results on Google and Yandex. Additionally, we employ advanced online reputational management techniques to safeguard your brand's name, ensuring it remains secure and respected in the digital landscape. Let FIGURA handle your online advertising, so you can focus on growing your business with confidence. Contact us today to discover how we can elevate your brand's online presence!
    Skills in Online Advertising (30)
    Brand IdentityProgrammatic AdvertisingReal-Time AdvertisingAffiliate MarketingAmazon MarketingApp Store OptimisationCreative Graphic DesignBing AdsGoogle AdvertisingPay Per Click Marketing+20
    Works in Online Advertising (23)
    How University Penetrated the Russian & CIS Markets - Online Advertising
    Case Study: 30 Million Reach in 6 Months - Online Advertising
    High-Quality Lead Gen for Swiss Hospitality Schools - Online Advertising
    Reviews in Online Advertising (3)
    Malik Mahmood
    Mexmet Aydem
    Valeria Swartz
    Clients in Online Advertising (4)
    FruitsMFood | national
    TETREducation | national
    RobotsConsumer Electronics | national
    Cesar Ritz CollegeEducation | national

    Learn more about Online Advertising


  • Description
    Our dedicated photo and video production team works diligently to create captivating content for social media, websites, and publishing platforms—all under the expert supervision of FIGURA’s art director. From conceptualization to final edits, we handle every aspect of video production to deliver high-quality, engaging content that aligns with your brand's message and objectives. Whether you need promotional videos, corporate presentations, or social media snippets, our team ensures that each piece reflects your brand's essence and drives engagement. Let FIGURA transform your brand's narrative through powerful video production. Contact us today to discover how we can elevate your visual storytelling and captivate your audience!
    Skills in Video Production (30)
    Video MarketingPost ProductionPre ProductionScript WritingStoryboard WritingVisual EffectWhiteboard Video ProductionAftermovieAudiovisualSpecial Effects (SFX)+20
    Works in Video Production (6)
    Roadshows for real estate agency - Video Production
    Promotion of construction company - Video Production
    Promotion of industrial goods equipment - Video Production
    Brandformance campaign for Swiss Business School - Video Production
    Clients in Video Production (4)
    Dubai real estate companyReal Estate | international
    STROYENERGOPROEKT LLCConstruction | regional
    LLC "GazProfService"Industrial Goods & Services | regional
    BHMSEducation | international

    Learn more about Video Production


  • Description
    At FIGURA, we bring your brand to life through captivating motion design. Our expert team crafts dynamic animations and engaging visual content tailored to your unique identity. From eye-catching social media graphics to seamless website transitions, we ensure every motion element enhances your brand's message. With meticulous attention to detail and creative flair, our motion design services elevate your digital presence, making your content stand out and resonate with your audience. Let us transform your ideas into visually compelling stories that drive engagement and leave a lasting impression. Contact FIGURA today to discover how our motion design can enhance your brand’s visual appeal!
    Skills in Motion Design (10)
    2D AnimationMotion GraphicsDigital AnimationClip Motion DesignComputer AnimationLogo Motion DesignMotion Design 3DMotion Graphic DesignOnline AnimationCharacter Animation
    Works in Motion Design (8)
    Roadshows for real estate agency - Motion Design
    Promotion of construction company - Motion Design
    Promotion of industrial goods equipment - Motion Design
    Brandformance campaign for Swiss Business School - Motion Design
    Clients in Motion Design (4)
    Dubai real estate companyReal Estate | international
    STROYENERGOPROEKT LLCConstruction | regional
    LLC "GazProfService"Industrial Goods & Services | regional
    BHMSEducation | international

    Learn more about Motion Design


  • Description
    At FIGURA, we specialize in delivering high-quality, professional photography that captures the essence of your brand and elevates your visual storytelling. Our expert photographers combine technical skill with creative vision to produce stunning images that resonate with your audience and enhance your marketing efforts. Our comprehensive photography services include: Product Photography : Showcasing your products in the best possible light, creating visually appealing images for e-commerce websites, catalogs, and advertising materials. Corporate Photography : Capturing professional headshots, team photos, and corporate events to convey a polished and cohesive image of your business and its people. Fashion & Lifestyle Photography : Producing stylish and engaging imagery for fashion brands, lifestyle magazines, and social media campaigns, highlighting your unique aesthetic and values. Event Photography : Documenting corporate events, conferences, trade shows, and special occasions, ensuring you have high-quality visuals to share and promote your activities. Architectural & Interior Photography : Highlighting the beauty and functionality of spaces, whether it's real estate listings, office interiors, or retail environments, with detailed and captivating shots. Food & Beverage Photography : Creating mouthwatering images of culinary creations for restaurants, cafes, food blogs, and packaging, enticing customers and enhancing branding. Advertising & Commercial Photography : Crafting compelling and impactful images for advertising campaigns, billboards, print ads, and digital platforms that drive engagement and conversions. Portrait Photography : Capturing authentic and expressive portraits that convey personality and emotion, perfect for personal branding, editorial features, and promotional materials. Drone & Aerial Photography : Providing breathtaking aerial views and perspectives using drone technology for real estate projects, landscape photography, and large-scale events. Post-Production & Editing : Enhancing and refining images through professional editing techniques, including color correction, retouching, compositing, and photo manipulation to achieve the desired look and feel. We work closely with you to understand your specific needs and objectives, ensuring that every photograph aligns with your brand’s identity and message. Our photographers utilize state-of-the-art equipment and industry-best practices to deliver exceptional results that exceed expectations. Let FIGURA help you tell your brand’s story through powerful and captivating imagery. Contact us today to discover how our photography services can elevate your visual content and make a lasting impression!
    Skills in Photography (20)
    PackshotPhoto RetouchPhoto ShootingProduct PhotographyWedding PhotographyCommercial PhotographyCreative PhotographyDigital PhotographyEvent PhotographyFood Photography+10
    Works in Photography (9)
    Roadshows for real estate agency - Photography
    Promotion of construction company - Photography
    Promotion of industrial goods equipment - Photography
    Brandformance campaign for Swiss Business School - Photography
    Clients in Photography (4)
    Dubai real estate companyReal Estate | international
    STROYENERGOPROEKT LLCConstruction | regional
    LLC "GazProfService"Industrial Goods & Services | regional
    BHMSEducation | international

    Learn more about Photography

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Team

15 members in FIGURA's team

FIGURA cover
StoryWe develop social media presence strategies for major brands, analyze target audiences, and deliver powerful messages. Our philosophy is based on a one-window approach. FIGURA connects brands and media with each other by creating special projects that boost brand recognition and expand potential clientele.
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Awards

FIGURA was awarded 3 times

Superbcompanies reward | Top PR agency for educational companies2022-02-28

Corporate Vison's MarTech | Best Social Media Strategy & Advertising Agency in Russia2021-11-28Best Social Media Strategy & Advertising Agency - Moscow

"Best In Class" by Sortlist2021-11-30Joined the Winner's club on Sortlist

Reviews

15 reviews for FIGURA

5/5
(15 reviews)
JS
Jason StewartRegional director at Robotics ltd
ServiceInfluencer Marketing
SectorConsumer Electronics
Team1001 - 5000
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?We needed to introduce our premium robotic vacuum to the Russian market not as just another gadget, but as a smart, design-forward home essential. Our goal was to build real brand awareness and drive high-intent traffic to our website, especially among urban households who care about smart home tech, interior design, and everyday convenience.

What did you enjoy the most during your collaboration?They deeply understood our audience: busy parents, pet owners, smart home enthusiasts and matched us with bloggers who lived that life

Jason Stewart recommends this agency


ServiceInfluencer Marketing
SectorConsumer Electronics
Team1001 - 5000

VS
Valeria SwartzRegional Director at Cessar Ritz College
ServiceOnline Advertising
Team501 - 1000
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?We wanted to reconnect with prospective students in Russia and Kazakhstan through a truly memorable experience not another webinar, but a live Gastro Dinner that would showcase the soul of Swiss hospitality. FIGURA helped us turn that idea into a high-conversion event with qualified, ready-to-enroll leads.

What did you enjoy the most during your collaboration?Their precision and cultural understanding. They didn’t just run ads they built a smart, localized funnel (Telegram for Russia, Meta for Kazakhstan), designed beautiful landing pages, and even created a lead scoring system so our admissions team knew exactly who to talk to first. Everything felt tailored and efficient.

Valeria Swartz recommends this agency


ServiceOnline Advertising
Team501 - 1000

AB
Artem BelousovCMO at Gematria store
ServiceMarketing
SectorBeauty
Team11 - 50
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?We needed to build a niche perfume brand from scratch—fast, smart, and with soul. After international brands left or became unaffordable, there was a real gap for something truly Russian but still luxurious. FIGURA helped us turn that idea into Gematria.

What did you enjoy the most during your collaboration?How they got us from the first meeting. They didn’t just design a website or run PR; they shaped the whole world: the bottle, the story, the sales approach, even the diffusers. Everything felt cohesive, authentic, and deeply ours. And it worked: sales jumped 85% right after launch.

Are there any areas for improvements?No they were all good. In fact, they exceeded expectations at every stage.

FIGURA's answer:Thank you sir

Artem Belousov recommends this agency


ServiceMarketing
SectorBeauty
Team11 - 50

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Contact

Contact details of FIGURA

Details


  • HeadquarterMoscow, Russia