Crispy Content®
Creativity at Scale
Crispy Content® is an international communications agency, founded in 2010, for creative communication in the digital space. Our strength lies in combining strategic depth, creative quality and first-class communication craft – delivered multilingually and scaled with AI. For national and global brands such as Salesforce, Porsche, Hays, Teambank and Villeroy & Boch, we develop innovative strategies, sales-driving content and marketing that has substance and character – across markets, languages and channels, at speed and volume. Strategy, creation and delivery all come from a single source: from global content strategy to localization to the international campaign. Why would you work with anyone else? 10 people in their team
Speaks English, German
1 project in their portfolioSortlist member since 2022
Founded in 2010
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Services
10 services offered by Crispy Content®
Description Your company, publication or personal profile blends into the market: no distinct positioning, no recognizable voice, so prospects default to comparing you on price instead of remembering you as the obvious choice. Crispy Content® builds your brand strategy as a modular toolstack: positioning, narrative and visual identity groundwork, starting with analyses and audits of your current market standing before any creative decision is made. You turn your company, business publication or individual profile into a genuine power brand, one that's remembered, trusted and chosen ahead of competitors, no matter how crowded your market gets. We offer: Brand Analysis, Brand Positioning, Brand Architecture, Brand Implementation, Brand Monitoring, Brand Building Sprints.Skills in Branding & Positioning (6) Brand PositioningDigital BrandingBranded ContentProduct BrandingB2B BrandingInternational Branding
Learn more about Branding & PositioningDescription Without a defined positioning, content territories or tone of voice, your content output lacks direction. Formats and keywords get chosen ad hoc, and readers can't tell your brand's voice from the next competitor's. Crispy Content®, Germany's leading content marketing agency, builds your modular content strategy: positioning, content territories, tone of voice, formats and keyword mapping in one toolstack. Need a partner to implement it? Our strategic consulting guides you end to end. You get a consistent, recognizable voice across every channel and format, content that's easy to plan, easy to produce, and instantly identifiable as yours in a crowded market. We offer: Positioning, Content Territories, Keywords & Glossaries, Tone of Voice, Formats & Format Characteristics, Content Calendar.Skills in Content Strategy (4) StorytellingSocial Content StrategyBlogging StrategyMultilingual Content
Learn more about Content StrategyDescription Content marketing, social media, SEO and brand efforts run without a shared strategy, so growth stalls, budgets scatter across channels, and you can't tell what's actually driving customers and profit for your business. Crispy Content® designs your full digital strategy stack, content marketing, social media, SEO and brand strategy, starting with analyses and audits of where you stand, a digital competitor analysis of your market, and hands-on consulting services to guide execution. You get one coherent strategy instead of disconnected tactics, a clear plan that aligns every channel and consistently delivers more growth, more customers and more profit. We offer: Content Strategy Positioning, Content Marketing Strategy, SEO Strategy, B2B Brand Strategy, B2B Social Media Strategy, Digital Competitor Analysis, Analyses & Audits, Consulting.Skills in Digital Strategy (4) Inbound MarketingSearch Engine MarketingHubSpot IntegrationDigital Marketing Consulting
Learn more about Digital StrategyDescription Producing campaigns, advertising content, editorial content and social media in-house or across multiple agencies is slow, expensive and rarely consistent, leaving gaps between what different channels say about your brand. Crispy Content® delivers content, campaigns, advertising and social media under one roof at a fixed price, including our marketing content service for ongoing brand and lead generation needs. You get bigger, better, faster and stronger content output: consistent quality across channels, predictable costs, and a production process that scales with your ambitions. We offer: Content for B2B and B2C, Campaigns, Editorial Content, Advertising Content, Display Ads, Native Ads, Google Ads and much more, Social Media with a strong focus on B2B, E-Commerce Content, Advertorials, product detail pages, product category pages, product comparisons.Skills in Copywriting (15) Content WritingCreative CopywritingTranslation ServicesOnline ContentDigital CopywritingContent CurationContent EditionCreative WritingText AnalyticsNarrative Copywriting+5
Learn more about CopywritingDescription Running B2B social media across LinkedIn, Twitter, Reddit and more without a coherent strategy means inconsistent posting, generic content and little to show for the effort — while competitors build real communities and inbound interest from the same platforms you're stuck posting into. Crispy Content® provides full-service B2B social media marketing: strategy, production and ongoing management across Facebook, Twitter, LinkedIn, Medium and Reddit. We amplify reach through native advertising whenever organic alone isn't enough to reach the audience you're targeting. You build a consistent, professional presence across every channel that matters to your buyers, turning social media from a scattered side task into a dependable source of visibility, engagement and qualified leads for your sales pipeline. B2B Social Media Strategy, Profile Creation, Social Media Content, Social Media Advertising, Social Media Analytics.Skills in Social Media (11) Social Media MarketingSocial Media ManagementSocial Media AnalysisSocial Media ContentSocial Media ServicesSocial Media GrowthSM AnalyticsSocial Media ContestSocial Media MonitoringSocial Media Planning+1
Learn more about Social MediaDescription Growing a B2B business today means running content, SEO, social, paid and automation in sync — but most marketing teams end up with fragmented agencies, inconsistent messaging and no clear line from activity to actual revenue, so growth stalls even when everyone stays busy. Crispy Content® delivers digital marketing as one connected service: content, SEO, social media and marketing automation working from a single strategy. We generate demand with inbound marketing and reach new audiences via native advertising, so every channel reinforces the next. You get more growth, more customers and more profit from a marketing engine that actually fits together — clear ownership, coordinated channels, and campaigns that compound instead of competing with each other for the same budget and attention. We offer: Content Services, Content Marketing, SEO, B2B Social Media Marketing, Personal Branding, Inbound Marketing, Native Advertising, Ads Translation.Skills in Online Advertising (9) Native AdvertisingDigital AdvertisingPerformance MarketingMarketing AutomationDisplay AdvertisingProgrammatic AdvertisingPaid MediaAmazon MarketingSEO Advertising
Learn more about Online AdvertisingDescription SEO
Learn more about SEODescription In order to automate customer acquisition, we first analyze your complete online presence. We use these components later on for marketing automation with HubSpot. We analyze your contacts, subscriber lists, emails, forms, landing pages, website pages, workflows, and of course your content itself. This keeps you ready for action – automatically! Automated customer acquisition requires three parts: personalized content, knowledge of the customer journey, and the technology to put it into action. We develop strategies that generate more leads and create sustainable business growth. We know well that content at the right time and place turns an anonymous user into a loyal customer. We create this content to generate leads for specifically for you – always with 100% legal compliance. Our lead scoring process defines your target group and their particular customer journey based on their persona. We use their tracking data to determine whether or not a lead is relevant for you. We then optimize, optimize, optimize, and you get sustainable business growth. Your contact list only matters if they still care about what they’re reading. We keep your contact list active and fresh by handling email bounces, updating data privacy, and removing inactive subscribers. Our automated process maximizes the engagement of your contact list. We use marketing automation platforms to clarify and streamline workflows. We know which solution is the best for you and your particular customers. We identify how you can improve your workflow and optimize it to bring you closer to your target customers.Skills in Email Marketing (7) EmailingNewsletterEmail CopywritingOutbound MailingDirect MailingOpt In EmailHubSpot Email
Learn more about Email MarketingDescription No description provided for this service.
Skills in Marketing (13) Direct MarketingStreet MarketingB2B MarketingMarketing-AutomatisierungMobile MarketingSearch Engine MarketingExperiential MarketingRecruitment MarketingIntegrated MarketingMarketing Communication+3
Learn more about MarketingDescription Executives with deep expertise often stay invisible in the market — no consistent voice, no presence where decision-makers look for insight — while competitors' leaders get quoted, followed and trusted as the go-to authority in your industry, taking mindshare your team should own. Crispy Content® builds personal branding programs that position your selected executives as brand ambassadors and topic experts, combining strategy and ghostwriting with distribution across social media marketing channels like LinkedIn, so their expertise reaches the right audience consistently. Your leadership team becomes a recognizable, trusted voice in the market — quoted, followed and referenced by peers and prospects alike. That visibility builds authority for your brand overall, generating warmer inbound conversations and stronger credibility in deals your sales team is already working. We offer: Positioning, Audience Development, Development of Content Territories, Tone of Voice Development, Content Production, Content Management, Social Media Management.Skills in Public Relations (PR) (1) PR Consulting
Learn more about Public Relations (PR)
Team
10 members in Crispy Content®'s team
StoryFounded 2010 as an editorial agency, became a GmbH in 2011. Shifted from B2C to B2B in 2013, added inbound marketing/automation in 2014. Partnered with HubSpot and Oracle (2015), joined Serviceplan in 2017, then relaunched as Crispy Content® Digital Business in 2018. Pure creativity at Scale!
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- HeadquarterAm Neuen Markt, Potsdam, Germany
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