Branding Records (+ reviews) | Sortlist
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Branding Records

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Hong Kong Island, Hong Kong
Global creative agency specializing in world-class brands.
At Branding Records, we’re an award-winning creative agency that’s spent the last decade moving the needle for brand titans such as The Coca-Cola Company, Swire Properties, Ralph Lauren, Emirates, Lululemon, and more. How do we do it? It’s part art, part science, and part something else - that indefinable quality alternatively known as vision, insight, and innovation. We got our start building brands in Hong Kong and Shanghai, and over the past ten years, we’ve developed a truly global network of creative leaders, visionaries, and specialists. During that time, we’ve honed our approach to creating industry-defining brand experiences on four main pillars: strategy, design, marketing, and implementation. We specialize in: 1. Strategy & Consultancy: Brand Strategy Customer Experience Strategy Go-to-market Strategy Digital Strategy Social Media Strategy Market Research 2. Creative & Design: Experience Design Brand Identity and Naming UX/UI Design Native Applications & Miniprogram Retail Environments Packaging 3. Marketing & Planning: Campaign Development Communications Planning Media Planning Content Strategy Social and Influencer Marketing Measurement and Reporting Testing and Optimization 4. Production & Execution: Content Production Interactive Production Video and Photo Production Web Development 3D Graphics Prototyping
50 people in their team
Speaks Chinese, English, German, Italian, Japanese... See more
32 projects in their portfolio
Works remotely across the globe
Sortlist member since 2019
Founded in 2013
5 awards conferred
Open website

Services

24 services offered by Branding Records

Service name
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Related reviews
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  • Description

    No description provided for this service.

    Works in Video Production (8)
    Avo - Reinventing insurance for millennials. - Video Production
    FERRAGAMO - Beauty and charm of Chinese traditions - Video Production
    NOSH – Redefining meal delivery in Hong Kong - Video Production
    automobile.it - The sense of absolute trust. - Video Production
    Clients in Video Production (8)
    AvoInsurance |
    FerragamoLuxury Goods & Jewelry | national
    NOSHFood | national
    automobile.itAutomotive | national

    Learn more about Video Production


  • Description

    No description provided for this service.

    Works in Photography (9)
    Raloha - A way to a sensory journey. - Photography
    FERRAGAMO - Reaching a new crowd - Photography
    FERRAGAMO - Beauty and charm of Chinese traditions - Photography
    automobile.it - The sense of absolute trust. - Photography
    Clients in Photography (9)
    FerragamoLuxury Goods & Jewelry | national
    MoschinoClothing & Accessories | regional
    innocent drinksBeverage | national
    FERRAGAMOClothing & Accessories | national

    Learn more about Photography


  • Description

    No description provided for this service.

    Works in Graphic Design (19)
    Raloha - A way to a sensory journey. - Graphic Design
    FERRAGAMO - Reaching a new crowd - Graphic Design
    FERRAGAMO - Beauty and charm of Chinese traditions - Graphic Design
    Lululemon - Happy Year Of Practice - Graphic Design
    Clients in Graphic Design (19)
    MoschinoClothing & Accessories | national
    VenchiFood | national
    Sexy CrabRestaurants | local
    GryfynBanking & Financials | international

    Learn more about Graphic Design


  • Description

    No description provided for this service.

    Works in Copywriting (2)
    Fonus - World of limitless opportunities. - Copywriting
    Innocent - Juicy impressions for the long haul. - Copywriting
    Clients in Copywriting (2)
    innocent drinksBeverage | national
    FonusTelecommunications | international

    Learn more about Copywriting


  • Description

    No description provided for this service.

    Skills in Online Advertising (2)
    RetargetingDigital Advertising
    Works in Online Advertising (3)
    NOSH – Redefining meal delivery in Hong Kong - Online Advertising
    Fonus - World of limitless opportunities. - Online Advertising
    Innocent - Juicy impressions for the long haul. - Online Advertising
    Clients in Online Advertising (3)
    FonusTelecommunications | international
    innocent drinksBeverage | national
    NOSHFood | national

    Learn more about Online Advertising


  • Description

    No description provided for this service.

    Work in Media Planning (1)
    Innocent - Juicy impressions for the long haul. - Media Planning
    Client in Media Planning (1)
    innocent drinksBeverage | national

    Learn more about Media Planning


  • Description

    No description provided for this service.

    Works in Motion Design (4)
    Avo - Reinventing insurance for millennials. - Motion Design
    NOSH – Redefining meal delivery in Hong Kong - Motion Design
    Fonus - World of limitless opportunities. - Motion Design
    FERRAGAMO - Tiger in Wonderland. - Motion Design
    Clients in Motion Design (4)
    AvoInsurance |
    NOSHFood | national
    FonusTelecommunications | international
    FERRAGAMOClothing & Accessories | national

    Learn more about Motion Design


  • Description

    No description provided for this service.

    Works in Graphic Identity (9)
    Avo - Reinventing insurance for millennials. - Graphic Identity
    Raloha - A way to a sensory journey. - Graphic Identity
    FERRAGAMO - Reaching a new crowd - Graphic Identity
    Fonus - World of limitless opportunities. - Graphic Identity
    Review in Graphic Identity (1)
    Valeria Pola
    Clients in Graphic Identity (9)
    YCYWEducation | national
    GryfynBanking & Financials | international
    Sexy CrabRestaurants | local
    FerragamoLuxury Goods & Jewelry | national

    Learn more about Graphic Identity


  • Description

    No description provided for this service.

    Skills in Branding & Positioning (6)
    Brand StorytellingBrand StrategyDigital BrandingRebrandingBrand ActivationBrand Positioning
    Works in Branding & Positioning (27)
    Avo - Reinventing insurance for millennials. - Branding & Positioning
    Raloha - A way to a sensory journey. - Branding & Positioning
    AGV/Dainese - Localizing for a better position. - Branding & Positioning
    Roberto Cavalli - The age of new species. - Branding & Positioning
    Review in Branding & Positioning (1)
    Gloriana Vega
    Clients in Branding & Positioning (27)
    YCYWEducation | national
    VenchiFood | national
    MoschinoClothing & Accessories | regional
    innocent drinksBeverage | national

    Learn more about Branding & Positioning


  • Description

    No description provided for this service.

    Skills in Content Strategy (1)
    Storytelling
    Works in Content Strategy (7)
    AGV/Dainese - Localizing for a better position. - Content Strategy
    Maserati - Full speed social boosting - Content Strategy
    Nivose - Introducing a lifestyle experience. - Content Strategy
    NOSH – Redefining meal delivery in Hong Kong - Content Strategy
    Clients in Content Strategy (7)
    FERRAGAMOClothing & Accessories | national
    NOSHFood | national
    NivoseClothing & Accessories | national
    MaseratiAutomotive | international

    Learn more about Content Strategy

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Team

50 members in Branding Records's team

Branding Records cover
StoryWe are one team across three locations We have three offices in Hong Kong, Shanghai and Milan. This allows us to provide on-the-ground engagements in more communities with a collective expertise and experience of our entire team.
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Awards

Branding Records was awarded 5 times

Digital Media Awards - Best Gamification2023-4-1
Marketing Interactive - Agency of the Year2021-12-1
Transform Awards Asia - Best creative development of a new brand2020-12-31
Transform Awards Asia - Best brand evolution2020-12-31
Transform Awards Asia - Best localisation of an international brand2021-1-1

Reviews

2 reviews for Branding Records

5/5
(2 reviews)
GV
Gloriana VegaFounder at Crewkies
ServiceBranding & Positioning
SectorFood
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?The agency helped us create a brand from top to bottom. Brand identity, website, packaging, it was incredible!

What did you enjoy the most during your collaboration?We enjoyed the most seeing the team get excited about the brand during the whole process as if it was theirs, we could feel the teams passion working in this project, and this is of course reflected in the outcome of what was created, it was really spectacular!

Gloriana Vega recommends this agency


ServiceBranding & Positioning
SectorFood

VP
Valeria PolaInterior Design Director at Pola Zanoni Limited
ServiceGraphic Identity
SectorArchitecture & Planning
Team1 - 10
5/5
Budget
Quality
Schedule
Collaboration

What was the objective behind your collaboration?Branding Records helped us create the visual identity for our studio (name, logo, website, graphics,...)

What did you enjoy the most during your collaboration?The team really understood the soul of our company and come up with many cool solutions for us. It was hard to chose which one proposal only!

Are there any areas for improvements?The agency was very professional, all the work has been done on-time and the designer went on and beyond to make us happy.

Valeria Pola recommends this agency


ServiceGraphic Identity
SectorArchitecture & Planning
Team1 - 10
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Contact

Contact details of Branding Records

Details



  • HeadquarterSuite A, 23rd Floor, 33 Des Voeux Rd W, Sheung Wan, Hong Kong

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