The 10 Best User Experience (UX/UI) Agencies in the United Arab Emirates - 2025 Reviews

Top User Experience (UX/UI) Agencies in the United Arab Emirates

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Top Featured User Experience (UX/UI) Agencies

All User Experience (UX/UI) Companies in the United Arab Emirates

  • 5
    (10 reviews)

    Marketing Consulting

    Highly recommended
    The Portal is a Global Marketing Consultant and Software Development Agency located in New York, Dubai, Munich and Cairo with a core focus on creative, content, technology & e-commerce. We help brands create amazing assets and provide the distribution platforms to tell their story and engage with their customers. We offer a suite of services and products, from large-scale e-commerce solutions to content creation for digital campaigns. Some of our core services include: mobile application development website development, web design, e-commerce, digital marketing & SEO, content creation, and branding. We partner with clients in various industries such as: fashion, tourism, luxury, finance, food and beverage, lifestyle, technology, government, entertainment, etc.… We’re a team of curious people that share a passion for creating digital experiences that generate greater results .. We are Your Fastest Portal to SUCCESS!
    Looking for work in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates (+2)
    From €3,000 for User Experience (UX/UI)
    Worked in Toys (+31)
    Speaks English, Arabic
    11-50 members
  • 5
    (12 reviews)

    Generating digital, physical and human experience

    A strategic branding agency crafts brand stories by converting cultural insights into human experience. We come up with strong and distinct brand identities based on design thinking processes. Comprehensive guidance for the entire design process to spell out exactly what you need. Digital UI/UX Design/ Front-End Development/ App Design/ Web Design/ Interaction/ 3D modeling/ Info Graphic/ Generative Design/ Data Visualization/ App design/ Prototype Physical Retail/ Packaging design/ Product Design /Additive Manufacturing/ 3D printing/ Event & Exhibition Design Human experience Brand Story Telling/ Design Thinking/ 4D Process/ Brand Strategy/ Design Research/ Creative Orientation/ Brand Essence/ Design Concept/ Logo Design/ Visual Identity/ Copy Writing/ Brand Experience/ Design Developments Our generators are experienced integrated teams brought up in multidisciplinary culture to support your business passion to be heard and understood, with a wide range of interaction experience and prototype skills that will help you achieve a valuable investment with a meaningful brand experience. Website: www.thegenerator.co Email: Hello@thegenerator.co
    13 works in User Experience (UX/UI)
    Located in Heliopolis, Egypt (+2)
    From €1,000 for User Experience (UX/UI)
    Worked in Non-profit (+20)
    Speaks English, Arabic
    11-50 members
  • 4.8
    (11 reviews)

    Developing Your Business Idea into a Magnificent and User-Friendly Software Solution

    Recommended
    Top awarded
    Company Overview: Intcore is a top-tier digital solutions company, dedicated to bringing businesses to the digital world with a team’s experience exceeding 20 years. Intcore delivers a broad range of innovative services and products designed to elevate your digital presence and drive impactful transformation. We Guarantee: On-Time delivery Money-back guarantee Results-oriented solutions Effective long-term partnerships Transparent communication Expert consultation Area of expertise/industry focus: Real Estate, Hospitality, Sporting Clubs, Banks, Fintech, Digital transformation, E-commerce, Events sector, Education, Healthcare and more Our Services: Mobile App Development Digital Marketing SEO optimization Website development Web Application Development UI/UX design UX analysis Technical consultation Hosting & Servers E-Commerce Mobile App & Website (Native Development Product) DevOps Services We also offer our own products like: Event Management Application and System E-Commerce Mobile Application & E-Commerce Website Content management system (CMS)
    21 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates (+1)
    From €3,000 for User Experience (UX/UI)
    Worked in Banking & Financials (+17)
    Speaks English, Arabic(+1)
    51-200 members
  • 4.9
    (14 reviews)

    #1 Boutique App Development Agency

    Highly recommended
    Top awarded
    At Synergy Labs, we believe that building a great app is more than just writing code—it’s about creating a digital experience that elevates your brand. Founded over six years ago, we’ve grown into a boutique development studio delivering over 50 custom projects for clients like Forbes Council , Minnect , and Clapper . Our journey started when our founder, Sardor, faced the same challenges as our clients: balancing quality with cost-effective development. That experience inspired us to create a smarter way to build apps—one that bridges the gap between the agility of freelancers and the bureaucracy of large firms. Our collaborative approach ensures you’re informed and in control at every step, with a dedicated team working as an extension of your business. What Sets Us Apart: Fixed Cost : One upfront price covers your project from start to finish—no surprises, just clarity and peace of mind. Dedicated Team : A single point of contact and a dedicated developer focus solely on your project, ensuring a seamless and personalized collaboration. Your Build, Your Ownership : Everything we create—from the code to the hosting—is entirely yours, offering long-term scalability and control. Our expertise spans custom mobile apps for iOS and Android , as well as web applications , all designed with your unique vision in mind. Whether you need a membership app like Forbes Council’s, an expert marketplace like Minnect’s, or a dynamic social platform like Clapper’s, we’re here to help you stand out. Let’s connect and explore how we can bring your vision to life or check us out at: www.synergylabs.co
    3 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates (+23)
    From €5,000 for User Experience (UX/UI)
    Worked in Hospitals & Healthcare (+4)
    Speaks English, Arabic
    11-50 members
  • 5
    (6 reviews)

    Innovation & Design

    We are a strategic design agency that elevates businesses globally. We believe exceptional customer experiences are the most important foundations for sustainable competitive differentiation and growth. We craft strategies, powerful brands, and unique digital solutions to drive impact and help you achieve your goals. We are not too big, not too small... a ‘just right’ agency that is flexible, reactive, and committed to a deep partnership with our clients to solve their business challenges, no matter the size. Unlock growth by design.
    13 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates
    From €10,000 for User Experience (UX/UI)
    Worked in Technology Hardware & Equipment (+10)
    Speaks English, Arabic(+5)
    11-50 members
  • 5
    (7 reviews)

    Transforming your product idea into reality through custom design-driven development.

    Highly recommended
    Top awarded
    Halo Lab is an award-winning custom web app design and development company ⭐ Our team offers reliable, customized, and user-friendly solutions for your business. We transform your product ideas into reality with our expert, design-driven development approach. Let us bring your vision to life with our innovative and tailored services. WE ARE YOUR PARTNER IN: ✅ Enhancing user experiences with UI/UX design. ✅ Building your brand identity. ✅ Growing your online presence with website development. ✅ Creating smooth digital experiences with full-cycle web app development. ✅ Ensuring top-notch quality with QA. ✅ Boosting growth and visibility with SEO & marketing support. Let’s create your star with us.
    20 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates (+5)
    From €5,000 for User Experience (UX/UI)
    Worked in Education (+18)
    Speaks English, Arabic(+3)
    51-200 members
  • 4.8
    (24 reviews)

    You need design done. Just get it!

    Recommended
    Top awarded
    Your brand designs are too important to be left in the hands of unreliable freelancers or expensive creative agencies. Why not hire an experienced, full-time designer who knows you by name and your brand by heart? Since its creation, Duck.design has been able to capitalize on a number of areas that currently constitute its strength: - Logo, Brand Guide, Style Guide; - Graphic Design; - Web Design; - UI/UX Prototyping; - 3D Design; - Game design; - Explainer Video, 2D Animation, GIF.
    5 works in User Experience (UX/UI)
    Located in Greater London, United Kingdom (+2)
    From €1,000 for User Experience (UX/UI)
    Worked in Banking & Financials (+8)
    Speaks English
    51-200 members
  • 4.9
    (18 reviews)

    DATA DRIVEN DIGITAL MARKETING AGENCY

    Top awarded
    Home of Performance, in a short period, is quickly becoming one of Dubai’s most advanced digital performance agencies, working for some of Dubai’s fastest-growing, most innovative, and creative businesses. Since we began, we have challenged conventional strategies, placing outcomes, information, and creativity at the core of our model while delivering knock-out performance through our in-house experts. We focus on Data Driven tactics with a focus on fast and sustainable results. We excel in the following disciplines: > SEO > PPC > Digital Marketing > Social Media Management > Web development > Analytics & reporting > Creative Content > CRM consultancy & onboarding
    Looking for work in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates (+2)
    Budget on request
    Worked in Others (+21)
    Speaks English, Arabic
    11-50 members
  • 5
    (10 reviews)

    High Quality in No Time

    Highly recommended
    We are specialize in comprehensive branding, website, and app design and development services. Our methodology is rooted in a client-centric approach, starting with in-depth consultations to understand your unique vision and goals. We then embark on a meticulous design process, crafting distinctive logos, cohesive brand identities, and intuitive user interfaces that resonate with your target audience Our development phase ensures a seamless, high-performance digital experience, integrating the latest technologies for optimal functionality and user engagement. Clients can expect a collaborative journey, marked by transparent communication, innovative solutions, and a final product that not only meets but exceeds their expectations.
    11 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates
    From €1,000 for User Experience (UX/UI)
    Worked in Construction (+15)
    Speaks English, Arabic
    11-50 members
  • 4.9
    (117 reviews)

    Grow Big, Grow Right.

    Highly recommended
    Top awarded
    Chez RHILLANE Marketing Digital, nous ne faisons pas que promouvoir votre marque : nous révélons tout son potentiel. En tant qu'agence de marketing digital 360°, nous avons accompagné plus de 615 clients à travers le monde, généré +50 millions de dollars de chiffre d’affaires pour nos clients, et géré +15 millions de dollars en budgets publicitaires. Avec des bureaux à la fois au Maroc et en Californie, aux États-Unis, nous sommes fiers de servir une clientèle internationale en apportant des solutions personnalisées et performantes. Des résultats qui parlent d’eux-mêmes. Avec 280 clients Meta Ads, +80% de nos campagnes affichant un ROAS supérieur à 7, et un taux de satisfaction de 96%, nous transformons les ambitions de nos clients en succès mesurables. Nos services vont de la création de sites web élégants et intuitifs, au SEO qui propulse vos classements, en passant par des campagnes publicitaires Meta, Google, et TikTok ultra-ciblées. Chaque stratégie est conçue pour capter l’attention, générer des conversions, et fidéliser vos clients. RHILLANE Marketing Digital est bien plus qu’une agence digitale : nous sommes votre partenaire de croissance. Grâce à nos outils de pointe, notre créativité audacieuse et une expertise ancrée dans les données, nous accompagnons nos clients pour surmonter leurs concurrents et atteindre des sommets. Rejoignez les entreprises qui ont déjà transformé leur présence en ligne avec nous. Votre succès commence ici.
    12 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates (+2)
    From €1,000 for User Experience (UX/UI)
    Worked in Legal Services (+18)
    Speaks English, Arabic(+2)
    11-50 members
  • 5
    (5 reviews)

    Build Your Brand. Make Your Mark.

    黒インク Branding & Digital Agency We are Black Ink, a Branding and Digital Agency built to build bold brands. Our ink is making its mark by placing design thinking at the heart of everything we do, giving startups and big brands the leverage to tell their stories and remain at the forefront of their industries. Imagination is only the beginning of creation; as branding experts, we strive by innovation and creative thinking to raise the branding standards to elevate your image and story to be globally recognized, leaving a positive and enduring impact through your digital presence. What We Do Strategy . Design . Development Content Strategy Branding & Positioning Print & Packaging Illustration UX Design & Research Web & App Development
    3 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates
    From €10,000 for User Experience (UX/UI)
    Worked in Beauty (+10)
    Speaks English, Arabic
    11-50 members
  • 5
    (50 reviews)

    Empowering Businesses through Digital Transformation

    Top awarded
    A digital transformation company offering full-stack mobile app development solutions for startups and enterprise-level clients. TekRevol has been listed as one of the best mobile app development solutions providers on various industry review websites. Moreover, we are also listed in the list of 5000 fastest-growing firms globally by Inc. After US and Ukraine, we have also laid our footprints in the GCC region and have an office in Dubai, UAE.
    28 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates (+6)
    From €5,000 for User Experience (UX/UI)
    Worked in Video games (+18)
    Speaks English, Arabic(+1)
    201-500 members
  • 4.9
    (29 reviews)

    EMERGE, DISRUPT, EVOLVE

    Highly recommended
    Top awarded
    🌟 Transforming Brands through strategy & design 🏆 Award-winning websites & mobile apps 📈 Performance marketing for ROI optimization 💼 HubSpot Partner Click on see more 👇 At ORIGIN, we specialize in elevating brand experiences through a unique combination of technology and design, creating meaningful connections between brands and their customers. We are proud of our award-winning websites that redefine digital presence, and our performance-driven marketing strategies that focus on maximizing ROI through advanced marketing automation techniques. As a HubSpot Partner, we leverage the latest tools to enhance customer journeys, ensuring every interaction delivers measurable impact. Connect with us to experience the future of brand experience. 📧 Contact: info@origin.global 🌐 Website: www.origin.global
    14 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates (+3)
    From €10,000 for User Experience (UX/UI)
    Worked in Telecommunications (+21)
    Speaks English, Arabic(+1)
    51-200 members
  • 4.8
    (6 reviews)

    25 Years of Innovating Brands Across Physical & Digital Spaces

    Recommended
    Top awarded
    Praxis Advertising is a leading full-service agency based in Dubai. We specialize in Branding, Integrated Communication, Space and Environment Design, and Digital Marketing. Established as a traditional advertising agency, Praxis has evolved with the changing media and design landscape over the past 25 years, consistently transforming businesses into powerful brands. Our success is driven by a client-first approach that prioritizes collaboration. We ensure long-term partnerships with clients across diverse industries. Our portfolio includes well-known brands such as Pirelli, Cadillac, Chevrolet, Kawasaki, GEMS Education, Huawei, Medcare, and many more from education, retail, healthcare, and finance. At the core of Praxis is a dedication to creativity and innovation. We leverage the latest technologies, including AI-driven tools, to stay ahead of market trends and deliver performance marketing and lead generation solutions that drive measurable results. We take pride in crafting brand stories deeply rooted in human insights, ensuring each campaign resonates with its target audience. As we continue to grow, our focus remains on expanding within the GCC by 2025 while helping our clients achieve lasting impact through strategic thinking, cutting-edge technology, and a collaborative approach that sets us apart in the market. At Praxis, we don’t just create campaigns—we shape experiences that transform businesses into brands that leave a lasting impression.
    2 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates (+1)
    From €3,000 for User Experience (UX/UI)
    Worked in Hospitals & Healthcare (+10)
    Speaks English, Arabic(+1)
    11-50 members
  • 4.9
    (6 reviews)

    Digital Solutions for Impactful Tomorrow

    Highly recommended
    Lucidly embraces: the new idea, the innovative, the bold, and the different on the digital frontier of all the industries. LUCIDLY is your premier digital solutions provider based in Dubai, UAE. We provide a selection of tailored services and solution for your business. We have a dedicated skilled team which is specialized in providing solutions crafted for your specific needs and unique requirements. Our main goal is to provide excellent solutions and customer services to help our clients reach the success in the digital world. We are firm on our core values and we dedicated to our commitment to being honest and excellent while serving our clients in Dubai, across the UAE and globally.
    8 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates
    From €3,000 for User Experience (UX/UI)
    Worked in Hospitals & Healthcare (+10)
    Speaks English, Arabic(+1)
    11-50 members
  • 5
    (27 reviews)

    Award-winning Digital Agency

    Highly recommended
    Emirates Graphic is a leading digital agency headquartered in Dubai, and we are proud to be an award-winning agency with a proven track record of success. At Emirates Graphic, we specialize in enhancing our clients' online presence through our expertise in designing beautiful, user-friendly websites, and mobile applications. Additionally, we help our clients boost their online visibility through comprehensive online marketing strategies. Our commitment to providing innovative and original products has led us to become a leading market player in 2023 and beyond. At the core of our business philosophy is our belief in building strong, long-term relationships with our clients. We understand that our clients' success is our success, and we strive to deliver exceptional results by working collaboratively with our clients. Our talented employees are our greatest asset, and we are committed to providing a supportive work environment that empowers them to make independent decisions and grow with the company. We are proud to have worked with some of the largest firms in the GCC region, particularly in the UAE and Saudi Arabia. At Emirates Graphic, we are dedicated to achieving greatness together with our clients, and we are confident that our focus on innovation, originality, and client satisfaction will continue to set us apart as a leader in the industry.
    5 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates
    From €3,000 for User Experience (UX/UI)
    Worked in E-commerce (+12)
    Speaks English, French(+1)
    51-200 members
  • 5
    (1 review)

    Your Vision, Our Expertise: A Formula for Success

    7G Media is Dubai’s most trusted creative digital agency, with a strong reputation for multi-pronged marketing strategies, backed by regional understanding and a total commitment to excellence. We deliver hard-working, targeted solutions on multiple platforms, from branded content, digital marketing solutions to advertising collateral. With over 10 years of experience, serving 20+ industries and 700+ satisfied clients, 7G Media has built a strong reputation in the UAE and across the GCC for its expertise and the quality of its work. Since 2007, 7G Media has been successfully delivering performance-based solutions to clients from diverse industries. With our professional team of experienced creative media experts, we have worked with government entities and leading local and international companies, earning the trust of prestigious clients in both government and private sectors such as the Ministry of Finance, Ministry of Economy, Ministry of Health and Prevention, Mohammed Bin Rashid Space Centre, Sharjah Private Educational Authority, E-dirham, ADCB, Emirates NBD and Emaar. Delivering quality is our forte. Every project is conducted with heart, passion, and empathy, ensuring excellence at every stage. We create customised strategies based on the targets our clients want to achieve and ensure measurable results, whether it’s a responsive website that meets search engine standards, digital marketing solutions, an animated video, an event that needs a strong concept and flawless execution, a Google Ads campaign, a corporate magazine or an annual business report. Built on experience, rooted in culture, and guided by excellence, 7G Media continues to bring rich ideas to life and drive value through innovation, strategy and creativity.
    2 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates
    From €2,200 for User Experience (UX/UI)
    Worked in Government & Administration (+12)
    Speaks English, Arabic
    11-50 members
  • 5
    (4 reviews)

    Dedicated to crafting experiential events and digital products that people remember.

    From product launches to large-scale celebrations, we create brand experiences that build genuine connections. Every touchpoint is strategically designed to drive stronger adoption among attendees. We integrate culture, strategy, and design under one roof and help businesses create value for their teams and audiences by offering a personalized journey, from concept to launch. We craft experiences from the inside 
out, storyboarding user journeys to 
designing events and digital experience. Our expertise spans corporate events, government initiatives, concerts, festivals, and large-scale productions. With a foundation in Istanbul, Turkey, we’ve extended our reach to collaborate with clients in the UAE and beyond.
    6 works in User Experience (UX/UI)
    Located in Beşiktaş, Turkey (+1)
    From €5,000 for User Experience (UX/UI)
    Worked in Software & Computer Services (+6)
    Speaks English, Arabic(+1)
    11-50 members
  • 4.9
    (29 reviews)

    Elevate your brand to new heights with DigitalsetGo - The Best Digital Marketing Agency in Dubai

    Highly recommended
    Top awarded
    READY TO TAKE YOUR BUSINESS TO THE NEXT LEVEL? - https://www.digitalsetgo.com We are DigitalsetGo - the best digital marketing agency in Dubai where innovation meets impactful results! With our innovative strategies and data-driven approach, we'll help your business soar to new heights. We're your partner in success. Our team of experts is passionate about what we do and dedicated to delivering results that exceed our client's expectations. We utilize the latest techniques and technologies to keep our clients ahead in the ever-changing digital landscape. Our dedication has positioned us as a leading Digital Marketing Agency in Dubai. We offer a comprehensive range of services tailored to businesses of all sizes, ensuring they achieve their marketing goals effectively. Whether you need assistance with social media management, search engine optimization, pay-per-click advertising, website development, content strategy, or email marketing, we have you covered. At DigitalsetGo, we thrive on embracing change and continuously evolving our methods to lead the way in the dynamic digital marketing industry. Our commitment is to guide you through the intricacies of online marketing, empowering your business to attain measurable success in this ever-changing digital landscape. We firmly believe that data-driven marketing is the key to reaching and engaging your target audience effectively. With our expertise, rest assured that your business will not just keep up but also excel in the new digital age. We specialize in the following services: Digital Marketing Social Media Marketing Search Engine Optimization Search Engine Marketing Paid Media Marketing Paid Social Marketing Influencer Marketing Email Marketing Brand Building Website Development Web Design Mobile App Development Mobile App Design Choose DigitalsetGo for all your needs and experience the difference that comes with working with the best in the business. Don't settle for second best when it comes to your online presence. Race Ahead in the Digital Realm with DigitalsetGo!
    16 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates
    From €5,000 for User Experience (UX/UI)
    Worked in Transportation (+11)
    Speaks English, Arabic
    501-1000 members
  • 5
    (3 reviews)

    Branding, Digital Marketing, Website & Mobile Apps design and development

    Top awarded
    PLAN A came to life as a living example of what a marketing agency should be and do to help its clients achieve their desired goals and exceed them in the long run. This is the core of our mission and vision to be at the very top of our game… and stay there! PLAN A is a full-service marketing agency in Dubai offering top-notch creative marketing solutions in many areas, including but not limited to Branding, Digital Marketing, Web Design and Development in Dubai, and Mobile Applications. From the day we started till now, we had the great pleasure of working with extraordinary clients representing a wide range of businesses, from startups to market leaders, in Dubai, the MENA region, and beyond.
    8 works in User Experience (UX/UI)
    Located in Dubai, United Arab Emirates (+1)
    From €1,000 for User Experience (UX/UI)
    Worked in Government & Administration (+4)
    Speaks English, Arabic
    11-50 members

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Insights from a UAE Expert: Top User Experience (UX/UI) Agencies

United Arab Emirates: A hub of technological advancements and design innovation, especially in the field of User Experience (UX) and User Interface (UI) design. The region boasts a thriving ecosystem that features 421 works and 365 client reviews, showcasing the substantial contributions of local UX/UI agencies to global and regional digital products.

Successful Collaborations and Achievements

Diverse Clientele and Noteworthy Projects

Agencies in the UAE have a proven track record of teaming up with high-profile clients spanning diverse industries — from thriving start-ups to established multinational corporations. Their expertise has surfaced through several standout projects, elevating user experiences in e-commerce, fintech, and entertainment platforms, among others.

Accolades and Recognition

Recognition through numerous prestigious awards further testifies to the proficiency of UAE-based UX/UI agencies. Such honors include the MENA Search Awards and Dubai Lynx Awards, milestones that underscore their commitment to excellence and innovative design solutions.

Client Endorsements

The voice of the customer plays an essential role in the reputation of UX/UI agencies. With 365 reviews, the feedback accentuates the effectiveness and creativity of their designs, alongside a clientele satisfaction level that helps prospective clients in their decision-making process.

Essential Tips on Budgeting for UX/UI Services

Aligning Budgets With Business Needs

When planning for UX/UI services, understanding the budgetary constraints and expectations is crucial. Cost considerations vary significantly based on the scope and complexity of the projects. Here’s a quick budget guide depending on business size:

Startups and Small Companies

Emerging businesses usually need cost-effective design solutions that do not compromise on quality. Engaging with medium-sized agencies or boutique firms can be cost-effective, with initial projects typically ranging from AED 15,000 to AED 30,000.

Mid-Sized Enterprises

For enterprises with more complex needs and a larger budget, partnering with agencies that provide comprehensive UX/UI services including user research, prototyping, and testing is advisable. Projects can range from AED 50,000 to AED 200,000.

Large Corporations

Larger organizations often require extensive and sophisticated UX/UI projects. Such projects require collaboration with top-tier agencies and can start from AED 200,000, potentially extending into millions depending on the project scale.

Reviewing Agency Portfolios

Evaluating past projects of an agency is crucial. The 421 works highlighted by local agencies offer an insightful look into each firm’s capability and aesthetic, aiding companies in selecting an agency whose vision aligns with their brand objectives.

Enhance Your Digital Presence with Leading UAE UX/UI Experts

The United Arab Emirates continues to shine as a beacon of innovative digital design, backed by a robust directory of competent UX/UI agencies. Whether you're a burgeoning startup or an established multinational, the UAE offers a plethora of skilled agencies poised to enhance your product’s user experience. As an expert associated with Sortlist in the UAE, I encourage exploring the wealth of local talent ready to take your digital interfaces to the next level.

Deirdre Delaney
Written by Deirdre Delaney Sortlist Expert in the United Arab EmiratesLast updated on the 18-04-2025

Discover what other have done.

Get inspired by what our agencies have done for other companies.

Brochure Design - Horizon Tower UAE

Brochure Design - Horizon Tower UAE

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Endure Website Design and Development

UI/UX Mobile App – Tazaj

UI/UX Mobile App – Tazaj


Frequently Asked Questions.


Applying UX/UI design principles to improve customer satisfaction and loyalty is crucial in the United Arab Emirates (UAE), where digital experiences are rapidly evolving and user expectations are high. Here are some key strategies that User Experience (UX/UI) agencies in the UAE can implement:

  1. Understand the local context: UAE is a diverse market with a unique blend of cultures. UX/UI design should reflect this diversity by:
    • Incorporating Arabic language options and right-to-left layouts
    • Using culturally appropriate imagery and icons
    • Considering local holidays and customs in user flows and content
  2. Mobile-first approach: With smartphone penetration in the UAE at 97.6% as of 2021, prioritizing mobile experiences is essential. This includes:
    • Designing for touch interactions and smaller screens
    • Optimizing load times for mobile networks
    • Implementing responsive design for seamless cross-device experiences
  3. Personalization: UAE consumers expect tailored experiences. Implement personalization by:
    • Using AI and machine learning to analyze user behavior
    • Offering customized content and recommendations
    • Providing personalized user interfaces based on preferences
  4. Seamless omnichannel experiences: With the UAE's advanced retail sector, bridging online and offline experiences is crucial:
    • Designing consistent interfaces across all touchpoints
    • Implementing features like 'click and collect' or in-store digital kiosks
    • Ensuring smooth transitions between channels (e.g., mobile app to website)
  5. Voice User Interface (VUI): As voice technology adoption grows, incorporating VUI can enhance user experience:
    • Designing voice commands in both Arabic and English
    • Integrating voice search and navigation options
    • Ensuring voice interactions are culturally sensitive
  6. Performance optimization: UAE users expect fast and reliable digital experiences:
    • Minimizing load times and optimizing for local network conditions
    • Implementing efficient caching strategies
    • Using content delivery networks (CDNs) for faster content delivery
  7. Accessibility: Ensure digital products are accessible to all users, including those with disabilities:
    • Following WCAG guidelines for accessibility
    • Providing alternative text for images and captions for videos
    • Ensuring keyboard navigation and screen reader compatibility
  8. User feedback and iteration: Continuously improve based on user input:
    • Implementing user feedback mechanisms within the interface
    • Conducting regular usability testing with local users
    • Using analytics to identify pain points and opportunities for improvement

By applying these UX/UI design principles, businesses in the UAE can significantly enhance customer satisfaction and foster loyalty. It's important to note that the digital landscape in the UAE is rapidly evolving, with initiatives like the UAE Digital Government Strategy 2025 driving innovation. UX/UI agencies must stay abreast of these developments and continuously adapt their approaches to meet the changing needs and expectations of users in this dynamic market.



Ensuring consistency in UX/UI across different platforms and devices is crucial for businesses in the UAE, especially given the high smartphone penetration rate (97.6% as of 2021) and the diverse range of devices used in the region. Here are some key strategies companies can implement:

  1. Develop a comprehensive design system: Create a centralized repository of design elements, patterns, and guidelines that can be used across all platforms. This ensures visual and functional consistency while speeding up the development process.
  2. Implement responsive design: Use flexible layouts and CSS media queries to ensure that the interface adapts seamlessly to various screen sizes and orientations, from smartphones to desktops.
  3. Utilize cross-platform development frameworks: Consider using frameworks like React Native or Flutter that allow for a single codebase to be used across multiple platforms, maintaining consistency in functionality and appearance.
  4. Conduct thorough cross-device testing: Regularly test your UX/UI on a wide range of devices and browsers popular in the UAE market, including both iOS and Android devices, as well as different desktop browsers.
  5. Maintain consistent branding: Ensure that your brand's visual identity, including colors, typography, and imagery, remains consistent across all platforms to reinforce brand recognition.
  6. Focus on core user journeys: Identify and prioritize the most critical user journeys, ensuring they are consistent and optimized across all platforms and devices.
  7. Leverage cloud-based services: Utilize cloud services for data synchronization and storage to provide a seamless experience as users switch between devices.
  8. Consider cultural nuances: In the UAE's multicultural environment, ensure that your UX/UI is culturally sensitive and supports both English and Arabic languages, with proper RTL (Right-to-Left) design implementation.

By implementing these strategies, companies in the UAE can create a cohesive and user-friendly experience across all platforms and devices, catering to the tech-savvy population and diverse user base in the region. Regular user testing and feedback collection from the local market will help refine and improve the consistency of the UX/UI over time.



Accessibility plays a crucial role in modern UX/UI design, especially in the United Arab Emirates where digital innovation is rapidly advancing. It ensures that digital products and services are usable by people of all abilities, including those with visual, auditory, motor, or cognitive impairments. In the UAE, where smart city initiatives and digital transformation are key priorities, incorporating accessibility is not just a best practice—it's becoming a necessity.

Here's how accessibility can be effectively incorporated into UX/UI design in the UAE context:

  1. Compliance with Local and International Standards: Adhere to the UAE's Federal Law No. 29 of 2006, which protects the rights of people of determination (persons with disabilities). Additionally, follow international guidelines like WCAG 2.1 to ensure global accessibility standards are met.
  2. Inclusive Design from the Start: Integrate accessibility considerations from the beginning of the design process. This approach is more cost-effective and results in a more cohesive user experience for all.
  3. Cultural Sensitivity: Consider the diverse population of the UAE. Ensure that design elements are culturally appropriate and that language options include Arabic and English at a minimum.
  4. Mobile-First Approach: With the UAE having one of the highest smartphone penetration rates globally (97.6% as of 2021), prioritize mobile accessibility in your designs.
  5. Voice User Interfaces (VUI): Incorporate voice commands and screen readers to cater to users with visual impairments or those who prefer hands-free interaction.
  6. Color and Contrast: Use high contrast ratios and avoid relying solely on color to convey information, considering the diverse visual needs of users.
  7. Keyboard Navigation: Ensure all interactive elements are accessible via keyboard for users with motor impairments or those who don't use a mouse.
  8. Clear Typography: Use legible fonts and appropriate text sizes. Consider the bilingual nature of the UAE by choosing typefaces that work well for both Arabic and Latin scripts.
  9. Alternative Text: Provide descriptive alt text for images and media to assist users with screen readers.
  10. Simplified User Journeys: Design intuitive navigation and user flows that accommodate various cognitive abilities and tech-savviness levels.

Effectively incorporating accessibility in UX/UI design not only complies with legal requirements but also expands the potential user base. In the UAE's competitive digital landscape, accessible design can be a significant differentiator. It aligns with the country's vision of creating an inclusive society and supports initiatives like Dubai's goal to become the most accessible city for people of determination by 2025.

To ensure effective implementation, UX/UI designers in the UAE should:

  • Conduct regular accessibility audits
  • Involve users with diverse abilities in testing phases
  • Stay updated with emerging technologies that can enhance accessibility
  • Collaborate with local organizations that support people of determination
  • Educate clients on the importance and benefits of accessible design

By prioritizing accessibility, UX/UI designers in the UAE can create digital experiences that are not only compliant and inclusive but also innovative and user-centric, reflecting the country's commitment to technological advancement and social responsibility.