The 10 Best Influencer Marketing Agencies in Charlotte - 2025 Reviews
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Top Influencer Marketing Agencies in Charlotte

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Influencer MarketingUnited StatesNorth CarolinaCharlotte
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All Influencer Marketing Companies in Charlotte

  • Consult PR, Inc.

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    (0 review)

    25+ Years of Excellence

    Consult PR is a one-stop shop for everything web...from websites, to digital marketing (SEO, Social Media, PPC, etc.), phone apps, custom cloud software/ web applications, PR, book marketing …and more.
    Looking for work in Influencer Marketing
    Located in Charlotte, United States
    From €1,000 for Influencer Marketing
    Worked in Real Estate (+1)
    Speaks English
    51-200 members

  • Galactic Fed

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    4.9
    (3 reviews)

    Marketing that triples your revenue, not costs.

    Recommended
    Top awarded
    Galactic Fed is a growth marketing agency built from the data, AI, and growth hacking techniques that launched Silicon Valley’s most iconic brands. Our approach was pioneered by a team of mathematicians and software engineers, and since 2017, Galactic Fed has helped over 600 companies grow. We build digital strategies to supercharge your user acquisition and revenue, including paid media, SEO, content, website creation, email and LinkedIn prospecting, organic social, and more.
    Looking for work in Influencer Marketing
    Located in Chicago, United States
    From €3,000 for Influencer Marketing
    Worked in Real Estate (+5)
    Speaks English
    51-200 members

  • Creative Engine - Animation & Video Production Agency

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    5
    (6 reviews)

    Bringing your vision to life

    Highly recommended
    Creative Engine is a Production focus company. Solving all the creative problems faced by the organisations from 3d Animations to Video Production, From Brand Development to Corporate Communication. Our creative teams are divided into specialized categories with their own team leads and client servicing. These departments are divided as follows: Video Production 3D Animation 2D Animation and Motion Design Brand & Graphic Design Event & Corporate Communication For more information Please visit: www.creative-engine.pk or contact us at: +92 349 470 4194 or email us at: contact@creative-engine.pk
    21 works in Influencer Marketing
    Located in Lahore, Pakistan (+6)
    From €300 for Influencer Marketing
    Worked in Energy & Oil (+29)
    Speaks English
    11-50 members

  • EastPark Consulting

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    (0 review)
    Charlotte Digital Marketing Agency specializing in Social Media Blog & Influencer SEO Sales Training Website Design & Search Engine Marketing. Learn more now!
    Looking for work in Influencer Marketing
    Located in Charlotte, United States
    From €1,000 for Influencer Marketing
    Works in multiple industries
    Speaks English
    1-10 members

  • Black Wednesday

    (0 review)

    Black Wednesday is a Charlotte-based Marketing/PR Company building authentic and organic communities for our clients.

    Black Wednesday is a marketing company in Charlotte NC that specializes in social media, PR, influencer marketing and campaign management. Get in touch to learn more today
    Looking for work in Influencer Marketing
    Located in Charlotte, United States
    From €1,000 for Influencer Marketing
    Works in multiple industries
    Speaks English
    1-10 members

  • Good Kids

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    5
    (4 reviews)

    We Build Brands Better. Come Play With Us.

    Recommended
    Hi 👋🏼 We're Good Kids.
 We're an an independent agency based in Los Angeles, NYC & Toronto. We create evocative campaigns that connect with audiences. Our powerful marketing strategy & outstanding advertising take our clients further than ever. Want to see where we can take you?
 ✨ We help small brands become big and big brands become giant. 🏆 Our award-winning strategy is on engagement, awareness & authenticity, underlining what's important. We create evocative campaigns that connects with audiences In meaningful ways. We humanize, amplify & relate. This converts, moves the dial and makes it shareable. In Short: We Build Your Reputation & get you results. We’re very good at: 🧠 Marketing Strategy 💥 Creative Production 📱 Social Media Management 💻 Digital Marketing 🤝 Pr & Partnerships 🎪 Pop Up Events 💰 Paid Advertising & SEO - In a world where you can be anything; don’t be boring.
 We'll give 'em something to talk about!
    2 works in Influencer Marketing
    Located in Los Angeles, United States (+1)
    From €10,000 for Influencer Marketing
    Worked in Marketing & Advertising (+5)
    Speaks English, French(+1)
    11-50 members

  • Social House, Inc.

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    (0 review)

    WE MAKE MEDIA HUMAN.

    At Social House, we distinguish ourselves through three core competencies: Strategy Creative Content Paid Media Going beyond traditional social media and media buying, our approach taps into cultural dialogue, creating strategies that are both inspiring and measurable. We have a unique methodology that we call our TriVision Approach, which seamlessly bridges Strategy, Content, and Paid Media. This integration allows us to produce agile, original, and even unconventional narratives that resonate. We believe that for a brand's online presence to be truly valuable, these core competencies must not be mutually exclusive. Our team of culturally connected individuals enriches the conversation between brands and their audiences through elevated social storytelling. This commitment to quality is evident throughout our process, driven by strategic discovery, creative ingenuity, and adherence to paid media best practices. FEATURED CLIENTS: · Pepsi · 7UP · SONOS · AIR COMPANY · A24 · Obagi · TORRID WHY SOCIAL HOUSE? · Proven Results · Creative & Strategic Innovation · Agility · Collaborative & Dependable · Bespoke Client Relations Approach WE ARE PROUDLY CERTIFIED: · Women Business Enterprise (WBE) · Minority Business Enterprise (MBE) · LGBT Business Enterprise (NGLCC) Welcome to Social House. 👋🏻 www.socialhouseinc.com
    Looking for work in Influencer Marketing
    Located in Los Angeles, United States
    From €5,000 for Influencer Marketing
    Worked in Others
    Speaks English
    11-50 members

  • AnjasDev

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    5
    (1 review)

    Expert Digital Marketing | Amplified Growth Strategies

    Launched in 2010, AnjasDev is a premier full-service digital marketing agency based in Modesto, CA. The AnjasDev mission is to provide the most effective digital marketing solutions in the industry, a high-touch customer experience, deliver results, and use profits to reinvest in client success, employee success, and the community. AnjasDev is one of the highest-awarded digital marketing agencies in the industry and works with some of the biggest brands in the world.
    2 works in Influencer Marketing
    Located in Modesto, United States
    From €1,000 for Influencer Marketing
    Worked in Beverage (+5)
    Speaks English
    51-200 members

  • Rovamedia

    verified-flag
    4.9
    (26 reviews)

    Digital Marketing Redefined

    Top awarded
    PSA NOTE: As part of our terms for Sortlist effective June 1, 2023, we'll not be calling you via your phone line or any unofficial methods asides a virtual meeting via Zoom, Microsoft Teams, and Google Meet, after a message has been sent to your email, you have 12 hours to respond, and failure to respond means we'll not follow up with you, we'll further cancel and blacklist your contact for future references. To understand more, learn about Rovamedia processes and protocols for working with us at: https://rovamedia.com/faqs/ Rovamedia is a digital marketing management service that supports subscriptions for various social media services for individuals and organizations. Rovamedia is a network of professional, highly talented, independently certified & advertising agencies with expertise in Digital Marketing Solutions. Rovamedia's vision is to support small medium and large-scale agencies to thrive in their businesses and enhance the intelligence, expertise, reach, and effectiveness of the members through knowledge sharing, international best practices, and compelling digital content collaboration. Rovamedia is a value-driven Digital Marketing agency dedicated to empowering our customers. Over the years, we have worked with Fortune 500s and brand-new startups. We help ambitious businesses like yours generate more profits by building awareness, driving web traffic, connecting with customers, and growing overall sales. All clients we serve, are availed the opportunity to collaborate, share, envision, and bring the digital scope of their objectives close as they realize these using professional top-notch digital marketing services Rovamedia serves. Rovamedia provides the smartest and most innovative method to manage your business online digital media marketing with ease and great pricing. We pursue relationships based on transparency, persistence, mutual trust, and integrity with our employees, customers, and other business partners. We work in areas as diverse as search engine optimization, social media marketing, email marketing, and digital marketing. We provide marketing services to startups and small businesses looking for a partner for their digital media. We work with you, not for you. PSA NOTE: As part of our terms for Sortlist effective June 1, 2023, we'll not be calling you via your phone line or any unofficial methods asides a virtual meeting via Zoom, Microsoft Teams, and Google Meet, after a message has been sent to your email, you have 12 hours to respond, and failure to respond means we'll not follow up with you, we'll further cancel and blacklist your contact for future references. To understand more, learn about Rovamedia processes and protocols for working with us at: https://rovamedia.com/faqs/ Our Vision  is dynamic and encompasses a lot. Having been a strategic partner to numerous large and small organizations in providing a sustainable digital marketing experience, we can right align our vision as follows: Create Dynamic Brands Serve More Countries Provide Digital Marketing Education A Large Audience of Loyalists Rovamedia is a network of professional, highly talented, independently certified & advertising agencies with expertise in Digital Marketing Solutions. Rovamedia’s mission is to support small medium and large-scale agencies to thrive in their businesses and enhance the intelligence, expertise, reach, and effectiveness of the members through knowledge sharing, international best practices, and compelling digital content collaboration. Our team of specialists consistently delivers outstanding results combining creative ideas with our vast experience. We can help you build a sustainable, meaningful relationship with your clients by engaging them with your brand leveraging technology. We have developed search strategies for leading brands to small and medium-sized businesses in many industries across the world. PSA NOTE: As part of our terms for Sortlist effective June 1, 2023, we'll not be calling you via your phone line or any unofficial methods asides a virtual meeting via Zoom, Microsoft Teams, and Google Meet, after a message has been sent to your email, you have 12 hours to respond, and failure to respond means we'll not follow up with you, we'll further cancel and blacklist your contact for future references. To understand more, learn about Rovamedia processes and protocols for working with us at: https://rovamedia.com/faqs/
    2 works in Influencer Marketing
    Unknown location
    From €3,000 for Influencer Marketing
    Worked in E-commerce (+16)
    Speaks English
    51-200 members

  • The Marketing Muslimah

    certified-flag
    (0 review)

    We Are The Future Of Business.

    Looking for work in Influencer Marketing
    Unknown location
    From €1,000 for Influencer Marketing
    Works in multiple industries
    Speaks English
    1-10 members

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Insights from a Charlotte Expert: Navigating Influencer Marketing

Award-Winning Campaigns

In the vibrant landscape of Charlotte, Influencer Marketing Agencies have consistently demonstrated their prowess with multiple campaigns garnering national attention. These agencies have excelled in transforming local brands into household names, not only within our borders but far beyond, thanks in part to their innovative use of social media platforms and strategic influencer partnerships. Recognition has come from various prestigious awards, acknowledging their creativity and impact in driving brand engagement.

High-Profile Client Success Stories

Local agencies have a track record of successful partnerships with both burgeoning startups and established brands. Their client lists boast names from a variety of sectors such as retail, technology, and lifestyle. For example, a well-known beverage brand saw a significant spike in regional sales after a tailored influencer campaign reached over a million engagements. These success stories underline the effectiveness of Charlotte's influencer marketing strategies in achieving substantial business outcomes.

Budgeting for Influencer Marketing

Understanding budget allocation is crucial when engaging with Influencer Marketing. In Charlotte, the spectrum of agency pricing is wide, accommodating various scales of business from indie brands to large corporations. A basic rule of thumb for small to medium-sized businesses is to anticipate spending a portion of their marketing budget, typically between 15% to 30%, on influencer collaborations to ensure a comprehensive and effective campaign.

For those considering diving into influencer marketing, it’s advisable to weigh the potential return on investment. Generally, a well-executed campaign with a mid-tier influencer can yield considerable sales increases and enhance brand visibility. Agencies in Charlotte are adept at working within specified budgets to maximize campaign effectiveness and reach.

Key Takeaways for Partnering with a Local Agency

Choosing the right influencer marketing agency requires consideration of their track record, creativity, and ability to engage with your target demographic. Charlotte’s agencies stand out for their strategic thinking and in-depth understanding of both global trends and local nuances. For businesses looking to expand their reach or solidify their presence, partnering with a skilled agency here can serve as a crucial step towards achieving those marketing goals.

Karim Saadoune
Written by Karim Saadoune Sortlist Expert in CharlotteLast updated on the 21-01-2025

Discover what other have done.

Get inspired by what our agencies have done for other companies.

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Philips Hue | Influencer Campaign

Philips Hue | Influencer Campaign

AdvertisingBranding & PositioningCommunity ManagementContent StrategyCopywritingCorporate CommunicationDigital StrategyEmail MarketingEventGrowth MarketingMarketingMedia PlanningOnline AdvertisingOutdoor AdvertisingPrintPublic Relations (PR)SEOSocial MediaBelgium (FR)Belgium (NL)FranceGermanyItalyNetherlandsSaudi ArabiaSpainSwitzerlandUnited Arab EmiratesUnited KingdomUnited States

Frequently Asked Questions.

Influencer marketing agencies in Charlotte are increasingly prioritizing diversity, inclusivity, and representation in their campaigns, recognizing the importance of these issues in today's socially conscious market. Here's how they're addressing these crucial aspects:

1. Diverse Influencer Partnerships

Charlotte agencies are actively expanding their influencer rosters to include creators from various backgrounds, ethnicities, body types, ages, and abilities. This approach ensures campaigns resonate with a broader audience and accurately represent the diverse Charlotte community.

2. Inclusive Content Strategies

Agencies are developing content strategies that highlight diverse stories and experiences. They're encouraging influencers to create authentic content that speaks to their unique perspectives, fostering a more inclusive narrative in marketing campaigns.

3. Cultural Sensitivity Training

Many Charlotte-based agencies are investing in cultural sensitivity and diversity training for their teams. This helps ensure that campaigns are respectful, appropriate, and avoid cultural appropriation or stereotyping.

4. Collaboration with Diversity Consultants

Some agencies are partnering with diversity consultants or establishing diversity advisory boards to guide their strategies and provide insights on inclusive marketing practices.

5. Data-Driven Approach

Agencies are using data analytics to understand the demographic makeup of their target audiences better. For example, according to the U.S. Census Bureau, Charlotte's population is approximately 35% African American, 14% Hispanic, and 6% Asian. Agencies are using this information to ensure their influencer mix reflects the city's diversity.

6. Localized Campaigns

Charlotte agencies are creating campaigns that resonate with the city's diverse neighborhoods, from Plaza Midwood to NoDa to South End. This approach ensures representation of various local communities and subcultures.

7. Accessibility Considerations

Agencies are promoting the use of accessibility features in influencer content, such as closed captions for videos and alternative text for images, to make campaigns more inclusive for people with disabilities.

8. Transparent Reporting

Many agencies are now including diversity metrics in their campaign reports, tracking the representation of different groups in their influencer collaborations and audience reach.

9. Long-Term Partnerships

Rather than one-off collaborations, agencies are fostering long-term relationships with diverse influencers, allowing for more authentic and impactful representation over time.

10. Amplifying Underrepresented Voices

Charlotte agencies are making concerted efforts to amplify voices from underrepresented communities, particularly in campaigns related to social issues or community initiatives.

By implementing these strategies, influencer marketing agencies in Charlotte are not only addressing diversity, inclusivity, and representation but are also setting new standards for the industry. This approach not only reflects the values of the Charlotte community but also helps brands connect more authentically with their diverse audience base.

Influencer marketing companies in Charlotte are adopting sophisticated cross-platform strategies to maximize reach and engagement in their campaigns. Here's how they're approaching this challenge:

  1. Platform-specific content creation: Charlotte agencies work with influencers to create tailored content for each platform (e.g., Instagram, TikTok, YouTube, LinkedIn) that aligns with the platform's unique features and user behaviors.
  2. Cohesive storytelling: They develop overarching campaign narratives that can be adapted across platforms while maintaining a consistent brand message. This ensures a unified experience for audiences regardless of where they encounter the content.
  3. Strategic platform selection: Based on target demographics and campaign goals, agencies in Charlotte carefully choose which platforms to focus on. For example, they might use Instagram and TikTok for younger audiences, and LinkedIn for B2B campaigns.
  4. Cross-promotion techniques: Influencers are encouraged to promote their content across multiple platforms, driving traffic between channels to increase overall engagement.
  5. Leveraging platform synergies: Charlotte agencies often utilize platform-specific features that complement each other. For instance, using Instagram Stories to drive traffic to a longer YouTube video.
  6. Data-driven optimization: They use advanced analytics tools to track performance across platforms, allowing for real-time adjustments to improve campaign effectiveness.

To illustrate the effectiveness of cross-platform campaigns, consider this data from a recent study:

Metric Single Platform Cross-Platform
Reach 100,000 250,000
Engagement Rate 3.2% 4.8%
Brand Recall 22% 37%

Charlotte's influencer marketing companies are also tapping into local trends and events to make cross-platform campaigns more relevant. For example, they might coordinate influencer content around major Charlotte events like the CIAA Basketball Tournament or Charlotte Restaurant Week, ensuring that the campaign resonates across multiple platforms with the local audience.

By implementing these strategies, Charlotte-based influencer marketing agencies are seeing higher engagement rates, increased brand awareness, and better ROI for their clients in cross-platform campaigns compared to single-platform approaches.

Data analytics plays a crucial role in modern influencer marketing strategies, and agencies in Charlotte are increasingly leveraging it to drive more effective campaigns. Here's how data is reshaping influencer marketing in the Queen City:

1. Audience Insights and Targeting

Charlotte-based agencies are using data analytics to gain deep insights into target audiences. This includes:

  • Demographic analysis of followers
  • Psychographic profiling to understand interests and behaviors
  • Geographical data to target Charlotte-specific markets or expand regionally
2. Influencer Selection and Vetting

Data-driven approaches help agencies in Charlotte identify and vet influencers more effectively:

  • Analyzing engagement rates and authenticity scores
  • Assessing audience overlap with brand targets
  • Evaluating past performance and ROI of influencers
3. Performance Tracking and ROI Measurement

Analytics tools enable precise tracking of campaign performance:

  • Real-time monitoring of engagement metrics
  • Conversion tracking through unique URLs or promo codes
  • Attribution modeling to understand the customer journey
4. Content Optimization

Data helps refine content strategies for maximum impact:

  • A/B testing different content formats and messages
  • Analyzing peak engagement times for Charlotte audiences
  • Identifying trending topics and hashtags in the local market
5. Predictive Analytics

Forward-thinking agencies in Charlotte are adopting predictive analytics to:

  • Forecast campaign outcomes
  • Identify emerging influencers before they go mainstream
  • Anticipate shifts in consumer behavior
6. Competitive Intelligence

Data analytics provides insights into competitor strategies:

  • Benchmarking campaign performance against industry standards
  • Identifying gaps in the market for Charlotte businesses
  • Analyzing successful campaigns in similar markets

According to a recent survey by Influencer Marketing Hub, 67% of marketers use some form of influencer marketing. In Charlotte, this percentage is likely higher due to the city's growing tech scene and digital marketing focus. Local agencies are leveraging tools like Hootsuite Insights, Sprout Social, and custom-built analytics platforms to gather and interpret data.

For example, a Charlotte-based agency recently used data analytics to identify micro-influencers with high engagement rates in the city's thriving craft beer scene. By analyzing follower demographics and engagement patterns, they were able to create a highly targeted campaign that resulted in a 35% increase in taproom visits for their client.

As the influencer marketing landscape continues to evolve, Charlotte agencies that prioritize data-driven decision-making will be better positioned to deliver measurable results for their clients. By combining local market knowledge with powerful analytics tools, these agencies are setting new standards for influencer marketing effectiveness in the Southeast region.