The 10 Best Public Relations (PR) Agencies in Boston, MA - 2025 Reviews

Top Public Relations (PR) Agencies in Boston, MA

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Elevate your brand's reputation with Boston's top-tier Public Relations (PR) agencies. Our curated list showcases experienced PR companies ready to amplify your message and manage your public image. Explore each agency's portfolio and client testimonials to find the perfect match for your communication needs. From crisis management to media relations, these PR experts offer tailored strategies to enhance your visibility in Boston's competitive market. Looking for the ideal PR partner? Post your project requirements on Sortlist, and let Boston's finest PR professionals reach out with customized solutions aligned with your business goals and local market dynamics.

All Public Relations (PR) Companies in Boston, MA

  • (0 review)

    Legal Recruitment Solutions

    Looking for reliable legal staffing agencies near you? Look no further than Supreme Staffing Solutions our top-rated legal staffing agencies connect you with highly qualified professionals in your area. Find the perfect candidate to meet your legal staffing needs today.
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    51-200 members
  • (0 review)
    Corporate Ink is an integrated B2B tech PR, content and digital marketing agency located in Boston. We build brands. We create demand. And we accelerate growth.   We’re one of the country’s top B2B tech PR firms, recognized for strategy, access and results. We deliver the values of a boutique team, backed by the global resources of the Worldcom Public Relations Group.
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €10,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    11-50 members
  • (0 review)
    At Gilt Media, we pride ourselves on being a truly unique and exceptional full-service marketing, programmatic advertising, public relations, and media firm. Our "about us" is defined by the following key attributes: Comprehensive Expertise: We are a team of diverse and passionate professionals who excel in various fields, including creative thinking, content creation, technology, and storytelling. Our multidisciplinary approach enables us to deliver holistic solutions that encompass every aspect of brand building. Inspiring Creativity: Creativity is at the core of our DNA. We believe in pushing boundaries, thinking outside the box, and coming up with innovative strategies to captivate audiences. Our team of creative thinkers strives to create unique and inspiring campaigns that leave a lasting impression. Memorable Brand Experiences: We understand that brands need to connect with their target audience on a deeper level. Through our expertise in marketing and storytelling, we craft compelling brand experiences that resonate with consumers and create long-term brand loyalty. Cutting-Edge Technology: As technologists, we stay at the forefront of the ever-evolving digital landscape. We leverage the latest programmatic advertising tools and technologies to optimize campaigns, drive results, and maximize return on investment for our clients. Strategic Public Relations: Our skilled public relations team knows the power of effective communication and relationship building. We devise strategic PR campaigns that generate positive media coverage, enhance brand reputation, and establish strong connections with the target audience. Commitment to Innovation: We are committed to staying ahead of the curve and embracing emerging trends. By continuously exploring new possibilities and adopting innovative approaches, we help our clients stand out in a crowded marketplace and maintain a competitive edge. Client-Centric Approach: At the heart of our business philosophy is a strong focus on our clients. We deeply value our partnerships and work collaboratively to understand their unique needs, goals, and challenges. Our tailored solutions are designed to drive tangible results and exceed expectations. Lasting Impact: Our ultimate goal is to make a lasting impact on brands and the audiences they serve. We measure success not only by short-term metrics but also by the long-term growth and sustainability of the brands we work with. Gilt Media is a team of passionate, creative, and technologically savvy professionals dedicated to crafting inspiring, memorable, and innovative brands. Our comprehensive expertise, commitment to creativity, strategic approach, and client-centric focus set us apart in the industry, making us a truly unique partner for all your marketing, advertising, public relations, and media needs.
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €150,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    201-500 members
  • 5
    (1 review)

    SEO Service

    Jawwad Imran is an SEO Consultant from Karachi, Pakistan. He has worked in the digital marketing industry for the past four years and has helped numerous businesses grow their online presence and reach their target audience through organic search. Jawwad is passionate about all things SEO and WordPress. He is always looking for new and creative ways to Improve his clients’ online visibility and help them achieve their desired results. He is a firm believer in the power of hard work and dedication, which is reflected in his work ethic. Jawwad always goes the extra mile to make sure his clients are happy with the results he delivers.
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)
    Brafton is a content marketing agency. From news to infographics to video, our full-time, in-house teams develop and execute SEO-optimized content strategy.
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    201-500 members
  • 5
    (6 reviews)

    We Build Brands Better. Come Play With Us.

    Hi 👋🏼 We're Good Kids.
 We're an an independent agency based in Los Angeles, NYC & Toronto. We create evocative campaigns that connect with audiences. Our powerful marketing strategy & outstanding advertising take our clients further than ever. Want to see where we can take you?
 ✨ We help small brands become big and big brands become giant. 🏆 Our award-winning strategy is on engagement, awareness & authenticity, underlining what's important. We create evocative campaigns that connects with audiences In meaningful ways. We humanize, amplify & relate. This converts, moves the dial and makes it shareable. In Short: We Build Your Reputation & get you results. We’re very good at: 🧠 Marketing Strategy 💥 Creative Production 📱 Social Media Management 💻 Digital Marketing 🤝 Pr & Partnerships 🎪 Pop Up Events 💰 Paid Advertising & SEO - In a world where you can be anything; don’t be boring.
 We'll give 'em something to talk about!
    7 works in Public Relations (PR)
    Located in Los Angeles, United States (+1)
    From €5,000 for Public Relations (PR)
    Worked in Marketing & Advertising (+5)
    Speaks English, French(+1)
    11-50 members
  • (0 review)
    Trellis is a forward thinking digital agency and information technology company that focuses on building a stronger online presence for our clients. Trellis is a full service digital agency with a diverse range of experience suited to support the growth of businesses through the enterprise level.   We provide high ROI solutions to maximize the value of your online presence. Our tactical approach to improving your web presence focuses on three major targets: foundation, traffic generation and conversion optimization. Trellis provides a wide array of web design and web development services for the WordPress and Magento eCommerce platforms to ensure that you are constructing your online business on a platform that will not only meet your needs today, but will have the flexibility and scalability to support your growth.  Unlike many development firms, our work does not cease there. In order to achieve maximum ROI is it essential to invest properly in the continual expansion of your online reach while constantly monitoring and improving your website to keep your conversion rate high. We offer an assortment of marketing services using various internet marketing tactics such as SEO, PPC marketing, social media services, A/B testing, and more to guarantee that your time and money was invested towards a successful future for your business.
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    11-50 members
  • 4.9
    (16 reviews)

    Lean, Nimble, Reliable, Good Value

    Recommended
    Top awarded
    🇬🇧 Welcome to SWC Partnership. We develop marketing strategies and campaigns to accelerate your sales and brand awareness . SWC is a full service marketing agency that works as an extension of your team . We develop brand strategies , form integrated marketing plans , produce creative ideas , creative production , media planning/buying and campaign reporting . Our services are designed to be integrated into your existing infrastructure, either as a full service partner or for a specific discipline. Our expert teams are highly experienced in working across both B2B and B2C industries; whilst delivering international , national and local marketing solutions. We’re passionate about making a commercial difference to our clients and provide measurable and accountable marketing that drives ROI . We are headquartered in the UK and operate across Europe, with a special focus on the DACH region. We are a lean and nimble team of specialists, a boutique agency , part of UP, THERE EVERYWHERE , which is the first global cloud based agency . Headquartered in Stockholm, Sweden , with a further 15 bases including Hamburg , Helsinki , London , New York , Dubai , Shanghai , Switzerland , Amsterdam and Palma among others. We offer a global agency solution whilst connecting you with teams locally . Providing local insight and appreciation of country nuances, we can plan, produce and deliver your international marketing programmes in each of your targeted countries and territories, as if you would in your home market. Through multilingual marketing managers and transcreation experts , we ensure your international sales & marketing is a success . Contact our Founding Partner, Simon Cristal to discuss your requirements. www.swcpartnership.com
    13 works in Public Relations (PR)
    Located in New York, United States (+5)
    From €3,000 for Public Relations (PR)
    Worked in Technology Hardware & Equipment (+14)
    Speaks English, Chinese(+8)
    11-50 members
  • (0 review)

    Advertising Services Boston, MA

    Connelly Partners is a Boston advertising agency providing integrated services including branding, advertising, digital, SEO/SEM, media planning/buying and PR.
    6 works in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Worked in Banking & Financials (+1)
    Speaks English
    51-200 members
  • (0 review)

    We're a small Boston web design agency with BIG marketing solutions.

    We are a full-service digital marketing agency specializing in web design and digital marketing that grows brands. Our agile process is very powerful in helping early growth companies in a variety of industries such as biotechnology, non-profits, education, B2C, and B2B.
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Worked in Pharmaceuticals & Biotech (+2)
    Speaks English
    11-50 members
  • (0 review)

    Manufacturing Technology Marketing

     
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    Learn more about who we are, what we do, and what it would be like for you to work with us at BCG.

    Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we work closely with clients to embrace a transformational approach aimed at benefiting all stakeholders—empowering organizations to grow, build sustainable competitive advantage, and drive positive societal impact. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives that question the status quo and spark change. BCG delivers solutions through leading-edge management consulting, technology and design, and corporate and digital ventures. We work in a uniquely collaborative model across the firm and throughout all levels of the client organization, fueled by the goal of helping our clients thrive and enabling them to make the world a better place.
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    Budget on request
    Works in multiple industries
    Speaks English
    201-500 members
  • (0 review)

    Connecting People, Brands and Health

    Global sports marketing and event management firm with proven track record of creating and managing events & programs that exceed sales and marketing goals.
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    Public Relations and Communications Services

    In 2005, I created my own public relations company. Drawing on my extensive media experience as a News Director for WBZ TV in Boston, WPRI TV in Providence and as the Head Writer for Good Morning America at ABC News, I am able to guide businesses, non-profits and individuals through the challenging world of creating and managing reputations. In 2017, I published a self-help pocket guide to public speaking. Don't Just Say It: A News Director's Guide to Public Speaking is a must have for anyone who wants to become more confident speaking to groups of any size, improve your public speaking skills and ensure your message is heard. Specialties: Public relations, public speaking, communication strategies, media training, video production, writing We are at the crossroads of traditional and non-traditional media. As the company matures we are providing the kinds of expertise clients need to navigate the landscape.
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    Story inspired results

     
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    1-10 members
  • (0 review)

    The anti-agency agency for Public Relations and Social Media.

     
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    11-50 members
  • (0 review)

    IGPR is a talented team of full-service marketing and communications professionals with one thing in common: results.

     
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    11-50 members
  • (0 review)
    Imagine whatâs possible when you combine experienced brand storytelling and PR with the science of integrated marketing.
    Looking for work in Public Relations (PR)
    Located in Watertown, United States
    Budget on request
    Works in multiple industries
    Speaks English
    11-50 members
  • Calypso Communications is an integrated, full-service, communications agency specializing in marketing, public relations, and creative services.
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    11-50 members
  • (0 review)
    A Boston-based advertising, PR and digital agency that produces award-winning work and measurable results for our clients from data-driven insights. We unleash the power of the human spirit for brands that want to live out loud.
    Looking for work in Public Relations (PR)
    Located in Boston, United States
    From €1,000 for Public Relations (PR)
    Works in multiple industries
    Speaks English
    11-50 members
12

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Insights from Boston: The Thriving Scene of Public Relations Agencies

Recognitions and Awards in Boston’s PR Landscape

In Boston, PR agencies have consistently made their mark with cutting-edge campaigns that nab both national and international accolades. Without naming specific agencies, it’s noteworthy that several local players have been recognized in prestigious award line-ups, including the PRWeek Awards and the Silver Anvil Awards by the Public Relations Society of America. These accolades underscore Boston’s strategic and creative prowess in public relations.

Major Client Success Stories

The effectiveness of Boston's PR agencies can be observed through their high-profile client work. From tech startups revolutionizing industries to established educational institutions looking to boost their public presence, Boston agencies handle a varied and impressive client roster. Examples include major universities enhancing community relations and tech firms launching innovative products. This diverse client base highlights the broad skill set of Boston's PR professionals—capable of catering to both local businesses and global corporations.

Budgeting for Public Relations in Boston

Regarding budget, the landscape in Boston offers a wide spectrum. For new businesses or those cautious about spending, it’s possible to engage with agencies that provide modular services, allowing businesses to scale their PR efforts as they grow. Starting PR campaigns can range typically from $5,000 to $10,000 per month, offering foundational PR services like press releases and media outreach.

For mid-sized businesses, a comprehensive PR strategy incorporating strategic communication, crisis management, and digital PR might require a budget between $10,000 to $50,000 per month depending on the campaign's length and complexity. Larger firms or those needing extensive, multi-channel campaigns including international outreach could expect to invest significantly more, often upwards of $50,000 monthly.

It's vital for companies to outline clear PR objectives and assess potential returns on investment. Initial consultations with agencies often skew towards strategy alignment and expectation setting, which are crucial for determining a fitting budget and campaign scope.

Choosing the Right PR Agency in Boston

When selecting the right agency, businesses should review the past successes and industry focus of potential PR partners. Boston’s agencies often boast specialized expertise in sectors like technology, healthcare, and education, which aligns with the area’s economic landscape. Understanding an agency’s core strengths can greatly increase the likelihood of a successful partnership.

With the layered and dynamic PR scene in Boston, powered by award-winning campaigns and a diverse client portfolio, local businesses have a robust selection of agencies to propel their visibility and impact. By carefully considering budgetary constraints and seeking out agencies whose prowess align with their needs, organizations can turn challenging market conditions into standout opportunities for growth and recognition.

Karim Saadoune
Written by Karim Saadoune Sortlist Expert in Boston, MALast updated on the 11-05-2025

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Frequently Asked Questions.


Successful PR strategies can vary significantly across different industries in Boston, reflecting the city's diverse economic landscape. From tech startups in Kendall Square to financial services firms in the Financial District, each sector requires a tailored approach. Here's an overview of how PR strategies differ and what factors to consider:

Industry PR Strategy Focus Key Considerations
Technology Innovation storytelling, thought leadership Rapid news cycle, technical audience, competitive landscape
Healthcare/Biotech Research breakthroughs, patient stories Regulatory compliance, ethical considerations, long development cycles
Financial Services Trust-building, financial education Market volatility, regulatory environment, investor relations
Education Academic achievements, community impact Diverse stakeholders, reputation management, funding challenges
Hospitality/Tourism Experiential marketing, local partnerships Seasonality, cultural events, customer service stories

When tailoring PR approaches in Boston, consider these factors:

  1. Local Media Landscape: Understand the influence of publications like The Boston Globe, Boston Business Journal, and industry-specific outlets.
  2. Community Engagement: Boston values community involvement. Highlight how your client contributes to local initiatives or partners with Boston-based organizations.
  3. Regulatory Environment: Be aware of local and state regulations that may impact messaging, especially in industries like healthcare and finance.
  4. Competitive Differentiation: In Boston's crowded market, clearly articulate what sets your client apart from competitors.
  5. Audience Demographics: Tailor messages to Boston's diverse population, including its large student and professional communities.
  6. Industry Ecosystem: Leverage Boston's rich network of industry clusters, from biotech in Kendall Square to fintech in the Seaport District.
  7. Seasonal Considerations: Align campaigns with Boston's seasonal rhythms, including academic calendars and major events like the Boston Marathon.
  8. Digital Integration: Incorporate digital strategies, as Boston has a tech-savvy population and a thriving startup scene.
  9. Crisis Preparedness: Develop industry-specific crisis communication plans, considering potential issues unique to each sector.

According to a 2023 survey by the Boston PR Association, 78% of local PR professionals reported that industry-specific knowledge was crucial for campaign success. Additionally, 65% emphasized the importance of understanding Boston's unique business culture when developing PR strategies.

By considering these factors and tailoring approaches to specific industries, PR professionals in Boston can create more effective, resonant campaigns that align with both sector-specific needs and the city's distinctive character. Remember, successful PR in Boston often requires a blend of industry expertise, local knowledge, and adaptability to the city's dynamic business environment.



Successful PR campaigns in Boston, like in many major business hubs, are increasingly focused on demonstrating tangible impact on a company's bottom line. Here's how top PR agencies in the Boston area measure and showcase their value:

1. Return on Investment (ROI) Metrics:
  • Media Value: Calculating the equivalent advertising cost of earned media coverage
  • Sales Lift: Tracking increases in sales during and after PR campaigns
  • Cost Per Impression: Comparing PR costs to the number of people reached
2. Digital Analytics:
  • Website Traffic: Monitoring spikes in website visits correlating with PR activities
  • Social Media Engagement: Tracking increases in followers, likes, shares, and comments
  • Search Engine Rankings: Observing improvements in keyword rankings for target phrases
3. Brand Health Metrics:
  • Brand Sentiment: Analyzing changes in positive, negative, or neutral mentions
  • Share of Voice: Comparing brand mentions against competitors in the Boston market
  • Message Penetration: Assessing how effectively key messages are picked up by media and target audiences
4. Lead Generation:
  • Inbound Inquiries: Tracking increases in customer inquiries or quote requests
  • Qualified Leads: Monitoring the number of leads generated through PR efforts
  • Conversion Rates: Measuring how PR-generated leads convert to customers
5. Business Impact Metrics:
  • Customer Acquisition Cost: Calculating how PR affects the cost of acquiring new customers
  • Customer Lifetime Value: Assessing if PR efforts attract higher-value customers
  • Market Share: Tracking changes in market share, especially relevant in Boston's competitive business landscape

Many Boston PR agencies use integrated measurement dashboards to provide real-time insights. For instance, a recent study by the Boston chapter of the Public Relations Society of America (PRSA) found that 73% of local PR firms now use data analytics tools to demonstrate campaign effectiveness.

It's important to note that successful PR campaigns in Boston often combine these quantitative metrics with qualitative assessments. This might include case studies, client testimonials, and industry recognition, which are particularly valuable in Boston's close-knit business community.

Ultimately, the most successful PR campaigns in Boston align their measurement strategies with the client's specific business objectives. Whether it's increasing brand awareness among the city's tech startups or driving foot traffic to a new restaurant in the Seaport District, Boston PR professionals tailor their metrics to showcase how their efforts directly contribute to the client's bottom line.



In Boston's dynamic media landscape, PR professionals face unique challenges and opportunities when it comes to building and maintaining strong relationships with journalists and media outlets. With the city's rich history in journalism and the presence of major publications like The Boston Globe, as well as the impact of shrinking newsrooms, PR teams need to employ smart strategies to stay ahead. Here are some effective approaches:

  1. Leverage Boston's tech and innovation ecosystem: Many Boston-based journalists cover the city's thriving tech and innovation sectors. PR professionals should stay informed about these industries and offer relevant, newsworthy stories that align with local media interests.
  2. Embrace multimedia content: With fewer resources, Boston journalists appreciate well-packaged, ready-to-use content. Provide high-quality photos, videos, and infographics that showcase your story and make it easier for time-strapped reporters to cover.
  3. Utilize social media effectively: Follow and engage with Boston-based journalists on platforms like Twitter and LinkedIn. Share their content, offer thoughtful comments, and build genuine connections before pitching.
  4. Host exclusive events or tours: Organize behind-the-scenes tours or intimate gatherings at Boston landmarks or innovative local companies. This gives journalists unique experiences and story opportunities while fostering personal connections.
  5. Offer expert commentary on local issues: Position your clients as go-to sources for commentary on Boston-specific topics, from transportation challenges to education reforms or healthcare innovations.
  6. Collaborate with local universities: Partner with Boston's renowned educational institutions like Harvard, MIT, or Northeastern to offer journalists access to cutting-edge research or expert opinions, adding credibility to your pitches.
  7. Personalize your approach: Research each journalist's beat and recent articles thoroughly. Tailor your pitches to their specific interests and the Boston audience they serve.
  8. Be a reliable source: Always provide accurate information and meet deadlines. In Boston's tight-knit media community, your reputation is crucial.
  9. Utilize data and local trends: Incorporate Boston-specific data and trends into your pitches. For example, use insights from the Boston Planning & Development Agency or local industry reports to make your stories more relevant and data-driven.
  10. Support local journalism: Consider sponsoring or participating in events that support local journalism, such as the New England Newspaper & Press Association's annual convention.

By implementing these strategies, PR professionals in Boston can build and maintain strong relationships with journalists and media outlets, even as newsrooms continue to evolve. Remember, the key is to provide value, understand the local context, and adapt to the changing needs of Boston's media landscape.