Way Makers

Google Ads and Meta Ads managed as one performance system. We start from your unit economics (margin, LTV, target CPA/ROAS), build account structure and tracking (GA4, conversions API), then run weekly creative and audience tests. You get transparent reporting tied to revenue and leads, not clicks. Google Partner. 2,000+ campaigns, €15M in managed ad spend.

Marketing strategy and fractional CMO support for SMEs. We look beyond channels: positioning, offer, pricing, funnel and sales process. Every engagement starts with a free marketing audit delivered in 2 business days, followed by a prioritized 90-day growth plan with clear KPIs and budget allocation across channels.

Technical SEO, content and links built around queries that bring revenue, plus GEO (generative engine optimization) so your brand shows up in ChatGPT, Gemini and Google AI Overviews. We audit the technical foundation first, fix what blocks indexing and speed, then scale content and authority with monthly reporting on rankings, traffic and leads.

Social media content that sells, not just posts. Monthly content plans for Facebook, Instagram, TikTok and LinkedIn, in-house design and short-form video (Reels, TikTok) produced and edited by our team, with organic content and paid amplification planned together.