RCA

Brussel, België

we make people do things.

Making people do things: that’s the essence of our work. And the essence of our agency. To convince, stimulate and inspire people. We do that by combining strategy, creativity, technology and media. Marketing communication in all its facets, taken to the limit or just beyond.

85 mensen in hun team

Spreekt Engels, Frans, Nederlands

25 projecten in hun portfolio

28 samenwerkingen gestart via Sortlist

Werkt op afstand over de hele wereld

Sortlist lid sinds 2015

Opgericht in 1976

3 awards gewonnen

4.45/5

8 reviews

Website openen

Diensten

14 diensten aangeboden door RCA

Beschrijving
Google Adwords, social media, e-mailings, affiliate marketing, … nowadays 7 in 10 companies are involved in some form of digital marketing. And that’s a good thing, too: no fewer than seven million Belgians from all walks of life are active online, 24/7! In other words, in terms of potential, the sky truly is the limit. This means that the online world, in all its many facets, is the cornerstone of an effective marketing strategy. We brew the ideal marketing mix for our clients. Your goals are our point of departure.

Are you looking to build name awareness or customer loyalty? Or do you want to attract visitors or boost sales? Following a thorough target group and competition analysis, our strategic and creative team of experts will formulate a digital vision in order to realise these goals. The result? Effective campaigns. Measurable, fast and flexible. After all, RCA Group didn’t become an official Google partner, Facebook managed agency and Hubspot partner by mistake!
Skills in Digital Strategy (25)
Inbound MarketingPublic CommunicationCommunication and AdvertisingMarketing BenchmarkGoogle AdwordsMultichannel MarketingDigital Marketing ConsultingConsumer MarketingWeb Strategydigital campaign+15
Projecten in Digital Strategy (6)
Review in Digital Strategy (1)
Ina Metalidis
Klanten in Digital Strategy (6)
RCAMarketing & Reclame |
WibraRetail | international
ZeisnerVoedsel | national
VZW Euromelanoma België/Belgique ASBLFarmaceuten & Biotech | national
Meer informatie over Digital Strategy
Beschrijving
One of the specialisations is PR. We take care of your positive image and build up a relationship of trust between our journalists and your company/brand. We have a team of 15 professionals with 2 native bilingual speakers (dutch and french). The PR department is experienced in both product and corporate PR. : Crisis-and internal communication, Media training, Press relations in lifestyle, influencer relations,...

Our team has a proactive, hands on mentality and works closely together in order to create efficient, integrated and suitable solutions.
Skills in Public Relations (PR) (35)
pr marketingpersrelatiescrisiscommunicatiepersberichtencorporate press officecorporate communicationpublic relationsPublic RelationsInternal CommunicationEmployer Branding+25
Projecten in Public Relations (PR) (19)
Reviews in Public Relations (PR) (4)
Jolien Alders
Caroline Cailloux
Laura Demullier
Joris Poppe
Klanten in Public Relations (PR) (19)
Bio-PlanetVoedsel | national
Val ThorensReizen & Vrije tijd | international
TotalEnergiesEnergie en Olie | national
VZW Euromelanoma België/Belgique ASBLFarmaceuten & Biotech | national
Meer informatie over Public Relations (PR)
Beschrijving
At RCA Group we have a variety of specialisations to make sure we can provide the best service for our clients. One of our departments is Brands. Every successful campaign starts with a strong brand. So our Brands department specializes in Brand Activation, Brand Identity, Brand Strategy, Digital Marketing, Social Media, Webdesign & Development and Employer Branding. They all have the same goal: to create impact!

Striking communication and smart marketing are the foundation to (re-) enforce brands. In order to do so, we develop communication plans and strategies, we design rebranding campaigns, we create corporate identities, we work on image optimization for our clients etc. We make sure that your brand stands out and is perfectly structured.
Skills in Branding & Positionering (28)
Target Market DefinitionBranding and PositioningEmployer BrandingCorporate BrandingRebrandingBrand ActivationCorporate CommunicationBranded ContentBrand NamingBrand Design+18
Projecten in Branding & Positionering (9)
Klanten in Branding & Positionering (9)
SecuritasAnderen | national
RCAMarketing & Reclame |
Bank de KremerBanken & financiële instellingen | national
VDABOverheid | national
Meer informatie over Branding & Positionering
Beschrijving
At RCA Group we are committed to create advertisements that differentiate your company from the competition. You can rely on us for honest, striking storytelling as well online as in print. Full service of course: we present unbiased advice on which media will get your message noticed and thanks to our outstanding contacts, we can offer the most performant places on- and offline. Because what you say is as important as where you say it!
Every offer is by default tailor made according to your needs and budget. And we promise to deliver. After all, our motto is ‘let’s create impact’ for a justified reason.
Skills in Reclame (21)
Performance MarketingSocial Media AdsGoogle AdWordsStorytellingGoogle Display AdsSocial Media AdvertisingCorporate AdvertisingMedia Planning and BuyingDynamic RetargetingProgrammatic Buying+11
Projecten in Reclame (8)
Review in Reclame (1)
Laurens Van Geneugden
Klanten in Reclame (8)
Vanden BorreRetail | national
BelOrtaVoedsel | national
CevoraPersoneelszaken | national
GlowiHuishoudelijke Diensten | national
Meer informatie over Reclame
Beschrijving
From Instagram across Facebook to YouTube, they all reinforce your online brand story in their own way, like an extension of your external and internal communication and as a traffic generator to your website. What’s more, social media are not about one-sided communication, it’s a round-the-clock conversation with clients, staff and partners.

Our experts can help you manage that conversation and capitalise on it. We couple social media with the efficiency of a genuine impact: following thorough analysis we set concrete goals. Afterwards, we measure the results and also include conversion, leads and sales in the story. Just think of us as your strategic sparring partner & coach, perhaps even as your conversation manager. We take you from communication and conversation towards conversion!
Skills in Social media (20)
Online Reputation ManagementSocial Media CampaignSocial SellingContent Planningsocial media strategyonline monitoringSocial Media GrowthPublicidad instagramYoutube AdvertisingSM Analytics+10
Projecten in Social media (12)
Reviews in Social media (2)
Ludivine Allard
FRANK KINDT
Klanten in Social media (12)
Reckitt Hygiene BeneluxHuishoudelijke Producten | national
RicolaVoedsel | national
VZW Euromelanoma België/Belgique ASBLFarmaceuten & Biotech | national
ZeisnerVoedsel | national
Meer informatie over Social media
Beschrijving
Every client and employee is a spokesman or spokeswoman for your company, organisation or government service. 24/7 and via every available channel, and amplified by and within a fast-moving digital context. Your product is constantly evolving and may turn into a service overnight. Such is the spirit of our age and it calls for a well-defined strategy: clearly stating what and who you are. You need to set a benchmark and be consistent in the relationship with your target group, clients, staff and your competitors.

Our strategists will gladly help you work out that strategy and implement it, using a custom-tailored instead of your everyday out-of-the-box approach and based on a transparent and well-founded analysis. Contextual, targeted and accurate. The methodology varies from market research to focus groups. From the intake interview down to the smallest output, our guiding principle remains unchanged: creating impact. ‘Collaboration’ is a constant in this regard.
Skills in Content Strategy (10)
Content CreationContent MarketingStorytellingMarketing AutomationCustomer Journey MappingHubSpot Partner AgencyStorytelling for Marketing PersonasStorytelling DigitalNewsletter E-mailingsocial media content development
Projecten in Content Strategy (5)
Klanten in Content Strategy (5)
Vanden BorreRetail | national
BrabantiaHuishoudelijke Producten | national
ZeisnerVoedsel | national
WibraRetail | international
Meer informatie over Content Strategy
Beschrijving
Geen beschrijving opgegeven voor deze service.
Skills in Online Advertising (11)
Ppc MarketingROI OptimizationAmazon Marketingonline seosocial media strategyinternet advertisingmedia advertisingOnline PRProgrammatic AdvertisingGoogle Ads+1
Projecten in Online Advertising (6)
Klanten in Online Advertising (6)
VZW Euromelanoma België/Belgique ASBLFarmaceuten & Biotech | national
CevoraPersoneelszaken | national
BelOrtaVoedsel | national
Vlaamse Overheid - Departement OmgevingOverheid | regional
Meer informatie over Online Advertising
Beschrijving
Strong experience in performance marketing and tracking off key results. Including implementation of GA4 / Piwik Pro and marketing automation solutions.
Skills in Web analytics / Big data (10)
Online Marketing CampaignSocial Media StrategySocial Media ServicesDigital CampaignSocial Media CampaignWeb StrategyDigital advertisingDigital AdBusiness AdvertisingCommercial Advertising
Meer informatie over Web analytics / Big data
Beschrijving
Experience e-mail and marketing automation partner. Former Hubspot partner, now working completely independent
Skills in E-mail Marketing (9)
Sms MarketingOnline AdCommercial AdvertisingCRM ConsultingDigital advertisingDigital CampaignNewsletterEmail Template DesignCRM Marketing
Meer informatie over E-mail Marketing
Beschrijving
Geen beschrijving opgegeven voor deze service.
Skills in Influencer Marketing (12)
LinkedIn InfluencersYoutube InfluencersMicro InfluencersTiktok InfluencersB2B Influencer MarketingInstagram InfluencerNano InfluencersSnapchat InfluencersInfluencer RecruitmentMacro influencers+2
Projecten in Influencer Marketing (5)
Klanten in Influencer Marketing (5)
RicolaVoedsel | national
BrabantiaHuishoudelijke Producten | national
Vlaamse Overheid - Departement OmgevingOverheid | regional
New BalanceKleding & Accessoires | international
Meer informatie over Influencer Marketing

Team

85 leden in RCA's team

VerhaalMaking people do things: that’s the essence of our work. And the essence of our agency. To convince, stimulate and inspire people. We do that by combining strategy, creativity, technology and media. Marketing communication in all its facets, taken to the limit or just beyond.

Prijzen

RCA heeft 3 awards gewonnen

Best of Activation award - BelOrta AppelSintjes2023-10-1advertising

Ibis Communication Awards2013-12-31Business-2-consumer product communication

Pink APP of the year2014-12-31

Reviews

4.45/5

(8 reviews)

Caroline CaillouxBrand manager bij Whirlpool Belux

5/5

Begroting

Kwaliteit

Plan

Samenwerking

Wat was het doel van de samenwerking?PR campagne om brand awareness te verhogen & goed doel te steunen

Wat vond je het leukst tijdens de samenwerking?Alles was perfect georganiseerd, er werd op details gelet, relaties met verschillende partijen werden allemaal goed gemanaged.

Zijn er verbeterpunten?We zijn vrij laat gestart met de finale en gedetailleerde uitwerking maar uiteindelijk is alles vlot & op tijd klaargeraakt

Caroline Cailloux beveelt dit bureau aan

ServicePublic Relations (PR)

SectorConsumer Electronics

Team51 - 200

Laura Demullierspokes person bij Nationaal Crisiscentrum

4/5

Dankzij de crisistool kunnen we ons als overheid beter voorbereiden op noodsituaties met een grote impact op de bevolking. We oefenen procedures in een realistische oefenomgeving in. Een absolute meerwaarde voor de noodplanning.

ServicePublic Relations (PR)

SectorOverheid

Team51 - 200

Jolien AldersBenelux Marketeer bij Brabantia

4/5

Begroting

Kwaliteit

Plan

Samenwerking

Wat was het doel van de samenwerking?Support in PR-related areas. Or sometimes an activation of a new product our the launch of an event.

Wat vond je het leukst tijdens de samenwerking?The contact with my key account (and the team). She really listens to our 'case' and always comes up with a good idea our solution. Also the flexibility and the human and spontaneous approach make it a true joy to work together (big thanks!).

Zijn er verbeterpunten?It would be nice if for each campaign benchmarks are given at 'the pitch of a campaign' so that it is easier to follow up/ analyse the result of a campaign and to pitch upcoming campaigns towards the board. Now I have the feeling that some tools are missing to give the exact info/KPI's/ report of a campaign. It could also help us to get learnings for other campaigns.

Jolien Alders beveelt dit bureau aan

ServicePublic Relations (PR)

SectorMarketing & Reclame

Team501 - 1000

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Contact

Contact gegevens van RCA

Details

http://www.rca.be

HoofdkantoorCantersteen 47, 1000 Bruxelles, Belgium
Kon. Astridlaan, 3500 Hasselt, Belgium
Eikelstraat 66, 2600 Antwerpen, Belgium
Lauriergracht 73, 1016 RH Amsterdam, Netherlands